Christians Engaged

What Christians Engaged does

Christians Engaged is a 501(c)(3) nonpartisan nonprofit ministry headquartered in Colorado Springs, Colorado, and operating as a ministry of the Family Policy Alliance Foundation (EIN 46-4577178). Founded by Bunni Pounds around 2018, the organization is dedicated to awakening, educating, and empowering Christians to pray, vote, and engage in civic life across all 50 states. Its core offerings include a curriculum of online courses (On-Ramp to Civic Engagement, Salt and Light, Biblical Worldview, and Campaign School), delivered individually at $29-$299 or via the Christians Engaged Academy subscription at $10/month or $100/year, alongside free voter-reminder and prayer-update services customized by state. The organization also distributes free resource guides on school board elections and party platforms, and operates national initiatives such as the America Reads the Bible marathon, which livestreamed via Pure Flix in April 2026 to 3 million viewers from the Museum of the Bible in Washington, D.C.

The organization's business model relies primarily on tax-deductible donations and contributions, supplemented by individual course sales, Academy subscription revenue, and ministry partnership support. Distribution occurs through self-serve online access (christiansengaged.org and a Teachable-based learning platform), an email-driven voter mobilization system for pledge-takers, partnerships with 425+ churches and 150+ ministry organizations, and streaming partnerships such as Great American Pure Flix. Outreach spans multiple channels including blog content, social media (Facebook, X, Instagram, YouTube, Rumble), weekly podcasts, and large in-person events. The organization operates with 1-10 employees, has Spanish-language presence via Cristianos Involucrados, and runs a dedicated Young Adults program (ce1630.org). Christians Engaged does not offer a technical product platform, API, or AI-driven functionality; its differentiation rests on content, community, and a multi-channel civic mobilization network serving 1M+ Christians nationwide.

Name

Christians Engaged

Legal name

Christians Engaged

Website

https://christiansengaged.org

Company type

Private

Founded year

2018

Operating status

Operating

Headcount range

1–10 employees

Short description

Christians Engaged is a 501(c)(3) nonprofit ministry that equips Christians in all 50 states to pray, vote, and engage civically through online courses, voter reminders, free resources, and national initiatives like America Reads the Bible.

Ownership category

akta.pro rank

Product category

Faith-based civic education and voter mobilization

NAICS

Religious Organizations (8131)

SIC

Services-Educational Services (8200), Services-Membership Organizations (8600)

akta.pro primary industry

Religious News, Talk & Commentary Channels (MPABALAL)

akta.pro secondary industries

Religious Music & Worship Broadcasting (MPABALAN), Denominational & Community Periodicals (Church Magazines, Diocesan/Temple Newsletters) (MPAJAHAI)

Keywords

• Christian civic engagement
• Voter mobilization services
• Biblical worldview education
• Faith-based civic courses
• Religious ministry resources

Headquarters

HQ city

Colorado Springs

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Marketing or Sales, Operations, Technology or R&D, Others

Revenue model

1. Donations and Contributions: As a 501(c)(3) nonprofit organization, Christians Engaged relies on donations from supporters. The organization states it has raised funds to serve over 1 million Christians and continues to seek monthly and one-time donations.
2. Online Course Sales: The organization sells online courses including On-Ramp to Civic Engagement ($29), Salt and Light ($29/household), Campaign School ($299), and Biblical Worldview courses. CE Academy subscription provides access to all classes for $10/month or $100/year.
3. Ministry Partnership Revenue: Partnerships with Family Policy Alliance Foundation and other ministries provide operational and programmatic support, including staff sharing and resource distribution.

Pricing tiers

Go-to-market motion3 records

Distribution channels5 records

Marketing channels7 records

Core offering

Christians Engaged is a 501(c)(3) nonprofit ministry that develops and distributes faith-based civic education resources to mobilize Christians to pray, vote, and engage in local and national civic life. It sells online courses on civic engagement, local government, biblical worldview, and political campaigning, both as individual purchases and through the Christians Engaged Academy subscription bundle, and offers free voter reminder services and downloadable resource guides across all 50 states.

Product overview

Christians Engaged operates as a ministry organization offering a suite of educational products and resources focused on mobilizing Christians to pray, vote, and engage in civic life. The core offerings include online courses (On-Ramp to Civic Engagement, Salt and Light, Biblical Worldview, Campaign School), accessible individually ($29-$299) or through an Academy subscription ($10/month or $100/year). Free resources include voter reminder services for all 50 states, faith and civic engagement tool libraries, and Biblical Roadmap guides for party platforms and school board elections. The organization also runs the America Reads the Bible initiative—a national weeklong Scripture reading event streamed via Pure Flix. Christians Engaged is a ministry of Family Policy Alliance Foundation (501(c)(3)) and does not appear to offer a technical product platform with integrations or API access.

Differentiator

Problem solved

Functional benefit

Brands

• America Reads the Bible: National initiative organized by Christians Engaged to call America back to Scripture reading, culminating in a weeklong Bible-reading marathon at the Museum of the Bible in Washington D.C.
• Christians Engaged Academy

Products and services

• On-Ramp to Civic Engagement An online course for individual Christians teaching biblical principles of civic participation, including voting wisdom, candidate discernment, advocacy, and political involvement, with nearly 7 hours of video teaching plus downloadable outlines and discussion questions.
• Salt and Light: How to Impact Our Local Communities An online course for households focused on local government engagement, including county and city government, public education, school boards, and local campaigns, with 8 video sessions and accompanying course materials.
• Campaign School A video course for individual Christians teaching how to run political campaigns, covering message presentation, media handling, fundraising, budgeting, grassroots organization, and campaign paperwork, with 20+ hours of video instruction and downloadable class notes.
• Biblical Worldview: Answers for Difficult Days An online course equipping individual Christians with biblical truth to address worldview questions including God's nature, human origin, morality, evil, death, meaning, Christianity versus other worldviews, and standing firm in hostile culture.
• Christians Engaged Academy A subscription bundle offering individual Christians access to all Christians Engaged courses for $10/month or $100/year, providing ongoing education in civic engagement and biblical worldview.
• Biblical Roadmap to School Board Elections A free downloadable guide helping individual Christians understand how school boards set policy and how to get involved in school board elections or support godly candidates.
• Biblical Roadmap to Party Platforms A free downloadable resource comparing major political party positions through a biblical lens to help individual Christians understand where political parties align with Scripture.

Quantifiable outcome

• 92% of those making voting commitments actually voted in 2022 Midterms, with 20% voting for first time
• +1 more outcomes

Named customers5 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Eight partnerships are on record, tiered core, flagship and minor.

• 122 Ministry Partners (America Reads the Bible)coreChannel Partner/ Reseller/ Distributor · 26 March 2026120+ ministry partners supported America Reads the Bible initiative, representing a broad coalition of Christian organizations united for the event.
• Family Policy Alliance Foundation (FPAF)coreStrategic or Co-development PartnerChristians Engaged is a ministry of Family Policy Alliance Foundation, a 501(c)(3) tax-exempt organization. FPAF provides organizational infrastructure, fundraising capabilities, and strategic alignment for Christians Engaged programs. EIN: 46-4577178.
• Great American Media / Pure FlixflagshipGTM or Marketing PartnerGreat American Pure Flix served as the official streaming partner for America Reads the Bible, livestreaming 84 hours of continuous Bible reading. The event became the highest-rated event in Pure Flix history with 3 million viewers.
• Museum of the BibleflagshipGTM or Marketing PartnerAmerica Reads the Bible event was hosted at the Museum of the Bible in Washington, D.C., featuring in-person readings from April 18-25, 2026.
• Time to ReviveminorStrategic or Co-development PartnerKyle Lance Martin, Founder & CEO of Time to Revive, serves as instructor for the On-Ramp to Civic Engagement course. Time to Revive content referenced in blog and resources.
• iVoterGuideminorGTM or Marketing PartnerPartnership for voter guide content and election resources. Articles and resources cross-promoted through iVoterGuide platform.
• First Liberty InstituteminorStrategic or Co-development PartnerKelly Shackelford, President & CEO of First Liberty Institute, serves as instructor for the On-Ramp to Civic Engagement course, providing expertise on religious liberty.
• Regent UniversityminorOthersCompleting CE Academy courses (On-Ramp and Salt and Light) qualifies students for advanced standing (GOV 665) at Regent University.

Scale indicators12 records

Recent moves6 records

Expansion highlights6 records

Broad incumbents

• Focus on the Family: Large evangelical media, education, and civic-engagement ministry producing curriculum, broadcasts, and resources for Christian families. Overlaps with Christians Engaged on faith-based educational content and broadcast distribution to evangelical audiences, but with a much broader family-and-parenting mandate.
• Family Research Council: One of the largest U.S. Christian policy and civic-advocacy organizations, operating across lobbying, voter education, and grassroots mobilization. Comparable in mission (Christian worldview applied to civic life) but substantially larger in staff, budget, and policy depth than Christians Engaged.
• American Family Association: Long-standing evangelical advocacy organization active in civic engagement, voter mobilization, and biblical worldview content distribution. Directly comparable on voter-mobilization and faith-in-public-life themes, but operates at significantly larger scale.
• Heritage Foundation: Largest U.S. conservative policy think tank, producing policy research, voter guides, and civic-education content. Comparable on civic-education product surface and target audience overlap, but operates as a policy institution rather than a 501(c)(3) voter-mobilization ministry.
• Liberty Counsel: Christian legal and advocacy organization engaged in religious-liberty, voter, and civic issues. Comparable on faith-based civic-advocacy themes, with overlap via shared instructor Kelly Shackelford (First Liberty Institute, an allied organization).

Direct peers

• WallBuilders: Christian civic-education organization producing biblical-worldview content on American history and government. Closely comparable mission and target audience (biblically literate Christian voters and civic participants) with similar curriculum and event formats.
• Family Policy Alliance Foundation: Christians Engaged operates as a ministry of Family Policy Alliance Foundation, making FPAF the parent and closest structural peer. FPAF pursues the same nonpartisan civic-engagement mission for social conservatives at the state-policy level, sharing donor base, leadership infrastructure, and strategic priorities.
• iVoterGuide: Distributes faith-based voter guides and election resources, and is explicitly listed as a Christians Engaged partner. Directly comparable as a nonpartisan Christian voter-information resource, with similar curriculum-style content but a more election-data-centric offering.

Emerging players

• First Liberty Institute: Religious-liberty legal organization with a strong Christian civic-engagement footprint and direct instructor ties to Christians Engaged. Comparable audience and worldview, but with a legal-advocacy specialization rather than voter-mobilization mission.
• Congressional Prayer Caucus Foundation: Faith-based civic organization operating in the prayer-and-government space with national reach. Comparable on Christian civic-engagement themes and partnership access to elected officials, but focused more narrowly on prayer than on voter mobilization.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks7 records

Key highlights7 records

Customer concentration

• Xx.com/PrayVoteEngage
• YouTubeyoutube.com/channel/UCE7Rj01vSAA1b1jncnbQuVg
• Facebookfacebook.com/ChristiansEngaged
• Instagraminstagram.com/christiansengaged
• LinkedInlinkedin.com/company/christians-engaged

Revenue estimate

Valuation estimate

Number of profiles

Profiles7 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Christians Engaged