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The Integrated

Full company profile

uuid003prfw

Namestring
The Integrated
Legal namestring
The Integrated
Company typeenum
Private
Founded yearstring
-
Operating statusenum
Operating
Ownership categoryenum
Headcount rangeband
1–10
akta.pro rankint
HeadquartersGarden City, United States
HQ citystring
Garden City
HQ countrystring
United States
HQ regionstring
North America
Markets served

Serves global market

Offices1 record

Each record includes

City, Country, Type, Description, Source

Keyword5 values
wealth management services, financial planning advisory, retirement income planning, insurance product distribution, business succession planning
Industry3 codes
1Insurance-Integrated Wealth Managers (RIA + Insurance Solutions)
CodeFSAAACAIPrimaryYes
2Corporate Retirement Plan Advisory RIAs (ERISA 401(k)/403(b))
CodeFSAAACAFPrimaryNo
3Employer Retirement Plan Advisory (401(k)/Pension)
CodeFSAEABAEPrimaryNo
NAICS code2 codes
  • Portfolio Management and Investment Advice523940
  • Agencies, Brokerages, and Other Insurance Related Activities5242
SIC code2 codes
  • Investment Advice6282
  • Insurance Agents, Brokers & Service6411
Product category
Financial Advisory Services
Social media profiles1 record
GTM motion2 records

Each record includes

Type, Description, Source

Revenue model1 record
1Financial Advisory Services
TypeSubscription Recurring
Description

The firm generates revenue through financial advisory and planning services. Joe Imbriano offers products and services through The Integrated (insurance and financial services), Ameritas Investment Company, LLC (Member FINRA/SIPC - securities and investments), and Ameritas Advisory Services (investment advisory services). Revenue likely derives from advisory fees, commissions on financial products, and/or asset-based management fees typical of registered investment advisors.

theintegrated.com
Marketing channels3 records

Each record includes

Title, Type, Stage, Description, Source

Distribution channels2 records

Each record includes

Title, Type, Scope, Target buyer, Description, Source

Cost components4 values
Personnel, Operations, Marketing or Sales, Technology or R&D
GTM typeB2B and B2C
B2B and B2C
Offering typeServices
Services
Brand1 record
1Wealth+
Description

A proprietary wealth planning process used for individuals and businesses to optimize wealth strategies.

theintegrated.com
Core offering1 text field

The Integrated is a boutique financial services firm based in Garden City, NY that provides personalized wealth management, retirement planning, tax planning, estate planning, legacy planning, and business succession services through its proprietary Wealth+ process. The firm distributes insurance products and offers investment advisory services through arrangements with Ameritas Investment Company LLC (for securities) and Ameritas Advisory Services (for investment advisory), serving individuals, families, and business owners.

Differentiator
Functional benefit
Problem solved
Product overview1 text field

The Integrated is a boutique financial services firm offering a comprehensive suite of wealth management products and services centered around its proprietary Wealth+ Process. The firm provides insurance products (life, long-term care, disability income, critical illness, medical/dental, and group health benefits), retirement planning services (qualified employer plans, Traditional and Roth IRAs), business planning services (key employee protection, business succession planning, tax planning, executive compensation, asset allocation), and college savings solutions (529 plans, cash value life insurance). The Wealth+ Process serves as the core methodology that integrates these individual products and services into customized strategies for individuals, families, and business owners.

Product and service1 record
1Wealth+ Financial Planning Process
CategoryFinancial Advisory Services
Description

A proprietary, structured financial planning process used by The Integrated to coordinate wealth, retirement, tax, estate, and legacy planning for individuals, families, and business owners.

Scale indicator1 record

Each record includes

Type, Value, Description, Source

Recent move5 records

Each record includes

Date, Type, Title, Description, Source

Expansion highlight4 records

Each record includes

Type, Description

Peers10 records
TypeDirect peer
Description

Creative Planning is a large independent RIA offering comprehensive wealth management, retirement, tax, and estate planning through dedicated advisors — comparable in offering breadth and high-touch client model, though at far greater scale.

TypeDirect peer
Description

Carson Group partners with financial advisors to deliver holistic wealth management, business succession, and retirement plan services to individuals and business owners — highly comparable in target market and integrated planning value proposition.

TypeBroad incumbent
Description

LPL Financial is the largest independent broker-dealer in the US, hosting thousands of independent advisors who serve individuals and business owners with wealth management, retirement, and insurance products — a broad incumbent of the same distribution model The Integrated operates within.

TypeBroad incumbent
Description

Cetera is a large broker-dealer and RIA platform serving independent financial advisors and their individual/family clients with securities, advisory, and insurance solutions — comparable broker-dealer-and-insurance distribution model to what The Integrated accesses via Ameritas.

TypeDirect peer
Description

Hightower is a national wealth-management firm built by aggregating boutique advisory practices that deliver bespoke financial planning to individuals, families, and business owners — the same boutique-RIA positioning and client mix as The Integrated, just at significantly greater scale.

TypeDirect peer
Description

Sanctuary Wealth provides a platform for boutique wealth advisors and business-owner focused practices to deliver bespoke planning, insurance, and investment services — directly comparable boutique-RIA model with an emphasis on advisor independence.

TypeDirect peer
Description

Wealth Enhancement Group is a boutique-to-mid-market RIA platform providing comprehensive financial planning, retirement, tax, and estate services to individuals and business owners — directly comparable in service mix and consultative go-to-market.

TypeBroad incumbent
Description

Edelman Financial Engines is one of the largest US RIAs, providing wealth management, retirement planning, and investment advice to individuals and households — a broad incumbent in the same retail-wealth and retirement-advisory category.

TypeBroad incumbent
Description

Cambridge is a national independent broker-dealer and RIA platform supporting independent advisors serving individuals, families, and small-business clients with holistic financial planning — comparable platform model and advisor-relationship structure.

TypeBroad incumbent
Description

Ameritas Advisory Services is the registered investment adviser affiliate through which Joe Imbriano delivers investment-advisory services; it is a broad incumbent partner platform supporting many independent advisors, and directly tied to The Integrated's regulatory and product infrastructure.

Market position
Strengths4 records

Each record includes

Headline, Details, Source

Weaknesses4 records

Each record includes

Headline, Details, Source

Competitive moat3 records

Each record includes

Type, Details

Key risks5 records

Each record includes

Headline, Details, Source

Key highlights6 records

Each record includes

Headline, Details, Source

Customer concentration

Classification, Details

Segment3 records

Each record includes

Title, Type, Primary, Description, Pain point addressed, Use case, Source

Ideal customer profile2 records

Each record includes

Profile, Firmographic size, Sales motion, Sales cycle length, Buying structure, Purchase trigger, Buyer persona, Geography, Industry vertical, Primary use case, Description, Pain points, Evidence proof points, Target buyer

Technology focused
No
API detail
Has APIbool
No

Docs URL, Description

AI maturity
App detail

Has app

Core technology
Revenue estimate
Valuation estimate
Number of profiles
Profiles1 record

Each record includes

Name, Designation, Designation category, Overview, Profile commentary, Source

No data
No data
Funding overview

Funding stage, Last funding date, Total funding USD

Funding rounds

Each record includes

Round, Amount USD, Date, Pre money valuation, Total investors, Investors, News

Investors

Each record includes

Name, Type, Date of entry, Rounds participated, Website

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Each record includes

Name, Acquisition type, Announced date, Completed date, Status, Website, News

Investment

Each record includes

Name, Round, Announced date, Lead investor, Website, News

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

The Integrated

Financial Advisory Servicestheintegrated.com

The Integrated firmographics

Firmographics
Name
The Integrated
Legal name
The Integrated
Website
https://theintegrated.com
Company type
Private
Operating status
Operating
Headcount range
1–10 employees
Ownership category
akta.pro rank

The Integrated industry classification

Industry
Product category
Financial Advisory Services
NAICS
Portfolio Management and Investment Advice (523940), Agencies, Brokerages, and Other Insurance Related Activities (5242)
SIC
Investment Advice (6282), Insurance Agents, Brokers & Service (6411)
akta.pro primary industry
Insurance-Integrated Wealth Managers (RIA + Insurance Solutions) (FSAAACAI)
akta.pro secondary industries
Corporate Retirement Plan Advisory RIAs (ERISA 401(k)/403(b)) (FSAAACAF), Employer Retirement Plan Advisory (401(k)/Pension) (FSAEABAE)

Keywords

  • Wealth management services
  • Financial planning advisory
  • Retirement income planning
  • Insurance product distribution
  • Business succession planning

Where The Integrated is headquartered

Location

Headquarters

HQ city
Garden City
HQ country
United States
HQ region
North America

Offices1 record

Markets served

The Integrated business model

Business model
GTM type
B2B and B2C
Offering type
Services
Cost components
Personnel, Operations, Marketing or Sales, Technology or R&D

Revenue model

  1. Financial Advisory Services: The firm generates revenue through financial advisory and planning services. Joe Imbriano offers products and services through The Integrated (insurance and financial services), Ameritas Investment Company, LLC (Member FINRA/SIPC - securities and investments), and Ameritas Advisory Services (investment advisory services). Revenue likely derives from advisory fees, commissions on financial products, and/or asset-based management fees typical of registered investment advisors.

Go-to-market motion2 records

Distribution channels2 records

Marketing channels3 records

The Integrated product offering

Product offering

Core offering

The Integrated is a boutique financial services firm based in Garden City, NY that provides personalized wealth management, retirement planning, tax planning, estate planning, legacy planning, and business succession services through its proprietary Wealth+ process. The firm distributes insurance products and offers investment advisory services through arrangements with Ameritas Investment Company LLC (for securities) and Ameritas Advisory Services (for investment advisory), serving individuals, families, and business owners.

Product overview

The Integrated is a boutique financial services firm offering a comprehensive suite of wealth management products and services centered around its proprietary Wealth+ Process. The firm provides insurance products (life, long-term care, disability income, critical illness, medical/dental, and group health benefits), retirement planning services (qualified employer plans, Traditional and Roth IRAs), business planning services (key employee protection, business succession planning, tax planning, executive compensation, asset allocation), and college savings solutions (529 plans, cash value life insurance). The Wealth+ Process serves as the core methodology that integrates these individual products and services into customized strategies for individuals, families, and business owners.

Differentiator

Problem solved

Functional benefit

Brands

  • Wealth+: A proprietary wealth planning process used for individuals and businesses to optimize wealth strategies.

Products and services

  • Wealth+ Financial Planning Process A proprietary, structured financial planning process used by The Integrated to coordinate wealth, retirement, tax, estate, and legacy planning for individuals, families, and business owners.

Companies that use The Integrated

Customer profile

Segments3 records

Ideal customer profiles2 records

The Integrated technology and API

Technology

Technology focussed No

API detail

Has API
No
API docs
API detail

Core technology

AI maturity

App detail

The Integrated partnerships and signals

Strategic signal

Scale indicators1 record

Recent moves5 records

Expansion highlights4 records

The Integrated competitors and assessment

Company assessment

Direct peers

  • Creative Planning: Creative Planning is a large independent RIA offering comprehensive wealth management, retirement, tax, and estate planning through dedicated advisors — comparable in offering breadth and high-touch client model, though at far greater scale.
  • Carson Group: Carson Group partners with financial advisors to deliver holistic wealth management, business succession, and retirement plan services to individuals and business owners — highly comparable in target market and integrated planning value proposition.
  • Hightower Advisors: Hightower is a national wealth-management firm built by aggregating boutique advisory practices that deliver bespoke financial planning to individuals, families, and business owners — the same boutique-RIA positioning and client mix as The Integrated, just at significantly greater scale.
  • Sanctuary Wealth: Sanctuary Wealth provides a platform for boutique wealth advisors and business-owner focused practices to deliver bespoke planning, insurance, and investment services — directly comparable boutique-RIA model with an emphasis on advisor independence.
  • Wealth Enhancement Group: Wealth Enhancement Group is a boutique-to-mid-market RIA platform providing comprehensive financial planning, retirement, tax, and estate services to individuals and business owners — directly comparable in service mix and consultative go-to-market.

Broad incumbents

  • LPL Financial: LPL Financial is the largest independent broker-dealer in the US, hosting thousands of independent advisors who serve individuals and business owners with wealth management, retirement, and insurance products — a broad incumbent of the same distribution model The Integrated operates within.
  • Cetera Financial Group: Cetera is a large broker-dealer and RIA platform serving independent financial advisors and their individual/family clients with securities, advisory, and insurance solutions — comparable broker-dealer-and-insurance distribution model to what The Integrated accesses via Ameritas.
  • Edelman Financial Engines: Edelman Financial Engines is one of the largest US RIAs, providing wealth management, retirement planning, and investment advice to individuals and households — a broad incumbent in the same retail-wealth and retirement-advisory category.
  • Cambridge Investment Research: Cambridge is a national independent broker-dealer and RIA platform supporting independent advisors serving individuals, families, and small-business clients with holistic financial planning — comparable platform model and advisor-relationship structure.
  • Ameritas Advisory Services: Ameritas Advisory Services is the registered investment adviser affiliate through which Joe Imbriano delivers investment-advisory services; it is a broad incumbent partner platform supporting many independent advisors, and directly tied to The Integrated's regulatory and product infrastructure.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks5 records

Key highlights6 records

Customer concentration

The Integrated social profiles

Digital presence

The Integrated financial estimates

Financial estimate

Revenue estimate

Valuation estimate

The Integrated leadership team

Management profile

Number of profiles

Profiles1 record

The Integrated funding detail

Funding detail

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

The Integrated M&A and investment

M&A and investment

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about The Integrated

What does The Integrated do?

The Integrated is a boutique financial services firm based in Garden City, NY that provides personalized wealth management, retirement planning, tax planning, estate planning, legacy planning, and business succession services through its proprietary Wealth+ process. The firm distributes insurance products and offers investment advisory services through arrangements with Ameritas Investment Company LLC (for securities) and Ameritas Advisory Services (for investment advisory), serving individuals, families, and business owners.

Is The Integrated a public or private company?

The Integrated is a private company. It is classified as founder individual operated bootstrapped and is currently operating.

When was The Integrated founded?

The Integrated was founded in -1. It employs 1 to 10 people.

Where is The Integrated based?

The Integrated is headquartered in Garden City, United States, in the North America region.

How does The Integrated make money?

One revenue line is on record: financial Advisory Services.

Who are The Integrated's main competitors?

Direct peers on record are Creative Planning, Carson Group, Hightower Advisors, Sanctuary Wealth and Wealth Enhancement Group. Broad incumbents are LPL Financial, Cetera Financial Group, Edelman Financial Engines, Cambridge Investment Research and Ameritas Advisory Services.

Does The Integrated have an API?

No public API is recorded for The Integrated.

What industry is The Integrated in?

The Integrated's product category is Financial Advisory Services. Its primary akta.pro industry code is FSAAACAI, Insurance-Integrated Wealth Managers (RIA + Insurance Solutions), with a secondary code of FSAAACAF, Corporate Retirement Plan Advisory RIAs (ERISA 401(k)/403(b)). Its NAICS code is 523940 and its SIC code is 6282.

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