Dumond Calcados Ltda

What Dumond Calcados Ltda does

Dumond Calcados Ltda is a Brazilian women's footwear and accessories brand operating as a direct-to-consumer retailer through its e-commerce platform dumond.com.br and a network of physical retail stores across multiple Brazilian cities. The legal entity disclosed in commercial registries is DUMOND VAREJO ONLINE LTDA (CNPJ: 12.882.179/0001-37), headquartered in Brazil; Dumond operates as a brand under Grupo Paquetá, one of Brazil's largest and most traditional footwear conglomerates, founded in 1945. The product portfolio centers on premium genuine leather women's footwear — spanning boots, sandals, sneakers, mules, loafers, pumps, slippers, clogs, flat sandals, papetes, and anabelas — alongside leather bags (tote, crossbody, hobo, backpacks). Pricing spans R$83.97 to R$1,499.90, positioning the brand in an accessible-luxury tier, with a dedicated outlet channel offering markdowns up to 70% off.

The technology stack is conventional e-commerce retail: the online storefront is operated on the Wake commerce platform, which handles product catalog, shopping cart, checkout, customer accounts, and order management, with SSL encryption and payment gateway integration supporting Pix (with a 5% discount), credit cards (up to 6x interest-free), and Boleto Bancário. Standard Google Analytics integration is used for anonymized web analytics. Marketing channels span Instagram (@dumondoficial), YouTube, Facebook, WhatsApp sales lines, and the 'Comunidade Dumond' newsletter program. Distribution combines DTC e-commerce, company-owned physical stores, multi-brand department store retail, and international exports to multiple countries.

The revenue model is unit-priced one-time sales of footwear and accessories across a horizontal target segment of contemporary independent women, with marketing organized around seasonal collection launches (e.g., Inverno 2026) and promotional events. No disclosed revenue, funding, headcount trend, or comparable-period sales data is available; the reported 13-employee figure appears to reflect the e-commerce legal entity rather than the broader Dumond brand operation, which benefits from Grupo Paquetá's shared production, sourcing, and quality-control infrastructure.

Name

Dumond Calcados Ltda

Legal name

DUMOND VAREJO ONLINE LTDA

Website

https://dumond.com.br

Company type

Private

Operating status

Operating

Headcount range

11–50 employees

Short description

Dumond is a Brazilian women's premium genuine-leather footwear and accessories brand operating direct-to-consumer via e-commerce, physical retail, and international exports, positioned as a brand within the Grupo Paquetá conglomerate.

Ownership category

akta.pro rank

Product category

Women's Footwear

NAICS

Shoe Retailers (45821), Luggage and Leather Goods Retailers (458320)

SIC

Retail-Shoe Stores (5661), Retail-Apparel & Accessory Stores (5600)

akta.pro primary industry

Casual & Lifestyle Footwear (CRAAACAB)

akta.pro secondary industries

Luxury & Designer Footwear (CRAAACAI), Luxury Leather Goods & Handbags (CRAKAFAB)

Keywords

• Women's leather footwear
• Fashion footwear retail
• Leather handbags accessories
• Brazilian footwear brand
• Direct-to-consumer retail

Headquarters

HQ city

Porto Alegre, Rio Grande Do Sul

HQ country

Brazil

HQ region

Latin America

Offices2 records

Markets served

GTM type

B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Personnel, Operations, Marketing or Sales, Technology or R&D

Revenue model

1. Footwear Sales: One-time sale of women's footwear including boots, sandals, slippers, sneakers, mules, loafers, and espadrilles. Products are sold at various price points ranging from R$83.97 to R$699.90.
2. Bags and Accessories Sales: Sale of leather bags including tote bags, crossbody bags, hobo bags, and backpacks. Bags range from R$349.90 to R$1,499.90.
3. Outlet/Discounted Products: The brand operates an outlet section offering discounted products with markdowns ranging from 26% to 70% off, providing an additional revenue stream for inventory clearance.

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels5 records

Core offering

Dumond designs, manufactures, and sells women's premium leather footwear (boots, sandals, sneakers, pumps, loafers, slippers, mules, clogs, flat sandals) and leather bags (tote, crossbody, hobo, backpacks) primarily under its own brand through e-commerce and physical retail. Products are positioned at accessible luxury price points in Brazilian Reais and are crafted predominantly from genuine leather and suede with artisanal details. The brand is part of the Grupo Paquetá footwear conglomerate and distributes through its own website, physical stores, multi-brand retailers, WhatsApp, and selected international exports.

Product overview

Dumond is a Brazilian women's fashion footwear and accessories brand owned by the Paquetá Group (founded 1945). Its product portfolio is organized as an e-commerce platform selling two core categories: footwear (sapatos) and bags (bolsas), with footwear further segmented into sub-categories including boots (botas), sneakers (tênis), sandals (sandálias), pumps (scarpins), loafers (mocassins), slippers (sapatilhas), clogs (tamancos), flat sandals (rasteiras), papetes, mules, and anabelas. A dedicated outlet channel handles discounted prior-season inventory. Products are predominantly crafted from genuine leather and suede with a focus on artisanal details, premium materials, and designs suitable for everyday wear, work, and special occasions. The brand also offers a WhatsApp-based sales channel for customer support.

Differentiator

Problem solved

Functional benefit

Products and services

• Women's Footwear (Sapatos) Women's footwear line encompassing boots, pumps (scarpins), mules, sneakers, sandals, loafers (mocassins), slippers (sapatilhas), flip-flops (chinelos), flat sandals (rasteiras), clogs (tamancos), and papetes, primarily in genuine leather with varying heel heights and toe shapes. Sold to individual female consumers via e-commerce, physical stores, and multi-brand retailers.
• Women's Boots (Botas) Women's leather and suede boots including block-heeled boots, cowboy/western boots, ankle boots, and quilted (matelassé) styles with tractor soles, ranging from short to mid-calf height. Priced up to R$699.90.
• Women's Sneakers (Tênis) Casual and fashion sneakers for women in leather and suede, with lace-up and slip-on styles, many featuring crepe soles and metallic finishes. Priced up to R$349.90.
• Women's Sandals (Sandálias) Women's sandals including block-heeled, thin-heeled, platform, slingback, and peep-toe styles in leather or suede with metallic, woven, or strap details. Priced from R$129.90 to R$379.90.
• Women's Pumps (Scarpins) Classic women's pumps in leather, with pointed or square toes and varying heel heights, suitable for both everyday and formal occasions.
• Women's Loafers (Mocassins) Women's leather loafers including square-toed and hand-woven styles with buckle or buckle-free designs. Priced from R$189.90 to R$349.90.
• Women's Slippers / Flats (Sapatilhas) Women's flat leather slippers with woven, perforated, or buckle details, suitable for both casual and evening occasions. Priced from R$103.96 to R$249.90.
• Women's Mules Backless leather shoes with enclosed toe, often featuring block heels and woven or metallic details. Priced from R$299.90 to R$399.90.
• Women's Bags and Handbags (Bolsas) Women's leather bags and handbags including tote bags, crossbody (tiracolo) bags, hobo bags, and backpacks (mochilas), many featuring matelassé quilting, chain straps, and metallic accents. Priced from R$349.90 to R$1,499.90.
• Outlet Channel A dedicated outlet section offering discounted prices on prior-season styles across all footwear and bag categories, with markdowns of 26% to 70% off.

Quantifiable outcome

• 90-day warranty against manufacturing defects for all products, in compliance with Brazilian Consumer Defense Code

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration4 records

Feature2 records

Partnerships

Two partnerships are on record, tiered core and flagship.

• WakecoreTechnology or IntegrationWake is the e-commerce technology platform powering Dumond's online store. The platform handles all website functionality including product catalog, shopping cart, checkout process, customer accounts, and order management. Wake follows rigorous security standards for data storage and processing.
• Grupo PaquetáflagshipStrategic or Co-development PartnerDumond is a brand under Grupo Paquetá, one of Brazil's largest and most traditional footwear conglomerates, founded in 1945. This relationship provides Dumond with access to advanced technology, rigorous production processes, strict quality control, and the heritage of Brazilian footwear craftsmanship.

Scale indicators3 records

Recent moves6 records

Expansion highlights4 records

Direct peers

• Via Mia: Brazilian women's footwear and accessories brand. Directly comparable to Dumond on women's leather footwear, e-commerce-led DTC model, and mid-tier premium pricing in the Brazilian market.
• Schutz: Arezzo&Co's premium Brazilian women's footwear brand. Directly comparable to Dumond on premium leather women's footwear, DTC e-commerce, and physical retail; competes for the same accessible-luxury Brazilian consumer.
• Luiza Barcelos: Brazilian women's leather footwear brand with multi-channel presence and premium positioning. Directly comparable to Dumond in target customer (contemporary Brazilian women), product mix (leather boots, sandals, pumps), and price corridor.
• Carmen Steffens: Brazilian women's premium footwear and handbags brand with strong DTC and retail presence. Directly comparable to Dumond on women's leather footwear, handbags, and accessible-luxury positioning in Brazil.
• Arezzo&Co: Brazil's largest women's footwear and accessories brand group (Arezzo, Schutz, Anacapri, etc.). Directly comparable to Dumond as a vertically integrated Brazilian women's leather footwear retailer with omnichannel presence and accessible-luxury positioning.
• Democrata: Brazilian footwear brand with women's leather collections. Directly comparable to Dumond as a domestic Brazilian women's leather footwear competitor with multi-channel retail and e-commerce.

Broad incumbents

• Usaflex: Established Brazilian women's comfort footwear brand. Broad incumbent with similar women's leather footwear positioning but specializing in comfort, with broader distribution through multi-brand retailers across Brazil.
• Grendene: One of the world's largest footwear manufacturers (Melissa, Rider, Cartago, Ipanema). Broad incumbent in Brazilian footwear with vastly greater scale; competes with Dumond in women's casual and lifestyle categories but at mass-market price points.
• Alpargatas: Major Brazilian footwear and textiles conglomerate (Havaianas, Osklen, Mizuno Brazil). Broad incumbent whose Havaianas brand competes in the same Brazilian accessible footwear market as Dumond, though at different price tiers.

Emerging players

• Mizuno Brazil (Alpargatas): Brazilian distribution of Mizuno athletic footwear. Emerging competitor in the women's sneaker segment where Dumond also competes (tênis in R$199.90-R$349.90 range); partial overlap with Dumond's casual sneaker offering.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks5 records

Key highlights6 records

Customer concentration

• YouTubeyoutube.com/@dumondoficial
• Facebookfacebook.com/dumond.oficial
• Instagraminstagram.com/dumondoficial
• LinkedInlinkedin.com/company/dumond-calcados-ltda

Compliance3 records

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Dumond Calcados Ltda