Al Majed Oud

What Al Majed Oud does

Al Majed for Oud is a Saudi Arabia-based manufacturer and omnichannel retailer of premium oud and perfume products, with operations dating back to 1956G and formal incorporation in 1982G. The company offers a portfolio of 675+ fragrance products across 132 brands, manufactured at a daily production capacity of 50,000 units, and sells them through a network of 348 branded retail stores spanning Saudi Arabia and the broader GCC (Kuwait, UAE, Bahrain, Oman). Its customer base is broad-based consumer retail, with brand heritage, product breadth, and physical retail density as its primary competitive moats.

The company operates a fully omnichannel distribution model combining its owned retail stores, a proprietary e-commerce storefront (almajed4oud.com), and third-party marketplace listings on Amazon, Golden Scent, and Nice One. Internally, Al Majed for Oud has invested in integrated B2B, ERP, and Dashboard platforms supporting operations and electronic payment adoption at 80% of total sales. Sourcing is anchored by 70-75+ supplier and manufacturer partnerships, including strategic relationships with the five largest global fragrance and flavor ingredient companies, enabling continuous product development informed by market trend research. The go-to-market motion is direct-to-consumer retail, supplemented by export positioning tied to Saudi Vision 2030's premium non-oil export agenda.

Revenue grew from SAR 442 million in 2021G to SAR 767 million in 2023G, a CAGR of 31.7%, with FY2023G gross margin of 66.6% and net income margin of 19%. The company executed a US$188 million IPO on the Saudi Tadawul exchange in August 2024 (offering 30% of shares, led by BSF Capital) and subsequently signed a SAR 200 million Islamic credit facility with Al Rajhi Bank in October 2025 to fund continued operational expansion. The founding Al Majed family retains majority ownership and key board positions, supplemented by an experienced professional management team appointed across 2024-2025.

Name

Al Majed Oud

Legal name

Al Majed for Oud

Website

https://investors.almajed4oud.com/

Company type

Public

Founded year

1956

Operating status

Operating

Headcount range

1,001–5,000 employees

Short description

Al Majed for Oud is a Saudi Arabia-based manufacturer and omnichannel retailer of premium oud and perfume products, offering 675+ SKUs across 132 brands through 348 branded stores in KSA and the GCC plus online and marketplace channels.

Ownership category

akta.pro rank

Product category

Luxury Fragrances and Perfumes

NAICS

General Merchandise Retailers (455)

SIC

Soap, Detergents, Cleang Preparations, Perfumes, Cosmetics (2840)

akta.pro primary industry

Fine Fragrance (Women’s/Men’s/Unisex) (CRABADAA)

Keywords

• Oud fragrances
• Perfume manufacturing
• Luxury fragrance retail
• Arabian perfume products
• Fragrance distribution

Headquarters

HQ city

Riyadh

HQ country

Saudi Arabia

HQ region

Middle East

Offices1 record

Markets served

GTM type

B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Marketing or Sales, Infrastructure

Revenue model

1. Product Sales (Oud and Perfume): Al Majed for Oud generates revenue primarily through the manufacture and sale of oud and perfume products. The company offers 675+ high-quality products across 132 brands through its network of owned retail stores, online store, and third-party e-commerce platforms. Revenue grew from SAR 442 million in 2021G to SAR 767 million in 2023G, a CAGR of 31.7%, driven by self-growth, portfolio expansion, and geographic footprint expansion.

Go-to-market motion2 records

Distribution channels3 records

Marketing channels6 records

Core offering

Al Majed for Oud manufactures and retails premium oud-based perfumes and luxury fragrance products across 132 brands and 675+ SKUs through a vertically integrated model. The company operates a daily production capacity of 50,000 units and distributes products through 348 owned retail stores across Saudi Arabia and the GCC, its own e-commerce platform, and third-party marketplaces.

Product overview

Al Majed for Oud operates as a manufacturer and retailer of premium oud and perfume products, established in 1956 and formally incorporated in 1982. The company offers over 675 high-quality fragrance products under 132 brands through its network of 348 Al Majed for Oud branded stores across Saudi Arabia and the GCC, as well as an online store and third-party e-commerce platforms. With a daily production capacity of 50,000 units and more than 75 supplier partnerships, the company serves as a leading manufacturer and developer of perfume and oud products in the Kingdom, positioning itself within the broader Saudi Arabia fragrance market projected to reach SAR 13.4 billion by 2027.

Differentiator

Problem solved

Functional benefit

Products and services

• Al Majed Oud Fragrances Portfolio A portfolio of 675+ high-quality fragrance products across 132 brands, including premium oud-based perfumes and luxury fragrances, manufactured and retailed by Al Majed for Oud to GCC consumers across 348 branded stores and online channels.
• Oud and Perfume Manufacturing In-house oud and perfume manufacturing with a daily production capacity of 50,000 units, supplying branded products across the company's 348 retail stores and e-commerce channels in KSA and GCC.

Quantifiable outcome

• Revenue grew from SAR 442 million (2021G) to SAR 767 million (2023G), a CAGR of 31.7%, with a 30.4% increase in 2023G alone
• +3 more outcomes

Named customers1 record

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Three partnerships are on record, tiered core and minor.

• 70+ Suppliers and Manufacturers (including five largest global fragrance and flavor ingredient companies)coreStrategic or Co-development PartnerThe company works with over 70 suppliers and manufacturers to deliver diverse, high-quality products. It has strategic relationships with leading international suppliers, including the five largest global fragrance and flavor ingredient companies. The company has developed significant expertise in sourcing and importing specialized ingredients and components for fragrance creation.
• Global Luxury Fragrance HousesminorStrategic or Co-development PartnerAs part of Vision 2030's economic diversification push, Saudi oud exporters including Al Majed for Oud are expanding through partnerships with global luxury fragrance houses to position oud as a premium non-oil export. Non-oil exports reached a record SR515 billion in 2024.
• Third-Party E-Commerce Platforms (Amazon, Golden Scent, Nice One)coreChannel Partner/ Reseller/ DistributorThe company sells its products through third-party e-commerce websites including Amazon, Golden Scent, and Nice One, expanding its reach beyond its own owned retail and e-commerce channels.

Scale indicators10 records

Recent moves8 records

Expansion highlights6 records

Direct peers

• Swiss Arabian: UAE-based perfume manufacturer and retailer offering premium and mass-market oriental fragrances. Comparable to Al Majed for Oud in product portfolio, GCC retail presence, and oud-led product strategy.
• Abdul Samad Al Qurashi: Saudi perfume and oud house with a large GCC retail footprint and premium positioning. Directly comparable to Al Majed for Oud in terms of product mix, customer segment, and brand heritage.
• Arabian Oud: Saudi Arabia-based manufacturer and retailer of oud and premium fragrances. Operates an extensive retail store network across the GCC and globally, making it the closest direct competitor to Al Majed for Oud in product, customer, and distribution model.
• Al Haramain Perfumes: Saudi/UAE perfume manufacturer and retailer specializing in oud and attar products with broad GCC and emerging global distribution. Closely mirrors Al Majed for Oud's product mix and pricing tiers.
• Ajmal Perfumes: UAE-based manufacturer and retailer of oriental and premium fragrances with a sizable GCC and international store network. Competes with Al Majed for Oud in oud-based fragrances across similar premium consumer segments.
• Rasasi: UAE-based manufacturer of oriental and premium fragrances with strong GCC distribution and a growing international footprint. Directly competes with Al Majed for Oud in the same product categories and customer base.

Broad incumbents

• Estée Lauder Companies: Global luxury beauty conglomerate with major fragrance houses (Tom Ford, Jo Malone, Le Labo). Comparable as a broad incumbent competing in premium fragrance, though it does not specialize in oud.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/almajed4oud
• YouTubeyoutube.com/channel/UCr7xb0Rs-IP8Je0_M5Gv4eQ
• Facebookfacebook.com/almajed4oud
• LinkedInlinkedin.com/company/almajed4oud
• Instagraminstagram.com/almajed4oud

Revenue estimate

Valuation estimate

Number of profiles

Profiles9 records

Funding overview

Funding rounds1 record

Investors1 record

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Al Majed Oud