ABCD Nossa Casa

What ABCD Nossa Casa does

ABCD Nossa Casa is a São Paulo-based non-profit civil association (associação beneficente sem fins lucrativos, CNPJ 03.858.692/0001-00) founded on April 8, 2000 by Solange Palma Torelli and a group of 12 couples of friends. The organization provides child welfare services to children and adolescents aged 0-17 in situations of social vulnerability in São Paulo, operating two core licensed services: SAICA (Serviço de Acolhimento Institucional para Crianças e Adolescentes), a 24-hour institutional shelter with capacity for 20 children, and CCA (Centro para Crianças e Adolescentes), an after-school community center with capacity for 300 children aged 6-14 in Bom Retiro.

ABCD's service delivery is built on a four-pillar socioeducational methodology (Knowledge Production, Sports, Culture, Social) and offers a portfolio of 14 programs including Digital Inclusion (Inclusão Digital), Youth Employability (Empregabilidade Talento Jovem, using Waldorf Anthroposophic pedagogy and Supported Employment methodology), a Sponsorship/Mentorship program (Melhor Amigo), the GerAção Azul orchestra (with Fundação Bachiana), martial arts (Karaté, Capoeira), dance/ballet, Hip Hop, handcrafts (Artesanato), community garden (Horta), family resilience lectures (Palestra com Famílias), and life story and transition programs. The organization currently serves 350 children daily and has supported over 12,000 children plus 252 families cumulatively, facilitating 66 adoptions and 82 family reunifications.

ABCD's revenue model combines government contracts (Termo de Colaboração with the Prefeitura Municipal de São Paulo for SAICA and CCA; a R$49,987.20 partnership with the Government of São Paulo State for 2025-2026), corporate sponsorships (Levi's, EY, CCR, FAAP), individual donations (recurring tiers R$50-R$250/month plus one-time donations via Stripe and PayPal), and the Nota Fiscal Paulista fiscal note donation program. The organization employs approximately 40 paid staff plus more than 150 volunteers, with governance oversight from a Board of Directors including multiple EY partners and Luiz Sérgio Vieira Filho (CEO of EY Brasil) as Board President. Financial statements are audited by Grant Thornton, and ABCD holds multiple certifications including CEBAS, CNEAS, CRIC, CMDCA, COMAS, and has been recognized among the 100 Best NGOs of Brazil multiple times (2017, 2019-2022, 2024) with 8 consecutive years of Selo de Transparência.

Name

ABCD Nossa Casa

Legal name

ASSOCIAÇÃO BENEFICENTE À CRIANÇA DESAMPARADA NOSSA CASA

Website

https://abcdnossacasa.org.br

Company type

Private

Founded year

2000

Operating status

Operating

Headcount range

11–50 employees

Short description

ABCD Nossa Casa is a São Paulo-based non-profit founded in 2000 that operates licensed institutional care (SAICA) and after-school programs (CCA) for children and adolescents aged 0-17 in social vulnerability, delivering socioeducational services across education, sports, culture, and family support to 350 daily beneficiaries in the Bom Retiro community.

Ownership category

akta.pro rank

Product category

Social services and child welfare

NAICS

Child and Youth Services (62411), Individual and Family Services (6241), Other Residential Care Facilities (6239)

SIC

Services-Social Services (8300), Services-Child Day Care Services (8351)

akta.pro primary industry

Youth Housing, Foster Care & Wraparound Support (Education-Linked) Nonprofits (BPAGADAO)

akta.pro secondary industry

Maternal, Newborn, Child & Adolescent Health (MNCAH) NGOs (HLAJAKAG)

Keywords

• Child welfare services
• Social assistance programs
• Youth employability training
• Community education programs
• Institutional shelter care

Headquarters

HQ city

São Paulo

HQ country

Brazil

HQ region

Latin America

Offices3 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Others, Marketing or Sales, Infrastructure

Revenue model

1. Individual Donations: One-time or recurring donations from individual donors via credit card, bank transfer, or PIX. Monthly donation tiers starting at R$50 for recurring donors.
2. Government Grants and Contracts: Termo de Colaboração with Prefeitura Municipal de São Paulo for SAICA and CCA services; partnerships with Government of São Paulo State for social programs
3. Corporate Sponsorship: Sponsorships from companies including Levi's (corporate social responsibility project), government state programs (R$49,987.20 for 2025-2026 partnership)
4. Nota Fiscal Paulista: São Paulo state fiscal note donation program where consumers donate their fiscal notes to the organization automatically

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels6 records

Core offering

ABCD Nossa Casa is a non-profit social services organization that provides free institutional shelter and after-school socio-educational programs to children and adolescents aged 0-17 in social vulnerability in São Paulo. Its two core services are SAICA (24-hour institutional care for children 0-17) and CCA (after-school socio-educational program for children 6-14), complemented by programs in digital inclusion, youth employability, music, dance, martial arts, handcraft, gardening, and family support. All services are delivered free of charge and sustained through individual donations, government grants, and corporate sponsorships.

Product overview

ABCD Nossa Casa is a nonprofit charitable organization that operates two core social service programs: SAICA (Serviço de Acolhimento Institucional para Crianças e Adolescentes), providing 24-hour institutional shelter for children aged 0-17, and CCA (Centro para Crianças e Adolescentes), offering after-school socio-educational activities for children aged 6-14. The organization provides a comprehensive portfolio of educational, cultural, sports, and social programs including digital inclusion, employment preparation, musical orchestra, martial arts (Karatê, Capoeira), dance (Ballet, Hip Hop), handcraft, gardening, and family support services. These programs operate through four pillars: Knowledge Production, Sports, Culture, and Social, aligned with the UN Sustainable Development Goals to transform the tomorrow of children and adolescents in social vulnerability.

Differentiator

Problem solved

Functional benefit

Products and services

• SAICA - Serviço de Acolhimento Institucional para Crianças e Adolescentes Institutional shelter service providing 24-hour care for children and adolescents aged 0-17 years and 11 months in situations of personal and social risk and abandonment. The service works with families to strengthen bonds, supports possible family return, and facilitates adoption when return is not possible. Operates from the physical facility in Bom Retiro, São Paulo, with a multidisciplinary team.
• CCA - Centro para Crianças e Adolescentes Community center offering socio-educational, cultural, sports, and social activities during school off-hours, organized through four pillars: Knowledge Production, Sports, Culture, and Social. Serves 330 children aged 6-14 years and 11 months in vulnerable social situations in São Paulo.
• Inclusão Digital (Digital Inclusion) Digital inclusion program training children and adolescents in vulnerable situations with computer tools in education to expand and diversify learning, providing greater equality opportunities for life and job market insertion. Has trained 120 young people since inception.
• Empregabilidade Talento Jovem (Youth Employability)

Quantifiable outcome

• 66 adoptions and 82 family reunifications over 26 years
• +5 more outcomes

Named customers2 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Nine partnerships are on record, tiered core, secondary and minor.

• Governo do Estado de São PaulocoreOthers · 19 September 2025Social program partnership worth R$49,987.20 for 12 months (September 2025 to September 2026), strengthening socioassistential actions for children and adolescents protection and development.
• Levi'ssecondaryGTM or Marketing Partner · 1 January 2025Corporate social responsibility partnership with employee volunteer activities and donations supporting ABCD's programs.
• Fundação Filarmônica Bachiana do Maestro João Carlos MartinscoreStrategic or Co-development Partner · 1 January 2024Cultural partnership for the 'GerAção Azul' orchestra program, providing musical education and cultural inclusion. The orchestra performs at events and features special performances with musicians from the Foundation.
• Instituto Barrichello (ECA - Esporte e Cidadania em Ação)secondaryStrategic or Co-development Partner · 1 January 2023Sports project partnership focused on social development through non-competitive sports activities for children.
• Instituto UNOsecondaryStrategic or Co-development Partner · 1 January 2019Educational partnership delivering the 'Quero Saber' project with volunteers providing learning support and the 'Bolando a História' project combining literacy with culinary activities.
• Prefeitura Municipal de São PaulocoreOthers · 1 January 2013Termo de Colaboração for SAICA service (Serviço de Assistência Institucional a Criança e Adolescente) with 20 children capacity, and later CCA (Centro para Criança e Adolescente) with 300 children capacity.
• EY (Ernst & Young)coreOthersMultiple EY partners serve on ABCD's Board of Directors (Conselho de Administração) and Executive Board, including CEO of EY Brasil (Luiz Sérgio Vieira Filho), providing governance oversight and pro-bono financial expertise. Financial statements audited by Grant Thornton.
• CCR (CCR S.A.)minorGTM or Marketing PartnerCorporate volunteer partnership with employees participating in garden/horticulture activities at ABCD facilities.
• FAAP (Fundação Armando Alvares Penteado)minorGTM or Marketing PartnerAcademic institution partnership with students volunteering at ABCD and video production support.

Scale indicators10 records

Recent moves7 records

Expansion highlights5 records

Direct peers

• Instituto Jô Clemente: São Paulo-based nonprofit providing social assistance and health services to people with intellectual disabilities and vulnerable populations. Comparable operational model (Brazilian nonprofit, São Paulo base, government partnerships, donor-driven funding).
• Casa do Zezinho: São Paulo-based nonprofit providing socioeducational activities, cultural programs (music, dance, sports), and digital inclusion for children and youth in vulnerable communities. Directly comparable to ABCD's CCA afterschool model and cultural programming focus.
• Instituto Ayrton Senna: Major Brazilian education and youth development nonprofit delivering programs on education quality, employability, and life skills to at-risk youth. Comparable focus on youth employability and education outcomes.
• Lar Sírio Pró-Infância: São Paulo pediatric hospital and child welfare organization providing medical-social support to low-income children. Comparable geographic base and at-risk child beneficiary focus, though with medical/health emphasis.
• Fundação Abrinq pelos Direitos da Criança e do Adolescente: Major Brazilian child welfare nonprofit focused on protection, education, and youth development programs nationwide. Comparable mission and beneficiary base (at-risk children/adolescents), though operating at significantly larger scale than ABCD.
• Save the Children Brasil: Brazilian affiliate of the global child rights NGO, delivering education, child protection, and emergency response programs for at-risk children. Comparable focus on vulnerable children and adolescents, including São Paulo operations.
• Aldeias Infantis SOS Brasil: Brazilian arm of SOS Children's Villages operating institutional care (foster care family homes) for children separated from biological families. Highly comparable to ABCD's SAICA service for children 0-17 in social risk.

Broad incumbents

• UNICEF Brasil: United Nations agency working broadly on child and adolescent welfare in Brazil, including policy advocacy and partnerships with local NGOs like ABCD. Operates at much larger scale across health, education, and protection.
• Fundação CASA (Centro de Atendimento Socioeducativo ao Adolescente): São Paulo State government agency operating socioeducational services for adolescents in conflict with the law. Adjacent institutional care model for at-risk youth in the same state where ABCD operates, though focused on juvenile justice.

Regional players

• Movimento Pró-Criança: Brazilian NGO focused on child welfare, education, and social assistance programs primarily in Rio de Janeiro. Comparable mission and service mix to ABCD, but operating in a different geography.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks5 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/abcdnossacasa
• LinkedInlinkedin.com/company/abcd-nossa-casa
• Instagraminstagram.com/abcdnossacasa

Revenue estimate

Valuation estimate

Number of profiles

Profiles20 records

Funding overview

Funding rounds

Investors

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M&A

Investments

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Frequently asked questions about ABCD Nossa Casa