Hawthorne Theatre

What Hawthorne Theatre does

Hawthorne Theatre is a privately held live events venue operating since 2005 from the historic 1922 Hawthorne Masonic Building at 1507 SE 39th Ave in Portland, Oregon. The business runs two distinct physical spaces under one roof: the main Hawthorne Theatre — a larger all-ages venue with a large stage, balcony seating, two bars, a 17,100-watt EAW/JBL professional audio system, and Avolites/ROBE lighting rig — and the adjacent Hawthorne Lounge, a 21+ intimate annex featuring a 10' x 15' corner stage, full bar, and decorative Masonic-themed interior. The 14-employee company books and hosts concerts, dance nights, comedy, burlesque, and spoken word programming across genres including metal, indie, rock, and EDM, serving both emerging and legacy artists seeking intimate Portland dates alongside their fan base.

The revenue model combines four streams: (1) ticket sales through Etix (primary) and Cascade Tickets (secondary), with advance online tickets priced approximately $3 above face value and VIP/meet-and-greet packages available for select shows; (2) food and beverage revenue from two main-theatre bars, the Lounge's full bar, and Atlas Pizza's in-venue food menu; (3) venue rentals of both spaces for private events, corporate functions, and third-party produced shows; and (4) ancillary revenue from coat check ($2 per item) and event merchandise. Go-to-market is event-driven: Mammoth NW acts as the dominant promoter and presenter across nearly all listed programming, supplemented by direct booking inquiries and a private-event rental inquiry form. Distribution leverages the venue's website, email newsletter, and social channels (Facebook, Twitter, Instagram, TikTok) for top-of-funnel awareness, with Etix and Cascade Tickets serving as bottom-of-funnel purchase channels and the on-site box office handling walk-up sales during Lounge hours. The venue is one of the few remaining all-ages concert venues in Portland, a structural positioning reinforced by its location on Hawthorne Boulevard with public transit (#14 bus) access.

Name

Hawthorne Theatre

Legal name

Hawthorne Theatre

Website

https://hawthornetheatre.com

Company type

Private

Founded year

2005

Operating status

Operating

Headcount range

11–50 employees

Short description

Hawthorne Theatre is a privately held, 14-employee live events venue in Portland, Oregon, operating two spaces — an all-ages Theatre and a 21+ Lounge — within a 1922 Masonic Building, hosting concerts, comedy, and dance nights and generating revenue from ticketing, F&B, rentals, and ancillary services.

Ownership category

akta.pro rank

Product category

Live Entertainment Venue

NAICS

Performing Arts, Spectator Sports, and Related Industries (711), Arts, Entertainment, and Recreation (71)

SIC

Services-Amusement & Recreation Services (7900), Retail-Eating & Drinking Places (5810)

akta.pro primary industry

Live Music Clubs & Venues (MPAGAIAB)

Keywords

• Live music venue
• Concert event hosting
• Private event rentals
• All ages entertainment
• Live entertainment production

Headquarters

HQ city

Portland

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Supply Chain, Marketing or Sales, Infrastructure, Technology or R&D

Revenue model

1. Ticket Sales: The primary revenue stream comes from selling tickets to concerts and live events. Tickets for most shows are available online through Etix, with advance tickets priced approximately $3 above face value during normal business hours.
2. Food and Beverage: Revenue from food and beverage sales including bar service and Atlas Pizza food menu. The venue operates two bars in the main theatre and a full service bar in the Lounge.
3. Venue Rentals: Both the Hawthorne Theatre and the Lounge are available for rental for private events, corporate functions, and third-party shows. Rental inquiries are handled through an online form with pricing provided upon request.
4. Coat Check and Ancillary Services: Coat check service available for $2 per item. Additional ancillary revenue from merchandise sales during events.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels8 records

Core offering

Hawthorne Theatre operates a live events venue out of the historic 1922 Hawthorne Masonic Building in Portland, Oregon, hosting ticketed concerts, comedy shows, dance nights, burlesque, and spoken-word performances across two distinct spaces — the main Hawthorne Theatre (all-ages, with large stage, balcony, and two bars) and the adjacent Hawthorne Lounge (21+, intimate corner-stage setup with full bar). The venue also provides band booking services, private event and corporate function rentals of both spaces, VIP/meet-and-greet packages for select shows, on-site food and beverage service (including an Atlas Pizza partnership), and ancillary services such as coat check.

Product overview

Hawthorne Theatre operates as a live events venue offering two distinct spaces: the main Hawthorne Theatre (a larger all-ages venue with large stage, balcony, and two bars) and the Hawthorne Lounge (a more intimate 21+ space with corner stage and full bar). The venue provides event hosting/rentals for private functions and books musical acts across all genres. Additional services include VIP packages for shows and food service through an Atlas Pizza partnership.

Differentiator

Problem solved

Functional benefit

Products and services

• Hawthorne Theatre (Main Venue) The main live events venue at 1507 SE 39th Ave, Portland, OR, featuring a large stage, seated balcony space, two bars, and professional sound and lighting systems. Hosts all-ages concerts, metal shows, dance nights, comedy, and art shows, and serves as an intimate stage for up-and-coming and legacy performers.
• Hawthorne Lounge A 21+ intimate venue adjoining the Hawthorne Theatre, featuring purple and gold décor, floor-to-ceiling windows with velvet curtains, and Masonic imagery. Hosts local bands, up-and-coming acts, burlesque, and spoken-word nights, with a full-service bar, 10' x 15' corner stage, and food menu.
• Venue Rentals

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature5 records

Partnerships

Four partnerships are on record, tiered core and supporting.

• Mammoth NWcoreGTM or Marketing PartnerMammoth NW is the primary promoter and presenter of shows at Hawthorne Theatre. They book and organize many of the national and local acts performing at the venue. The partnership appears to be ongoing and constitutes a significant portion of the venue's programming.
• Atlas PizzasupportingOthersAtlas Pizza provides food service at Hawthorne Theatre events. Menu includes cheese, pepperoni, meat special, veggie special, vegan slices for $5, and garlic knots 6 for $5.
• EtixcoreChannel Partner/ Reseller/ DistributorPrimary online ticketing platform for Hawthorne Theatre events. Artists and venue direct customers to Etix for ticket purchases. The partnership provides the technological infrastructure for ticket sales.
• Cascade TicketssupportingChannel Partner/ Reseller/ DistributorLocal ticketing partner offering tickets for Hawthorne Theatre shows, both online and at the physical box office location.

Scale indicators4 records

Recent moves6 records

Expansion highlights4 records

Direct peers

• Revolution Hall: Portland concert and events venue housed in a historic building, similar in concept to Hawthorne's use of a heritage space for live performances and rentals.
• Mississippi Studios: Intimate Portland music venue and bar hosting indie, folk, and rock acts; directly comparable to Hawthorne's Lounge and programming philosophy of pairing live music with full bar service.
• Wonder Ballroom: Portland live music and events venue presenting concerts, dance nights, and private events; comparable multi-format mid-size room with similar mix of ticketed shows and rentals.
• Star Theater: Portland live music venue hosting concerts, comedy, and special events; similar scale and all-ages / 21+ programming mix to Hawthorne Theatre.
• Roseland Theater: Portland mid-sized live music venue and the most direct competitor to Hawthorne Theatre, hosting similar national and regional touring acts in an indoor all-ages configuration.
• Dante's: Portland live music bar offering rock, punk, and burlesque programming with full bar service; comparable to Hawthorne's Lounge in format and audience.

Broad incumbents

• Brooklyn Bowl: Multi-room live music and bowling concept with full bar/F&B and ticketed shows; comparable mix of concert + hospitality but operates as a multi-location chain rather than a single independent venue.
• The Fillmore: Iconic Live Nation-affiliated concert hall brand with multiple locations; comparable as a mid/large-capacity concert venue but operating at broader scale and as part of a national portfolio.

Others

• Mammoth NW: Portland-based concert promoter that books and presents shows at venues including Hawthorne Theatre; treated as an ecosystem participant rather than a competitor, but its overlapping role means it materially shapes the venue's programming and is core to its GTM motion.

Regional players

• Showbox: Historic Seattle live music venue operating at similar scale with an active concert calendar; comparable in format and role in the Pacific Northwest live music ecosystem.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• Xx.com/hawthorne_thtr
• Facebookfacebook.com/HawthorneTheatre
• Instagraminstagram.com/hawthornetheatrepdx
• TikToktiktok.com/@hawthornetheatre
• LinkedInlinkedin.com/company/hawthorne-theatre

Revenue estimate

Valuation estimate

Number of profiles

Subsidiaries1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Hawthorne Theatre