SeeMyApps

What SeeMyApps does

SeeMyApps (operating as SEEMYAPPS / See My Applications) is a privately held Canadian SaaS company founded in 2011 and headquartered in Laval, Quebec, with a secondary privacy office in Saint-Laurent. The company operates an all-in-one customer engagement platform that consolidates digital and physical gift cards, reward loyalty programs, membership enrollment, refer-a-friend programs, email/SMS marketing, CRM with ticketing, online ordering, reservations, surveys, Google Reviews integration, and a customer-facing mobile app within a single integrated environment. The platform is built around POS integration with systems including LCS POS, iCT250, and VX810, enabling unified transaction processing across in-store and digital channels for SMB customers.

The company targets small and medium businesses across five primary verticals: food & beverage (its lead segment, evidenced by customers such as L2BubbleTea, Java U, Eggsquis, and Kokoro Sushi), retail, beauty and wellness, fitness and gyms, and healthcare. Distribution is hybrid: a self-serve web signup that promises gift card activation within seven days, combined with inside-sales phone and email support. SeeMyApps serves thousands of SMBs across Canada and maintains bilingual English/French capability. The stated go-to-market is sales-led with product-led growth elements, supported by content marketing, organic social, SEO, and customer testimonials.

Revenue is generated through quote-based recurring SaaS subscriptions (pricing not publicly disclosed) and transaction-based fees on gift card and online order flows. The company is founder- or management-owned, with no disclosed institutional investors, funding rounds, M&A activity, or parent company. Named leadership includes Founding Partner Irene Madeira, PR Coordinator Alessandro Mancini, and Account Manager Marie Aglave. Operational signals (active press publishing dated through mid-2026, ongoing product module expansion) indicate continued operations, but no revenue, headcount, or ARR data is publicly disclosed.

Name

SeeMyApps

Legal name

SeeMyApps

Website

https://seemyapps.com

Company type

Private

Founded year

2011

Operating status

Operating

Headcount range

1–10 employees

Short description

SeeMyApps is a Canadian SaaS platform founded in 2011 that provides SMBs in food & beverage, retail, beauty, fitness, and healthcare with an integrated suite for gift cards, loyalty, membership, referrals, marketing, online ordering, reservations, and CRM, anchored to POS systems.

Ownership category

akta.pro rank

Headquarters

HQ city

Saint Laurent

HQ country

Canada

HQ region

North America

Offices2 records

Markets served

GTM type

B2B

Offering type

Software

Cost components

Personnel, Technology or R&D, Marketing or Sales, Operations

Revenue model

1. SaaS Platform Subscription: Monthly or annual subscription fees for access to the all-in-one customer engagement platform including gift cards, loyalty programs, marketing tools, online ordering, and reservations. Pricing not publicly disclosed; quote-based model.
2. Transaction Processing: Fees from processing gift card transactions, loyalty point redemptions, and online orders through the platform.

Go-to-market motion1 record

Distribution channels4 records

Marketing channels9 records

Core offering

SeeMyApps is a unified B2B SaaS customer engagement platform that allows organizations to set up their own infrastructure and connect resources to customer-centric engines. It delivers digital and physical gift cards, reward loyalty programs, membership enrollment, refer-a-friend programs, email/SMS marketing, online ordering, reservations, CRM with ticketing, surveys, Google Reviews integration, and a customer mobile app through a single integrated environment with built-in POS integration.

Product overview

SeeMyApps is a unified all-in-one SaaS customer engagement platform that combines marketing, management, and sales tools within a single integrated ecosystem. The core product portfolio includes Gift Cards for prepaid revenue generation, Reward Loyalty for automated points-based rewards, Members for customer enrollment and profile management, Refer-A-Friend for word-of-mouth marketing, Marketing for email/SMS/Push communications, Online Store (ShopAchat) for e-commerce and online ordering, Reservations for table management, Surveys for feedback collection, Google Reviews integration, CRM with ticketing capabilities, and a Mobile App for customer access. These products share a common infrastructure and POS integration layer (LCS POS, iCT250, VX810) that unifies transactions across in-store and digital channels, enabling businesses to run customer programs from a single platform rather than managing multiple disconnected tools.

Differentiator

Problem solved

Functional benefit

Products and services

• Gift Cards Digital and physical gift card program enabling businesses to sell prepaid cards online 24/7, drive upfront revenue and customer acquisition, with instant digital delivery and redemption tracking integrated with POS systems.
• Reward Loyalty Loyalty rewards program that automates customer engagement through points accumulation, tiered rewards, and personalized bonus offers to drive repeat visits and increase wallet share for SMB retailers.
• Members (Membership Enrolment) Customer enrollment platform that captures validated personal information including email, address, and date of birth both in-store and online, building comprehensive customer profiles for SMBs.
• Refer-A-Friend Referral marketing program enabling existing customers to share referral codes with contacts and earn rewards when new customers join and make purchases.
• Marketing Marketing messaging platform enabling direct customer communication through email tools, personalized promotions, and campaign automation for events and special offers to members.
• Online Store (ShopAchat) E-commerce platform enabling online ordering, product sales, and digital gift card distribution integrated with POS systems for seamless order fulfillment for restaurants and retail businesses.
• Mobile App Customer-facing mobile application enabling users to access loyalty rewards, manage gift cards, place online orders, and receive personalized communications from SMB merchants.
• Online Ordering Pre-order and pick-up system allowing customers to place orders ahead of time via mobile app or website, reducing wait times and increasing order volume for restaurants and retailers.
• Reservations Digital booking system enabling customers to reserve tables 24/7 with real-time availability, automated confirmations, and reminder notifications for restaurants and service businesses.
• Surveys Customer feedback collection tool for gathering insights on service quality, preferences, and satisfaction levels from SMB customers.
• Google Reviews Review management feature enabling businesses to request and manage Google reviews from customers to build online reputation.
• CRM Customer relationship management system with ticketing and tracking capabilities for managing customer requests, feedback, and complaints with real-time transparency.

Quantifiable outcome

• Online shoppers spend 23% more per order than in-store customers (Shopify data cited by SeeMyApps)
• +5 more outcomes

Named customers5 records

Segments5 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration3 records

Feature9 records

Scale indicators3 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Thanx: Thanx is a customer engagement and loyalty SaaS for restaurants and SMB F&B, integrating with POS to capture visit data and run targeted marketing. Directly comparable to SeeMyApps on the loyalty/marketing/CRM layer it sells to restaurant operators.
• Yotpo: Yotpo is a SMB marketing platform offering reviews, loyalty, SMS, and email for retail and ecommerce brands. Directly comparable to the marketing/CRM/reviews/loyalty stack SeeMyApps bundles for merchants.
• Punchh: Punchh is a digital loyalty and engagement platform for restaurants and retail chains, with POS integrations and campaign management. Directly comparable to SeeMyApps on loyalty, CRM, and marketing automation for F&B and retail merchants.
• Como: Como is a customer engagement and loyalty platform for SMB and mid-market retailers and restaurants, with mobile apps, loyalty, campaigns, and POS integrations. Directly comparable to SeeMyApps as a customer-engagement suite for small merchants.
• Paytronix: Paytronix provides gift card, loyalty, and online ordering software primarily for restaurants and convenience stores, integrating with major POS systems. Directly comparable to SeeMyApps on the gift card + loyalty + online ordering feature set targeting SMB F&B.
• SpotOn: SpotOn offers an SMB-focused restaurant and retail platform bundling POS, payments, gift cards, loyalty, marketing, and online ordering. Directly comparable to SeeMyApps as a customer-engagement/payments suite for SMB merchants in F&B and retail, with overlapping gift card and loyalty modules.

Broad incumbents

• Toast: Toast is a leading restaurant POS and operating system that bundles payments, online ordering, gift cards, loyalty, and marketing into its core product. A broad incumbent competitor that increasingly overlaps with SeeMyApps' customer engagement modules for restaurants.
• Lightspeed Commerce: Lightspeed is a Canadian-headquartered POS and commerce platform for retail and restaurants, with add-on modules for marketing and loyalty. Especially relevant as another Canadian incumbent overlapping SeeMyApps in the SMB retail/F&B market.
• Square (Block): Square provides SMB point-of-sale, payments, online ordering, gift card, and marketing tools as part of a much broader commerce platform. A broad incumbent overlapping SeeMyApps across SMB F&B and retail on the customer engagement surface.
• Clover (Fiserv): Clover is a Fiserv SMB POS and commerce platform offering apps for loyalty, gift cards, marketing, and online ordering through its app marketplace. A broad incumbent that competes with SeeMyApps via its loyalty and customer engagement app ecosystem.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/seemyapps
• Facebookfacebook.com/profile.php
• LinkedInlinkedin.com/company/seemyapps
• Instagraminstagram.com/seemyapplications

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about SeeMyApps