La Sirne
La Sirène Brewing is a family-owned Australian craft brewery founded in 2010, producing wild, wine-hybrid and farmhouse ales using spontaneous Coolship fermentation and barrel aging. It serves craft beer enthusiasts and food-focused consumers via DTC e-commerce, an on-site taproom, and wholesale distribution across Australia.
- Company typePrivate
- Founded2010
- HeadquartersReservoir, Australia
- Headcount11–50
- GTM typeB2C
- OfferingHardware or Manufacturing
What La Sirne does
La Sirène Brewing (La Sirène Pty Ltd) is an Australian family-owned craft brewery founded in 2010 by winemaker-turned-brewer Costa Nikias and headquartered at 277 Edwardes Street, Reservoir, Melbourne. The company specializes in wild, wine-hybrid and farmhouse ales, applying traditional Belgian-inspired techniques including 100% spontaneous Coolship fermentation, barrel aging in French oak (including a 2000L foedre acquired from Starward), the solera method (used for Bière de Cerise since 2016), and bâtonnage lees stirring. The core technology platform rests on proprietary biological assets: wild-caught strains of lactobacillus and Brettanomyces isolated at the original Alphington brewery and at the current Reservoir site, alongside a house yeast culture maintained since 2010.
The product portfolio comprises 39 active SKUs across cans (330mL), bottles (375mL and 750mL), mixed cases, and gift cards. Flagship core beers include Saison (the 2010 debut), Citray Sour, Farmhouse Red, Belgique, Natty Pils, Urban Pale, Table Beer, Saisonette, and the People's Choice-winning Praline. A specialty range encompasses barrel-aged and wine-hybrid releases such as Bière de Provision, Bière de Cerise, Reserve Saison, Beer with Mac Chardonnay, Grüner Folie, Bâtonnage Peach, Coolship With Jeff (5-year barrel-aged), and Age & Beauty.
The business operates a hybrid go-to-market model: Australia-wide direct-to-consumer e-commerce via lasirene.com.au with Aramex shipping, on-site Bar La Sirène taproom with a full southern-European-inspired kitchen, and wholesale distribution to Melbourne and Australian stockists. Customer segments span craft beer enthusiasts seeking artisanal and natural fermentation products, foodies and dining experience seekers, and wholesale/retail partners. The company holds a Victorian Liquor Licence (#32808585) and operates with 11-50 employees.
La Sirne firmographics
Firmographics- Name
- La Sirne
- Legal name
- La Sirène Pty Ltd
- Website
- https://lasirene.com.au
- Company type
- Private
- Founded year
- 2010
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- La Sirène Brewing is a family-owned Australian craft brewery founded in 2010, producing wild, wine-hybrid and farmhouse ales using spontaneous Coolship fermentation and barrel aging. It serves craft beer enthusiasts and food-focused consumers via DTC e-commerce, an on-site taproom, and wholesale distribution across Australia.
- Ownership category
- akta.pro rank
La Sirne industry classification
Industry- Product category
- Craft Beer
- NAICS
- Breweries (31212), Beverage Manufacturing (3121)
- SIC
- Malt Beverages (2082), Wholesale-Beer, Wine & Distilled Alcoholic Beverages (5180)
- akta.pro primary industry
- Beer Brewing & Brands (CRADAIAA)
- akta.pro secondary industries
- Beer, Wine & Spirits Wholesale Distribution (CRAOAIAA), Alcoholic Beverage Blending, Bottling & Private Label (Non-Distilling) (AFAFAAAH)
Keywords
Where La Sirne is headquartered
LocationHeadquarters
- HQ city
- Reservoir
- HQ country
- Australia
- HQ region
- Oceania
Offices2 records
Markets served
La Sirne business model
Business model- GTM type
- B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Personnel, Operations, Infrastructure, Marketing or Sales, Technology or R&D
Revenue model
- Direct Beer Sales (E-commerce): Online sales of packaged beer (cans and bottles) shipped across Australia. Customers can purchase individual products, mixed cases, or subscription-style recurring orders.
- On-site Bar Sales: Bar La Sirène taproom sales of draft and packaged beer, food, cocktails, wine, and non-alcoholic beverages. Venue available for functions up to 100 guests.
- Wholesale Distribution: Supply of beer to wholesale stockists and retailers. Contact information for wholesale enquiries provided.
- Functions and Events: Private event hosting including corporate events, birthdays, workshops with flexible options for groups up to 100 people.
- Gift Cards: Digital gift cards redeemable at Bar La Sirène and online store, available in denominations from $20 to $500.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Single can products (330mL) |
| Unit Pricing | Pay-as-you-go | Bottle products (375mL-750mL) |
| Unit Pricing | Pay-as-you-go | Mixed Cases |
| Unit Pricing | Pay-as-you-go | 2-Pack options |
| Unit Pricing | Pay-as-you-go | Case quantities |
| Unit Pricing | One time/ perpetual license | Gift Cards |
| Unit Pricing | Pay-as-you-go | Bar La Sirène |
Go-to-market motion2 records
Distribution channels3 records
Marketing channels6 records
La Sirne product offering
Product offeringCore offering
La Sirène Brewing crafts wild, farmhouse, and wine-hybrid ales in Melbourne, Australia, using traditional techniques including spontaneous fermentation via Australia's first authentic Coolship, barrel aging in French oak, and proprietary wild-caught yeast and bacteria cultures. The brewery sells its packaged beer (cans and bottles), mixed cases, and gift cards via a direct e-commerce store (lasirene.com.au) shipping Australia-wide, and operates Bar La Sirène, an on-site taproom and southern European-inspired restaurant. Wholesale distribution extends reach to bottle shops, bars, and restaurants across Australia.
Product overview
La Sirène Brewing is Australia's original farmhouse-focused brewery, founded in 2010 by winemaker-turned-brewer Costa Nikias. The company specializes in wild, wine-hybrid and farmhouse ales, using traditional techniques including spontaneous fermentation, open fermentation, barrel-aging, and Coolship brewing. Their core portfolio includes flagship products like SAISON (their first beer from 2010), CITRAY SOUR, FARMHOUSE RED, BELGIQUE, NATTY PILS, URBAN PALE, TABLE BEER, SAISONETTE, and PRALINE. The specialty range features barrel-aged and wine-hybrid creations such as BIÈRE DE CERISE (solera method), BEER WITH MAC collaborations, GRÜNER FOLIE, COOLSHIP releases (AGE & BEAUTY, COOLSHIP WITH JEFF), BÂTONNAGE PEACH, and various fruit-infused sours. The company operates from Reservoir, Melbourne since 2023, with Bar La Sirène offering food and their full beer range. Products are available in cans (330mL), bottles (375mL, 750mL), and curated mixed cases.
Differentiator
Problem solved
Functional benefit
Products and services
- Citray Sour A farmhouse-style sour ale brewed with oranges, soured using a wild-caught strain of lactobacillus caught in the brewery, 4.5% ABV, sold in 330mL cans.
- Saison La Sirène's flagship and first beer, a rustic farmhouse ale fermented with house culture and aged in French oak barriques, 6.5% ABV, sold in 375mL bottles.
- Praline A cacao, hazelnut, and vanilla stout made with real toasted cacao nibs, hazelnuts, and vanilla with lactose, 5.8% ABV, sold in 330mL cans.
- Farmhouse Red A hibiscus and rose petal red sour ale soured using wild-caught bacteria, with organic hibiscus flowers and rose petals from Byron Bay, 5.5% ABV, sold in 330mL cans.
- Natty Pils A Bohemian-style lager brewed with organic ingredients and locally-grown malt and hops, cold lagered for 6+ weeks, 4.9% ABV, sold in 330mL cans.
- Table Beer A farmhouse-style table beer brewed to medieval European traditions for hydration and sustenance, low ABV at 3.2%, sold in 330mL cans.
- Urban Pale A farmhouse-style pale ale made with house yeast, light Victorian malts, and southern hemisphere hops, naturally hazy, 4.8% ABV, sold in 330mL cans.
- Bière de Cerise A barrel-aged cherry wild ale made using the solera method started in 2016, using Marasca cherries and Guigne D'Annonay from France, 5.5% ABV, sold in 375mL bottles.
- Saisonette An ultra-refreshing farmhouse table ale at 3.4% ABV, the second beer released by La Sirène, made using a simple grain bill with house culture, sold in 750mL bottles.
- Bière de Provision A provision-style wild ale using a unique wild-caught strain of yeast, made to hydrate and refresh, suitable for cellaring, 3.9% ABV, sold in 750mL bottles.
- Village Saison A foedre farmhouse ale fermented 100% in a 2000L French oak foedre obtained from Starward whisky distillery, the first beer created in this vessel, 4.5% ABV, sold in 375mL bottles.
- Grüner Folie A Grüner Veltliner wine-hybrid wild ale, the inaugural collaboration with Mitch from Eleven Sons Wine, using spent Grüner Veltliner skins, 6.2% ABV, sold in 375mL bottles.
- Coolship with Jeff A 5-year barrel-aged Coolship wild ale brewed in collaboration with Jeffrey Stuffings from Jester King, Texas, using 100% spontaneous fermentation, sold in 750mL bottles.
- Age & Beauty A 3-year barrel-aged Coolship wild ale using 100% spontaneous fermentation with native wild yeast from Darebin Parklands, 5.5% ABV, sold in 375mL bottles.
- Beer with Mac Chardonnay A barrel-aged wild ale spontaneously fermented on Chardonnay lees from Mac Forbes Wines in the Yarra Valley, second collaboration with Mac Forbes, 6.4% ABV, sold in 750mL bottles.
- Mixed Case Bundles Curated mixed cases available in 6, 12, or 24 units where customers can customize cases to their taste preferences across the full product range.
- Gift Cards Digital gift cards redeemable at Bar La Sirène and the website, available in $20, $50, $100, $150, $200, and $500 denominations, delivered by email.
- Bar La Sirène Taproom & Restaurant An on-site taproom and full-service restaurant at 277 Edwardes Street, Reservoir, Melbourne, offering draft and packaged beer, cocktails, wine, non-alcoholic beverages, and a southern European inspired food menu, with function hosting for groups up to 100 people.
- Private Events and Functions Private event hosting at Bar La Sirène including corporate events, birthdays, and workshops, with flexible options for groups up to 100 people.
- Wholesale Distribution B2B supply of La Sirène beer to wholesale stockists, bars, restaurants, and bottle shops across Australia, handled via a dedicated wholesale enquiries phone line.
Quantifiable outcome
- People's Choice award at GABS festival for Praline
- +1 more outcomes
Companies that use La Sirne
Customer profileSegments3 records
Ideal customer profiles3 records
La Sirne technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature6 records
La Sirne partnerships and signals
Strategic signalPartnerships
Eight partnerships are on record, tiered core and minor.
- Eleven Sons Wine (Mitch)coreCollaboration on Grüner Folie, a Grüner Veltliner wine-hybrid wild ale. Mitch from Eleven Sons Wine provided spent Grüner Veltliner skins for the collaboration. This is described as an inaugural collaboration that 'certainly won't be our last'.
- Mac Forbes WinescoreMultiple collaborations including Beer with Mac (Gewürztraminer wine-hybrid wild ale) and Beer with Mac Chardonnay (Chardonnay lees wild ale). Mac Forbes is a renowned Yarra Valley winemaker who provided grape skins and wine lees for fermentation.
- William Downie Wines (Bill Downie)minorCollaboration on Beer with Bill, a Pinot Noir wine-hybrid wild ale. Half a tonne of freshly pressed Pinot Noir fruit from Camp Hill Vineyard in Warragul was transported to the brewery for fermentation.
- Blackhearts & SparrowsminorCollaboration on Biere Du Hearts, a 3-year barrel-aged wild ale infused with passionfruit, pineapple, and mango. Retail partners who selected exclusively 3-year wild ales from barrel stocks for the blend.
- Jester King Brewery (Jeffrey Stuffings)coreCollaboration on Coolship with Jeff, a 5-year barrel-aged spontaneous coolship wild ale. Jester King founder Jeffrey Stuffings visited the brewery in 2018 and brewed together using La Sirène's authentic Coolship. Both breweries are pioneers in wild brewing in their respective countries.
- Bannockburn VineyardsminorCollaboration on Convergence, a Chardonnay lees wine-hybrid. Bannockburn is a family-owned vineyard outside Geelong known for their Chardonnay. First Convergence collaboration used Chardonnay lees from the 2019 vintage.
- Benjamin KnockminorMelbourne-based street artist who created can art for Savvy Wild Ale and the iconic mural adorning the brewery's front wall. Featured as part of his Senectus Tempus exhibition opening.
- Starward (Whisky Distillery)minorObtained a 2000L French oak Foedre from Melbourne whisky legends Starward in 2021. The foedre is used for fermenting Village Saison.
Scale indicators5 records
Recent moves7 records
Expansion highlights4 records
La Sirne competitors and assessment
Company assessmentDirect peers
- Brasserie Cantillon: Belgian family-owned lambic brewery and living museum of traditional spontaneous fermentation. The global benchmark for coolship-based wild ales that La Sirène explicitly draws inspiration from; most direct philosophical peer despite Belgian vs Australian geography.
- Mikkeller: Danish gypsy brewery with extensive wild, sour, and farmhouse ale portfolio plus multiple taprooms globally. Comparable to La Sirène in its experimental approach, frequent collaborations, and premium positioning in wild/sour styles.
- Russian River Brewing Company: California craft brewery renowned for pioneering American sour and wild ales, including the famous Pliny the Elder and Supplication program. Comparable to La Sirène in its use of barrel aging, Brettanomyces, and wild fermentation techniques for premium positioning.
- Allagash Brewing Company: Maine-based craft brewery specializing in Belgian-inspired ales and wild/sour programs including spontaneous fermentation. Comparable to La Sirène in its focus on farmhouse traditions, coolship-style wild ales, and barrel-aged releases with wine-hybrid influences.
- 3 Fonteinen: Belgian family-owned traditional lambic blender and brewery specializing in spontaneous fermentation, fruit lambics, and barrel-aged wild ales. Closely comparable to La Sirène's solera-based Bière de Cerise and coolship programs in technique and philosophy.
- Jester King Brewery: Texas-based farmhouse and wild ale brewery operating one of America's few authentic coolships. Direct peer to La Sirène with established collaboration (Coolship with Jeff, 5-year barrel-aged) and shared philosophy of spontaneous fermentation, barrel aging, and terroir-driven beer.
- Hill Farmstead Brewery: Vermont farmhouse and wild ale brewery known for terroir-driven, complex hop-forward and saison-style ales. Comparable to La Sirène in farmhouse philosophy, small-scale premium production, and emphasis on expressing place through brewing.
Regional players
- Modus Operandi Brewing: Australian craft brewery based on NSW Central Coast known for hazy IPAs and experimental sours. Regional peer sharing the Australian market with La Sirène, with some overlap in the sour/wild ale category but broader mainstream craft positioning.
- Hawkers Beer: Melbourne-based craft brewery with broad portfolio including saisons and sours. Regional peer operating in the same Australian craft market as La Sirène, with comparable premium positioning but wider product range.
- Mountain Goat Beer: One of Australia's original craft breweries based in Melbourne, founded in 1997. Regional peer to La Sirène operating in the same Australian craft beer market with broader portfolio but lower specialization in wild/sour styles.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
La Sirne social profiles
Digital presenceLa Sirne compliance and trust
Trust signalCompliance1 record
La Sirne financial estimates
Financial estimateRevenue estimate
Valuation estimate
La Sirne leadership team
Management profileNumber of profiles
Profiles1 record
La Sirne funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
La Sirne M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about La Sirne
What does La Sirne do?
La Sirène Brewing crafts wild, farmhouse, and wine-hybrid ales in Melbourne, Australia, using traditional techniques including spontaneous fermentation via Australia's first authentic Coolship, barrel aging in French oak, and proprietary wild-caught yeast and bacteria cultures. The brewery sells its packaged beer (cans and bottles), mixed cases, and gift cards via a direct e-commerce store (lasirene.com.au) shipping Australia-wide, and operates Bar La Sirène, an on-site taproom and southern European-inspired restaurant. Wholesale distribution extends reach to bottle shops, bars, and restaurants across Australia.
Is La Sirne a public or private company?
La Sirne is a private company. It is classified as family owned and is currently operating.
When was La Sirne founded?
La Sirne was founded in 2010. It employs 11 to 50 people.
Where is La Sirne based?
La Sirne is headquartered in Reservoir, Australia, in the Oceania region.
How does La Sirne make money?
Five revenue lines are on record. Direct Beer Sales (E-commerce) is the primary driver. The others are on-site Bar Sales, wholesale Distribution, functions and Events and gift Cards.
Who are La Sirne's main competitors?
Direct peers on record are Brasserie Cantillon, Mikkeller, Russian River Brewing Company, Allagash Brewing Company, 3 Fonteinen, Jester King Brewery and Hill Farmstead Brewery. Regional players are Modus Operandi Brewing, Hawkers Beer and Mountain Goat Beer.
Does La Sirne have an API?
No public API is recorded for La Sirne.
What industry is La Sirne in?
La Sirne's product category is Craft Beer. Its primary akta.pro industry code is CRADAIAA, Beer Brewing & Brands, with a secondary code of CRAOAIAA, Beer, Wine & Spirits Wholesale Distribution. Its NAICS code is 31212 and its SIC code is 2082.