Boost Graphics
Boost Graphics is the specialist international graphics subsidiary of EMG/Gravity Media, providing live broadcast graphics, virtual production, and design services to sports broadcasters, federations, and event organizers across six countries using its proprietary NEXT platform for approximately 5,000 productions annually.
- Company typePrivate
- Founded1998
- HeadquartersHilversum, Netherlands
- Headcount11–50
- GTM typeB2B
- OfferingServices
What Boost Graphics does
Boost Graphics is a specialist international provider of live broadcast graphics, virtual production, and design services, operating as the graphics subsidiary of Euro Media Group (EMG/Gravity Media). Founded in 1998 and headquartered in the Netherlands, the company serves broadcasters, streaming platforms, sports federations, and event organizers across six countries (Netherlands, Belgium, France, Italy, United Kingdom, and Australia), delivering graphics for approximately 5,000 productions per year. Its primary customer base consists of tier-one sports rights holders and federations, including the Premier League, ASO (Tour de France), RCS Sport (Giro d'Italia), Cricket Australia, UCI, DAZN, Warner Bros, NOS, VRT, and NBC, alongside entertainment and event producers.
The company's core offering is the proprietary NEXT Platform, comprising NEXT Engine (a real-time render engine leveraging Unreal Engine-based gaming technology and supporting UHD, HD, SDR, and HDR workflows) and NEXT Control (a customizable operator interface with cloud-based automatic updates). Built on this platform are specialized modules including Team Radio (in-house speech-to-text transcription of cycling radio communications, Sportel and SVG Europe award winner), PixelTracking (computer vision-based athlete tracking on aerial footage), Boost Maps (3D terrain visualization with live weather and standings), Next Editorial (AI-assisted editorial copilot for data-to-graphics workflows launched in 2025), Virtual Fly-Over (3D venue replicas), and virtual advertising. The platform co-exists with third-party broadcast graphics solutions (Vizrt, Ross, Chyron) and integrates with major sports statistics providers, biometric sensor partner VELON, and timing partner Microplus.
Boost Graphics generates revenue primarily through project-based professional services contracts for live event graphics, complemented by NEXT platform licensing/embedded use within client productions and custom software/AR engagements. Pricing is quote-based, varies by event scale and technical complexity, and is structured around multi-year agreements with flagship clients. The go-to-market motion is enterprise field sales, leveraging both direct client relationships and cross-sell through the parent EMG/Gravity Media client base. Marketing is limited to industry events, LinkedIn/Instagram/Facebook presence, and a website portfolio of case studies, consistent with a reputation-driven B2B services business.
Boost Graphics firmographics
Firmographics- Name
- Boost Graphics
- Legal name
- Euro Media Group (EMG)
- Website
- https://boostgraphics.tv
- Company type
- Private
- Founded year
- 1998
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Boost Graphics is the specialist international graphics subsidiary of EMG/Gravity Media, providing live broadcast graphics, virtual production, and design services to sports broadcasters, federations, and event organizers across six countries using its proprietary NEXT platform for approximately 5,000 productions annually.
- Ownership category
- akta.pro rank
Boost Graphics industry classification
Industry- Product category
- Broadcast Graphics Services
- NAICS
- Postproduction Services and Other Motion Picture and Video Industries (51219), Other Motion Picture and Video Industries (512199)
- SIC
- Services-Allied To Motion Picture Production (7819)
- akta.pro primary industry
- Virtual Production & LED Volume Services (Stage Ops, ICVFX, Real-Time Camera/Tracking) (MPADAHAB)
- akta.pro secondary industries
- Real-Time Compositing, Keying & On-Set Playback (MPAHADAG), Cloud & Distributed Real-Time Production (Remote ICVFX, Multi-site) (MPAHADAJ)
Keywords
Where Boost Graphics is headquartered
LocationHeadquarters
- HQ city
- Hilversum
- HQ country
- Netherlands
- HQ region
- Europe
Offices6 records
Markets served
Boost Graphics business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Technology or R&D, Operations, Marketing or Sales, Infrastructure
Revenue model
- Live Graphics Services: Professional services for live graphics production for sports events, TV shows, and entertainment broadcasts. Includes on-site and off-site graphics operations.
- Virtual Production & AR Services: Augmented reality and virtual production services for immersive content creation in sports, entertainment, and news productions.
- NEXT Platform Licensing: Proprietary graphics platform deployed for client productions, providing rendering and control capabilities.
- Custom Software Solutions: Tailored workflow development and custom software including gameshow automation, data integration, and social media integration solutions.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Multi-year contract | Project-based professional services |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels5 records
Boost Graphics product offering
Product offeringCore offering
Boost Graphics delivers live broadcast graphics, virtual production and augmented reality, and broadcast design services for sports, entertainment, and TV productions, deploying its proprietary NEXT Platform alongside third-party graphics systems to render real-time on-screen visuals, integrate live sports data, and operate productions on-site or via remote control centers. The company works with broadcasters, rights holders, sports federations, and event organizers on roughly 5,000 productions per year across cycling, football, cricket, basketball, motorsport, and entertainment properties.
Product overview
Boost Graphics provides a comprehensive live graphics and virtual production portfolio consisting of proprietary platforms and specialized services. The core NEXT Platform (comprising NEXT Engine render component and NEXT Control interface) serves as the foundation for approximately 5,000 annual productions, working alongside third-party solutions (Vizrt, Ross, Chyron). Specialized modules include Next Editorial (AI-powered editorial workflow), Team Radio (speech-to-text for cycling broadcasts), PixelTracking (real-time athlete tracking), Boost Maps (3D terrain visualization), and Commentator Information Screen. The company also offers live graphics services for sports (5000+ events yearly) and entertainment, virtual production and AR solutions, and design services. As a subsidiary of EMG/Gravity Media, Boost operates across Australia, Belgium, France, Italy, Netherlands, and UK.
Differentiator
Problem solved
Functional benefit
Products and services
- NEXT Platform Proprietary live graphics platform consisting of a render engine and a customizable control application that delivers real-time on-air graphics for live broadcasts. Deployed for approximately 5,000 productions per year across cycling, football, cricket, basketball, motorsport, and entertainment, and integrated with major sports statistics providers and third-party broadcast graphics systems (Vizrt, Ross, Chyron).
- Live Graphics Professional service delivering dynamic broadcast graphics for international sports events, TV shows, and entertainment programs. The Live Graphics team blends design and technology to produce real-time on-screen visuals and data integrations, with 25+ years of expertise across volleyball, basketball, motorsport, football, and cycling events such as the Tour de France.
- Virtual Production & Augmented Reality Service that blends digital and real-world environments or creates fully virtual sets using 3D assets, dynamic visuals, and immersive AR experiences. Designed for sports, entertainment, and news productions that require compelling on-screen storytelling beyond traditional graphics.
- Design Service that creates visual identities and broadcast graphics designs from concept through to on-screen integration, including animation, typography, branding, and trend-aware design. Delivered as tailored visual experiences for sports federations, broadcasters, and entertainment producers.
- Remote & Cloud Solutions Service that operates graphics remotely from Boost's control centers in Italy, France, Netherlands, Belgium, and the UK, offering cost efficiency, reduced travel, operator efficiency gains, and environmental benefits while maintaining on-air quality.
- Virtual Fly-Over Service that creates hyper-realistic 3D replicas of sports venues and locations using gaming technology, enabling broadcast flyovers and flythroughs that incorporate virtual elements not achievable with drones or helicopters alone.
- Virtual Advertising Technology-agnostic virtual advertising offering that delivers virtual carpets, virtual billboard overlays, and AR enhancements during TV broadcasts to help rights holders and broadcasters generate additional advertising revenue.
Quantifiable outcome
- 5000+ sports events covered annually
- +4 more outcomes
Companies that use Boost Graphics
Customer profileNamed customers22 records
Segments3 records
Ideal customer profiles3 records
Boost Graphics technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration4 records
AI capability10 records
Feature7 records
Boost Graphics partnerships and signals
Strategic signalPartnerships
Four partnerships are on record, tiered flagship and core.
- Cricket AustraliaflagshipEighth consecutive year of partnership for cricket coverage. EMG/Gravity Media delivers 350+ hours of cricket coverage including WBBL, One Day Cup, Sheffield Shield, and international tour matches. Boost Graphics designed and built new on-screen graphics suite for the coverage.
- VELONcoreExternal partner of RCS for biometric data collection. VELON provides sensors mounted on bikes that transmit data via mobile networks using transponders to a central data hub. Boost Graphics processes this data in real-time for on-screen biometric graphics during cycling events.
- RCS SportflagshipLong-standing partnership for production of Italian cycling events including Giro d'Italia. EMG Italy handles international production and distribution while Boost Graphics manages all graphics operations. Collaboration allows for early-season trials of new tools that are fully developed and deployed at major events.
- EMG / Gravity MediaflagshipBoost Graphics is a specialist international graphics subsidiary of EMG/Gravity Media. The merger combines forces to create an unmatched global broadcasting, media production, and creative services company. Boost Graphics leverages the parent company's global footprint and client relationships.
Scale indicators7 records
Recent moves6 records
Expansion highlights5 records
Boost Graphics competitors and assessment
Company assessmentBroad incumbents
- Grass Valley: Established live production vendor offering graphics, cameras, and switching infrastructure for sports broadcasters. A broader incumbent that competes for live sports production budgets that include graphics line items.
- Evertz Microsystems: Large broadcast infrastructure vendor with graphics, routing, and playout solutions. Competes broadly in the live sports production stack, including adjacent areas to NEXT Platform deployments.
Direct peers
- Ross Video: Canadian broadcast technology vendor spanning graphics, production switchers, and infrastructure. Co-deployed with NEXT in customer workflows, competing for the same live-graphics budget line.
- Vizrt Group: Global leader in broadcast graphics and live production workflow software. Boost explicitly integrates alongside Vizrt products in customer stacks, making it the most direct comparable for real-time graphics platforms used by sports broadcasters.
- ChyronHego: Long-established vendor of broadcast graphics, switching, and real-time rendering for live sports. Cited alongside NEXT as a co-deployed system; directly comparable product surface area in on-air graphics.
- Deltatre: Sports digital and broadcast services company providing graphics, OTT, and data visualization for major sports properties. Directly comparable in serving sports federations, leagues, and broadcasters with end-to-end live graphics production.
Emerging players
- Pixotope: Specialist in Unreal Engine-based real-time virtual production and augmented reality graphics for live broadcast. Closest emerging competitor to Boost's Unreal-powered NEXT Engine and AR service line, particularly in sports and entertainment verticals.
- Singular.live: Cloud-native live graphics overlay platform used by streamers, broadcasters, and sports producers. Overlaps with NEXT Platform's cloud-based rendering and remote graphics operator workflow.
- Never.no: Provider of cloud-based live graphics, audience interaction, and data-driven broadcast tools. Comparable niche overlap with NEXT's data-integration and recommendation capabilities.
Others
- Emotion Systems: Audio post-production and processing vendor serving broadcast workflows. Adjacent in the broadcast production toolchain but focused on audio rather than on-screen graphics; included as a thematic ecosystem participant.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
Boost Graphics social profiles
Digital presenceBoost Graphics financial estimates
Financial estimateRevenue estimate
Valuation estimate
Boost Graphics leadership team
Management profileNumber of profiles
Profiles3 records
Boost Graphics funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Boost Graphics M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Boost Graphics
What does Boost Graphics do?
Boost Graphics delivers live broadcast graphics, virtual production and augmented reality, and broadcast design services for sports, entertainment, and TV productions, deploying its proprietary NEXT Platform alongside third-party graphics systems to render real-time on-screen visuals, integrate live sports data, and operate productions on-site or via remote control centers. The company works with broadcasters, rights holders, sports federations, and event organizers on roughly 5,000 productions per year across cycling, football, cricket, basketball, motorsport, and entertainment properties.
Is Boost Graphics a public or private company?
Boost Graphics is a private company. It is classified as corporate owned and is currently operating.
When was Boost Graphics founded?
Boost Graphics was founded in 1998. It employs 11 to 50 people.
Where is Boost Graphics based?
Boost Graphics is headquartered in Hilversum, Netherlands, in the Europe region.
How does Boost Graphics make money?
Four revenue lines are on record. Live Graphics Services are the primary driver. The others are virtual Production & AR Services, NEXT Platform Licensing and custom Software Solutions.
Who are Boost Graphics's main competitors?
Broad incumbents on record are Grass Valley and Evertz Microsystems. Direct peers are Ross Video, Vizrt Group, ChyronHego and Deltatre. Emerging players are Pixotope, Singular.live and Never.no. Emotion Systems is listed as an others.
Does Boost Graphics have an API?
No public API is recorded for Boost Graphics.
What industry is Boost Graphics in?
Boost Graphics's product category is Broadcast Graphics Services. Its primary akta.pro industry code is MPADAHAB, Virtual Production & LED Volume Services (Stage Ops, ICVFX, Real-Time Camera/Tracking), with a secondary code of MPAHADAG, Real-Time Compositing, Keying & On-Set Playback. Its NAICS code is 51219 and its SIC code is 7819.