Après

What Après does

Après is a craft beverage producer headquartered in the East Bayside neighborhood of Portland, Maine, operating a tasting room and outdoor patio at 148 Anderson Street. The company produces small-batch hard seltzers across nine flavors alongside a gluten-free hard cider, positioning itself within the premium craft beverage segment with a Maine-centric, locally-rooted brand identity.

The business operates a primarily direct-to-consumer model. Revenue is generated through on-premise pours and 4-pack take-home sales at the tasting room, supplemented by event hosting at the venue and food-truck partnerships that extend the location into a community gathering destination. A Shopify-based e-commerce channel extends reach beyond Portland through branded merchandise, though the core alcohol beverage distribution appears anchored to the single physical site.

The company is privately held, employs roughly eight people, and discloses no outside funding rounds, M&A activity, or executive team. Strategic information is therefore limited to operational footprint, product portfolio breadth, and channel mix; no public statements on growth, capacity expansion, or wholesale distribution are present in the available data.

Name

Après

Legal name

Après

Website

https://apresmaine.com

Company type

Private

Operating status

Operating

Headcount range

1–10 employees

Short description

Après is a Portland, Maine-based craft beverage producer of small-batch hard seltzers (nine flavors) and gluten-free hard cider, selling direct-to-consumer through a single tasting room, take-home 4-packs, on-site events, and branded merchandise e-commerce.

Ownership category

akta.pro rank

Product category

Craft Beverages

NAICS

Breweries (31212), Beer, Wine, and Liquor Retailers (44532)

SIC

Malt Beverages (2082)

akta.pro primary industry

Cideries & Meadery Tasting Rooms (THAFALAI)

akta.pro secondary industry

Cider & Perry Producers & Brands (CRADAIAE)

Keywords

• Craft hard seltzer
• Gluten-free hard cider
• Small batch beverages
• Craft tasting room
• Local ingredient sourcing

Headquarters

HQ city

Portland

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Infrastructure, Marketing or Sales

Revenue model

1. On-site beverage sales: Direct sales of hard seltzer and hard cider through the tasting room and patio service in Portland, ME. Consumers pay per drink on-site.
2. 4-pack retail sales: Pre-packaged 4-packs of hard seltzer available for take-home purchase, including flavors like Pine Rickey, So Was Red, Tote Road, Argonaut, Seven Majors, Sunday Punch, Green Weaver, Sonora, and Isle.
3. Merchandise sales: E-commerce sales of apparel and merchandise through their Shopify storefront.
4. Event hosting: Private event bookings at the tasting room venue, with inquiry-based booking system.

Go-to-market motion2 records

Distribution channels3 records

Marketing channels5 records

Core offering

Après is a small-batch craft beverage producer based in Portland, Maine that makes naturally calorie-light hard seltzers (nine flavors) and a gluten-free hard cider using real alcohol, real fruit, Maine water, and fresh, whole, and local ingredients. The company sells beverages on-site at its industrial-chic East Bayside tasting room and patio, distributes 4-pack take-home products from the tasting room, hosts private events at the venue, and operates a Shopify storefront for branded apparel and merchandise.

Product overview

Après is a craft beverage company offering a portfolio of naturally calorie-light alcoholic drinks, including hard seltzers and gluten-free hard ciders. Their products include nine distinct hard seltzer flavors (Pine Rickey, So Was Red, Tote Road, Argonaut, Seven Majors, Sunday Punch, Green Weaver, Sonora, and Isle) available in 4-packs, plus a gluten-free hard cider. These beverages are produced using real alcohol, real fruit, and Maine water with a focus on fresh, whole, and local ingredients. The company also operates a tasting room and patio in Portland, Maine where customers can enjoy drinks on-site, and offers event hosting services.

Differentiator

Problem solved

Functional benefit

Products and services

• Pine Rickey Hard Seltzer A naturally calorie-light hard seltzer made with lemon, lime, and pine flavors, sold in 4-pack take-home format and at the tasting room.
• So Was Red Hard Seltzer A naturally calorie-light hard seltzer featuring raspberry and rhubarb flavors, sold in 4-pack take-home format and at the tasting room.
• Tote Road Hard Seltzer A naturally calorie-light hard seltzer made with strawberry, elderberry, and salt, sold in 4-pack take-home format and at the tasting room.
• Argonaut Hard Seltzer A naturally calorie-light hard seltzer with ginger and lemon flavors, sold in 4-pack take-home format and at the tasting room.
• Seven Majors Hard Seltzer A naturally calorie-light hard seltzer made with black tea and lemon, sold in 4-pack take-home format and at the tasting room.
• Sunday Punch Hard Seltzer A fruit punch flavored naturally calorie-light hard seltzer, sold in 4-pack take-home format and at the tasting room.
• Green Weaver Hard Seltzer A naturally calorie-light hard seltzer featuring raspberry and mint flavors, sold in 4-pack take-home format and at the tasting room.
• Sonora Hard Seltzer A naturally calorie-light hard seltzer made with passionfruit and tequila flavors, sold in 4-pack take-home format and at the tasting room.
• Isle Hard Seltzer A naturally calorie-light hard seltzer with blueberry and lemon flavors, sold in 4-pack take-home format and at the tasting room.
• Gluten-Free Hard Cider A naturally calorie-light, gluten-free hard cider made with fresh, whole ingredients and Maine water, served at the tasting room and available for take-home purchase.
• Tasting Room & Patio Service On-site beverage service at an industrial-chic tasting room with a large outdoor patio in Portland, ME, including rotating food truck partnerships and house-curated small plates.
• Private Event Hosting Private event venue bookings at the Après tasting room and patio, with inquiries routed through [email protected] and a PerfectVenue booking system.
• Après Branded Apparel and Merchandise Branded apparel and merchandise sold directly to consumers through the company's Shopify e-commerce storefront.

Segments1 record

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Scale indicators1 record

Recent moves5 records

Expansion highlights3 records

Regional players

• Rising Tide Brewing Company: Portland, ME-based craft brewery operating a tasting room. Comparable as a fellow Portland, ME craft beverage producer with a tasting-room-led business model.

Direct peers

• Stem Ciders: Colorado craft cidery with a flagship taproom focused on premium ciders and on-premise experience. Comparable in small-batch craft production combined with experiential taproom business.
• Stormalong Cider: Massachusetts-based craft hard cider producer with a focus on craft, traditional methods, and packaged retail. Comparable in New England craft cider positioning and small-batch production ethos.
• Citizen Cider: Vermont-based craft cidery operating a network of cideries/tasting rooms with on-site beverage service and packaged retail sales. Highly comparable in cider production, tasting room model, and craft consumer positioning.
• Downeast Cider House: New England-based craft cider and hard seltzer producer with a taproom model, operating across multiple locations. Closest comparable in geography, product mix (cider + seltzer), and tasting-room-led GTM.
• Austin Eastciders: Texas-based craft cidery operating multiple taproom locations and broad packaged distribution. Comparable in craft cider scale-up and multi-location taproom strategy.
• 2 Towns Ciderhouse: Oregon-based craft cider producer with broad distribution and a taproom. Comparable in craft cider production, packaged retail (cans/4-packs), and brand-led growth strategy.

Broad incumbents

• Maine Beer Company: Maine craft brewery with tasting room and strong regional brand following. Comparable as a Maine craft beverage incumbent emphasizing quality ingredients and local identity.
• Allagash Brewing Company: Maine-based craft brewery with a flagship tasting room in Portland, ME. Comparable as a Maine craft beverage incumbent with established tasting room operations and strong regional brand identity.

Emerging players

• Bauhaus Brew Labs: Minnesota-based craft brewery known for its craft hard seltzer lineup. Comparable as a craft hard seltzer producer focused on creative flavor profiles and taproom experience.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat2 records

Key risks5 records

Key highlights5 records

Customer concentration

• Facebookfacebook.com/ApresMaine
• Instagraminstagram.com/apresdrinks
• LinkedInlinkedin.com/company/apr%C3%A8smaine

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Après