Mahn Funeral Home Inc

What Mahn Funeral Home Inc does

Mahn Funeral Home Inc, operating commercially as Mahn Family Funeral Chapel, is a privately held, family-owned funeral services provider serving southeastern Minnesota and western Wisconsin. The business traces its origins to 1960 when Bodelson Funeral Home was established; John Mahn purchased it in 1986 and led an acquisition-driven expansion through the 1990s that consolidated Peterson, Anderson, Lohman, and Mahler funeral homes into the current Mahn network. Today the company operates five chapel locations — Bodelson-Mahn (Red Wing, MN), Larson (Zumbrota, MN), Anderson-Peterson (Lake City, MN), Mahler (Pine Island, MN), and Ellsworth (Ellsworth, WI) — under the unified Mahn Family Funeral brand. Co-owners David Mahn (President) and Joe Mahn (Vice-President) oversee approximately 25 staff including licensed funeral directors, interns, funeral assistants, office managers, and visitation assistants.

The company provides a full funeral services portfolio: traditional funeral services, burial services, cremation (direct, with memorial, with full service), personalization options, veterans services with VA benefit coordination, and pet cremation. Adjacent planning services include prearrangement (preneed) with flexible payment plans, preneed transfer acceptance from any other funeral home, Medicaid spend-down advisory, and Social Security benefits assistance. The underlying technology stack is built on third-party SaaS — Tukios for the website platform and obituary management, Passare for online preplanning account creation, and Circle of Friends+ for post-loss grief support messaging — none of which are proprietary AI/ML systems. Marketing leverages content (eBooks, checklists, resource pages), hospice referral partnerships, local florist flower delivery, and direct-to-consumer walk-in and 24/7 phone access.

Revenue is generated primarily through one-time transactional funeral service fees (viewing, preparation, ceremony, burial/cremation) and merchandise sales (caskets, urns, vaults, floral arrangements), with a smaller recurring revenue stream from funded preneed contracts and ancillary fees for death certificates and administrative filing. Pricing is quote-based and not publicly disclosed. Customers are exclusively individual consumers (families experiencing loss or individuals preplanning), with no enterprise or B2B accounts. The company is primarily a regional, service-driven business with revenue mechanics tied to local death rates and preplanning conversion.

Name

Mahn Funeral Home Inc

Legal name

Mahn Family Funeral Chapel

Website

https://mahnfamilyfuneralhome.com

Company type

Private

Founded year

1960

Operating status

Operating

Headcount range

1–10 employees

Short description

Mahn Family Funeral Chapel is a family-owned, multi-location funeral home and cremation services provider operating five chapels across southeastern Minnesota and western Wisconsin. It serves individual families with traditional funerals, burial, cremation, preplanning, veterans services, and pet cremation.

Ownership category

akta.pro rank

Product category

Funeral Services

NAICS

Death Care Services (8122), Cemeteries and Crematories (812220)

akta.pro primary industry

Bereavement & Grief Support Services (Family Aftercare) (HSABAFAI)

akta.pro secondary industries

Family Coordination & Decision Support (Heirlooms, Keepsakes, Distribution) (HSAFAFAL), Bereavement, Grief & Family Support Services (Hospice-Linked) (HLAFAEAO)

Keywords

• Funeral services
• Cremation services
• Burial services
• Funeral preplanning
• Grief support resources

Headquarters

HQ city

De Soto, Missouri

HQ country

United States

HQ region

North America

Offices5 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Supply Chain, Marketing or Sales, Others

Revenue model

1. Funeral Services (Burial and Cremation): Core revenue from traditional funeral services, memorial services, burial services, and cremation services. Includes viewing, visitation, funeral ceremonies, and committal services. Revenue is transaction-based, one-time per service.
2. Funeral Merchandise: Sales of caskets, urns, vaults, grave liners, memorial packages, and floral arrangements. Flowers are ordered through the website and delivered by local florists.
3. Preneed/Preplanning Services: Prearranged funeral plans sold to individuals who wish to plan ahead. Payment plans available to spread cost over time. Accepts preneed transfers from other funeral homes. Revenue recognized over time as plans are funded.
4. Death Certificate and Administrative Services: Fees for obtaining death certificates, filing certificates and permits, and coordinating with cemeteries, crematories, and other final disposition locations.
5. Pet Cremation Services: Individual pet cremation services where pets are cremated alone in an enclosed chamber with remains returned to the family.

Pricing tiers

Go-to-market motion3 records

Distribution channels3 records

Marketing channels6 records

Core offering

Mahn Family Funeral Chapel is a multi-location funeral home operator providing traditional funeral services, burial services, and cremation services to families across southeastern Minnesota and western Wisconsin. In addition to at-need arrangements, the company sells funeral merchandise (caskets, urns, vaults, floral arrangements), preplanning/preneed funeral contracts, and specialized services for veterans and pet owners. The business is supported by grief support programs, hospice coordination, and administrative assistance including death certificate filing.

Product overview

Mahn Family Funeral and Cremation Services operates as a multi-location funeral home network offering comprehensive funeral and cremation services across five locations in Minnesota and Wisconsin. The core offering consists of funeral services (traditional, memorial, and celebration of life), burial services (direct and traditional), and cremation services (direct, with memorial, and with funeral). The company provides personalization options including music, readings, symbols, and custom elements; specialty services for veterans and pet owners; and planning services including prearrangement, preneed transfer, and Medicaid spend-down assistance. Additional support resources include grief support, Social Security benefits guidance, hospice resources, and flower delivery. The five chapel locations—Bodelson-Mahn Chapel (Red Wing), Larson Chapel (Zumbrota), Anderson-Peterson Chapel (Lake City), Mahler Chapel (Pine Island), and Ellsworth Chapel (Ellsworth, WI)—operate under the unified Mahn Family Funeral brand with shared staff and services.

Differentiator

Problem solved

Functional benefit

Products and services

• Funeral Services Full-service funeral arrangements including traditional funeral services with viewing, visitation, memorial services, and evening/weekend/holiday services for families honoring deceased loved ones.
• Burial Services Burial services including direct burial with local cemetery transportation, gravesite committal, burial oversight, and casket options, as well as traditional burial services with viewing.
• Cremation Services Cremation services including direct cremation, cremation with memorial service, and cremation with funeral service with embalming, viewing, and rental casket options.
• Personalization Services Personalized funeral elements including music, readings, symbols, visitation/reception, eulogy/remembrance, gathering, and actions to create meaningful and healing funeral experiences.
• Veterans Services Specialized assistance for veteran burial benefits, including help understanding VA benefits, military honors coordination, and access to VA burial allowances.
• Pet Cremation Services Pet cremation services offering individual cremation where pets are cremated alone in an enclosed chamber with cremated remains returned to the family.
• Preplanning and Funeral Prearrangement Advance funeral planning services allowing families to prerecord wishes, pre-fund funeral arrangements, and protect assets from nursing home costs, with flexible payment options.
• Preneed Transfer Service Service accepting transfer of prearranged funeral plans from other funeral homes, allowing families to move their existing funeral arrangements to Mahn Family Funeral.
• Send Flowers Flower ordering service with hand delivery by local florists, allowing families to send sympathy flowers directly to funeral services.
• Bodelson-Mahn Chapel (Red Wing, MN) Primary funeral chapel in Red Wing, MN providing walk-in funeral services, viewings, and visitations under the Mahn Family Funeral Homes brand.
• Larson Chapel (Zumbrota, MN) Funeral chapel location in Zumbrota, MN serving the surrounding community with funeral services, visitations, and cremation coordination.
• Anderson-Peterson Chapel (Lake City, MN) Funeral chapel in Lake City, MN operated by Mahn Family Funeral Homes and overseen by Co-Owner/President David Mahn.
• Mahler Chapel (Pine Island, MN) Funeral chapel location in Pine Island, MN serving the surrounding community with funeral and cremation services.
• Ellsworth Chapel (Ellsworth, WI) Wisconsin funeral chapel location in Ellsworth serving the Ellsworth and surrounding western Wisconsin community with funeral and cremation services.

Quantifiable outcome

• Families experience reduced stress during grief by receiving focused attention, creative solutions, and completely personalized funeral services
• +1 more outcomes

Named customers1 record

Segments5 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Five partnerships are on record, tiered core and minor.

• Tukios, Inc.coreTechnology or IntegrationWebsite platform and software provider for the Mahn Family Funeral website. Provides obituary management, family planning tools, and the Passare preplanning portal integration. Terms of Use and Privacy Policy are governed by Tukios, Inc.
• Circle of Friends+minorOthersGrief support program that provides resources on grief support and settling affairs, sent to families via text and email after a loss. Each location has its own enrollment page through everythingafter.com.
• Local FloristsminorChannel Partner/ Reseller/ DistributorPartner network of local florists who hand-deliver flower arrangements ordered through the Mahn Family Funeral website. Fresh flowers are delivered directly to funeral services.
• Hospice OrganizationsminorStrategic or Co-development PartnerPartnership with hospice care providers to support families during end-of-life transitions. The company guides families through the funeral planning process when a loved one is in hospice care. Includes partnership with Hospicebasics.org for additional resources.
• GriefShareminorOthersNationwide network of grief support groups referenced on the Grief Resources page. Families are directed to www.griefshare.org to find support groups near them.

Scale indicators3 records

Recent moves11 records

Expansion highlights5 records

Broad incumbents

• StoneMor Partners: StoneMor operates a large portfolio of cemeteries and funeral homes across the U.S. with significant cremation exposure. It is comparable to Mahn as a broad death-care incumbent offering burial, cremation, and merchandise, though it is much larger and cemetery-led rather than chapel-led.
• Service Corporation International: SCI is the largest funeral, cemetery, and cremation operator in North America with thousands of locations. It is comparable to Mahn as a broad incumbent in the same death-care category, but operates at vastly greater scale and a national footprint rather than a regional, family-led model.
• Dignity PLC: Dignity PLC (parent of Dignity Funerals) is a major international funeral services operator with a comparable multi-location, locally branded service model. It is a broad incumbent peer in the same death-care category, with overlap in cremation, burial, and pre-arranged funeral offerings.

Others

• Trustwell: Trustwell (formerly Live Oak Bank's funeral division) provides lending, preneed funding, and M&A advisory to the funeral industry. It is an enabling/ecosystem peer relevant to Mahn's preneed and acquisition strategies rather than a direct competitor.
• Homesteaders Life Company: Homesteaders is a leading preneed funeral funding and insurance provider that partners with independent funeral homes like Mahn. It is an ecosystem partner rather than a direct competitor, but highly relevant because Mahn's preplanning/preneed business relies on similar funding infrastructure and competes against Homesteaders-funded competitor plans.
• Passare: Passare is the online funeral planning platform integrated into Mahn's website for digital preplanning. It is an enabling technology peer that powers Mahn's online preplanning portal and shapes the digital experience available to its families.

Direct peers

• Carriage Services: Carriage Services is a publicly traded multi-location funeral and cemetery operator that grew largely through acquisitions of independent and family-owned homes, mirroring Mahn's historical M&A playbook. It is directly comparable in multi-site strategy and decentralized local branding, though at much larger scale.
• NorthStar Memorial Group: NorthStar Memorial Group acquires and operates regional clusters of funeral homes and cemeteries, often preserving local branding. It is a direct peer in business model (roll-up of family-owned funeral operators into a multi-location platform) and in target customer (families seeking local, personalized service).
• Foundation Partners Group: Foundation Partners Group is a privately held funeral home and cemetery operator that actively acquires and partners with family-owned regional operators. It is a direct strategic peer to Mahn because it targets the same type of multi-location family-run death-care businesses for acquisition or partnership.

Emerging players

• Tulip Cremation: Tulip Cremation is a direct-to-consumer cremation provider with a modern online booking experience. It is an emerging competitive threat to traditional multi-location funeral homes like Mahn by capturing price-sensitive cremation customers who prefer self-service digital channels over in-person funeral home visits.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/mahn-funeral-home-inc

Revenue estimate

Valuation estimate

Number of profiles

Profiles10 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Mahn Funeral Home Inc