Stormalong
Stormalong Cider is a craft hard cider manufacturer founded in 2014 and based in Sherborn, MA. It produces 100% fresh-pressed, naturally gluten-free ciders from heirloom and rare New England apple varieties, sold through DTC e-commerce, regional retail, on-premise accounts, and a subscription club.
- Company typePrivate
- Founded2014
- HeadquartersSherborn, United States
- Headcount1–10
- GTM typeB2C
- OfferingHardware or Manufacturing
What Stormalong does
Stormalong Cider is a privately held craft hard cider manufacturer founded in 2014 by Shannon Edgar and headquartered in Sherborn, Massachusetts, a town historically home to the world's largest refined cider mill from 1880-1930. The company produces ciders from 100% fresh-pressed whole apples sourced from New England orchards, explicitly avoiding concentrates, artificial ingredients, and chemically derived natural flavors, and all products are naturally gluten-free. Its core portfolio includes year-round SKUs such as Legendary Dry (a crisp, champagne-like dry cider under 3g sugar per can), Mass Appeal (semi-sweet), Farmstand Unfiltered, and Light of the Sun, alongside a Rare Apple Series of limited small-batch releases featuring rare and heirloom varieties such as the British Kingston Black apple and American heirlooms including Roxbury Russet and Baldwin.
Production techniques combine traditional and modern cidermaking methods, including crash-cooled mid-fermentation processing to preserve natural apple sugars and 10-month aging in freshly dumped whiskey barrels sourced from Bully Boy Distillers. Stormalong has invested in long-cycle supply security by planting a cider-apple block of approximately 20 varieties — including tannic bittersweet (Dabinett, Chisel Jersey, Michelin, Major) and American acid-bomb cultivars (Wickson, Ashmead's Kernel) — with Dowse Orchards in Sherborn, MA. Distribution is multi-channel: direct-to-consumer e-commerce (with free shipping on 6- and 12-packs and a permanent 15% discount for subscribers), a 100+ retail network of package stores, wine shops, and grocers across Massachusetts, Connecticut, Rhode Island, and New Hampshire, on-premise tap accounts concentrated on Cape Cod, a twice-yearly subscription program (Rare Apple Club, $45-$75 per shipment) for limited releases, branded merchandise, and a West Coast beachhead via Guardian Distributors of Los Angeles. The company has accumulated industry recognition across GLINTCAP, the Good Food Awards, the San Francisco Chronicle Wine Competition, the LA Invitational, and the New York International Cider Competition, and maintains co-branded collaborations with New England orchards, cheese producers (Grey Barn & Farm, Point Reyes Farmstead), and hospitality venues (Beachcomber Cape Cod). The company remains founder-owned at 1-10 employees, with a $541,496 capital raise recorded in May 2025 representing its first documented external financing event.
Stormalong firmographics
Firmographics- Name
- Stormalong
- Legal name
- Stormalong
- Website
- https://stormalong.com
- Company type
- Private
- Founded year
- 2014
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Stormalong Cider is a craft hard cider manufacturer founded in 2014 and based in Sherborn, MA. It produces 100% fresh-pressed, naturally gluten-free ciders from heirloom and rare New England apple varieties, sold through DTC e-commerce, regional retail, on-premise accounts, and a subscription club.
- Ownership category
- akta.pro rank
Stormalong industry classification
Industry- Product category
- Craft Hard Cider
- NAICS
- Apple Orchards (111331), Beer and Ale Merchant Wholesalers (424810)
- SIC
- Malt Beverages (2082)
- akta.pro primary industry
- Cider & Perry Production (AFAFAAAD)
- akta.pro secondary industries
- Cider & Perry Producers & Brands (CRADAIAE), Cideries & Meadery Tasting Rooms (THAFALAI)
Keywords
Where Stormalong is headquartered
LocationHeadquarters
- HQ city
- Sherborn
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Stormalong business model
Business model- GTM type
- B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Personnel, Marketing or Sales, Others
Revenue model
- Cider Product Sales: Direct-to-consumer and retail sales of craft hard ciders in multiple formats including 19.2 oz tall cans, 6-packs, and 12-packs. Products include year-round core ciders and seasonal/limited releases.
- Rare Apple Club Subscription: Twice-yearly subscription shipments (spring and fall) of small batch ciders including limited releases, special collaborations, and vintage ciders. Each shipment ranges from $45 to $75 plus shipping. Members receive permanent 15% discount on all online cider orders, first access to new releases, and exclusive access to ultra-limited offerings.
- Merchandise Sales: Sales of branded merchandise including t-shirts, zip-up hoodies, and glassware through the online store.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Multi-year contract | Rare Apple Club membership with twice-yearly cider shipments |
| Unit Pricing | Pay-as-you-go | Stormalong branded merchandise |
| Unit Pricing | Pay-as-you-go | Cider 6-packs and 12-packs |
Go-to-market motion3 records
Distribution channels4 records
Marketing channels6 records
Stormalong product offering
Product offeringCore offering
Stormalong is a craft hard cider manufacturer based in Sherborn, MA that produces small-batch and seasonal hard ciders using 100% freshly pressed whole apples sourced from New England orchards. The portfolio includes a year-round core line (Legendary Dry, Mass Appeal, Farmstand Unfiltered, Light of the Sun), limited Rare Apple Series ciders (Kingston Black, Boston Heirloom, Grand Banks), and seasonal/collaborative releases (Beachcomber Cidah', Blue Skies, White Mountain Magic). Products are sold direct-to-consumer via the company e-commerce store, the twice-yearly Rare Apple Club subscription, and through a regional retail and on-premise network across New England and Los Angeles.
Differentiator
Problem solved
Functional benefit
Brands
- Rare Apple Series: A series of small batch ciders featuring rare and heirloom apple varieties, including Kingston Black, Boston Heirloom, Grand Banks, and seasonal releases.
Products and services
- Legendary Dry A crisp, dry, champagne-like craft hard cider made with 100% freshly pressed whole New England apples; part of the year-round core line.
- Mass Appeal A juicy, semi-sweet craft hard cider in the year-round core line.
- Farmstand Unfiltered A tangy, juicy, unfiltered craft hard cider reminiscent of farmstand fresh-pressed cider, made with fresh-pressed apples from Blue Hills Orchard.
- Light of the Sun An easy-drinking, bright and citrusy craft hard cider in the year-round core line.
- Kingston Black A limited small-batch cider made with 100% British Kingston Black apples, crash-cooled mid-fermentation to preserve natural apple sugars; part of the Rare Apple Series.
- Boston Heirloom A Rare Apple Series tribute cider blending Roxbury Russet and Baldwin apples, two of the oldest American apple varietals.
- Grand Banks A premium whiskey barrel-aged cider blended for 10 months in freshly dumped Bully Boy Distillers barrels, with oaky, vanilla, boozy flavor.
- Beachcomber Cidah' A seasonal collaborative cider with cranberry and lime, created with the Beachcomber in Wellfleet, Cape Cod.
- Blue Skies A seasonal craft hard cider made with wild Maine blueberries.
- White Mountain Magic A seasonal craft hard cider from Stormalong's rotating limited-release lineup.
- Red Skies at Night An award-winning craft hard cider from Stormalong's seasonal/limited release portfolio.
- Massive Appeal An imperial-style craft hard cider from Stormalong's portfolio, recognized at the CiderCraft Awards 2024.
- Happy Holidays A seasonal holiday craft hard cider from Stormalong's limited-release portfolio.
- Rare Apple Club Subscription A twice-yearly subscription cider club delivering small batch, limited, and vintage ciders to members, priced between $45 and $75 per shipment plus shipping, with a permanent 15% online discount and exclusive access to limited releases.
- Stormalong Branded Merchandise Stormalong-branded merchandise including t-shirts, zip-up hoodies, and 16oz cider glasses sold through the company online store.
- 19.2 oz Tall Cans A 19.2 oz single-serve tall can format of Stormalong's craft hard ciders, available for grab-and-go retail purchase.
Quantifiable outcome
- Less than 3 grams of sugar per can in Legendary Dry
- +2 more outcomes
Companies that use Stormalong
Customer profileNamed customers13 records
Segments4 records
Ideal customer profiles3 records
Stormalong technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature4 records
Stormalong partnerships and signals
Strategic signalPartnerships
Ten partnerships are on record, tiered core and minor.
- New England Free JackscoreStormalong Cider is the Official Hard Cider Partner of the New England Free Jacks professional rugby franchise in a multi-year sponsorship deal, bringing craft cider to the rugby fan community.
- Cider Grown Collaboration (Farnum Hill Ciders, Eden Specialty Ciders, Stormalong)coreA collaborative initiative to educate consumers about orchard-based, wine-style dry ciders made from cider fruit. The first release showcases three New England cideries — Farnum Hill Ciders (NH), Eden Specialty Ciders (VT), and Stormalong (MA) — canned together in 4-packs highlighting each maker's craft.
- Blue Hills OrchardcoreStormalong Cider and Blue Hills Orchard collaborated to launch unfiltered hard cider, with Blue Hills Orchard's farmstand-style fresh-pressed apples used in production. The Blue Hills cider is reminiscent of farmstand cider sold at harvest.
- Beachcomber (Wellfleet, Cape Cod)coreCollaborative partnership creating the Beachcomber Cidah' — a summertime cider featuring Cranberry and Lime, inspired by and sold at the iconic Beachcomber beach bar and seafood restaurant in Wellfleet, Cape Cod.
- Bully Boy DistillerscoreBully Boy Distillers supplies freshly dumped whiskey barrels for aging Stormalong's Grand Banks cider. Premium cider blends are aged for 10 months in these whiskey barrels, yielding a decadent cider with oaky, vanilla, boozy flavor.
- Poverty Lane Orchards / Farnum Hill CidersminorHosted meetings and cider exchanges with fellow cider makers at Poverty Lane Orchards, home of Farnum Hill Ciders, leading to the Cider Grown collaboration concept.
- Dowse Orchards (Sherborn, MA)coreStormalong planted a block of cider apple trees at Dowse Orchards in Sherborn, MA, growing approximately 20 different cider apple varieties including tannic bittersweet varieties (Dabinett, Chisel Jersey, Michelin, Major) and American acid bombs (Wickson, Ashmead's Kernel).
- Grey Barn & Farm (Martha's Vineyard, MA)minorCollaborative cider and cheese pairing content creation, featuring Grey Barn & Farm's award-winning cheeses (Prufrock, Eidolon, Bluebird) alongside Stormalong ciders for a joint marketing campaign.
- Point Reyes Farmstead Cheese Company (Point Reyes Station, CA)minorCollaborative cider and cheese pairing content creation, featuring Point Reyes Farmstead's award-winning cheeses (Toma, Original Blue, Bay Blue) alongside Stormalong ciders for a joint marketing campaign.
- Guardian Distributors of Los AngelesminorGuardian Distributors of Los Angeles distributes Stormalong Cider products in the Los Angeles area, supporting the company's West Coast expansion.
Scale indicators4 records
Recent moves6 records
Expansion highlights6 records
Stormalong competitors and assessment
Company assessmentDirect peers
- Portland Cider Company: Oregon craft cidery with taproom, regional distribution, and a specialty lineup including barrel-aged and hopped ciders. Comparable craft specialty producer competing for similar on-premise and craft retail customers.
- Stem Ciders: Colorado-based craft cidery with taproom, restaurant (The Acreage), and focus on dry, wine-style ciders. Closely comparable to Stormalong on premium dry positioning, hospitality/education angle, and craft credibility.
- Schilling Cider: Pacific Northwest craft cidery with a strong specialty and barrel-aged portfolio, comparable to Stormalong's focus on limited small-batch and barrel-aged ciders made from real fruit.
- Eden Specialty Ciders: Vermont cidery producing heritage-apple, ice-cider and dry specialty ciders. Co-collaborator with Stormalong in the Cider Grown 4-pack and a near-perfect peer on craft, orchard-sourced, wine-style positioning.
- Farnum Hill Ciders: New Hampshire-based craft cidermaker focused on orchard-grown, wine-style dry ciders from traditional bittersweet and bittersharp apples. Most directly comparable to Stormalong given shared Cider Grown collaboration, regional New England positioning, and heirloom apple sourcing.
Broad incumbents
- Angry Orchard: National craft cider brand owned by Boston Beer Company with Innovation Cider House and a deep retail footprint. Comparable as the dominant scaled competitor in the same cider category Stormalong targets, though with mass-market positioning rather than heirloom focus.
- 2 Towns Ciderhouse: Oregon-based craft cidery with national distribution, taproom, and a broad specialty cider portfolio. Comparable as a larger, broader-portfolio craft cider peer expanding into limited-release and barrel-aged programs.
- Crispin Cider: National craft cider brand (now part of Tilray) known for crisp, dry, unfiltered styles including a Pacific Pear and Lansdowne orchard series. Overlaps with Stormalong on unfiltered, dry, real-fruit craft positioning.
- Bold Rock Hard Cider: One of the largest US craft cider producers with national distribution and taprooms in Virginia and North Carolina. Comparable as a broad-line craft cider incumbent competing for the same shelf and on-premise space.
Others
- Dowse Orchards: Sherborn, MA orchard and Stormalong's cider-apple growing partner hosting the 20-variety block. Relevant as the upstream orchard partner and a comparable New England cider-apple grower, though not a direct competitive cidermaker.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
Stormalong social profiles
Digital presenceStormalong financial estimates
Financial estimateRevenue estimate
Valuation estimate
Stormalong leadership team
Management profileNumber of profiles
Profiles1 record
Stormalong funding detail
Funding detailFunding overview
Funding rounds1 record
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Stormalong M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Stormalong
What does Stormalong do?
Stormalong is a craft hard cider manufacturer based in Sherborn, MA that produces small-batch and seasonal hard ciders using 100% freshly pressed whole apples sourced from New England orchards. The portfolio includes a year-round core line (Legendary Dry, Mass Appeal, Farmstand Unfiltered, Light of the Sun), limited Rare Apple Series ciders (Kingston Black, Boston Heirloom, Grand Banks), and seasonal/collaborative releases (Beachcomber Cidah', Blue Skies, White Mountain Magic). Products are sold direct-to-consumer via the company e-commerce store, the twice-yearly Rare Apple Club subscription, and through a regional retail and on-premise network across New England and Los Angeles.
Is Stormalong a public or private company?
Stormalong is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Stormalong founded?
Stormalong was founded in 2014. It employs 1 to 10 people.
Where is Stormalong based?
Stormalong is headquartered in Sherborn, United States, in the North America region.
How does Stormalong make money?
Three revenue lines are on record. Cider Product Sales are the primary driver. The others are rare Apple Club Subscription and merchandise Sales.
Who are Stormalong's main competitors?
Direct peers on record are Portland Cider Company, Stem Ciders, Schilling Cider, Eden Specialty Ciders and Farnum Hill Ciders. Broad incumbents are Angry Orchard, 2 Towns Ciderhouse, Crispin Cider and Bold Rock Hard Cider. Dowse Orchards is listed as an others.
Does Stormalong have an API?
No public API is recorded for Stormalong.
What industry is Stormalong in?
Stormalong's product category is Craft Hard Cider. Its primary akta.pro industry code is AFAFAAAD, Cider & Perry Production, with a secondary code of CRADAIAE, Cider & Perry Producers & Brands. Its NAICS code is 111331 and its SIC code is 2082.