Baker’s Water Street Bar & Grille

What Baker’s Water Street Bar & Grille does

Baker's Water Street Bar & Grille (legal name: Water Street Bar & Grille) is a single-location waterfront restaurant and sports bar operating at 4 Robbins Pkwy, Toms River, New Jersey. The establishment is owned and operated by Chefs International, a New Jersey-based multi-restaurant group, and serves local diners and social guests seeking waterfront dining, live entertainment, sports viewing, and bar service in the Toms River area. Core offerings include a full main menu (dinner mains, appetizers, desserts), daily specials, happy hour, craft cocktails and bar service, takeout via phone ordering at (732) 240-4800, and catering. The venue features a heated patio, panoramic waterfront views, and a programmed calendar of live music performances by regional artists, Bingo Nights, and sports viewing events.

The business generates revenue almost entirely through in-person food and beverage sales at one physical location; menu pricing is not publicly listed online. Distribution is limited to walk-in dine-in, call-ahead takeout, and gift card purchases routed through a centralized Chefs International gift card platform. Marketing is conducted through the company website (waterstreetnj.com), email newsletter signup, organic social media, and live event promotion. The firm has no proprietary technology, mobile app, delivery channel, or disclosed technology stack beyond a Squarespace website, and there is no evidence of e-commerce, online ordering, or third-party delivery partnerships. The operating entity is privately held, with no public ticker, no funding rounds, and no disclosed financial figures.

Customer concentration is diffuse across individual consumers, with no named enterprise accounts, contracts, or B2B revenue lines. The business is a direct-to-consumer casual-dining operator whose strategic position is anchored on a scarce waterfront location, an entertainment-led programming calendar, and affiliation with the Chefs International parent brand. Operational scope is limited to a single New Jersey market; there are no announced expansion plans, no M&A activity, no leadership changes, and no disclosed headcount or revenue figures.

Name

Baker’s Water Street Bar & Grille

Legal name

Water Street Bar & Grille

Website

https://bakerswaterstreet.com

Company type

Private

Operating status

Operating

Headcount range

1–10 employees

Short description

Water Street Bar & Grille is a single-location waterfront restaurant and sports bar in Toms River, New Jersey, operated by Chefs International. It serves local diners with dine-in service, bar drinks, takeout, live music, and sports viewing at a heated patio venue.

Ownership category

akta.pro rank

Product category

Casual Dining Restaurant & Bar

NAICS

Full-Service Restaurants (722511), Drinking Places (Alcoholic Beverages) (72241)

SIC

Retail-Eating & Drinking Places (5810)

akta.pro primary industry

Craft Beer Bars & Taprooms (THAFAEAG)

akta.pro secondary industry

Rooftop Bars & Beach/Pool Bars (THAFAEAJ)

Keywords

• Waterfront restaurant dining
• Live music venue
• Sports bar service
• Casual dining experience
• Happy hour bar

Headquarters

HQ city

Toms River

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Supply Chain, Operations, Marketing or Sales, Infrastructure

Revenue model

1. Food and Beverage Sales: Restaurant and bar revenue from serving food and drinks to dine-in customers. Revenue is generated through menu items including main dishes, appetizers, desserts, alcoholic beverages, and specialty drinks. The business also offers catering and takeout services.

Go-to-market motion1 record

Distribution channels2 records

Marketing channels4 records

Core offering

Baker's Water Street Bar & Grille is a single-location waterfront restaurant and bar in Toms River, New Jersey that serves a full menu of food and beverages for dine-in, takeout, and catering. The establishment pairs its food and drink service with live music performances, a sports bar atmosphere with multiple screens, and a heated outdoor patio offering panoramic waterfront views.

Product overview

Water Street Bar & Grille is a single-location waterfront restaurant and bar operated by Chefs International, offering dine-in services including a main menu, daily specials, happy hour promotions, and live music entertainment. The establishment features waterfront views, a heated patio, and sports bar amenities. The company also offers gift cards through a third-party platform.

Differentiator

Problem solved

Functional benefit

Products and services

• Dine-in Restaurant Service (Main Menu) Full-service restaurant offering a main menu of dishes and beverages served to walk-in customers at the waterfront Toms River location, with scenic views and a heated patio.
• Daily Specials Rotating daily food and drink specials promoted on the website to drive repeat dine-in visits.
• Happy Hour Scheduled bar promotions offering discounted drinks and appetizers during designated hours to drive bar traffic.
• Live Music Entertainment Scheduled live music performances by local and regional artists on multiple dates, functioning as an entertainment offering alongside food and beverage service.
• Themed Events (e.g., Bingo Night, Sports Viewing) Recurring themed nights including Bingo Night and sports event broadcasts shown on multiple screens, pairing entertainment with food and beverage offerings.
• Takeout / Call-ahead Orders Phone-ahead ordering available at (732) 240-4800 for customers who wish to pick up food and beverages at the Toms River location.
• Catering Catering service provided by the restaurant for private events, supplying food and beverages off-premises.
• Gift Cards Physical and digital gift cards redeemable at Water Street Bar & Grille, sold through the Chefs International gift card platform.
• Private Event Hosting Reservation of the waterfront restaurant space and patio for private events and group gatherings with food and beverage service.

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

One partnership is on record.

• Chefs Internationalparent companyOthersChefs International is the parent company and operator of Water Street Bar & Grill. The company operates multiple restaurants in New Jersey and manages the business operations, branding, gift card sales through their platform, and career/job inquiries for all properties. Water Street Bar & Grill is listed as one of their restaurant properties.

Scale indicators1 record

Recent moves4 records

Expansion highlights3 records

Broad incumbents

• Applebee's: A national casual dining bar-and-grille chain owned by Darden Restaurants. Comparable as a scaled neighborhood bar & grille with comparable food, alcohol, and event-driven traffic drivers operating in many of the same NJ suburban markets.
• Chili's Grill & Bar: A national bar-and-grille casual dining chain operated by Brinker International. Comparable as a scaled bar & grille format with full bar, sports-friendly menu, and happy hour programming — the chain incumbent this property's format competes with at the local level.
• LongHorn Steakhouse: A casual steakhouse chain owned by Darden Restaurants. Comparable as a full-service casual dining concept with a full bar that competes for the same local dine-out occasions in the broader NJ suburban market.
• Bonefish Grill: An upscale-casual seafood chain owned by Bloomin' Brands. Comparable as a full-service restaurant with a strong bar program and a seafood-leaning menu, representing the more polished casual dining competitor set the property benchmarks against.
• TGI Fridays: A casual dining bar-and-grille chain emphasizing bar service, sports viewing, and themed events. Comparable as a larger incumbent operating the same bar & grille + entertainment format that this property deploys at the single-unit level.
• BJ's Restaurant Brewhouse: A casual dining brewhouse chain combining full bar, craft beer service, sports viewing, and a broad menu. Comparable as a scaled bar-led casual dining format with a deep beverage program and entertainment-driven traffic model.

Direct peers

• The Lobster Shanty: A waterfront casual seafood restaurant and bar in Point Pleasant Beach, NJ. Directly comparable as a single-site Jersey Shore waterfront bar/grille competing for similar summer tourist and live-entertainment-driven occasions.
• The Turning Point: A breakfast/lunch casual dining concept operating multiple New Jersey locations under the same Chefs International parent company. Directly comparable because it shares parent ownership, group-level operational support, and the same NJ dining market, even though its daypart and menu differ.
• Bahrs Landing: A New Jersey waterfront restaurant and bar in Highlands serving seafood, drinks, and live entertainment. Directly comparable as a single-location NJ waterfront bar & grille competing for the same Jersey Shore tourist and local diner occasions.

Others

• Darden Restaurants: The parent company of Olive Garden, LongHorn Steakhouse, Cheddar's Scratch Kitchen, Yard House, and Capital Grille. Relevant as the operator of multiple casual dining and bar-led brands that compete with this property's category and set the operational benchmarks a multi-property operator like Chefs International is benchmarked against.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat3 records

Key risks5 records

Key highlights5 records

Customer concentration

• LinkedInlinkedin.com/company/baker%E2%80%99s-water-street-bar-&-grille

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Baker’s Water Street Bar & Grille