Restaurant 212

What Restaurant 212 does

Restaurant 212 is a two Michelin-starred fine dining establishment located at Amstel 212 in central Amsterdam (1017 AH), Netherlands, founded in 2018 and operating under Group 212, a privately held restaurant group co-owned by chefs Richard van Oostenbrugge and Thomas Groot. The restaurant serves a seasonal French-inspired chef's tasting menu available in 3-, 4-, and 5-course formats, with the 5-course menu served automatically to parties larger than four. It also offers a private dining experience for up to 10 guests in a wine cellar setting, bookable up to seven days in advance via online reservation widget (Guestplan) or email.

The business model is direct-to-consumer fine dining with no third-party delivery or marketplace channels. Revenue streams include on-premise dining, private dining events, and group-level catering and event services for external venues. Customer segments are affluent dining enthusiasts and private event hosts seeking high-end culinary experiences and intimate celebration venues. Pricing is pay-as-you-go with no publicly disclosed price points or subscription/loyalty mechanics.

Restaurant 212 sits within a broader Group 212 portfolio that includes De Juwelier (two Michelin stars), Bistro de la Mer (one Michelin star), Auberge (Bib Gourmand), and De Mark, with two additional concepts (Dún Terschelling and Kama Handroll Bar) planned for 2027. The company employs 12 people at the Restaurant 212 location, with the wider group sharing kitchen, catering, brand, and operational infrastructure across concepts.

Name

Restaurant 212

Legal name

Group 212

Website

https://212.amsterdam

Company type

Private

Operating status

Operating

Headcount range

11–50 employees

Short description

Restaurant 212 is a two Michelin-starred fine dining restaurant in Amsterdam serving seasonal French-inspired tasting menus, private cellar dining for groups up to 10, and catering services for affluent diners and event hosts.

Ownership category

akta.pro rank

Product category

Fine Dining Restaurant

NAICS

Full-Service Restaurants (722511)

SIC

Retail-Eating & Drinking Places (5810)

akta.pro primary industry

Fine Dining Restaurants (THAFACAA)

akta.pro secondary industry

Chef’s Table & Tasting Menu Restaurants (THAFACAG)

Keywords

• Fine dining
• Michelin-starred restaurant
• Tasting menu
• Private dining
• Catering services

Headquarters

HQ city

Amsterdam

HQ country

Netherlands

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Supply Chain, Marketing or Sales, Infrastructure

Revenue model

1. Fine Dining Service: Revenue from à la carte and tasting menu dining experiences served directly to guests at the restaurant location. 5-course chef's menu available for groups larger than 4 persons.
2. Private Dining Events: Revenue from private dining room bookings for groups up to 10 people, serving 5-course chef's menu with wine pairing options.
3. Catering & Events: Off-premise catering services for events, bringing restaurant-quality dishes to external venues for custom culinary experiences.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels3 records

Core offering

Restaurant 212 is a two Michelin-starred fine dining restaurant located at Amstel 212 in Amsterdam, serving multi-course chef's tasting menus (3, 4, or 5 courses) prepared from seasonal, locally-sourced ingredients. The restaurant operates as part of Group 212 and offers a private dining experience in its wine cellar for groups of up to 10 guests, along with off-premise catering and event services.

Product overview

Restaurant 212 is a fine dining establishment operating under Group 212, a restaurant group in Amsterdam. The portfolio includes Restaurant 212 (two Michelin stars), De Juwelier, Bistro de la Mer (one Michelin star), and Auberge (French cuisine). The Group offers private dining experiences, catering services for events, and operates multiple restaurant locations across Amsterdam. Restaurant 212 serves a seasonal chef's menu with 5 courses for groups larger than 4 persons.

Differentiator

Problem solved

Functional benefit

Brands

• Private Dining Room: Private dining experience in the wine cellar for groups of up to 10 people, serving a 5-course chef's menu.

Products and services

• Restaurant 212 Fine Dining Experience Two Michelin-starred fine dining restaurant at Amstel 212 in Amsterdam offering multi-course chef's tasting menus (3-course, 4-course, or 5-course) prepared from seasonal, locally-sourced ingredients. Open Wednesday to Saturday for lunch and Tuesday to Saturday for dinner. Serves individual diners and couples seeking premium culinary experiences.
• Private Dining Room

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

One partnership is on record.

• Group 212parent companyOthersRestaurant 212 is operated by Group 212, a restaurant group that owns and operates multiple award-winning dining establishments in Amsterdam, including De Juwelier (2 Michelin stars), Bistro de la Mer (1 Michelin star), Auberge (Bib Gourmand), Dún Terschelling (opening 2027), and Kama Handroll Bar (opening 2027). Group 212 also offers catering and event services across all properties.

Scale indicators2 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• Eleven Madison Park: Three Michelin-starred fine dining restaurant in New York City with multi-course tasting menus and a chef-driven brand. Comparable as a global benchmark for chef-owner-led fine dining experiences and the international guest profile Restaurant 212 courts.
• Bocuse Restaurant (Lyon): Historic French fine dining institution operating under the Institut Paul Bocuse. Comparable as a long-standing Michelin-anchored tasting menu destination, though at a much larger and more institutional scale than Restaurant 212.

Direct peers

• The White Room by Jacob Jan Boerma: One Michelin-starred fine dining restaurant inside the NH Grand Hotel Krasnapolsky in Amsterdam. Comparable Amsterdam competitor with tasting menu and chef-driven positioning targeting affluent diners and hotel guests.
• Spectrum (Amsterdam): Two Michelin-starred fine dining restaurant at the Conservatorium hotel in Amsterdam, run by chef Sidney Schut. Comparable Amsterdam two-star competitor targeting the same high-end international and local fine dining guest as Restaurant 212.
• Bord'Eau Restaurant Amsterdam: One Michelin-starred fine dining restaurant at the Waldorf Astoria Amsterdam, offering French-leaning tasting menus. Comparable as a premium Amsterdam hotel-resident restaurant competing for the same celebration-driven clientele as Restaurant 212.
• The Jane (Antwerp): Two Michelin-starred fine dining restaurant inside a former chapel in Antwerp, Belgium. Comparable as a Benelux chef-led two-star tasting menu venue that competes for international fine dining travelers alongside Amsterdam venues like Restaurant 212.
• Bistro de la Mer: One Michelin-starred seafood bistro in Amsterdam, part of Group 212. Directly comparable as a Group 212 property targeting a slightly more casual price point with shared marketing and operations.
• De Librije (Zwolle): Three Michelin-starred fine dining restaurant in the Netherlands led by chef Jonnie Boer. Comparable as a top-tier Dutch chef-owned fine dining destination with tasting menu format and similar reliance on Michelin prestige for demand.
• De Juwelier: Two Michelin-starred fine dining restaurant in Amsterdam and a sibling property under Group 212, sharing owners, brand infrastructure, and customer overlap with Restaurant 212.
• Auberge Amsterdam: Bib Gourmand French cuisine restaurant and another Group 212 sibling in Amsterdam with a private cellar dining room. Comparable in concept (French tasting menu, private room) but at a more accessible tier than Restaurant 212.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• Instagraminstagram.com/restaurant.212
• LinkedInlinkedin.com/company/restaurant-212-amsterdam

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Subsidiaries6 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Restaurant 212