Advanced Pediatrics PLLC

What Advanced Pediatrics PLLC does

Advanced Pediatrics PLLC is an independent private pediatric primary care practice founded in 2001 and headquartered at 100 East St SE, Suite 301, Vienna, Virginia. The practice delivers comprehensive pediatric services from newborn through adolescence, including well-child visits, sick visits, behavioral health (ADHD, anxiety, depression, COPE program), allergy consultation with skin prick testing, certified lactation support, in-house laboratory testing, and specialist referrals. It serves families in Vienna, VA and the broader National Capital Region, with a provider team of 12 board-certified pediatricians, family nurse practitioners, and a physician assistant trained at leading institutions including Johns Hopkins, University of Michigan, Duke, Georgetown, Yale, and Northwestern.

The practice operates a multi-channel access model: walk-in clinic for established patients, a drive-up curbside clinic for acute illnesses (text-based check-in with in-car waiting), a 24/7 nurse on-call advice line, extended weekday hours (7am-7pm), and Saturday appointments (8am-12pm). Digital infrastructure consists of a PCC.com third-party patient portal for online scheduling, medical records, vaccination records, secure provider messaging, refill requests, and document uploads. A separate clinical research program has conducted 500+ studies with 10,000+ participants through partnerships with external research organizations, supporting both ancillary revenue and reputational differentiation.

Revenue is generated primarily through insurance-billed visits (the practice accepts most Aetna, Anthem, Carefirst, Cigna, United Healthcare, and Tricare plans), supplemented by published ancillary fees for after-hours appointments and advice calls ($30), form completion ($10-$45), record transfers ($20/child, $50 max per family), expedited referrals ($40), and no-show penalties ($75-$200 depending on visit type). The practice is owned by three co-owners — Jennifer Jenks (CPNP-BC), Carla Minosh (FNP-BC), and Christina Ulen (MD) — with no disclosed external investors or institutional backing. Marketing is conducted primarily through the practice website, Facebook, and Instagram, with newborn parenting classes serving as a top-of-funnel engagement channel for expectant parents.

Name

Advanced Pediatrics PLLC

Legal name

Advanced Pediatrics

Website

https://advancedpediatrics.com

Company type

Private

Founded year

2001

Operating status

Operating

Headcount range

11–50 employees

Short description

Advanced Pediatrics PLLC is an independent private pediatric practice in Vienna, VA, founded in 2001, providing comprehensive primary care from newborn through adolescence for families in the National Capital Region, including behavioral health, lactation, allergy, lab, and clinical research services.

Ownership category

akta.pro rank

Product category

Pediatric Primary Care Services

SIC

Services-Offices & Clinics Of Doctors Of Medicine (8011)

akta.pro industry

PRIMARYHLAFAJAF

Pediatrics & Adolescent Medicine Practices

Healthcare & Life Sciences/Healthcare Providers & Systems/Women’s & Children’s Health Providers

SECONDARYHLAFAJAI

Pediatric Urgent Care & After-Hours Clinics

Healthcare & Life Sciences/Healthcare Providers & Systems/Women’s & Children’s Health Providers

SECONDARYHLALAHAF

Pediatric Primary Care Telehealth (well-child, minor illness, developmental screening)

Healthcare & Life Sciences/Telehealth Platforms/Women’s & Family Health Telehealth Platforms (fertility, pregnancy, pediatrics)

Keywords

• Pediatric primary care
• Well-child visits
• Behavioral health services
• Lactation consulting
• Clinical research studies

Headquarters

HQ city

Vienna

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure, Supply Chain

Revenue model

1. Insurance-Billed Pediatric Visits: The practice bills all visits to patients' insurance companies. They accept most Aetna, Anthem, Carefirst, Cigna, United Healthcare, and Tricare plans. Services include well-child visits, sick visits, consultations, behavioral health, and specialty services.
2. Fee-Based Services: Various ancillary fees for services not covered or outside standard billing: after-hours appointment fees ($30), after-hours advice line fees ($30), form completion fees ($10 per form, $35 expedited), record transfer fees ($20 per child, $50 max per family), expedited referral fees ($40 for 24-hour completion), and no-show fees ($75-$200 depending on appointment type).

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels5 records

Core offering

Advanced Pediatrics PLLC is an independent private pediatric primary care practice that delivers comprehensive medical care to children from newborn through adolescence, including well-child visits, sick visits, newborn care, allergy consultation, behavioral health, lactation consulting, on-site lab testing, drive-up acute care, vaccinations, and 24/7 on-call nurse advice. The practice also conducts pediatric clinical research studies in partnership with external research organizations and supports families through a patient portal, online scheduling, and parenting education classes at its Vienna, Virginia office.

Product overview

Advanced Pediatrics PLLC is an independent private pediatric practice offering comprehensive primary care services for children from newborn through adolescence. The practice operates a unified service model combining in-person clinical services (Newborn Care, Drive-Up Clinic, Allergy Consultation, Behavioral Health, Lactation Support, Lab Tests, Well Child Visits, On-Call Advice, and Specialist Referrals) with digital services (Patient Portal, Online Scheduling). The practice also conducts clinical research and offers parenting education classes. All services are provided at their Vienna, VA location with extended hours including Saturday appointments.

Differentiator

Problem solved

Functional benefit

Products and services

• Newborn Care Comprehensive pediatric services for newborns including routine checkups, developmental screenings, and parental guidance at standard pediatric intervals from 2 weeks onward. Provided by board-certified pediatricians and nurse practitioners to families in the National Capital Region.
• Well Child Visits Routine preventive pediatric care appointments following the American Academy of Pediatrics (AAP) schedule from 2 weeks through 18-21 years, including developmental screenings and vaccinations, delivered to children from newborn through adolescence.
• Drive-Up Clinic Curbside acute illness care service for established patients aged 3 months and older, where patients drive to the back of the building, text their check-in information to a numbered parking spot, and wait in their car until called in by staff for evaluation by a provider.
• Allergy Consultation Pediatric allergy evaluation service including skin prick testing, blood allergy tests, and elimination diet guidance for food allergies, delivered by the practice's clinical team to children with suspected allergic conditions.
• Behavioral Health Services Pediatric mental health services including ADHD/ADD evaluation and treatment, depression treatment, anxiety and OCD management via the COPE Program, learning difficulties assessment, disordered eating support, behavioral health consultations, and medication management for children and adolescents.
• Lactation Support Specialized breastfeeding support provided by certified lactation consultants, including infant oral exams, maternal health assessment, feeding observations, and personalized care plans for breastfeeding mothers and their infants.
• Clinical Research Program Pediatric clinical trial participation opportunities spanning minimally invasive procedures to non-invasive observational studies, conducted by trained Clinical Research Managers/Coordinators and Research Assistants in partnership with trusted external research organizations. Participation is voluntary and requires parent or guardian consent.
• In-House Laboratory Services On-site laboratory testing for pediatric patients including blood draws, urine and stool specimen collection, with external lab referrals arranged for specialized testing not performed in-house. Fasting lab tests require 12-hour fasting prior to blood draw.
• On-Call Advice 24/7 Round-the-clock nurse advice line available 24 hours a day, 7 days a week for guidance on pediatric health concerns including upset stomach, fever, allergic reactions, and other symptoms. A $30 fee applies for advice calls after clinic hours.
• Newborn Parenting Classes Monthly in-person educational classes for expectant and new parents covering feeding basics, safe sleep, soothing techniques, diapering, postpartum care, and newborn behaviors, led by the practice's clinical staff.
• Patient Portal Secure online portal (PCC.com) for accessing upcoming appointments, visit notes, vaccination records, completed forms, secure messaging with providers, medication refill requests, document uploads, and online bill payment. Portal access is granted after a child's first visit.
• Online Scheduling Self-service appointment scheduling through the patient portal system, enabling existing patients to book well child visits online.
• Vaccination Services Immunization services following the American Academy of Pediatrics recommended schedule, required for all patients of the practice unless a medical contraindication is documented, with updated vaccination records available free of charge through the patient portal.
• Specialist Referrals Coordination of referrals to pediatric specialists including allergists, pulmonologists, endocrinologists, cardiologists, as well as lactation specialists, sleep advisors, nutritionists, and behavioral health providers, with expedited referral handling available for an additional fee.

Quantifiable outcome

• Serving the National Capital Region for over 25 years since 2001
• +2 more outcomes

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

Five partnerships are on record, tiered core and minor.

• INOVAcoreStrategic or Co-development PartnerAdvanced Pediatrics works closely with INOVA hospitals and specialists throughout the region for referral-based specialty care, including INOVA Children's Hospital in Fairfax, Virginia.
• Children's National HospitalcoreStrategic or Co-development PartnerAdvanced Pediatrics collaborates with Children's National Hospital network for pediatric specialty referrals and hospitalist services (Dr. Michael Smith works in the Children's National network).
• Johns Hopkins UniversityminorStrategic or Co-development PartnerAdvanced Pediatrics providers have training affiliations with Johns Hopkins (Dr. Christina Ulen completed residency at Johns Hopkins), and work with specialists throughout the region including Johns Hopkins for complex care referrals.
• Clinical Research OrganizationscoreStrategic or Co-development PartnerAdvanced Pediatrics partners with trusted research organizations to conduct clinical trials ranging from minimally invasive procedures to non-invasive observational studies. All participation is voluntary and requires parent or guardian consent.
• American Academy of Pediatrics (AAP)coreStrategic or Co-development PartnerAdvanced Pediatrics adheres to the AAP's immunization schedule and vaccine policy. All providers follow the AAP-recommended vaccine schedule as a requirement for patients.

Scale indicators4 records

Recent moves5 records

Expansion highlights5 records

Direct peers

• PM Pediatrics: PM Pediatrics operates a national network of pediatric urgent care practices offering after-hours, weekend, and acute illness care. Highly comparable to Advanced Pediatrics' drive-up clinic and after-hours appointment offering, with similar target customers (parents seeking convenient access to non-emergency pediatric care) but a corporate retail-clinic model rather than a single-site independent practice.
• Pediatric Associates: Pediatric Associates is one of the largest independent pediatric group practices in the U.S., offering well-child visits, sick care, behavioral health, and specialty services across multiple locations. Directly comparable to Advanced Pediatrics' core pediatric primary care model, but at much greater scale and geographic breadth; both are physician-owned practices serving similar suburban family demographics.
• Whole Child Pediatrics: Whole Child Pediatrics is a small independent pediatric practice in Ashburn, Virginia, serving the same Northern Virginia demographic as Advanced Pediatrics. Directly comparable independent pediatric competitor in the same region, notably employing Dr. Mindy Stern as former Medical Director, making it a near-clone competitor for similar patient families in the same geography.
• NightLight Pediatric Urgent Care: NightLight Pediatric Urgent Care provides after-hours and weekend pediatric urgent care. Comparable to the drive-up clinic and after-hours appointment offering of Advanced Pediatrics, sharing a focus on convenient access for acute pediatric illness when traditional primary care is unavailable.

Broad incumbents

• Children's National Hospital: Children's National is a major regional pediatric health system in the Washington, D.C. metro area, providing primary, specialty, and hospital-based care. Already a referral partner of Advanced Pediatrics, it represents the larger incumbent into which the practice could be rolled up, and competes indirectly by offering integrated specialty services the practice must refer out for.
• Children's Hospital of Philadelphia (CHOP) Care Network: CHOP operates one of the largest pediatric primary and specialty care networks in the country, including community pediatric practices. Represents the incumbent blueprint Advanced Pediatrics could pursue through partnership or affiliation, and competes for complex pediatric referrals at a national scale.
• Nemours Children's Health: Nemours Children's Health operates a multi-state integrated pediatric health system with primary, specialty, and hospital care. Comparable to the integrated pediatric care model Advanced Pediatrics aspires to offer locally, but at substantially larger geographic and service-line scale, including pediatric research programs similar in concept to Advanced Pediatrics' clinical research arm.
• INOVA Health System: INOVA is the dominant regional health system in Northern Virginia and operates INOVA Children's Hospital in Fairfax, serving many of the same Vienna-area families as Advanced Pediatrics. Already a referral partner, INOVA competes for primary care relationships at scale and offers an integrated pediatric network that an independent practice cannot match.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/advancedpediatrics
• Instagraminstagram.com/advpeds
• LinkedInlinkedin.com/company/advanced-pediatrics-pllc

Revenue estimate

Valuation estimate

Number of profiles

Profiles12 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Advanced Pediatrics PLLC