What Bentoville does

Bentoville Food Theater is a single-location Japanese culinary venue operating on the Downtown Bentonville Square at 100 NW 2nd Street Suite 100 in Bentonville, Arkansas, under the legal entity Cabin 3 Restaurant Group, Inc. (founded 2024, Arkansas-incorporated). The venue consolidates five distinct dining experiences under one roof: the Center Stage (temaki handrolls and sushi omakase), the Fire Stage (binchotan charcoal robata grill and yakitori), the Chef Stage (limited-residency "Food Concerts" with visiting chefs), a Grab&Go counter (Bentoville Boxes and onigiri), and the Onyx East Bar (coffee, matcha, and tea). The core product is a rotating calendar of ticketed "Food Concert" dining experiences — limited-residency events where visiting chefs execute their own menus for defined periods — sold via OpenTable. The "Food Concert" and "Food Theater" concepts are protected by registered trademarks alongside seven other brand marks (BENTOVILLE®, CABIN3®, BREAKFASTGIRI™, COFFEEGIRI™, SLWSLF™).

The company makes money primarily through three one-time-purchase revenue streams: ticketed Food Concert dining experiences, Grab&Go take-out sales, and on-site beverage service. Pricing is not publicly disclosed; all event reservations and tickets transact through OpenTable. Culinary direction is anchored by Executive Chef Shinichiro Takagi, whose two-Michelin-star Kanazawa restaurant Zeniya lends credentialed creative oversight — every recipe at Bentoville is workshopped, tasted, and approved by him. The customer base is a single horizontal persona: food enthusiasts and culinary experience seekers in Northwest Arkansas seeking elevated, chef-driven Japanese cuisine typically unavailable outside major US metros. Strategic partnerships include flagship residencies with Ippudo founder Shigemi Kawahara (a one-night "Ramen King" event on July 11, 2026), an embedded bar partnership with Onyx East, and an ingredient-supply relationship with S&B Foods (curry powder, established 1923) for the Curry Favor concept.

The technology footprint is minimal: no proprietary platform, no app, no API, no AI/ML capabilities, and no data assets disclosed. Distribution is exclusively on-premise at the single Bentonville address plus the OpenTable third-party reservation channel. Marketing relies on the company website (bentoville.com), Facebook, Instagram, and an email newsletter. There are no disclosed funding rounds, no headcount figures, and no revenue figures; the footer references "An All Turtles Company," suggesting a possible affiliated parent or holding structure within the restaurant group.

Name

Bentoville

Legal name

Cabin 3 Restaurant Group, Inc.

Website

https://bentoville.com

Company type

Private

Founded year

2024

Operating status

Operating

Short description

Bentoville is a single-location Japanese "Food Theater" on the Downtown Bentonville Square that sells ticketed, limited-residency dining experiences called "Food Concerts" featuring rotating visiting chefs, alongside robata grill, temaki, and grab-and-go onigiri. It serves food enthusiasts seeking chef-driven Japanese cuisine in Northwest Arkansas.

Ownership category

akta.pro rank

Product category

Premium Japanese Restaurant / Culinary Experience Venue

NAICS

Full-Service Restaurants (722511)

SIC

Retail-Eating & Drinking Places (5810), Retail-Eating Places (5812)

akta.pro primary industry

Chef’s Table & Tasting Menu Restaurants (THAFACAG)

akta.pro secondary industry

Food Festivals & Culinary Events (Ticketed Tastings, Pop-ups) (THAJAGAL)

Keywords

• Japanese dining experiences
• Chef-led restaurant
• Robata grill cuisine
• Ticketed food events
• Kaiseki and temaki

GTM type

B2C

Offering type

Services

Cost components

Personnel, Supply Chain, Operations, Marketing or Sales, Technology or R&D

Revenue model

1. Ticketed Dining Experiences: Revenue generated through ticket-based reservations for Food Concert experiences and themed dining events. Customers purchase tickets for specific dining experiences featuring rotating Japanese cuisine themes and visiting chefs.
2. Grab&Go Food Sales: Take-out and eat-in food sales including Bentoville Boxes and onigiri selections, providing additional revenue outside of ticketed events.
3. Beverage Service: On-site beverage sales including the Onyx East bar serving coffee classics, seasonal matcha and tea menu, and likely alcoholic beverages.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels5 records

Core offering

Bentoville operates a Japanese "Food Theater" restaurant on the Downtown Bentonville Square, offering ticketed "Food Concert" dining experiences across multiple culinary stages — Center Stage (temaki and sushi omakase), Fire Stage (robata grill), and Chef Stage (limited-residency visiting-chef events). The venue also sells take-out Bentoville Boxes and onigiri through a Grab&Go counter and operates the Onyx East Bar for coffee, matcha, tea, and likely alcoholic beverages. All recipes are workshopped, tasted, and approved by Michelin-starred Chef Shinichiro Takagi of Zeniya, Kanazawa.

Product overview

Bentoville Food Theater is a Japanese cuisine restaurant and entertainment venue in Bentonville, Arkansas, operating multiple culinary stages under one roof: Center Stage (temaki and sushi omakase), Fire Stage (binchotan robata grill), Chef Stage (limited-residency Food Concerts with visiting chefs), Grab&Go (take-out boxes and onigiri), and Onyx East (coffee and tea bar). The core offering is a rotating calendar of seasonal 'Food Concerts' — limited-residency dining experiences where visiting chefs bring their own vision and menu for defined periods. Current and upcoming Food Concerts include Early Summer Temaki, First Fire Robata, Tokushima Whirlpool Ramen, Curry Favor, Ramen King (Ippudo), Nagoya Heatwave Mazesoba, Bonfire Midsummer Robata, Midsummer Manatsu Temaki, Obon Fest Robata, Unagi Festival, Late Summer Banka Temaki, Yokohama Ie-kei Ramen, and Season's End Kaiseki. Chef Shinichiro Takagi, chef-owner of two-Michelin-starred Zeniya in Kanazawa, serves as executive influence over all recipes.

Differentiator

Problem solved

Functional benefit

Products and services

• Bentoville Food Theater A Japanese cuisine restaurant and entertainment venue on the downtown Bentonville Square, featuring rotating 'Food Concerts' (limited-residency dining experiences) across multiple culinary stages, from temaki handrolls to robata grill to kaiseki omakase.
• Food Concert (trademarked limited-residency visiting-chef event) Bentoville's signature ticketed limited-residency dining format where visiting chefs bring their own vision and run their own menu for a defined period, offering themed culinary residencies.
• Center Stage (sushi and temaki counter) Raw-precision dining counter featuring temaki handrolls, sushi omakase, and premium fish cuts, worked at the counter for close-up viewing.
• Fire Stage (robata grill) Live-fire binchotan charcoal grill serving yakitori, seasonal skewers, and robata-style grilled items served immediately off the grill.
• Chef Stage (visiting-chef residencies) Limited-residency stage hosting visiting chefs such as Ippudo and rotating Food Concerts where chefs bring their own vision and run their own menu for a defined period.
• Grab&Go (take-out and onigiri counter) Take-out offering featuring three Bentoville Boxes and a curated selection of onigiri for eating on the go.
• Onyx East Bar East Bar inside Bentoville offering coffee classics and a seasonal matcha and tea menu rooted in East Asian tradition.

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Four partnerships are on record, tiered flagship, core and minor.

• Ippudo (Shigemi Kawahara)flagshipStrategic or Co-development Partner · 11 July 2026Shigemi Kawahara, founder of Ippudo and creator of the global ramen empire, hosts a one-day-only Ramen King event at Bentoville on July 11, 2026. He serves an exclusive bowl of ramen (double pork and chicken broth with chashu, tofu, wood ear mushrooms) that exists nowhere else in the world. This is a flagship Food Concert event showcasing the restaurant's ability to attract world-renowned chefs.
• OpenTablecoreChannel Partner/ Reseller/ DistributorOpenTable serves as the primary reservation and ticketing platform for Bentoville. Diners book experiences and purchase tickets through OpenTable for all Food Concert events and regular dining reservations.
• Onyx East BarcoreStrategic or Co-development PartnerOnyx East Bar operates inside the Bentoville Food Theater location, serving coffee classics and a seasonal matcha and tea menu rooted in East Asian tradition. This is an embedded bar partnership within the venue.
• S&B (S&B Foods Co., Ltd.)minorOthersS&B has defined Japanese curry since 1923. Bentoville's Curry Favor event uses S&B's curry powder to serve authentic chicken katsu, pork katsu, beef, or veggie curry over rice as a lunch item. S&B is a century-old Japanese curry company whose brand is woven into Japanese food culture.

Scale indicators2 records

Recent moves6 records

Expansion highlights5 records

Emerging players

• Raku: Chef Mitsuo Endo's intimate Japanese robata and sake-focused restaurant in Las Vegas. Comparable to Bentoville's Fire Stage for the live-fire/robata execution and small-format premium approach.

Direct peers

• Sushi Nakazawa: Chef Daisuke Nakazawa's omakase counter in NYC and Washington DC. Highly comparable to Bentoville's Center Stage sushi omakase and kaiseki offerings, with a similar premium-ticketed Japanese tasting model anchored by a globally recognized Japanese chef.
• Ippudo: Global ramen brand founded by Shigemi Kawahara. Closely comparable via Bentoville's Ramen King event partnership and shared ramen/tonkotsu focus, and exemplifies the visiting-chef/brand-collaboration model Bentoville is leveraging.
• Sugarfish: Multi-location LA-based sushi concept from chef Kazunori Nozawa focused on an accessible premium omakase/handroll experience. Comparable to Bentoville's Center Stage and Grab&Go model in emphasizing temaki/handrolls and seasonal fish.
• Yakitori Torys: Michelin-recognized Tokyo yakitori specialists known for binchotan grilling and premium ingredient sourcing. Comparable to Bentoville's Fire Stage robata concept in technique, price point, and single-discipline focus.
• Kyōten: Chef Otto Phany's omakase counter in Chicago. Comparable as a single-chef-driven, premium ticketed Japanese tasting experience with a tightly curated counter-only format similar to Bentoville's Center Stage.
• Zeniya: Chef Shinichiro Takagi's two-Michelin-star kaiseki restaurant in Kanazawa, Japan. The direct culinary source for Bentoville; comparable in cuisine authenticity, kaiseki format, and seasonal-first ingredient philosophy.
• Tetsu: NYC yakitori/robata specialist focused on binchotan charcoal grilling. Directly comparable to Bentoville's Fire Stage in technique (binchotan), format (skewers off the grill), and premium positioning.

Regional players

• Onyx Coffee Lab: Northwest Arkansas-based specialty coffee roaster and café operator, with Onyx East Bar co-located inside Bentoville. Comparable as a regional NWA beverage partner sharing Bentoville's home market and target audience.

Broad incumbents

• Nobu: Iconic global Japanese restaurant and hospitality brand. Operates a much broader Japanese portfolio including robata/grill concepts, making it a broader incumbent peer for Bentoville's Center Stage, Fire Stage, and ticketed event formats.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks5 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/Bentoville.NWA
• Instagraminstagram.com/bentoville.nwa

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Bentoville