ABRADA - Academia Brasileira de Direito do Agronegócio

What ABRADA - Academia Brasileira de Direito do Agronegócio does

ABRADA - Academia Brasileira de Direito do Agronegócio is a private, for-profit Brazilian education services company headquartered in Patos de Minas, Minas Gerais, that specializes in agribusiness law (Direito do Agronegócio). Founded by Dr. Luis Martins Romanni, the company operates a community-driven, subscription-based learning platform targeting lawyers, law graduates, rural producers, accountants, engineers, veterinarians, and other agribusiness professionals seeking continuous specialization in agricultural and agribusiness law. ABRADA does not require OAB registration for membership and serves members in all 26 Brazilian states plus the Federal District.

The company's core offering is the 'Família ABRADA' annual subscription, priced at R$1,997 (or 12 installments of R$199.37), which delivers one new complete agribusiness law course every month, a monthly live Q&A session with the course instructor, access to over 1,000 hours of recorded content, downloadable practical templates (contracts, petitions, legal opinions, notifications), and a closed Facebook community for peer support. The technology stack is built around the MemberKit member-area platform, with Zoom used for live sessions, supplemented by a WordPress-based blog (Blog ABRADA) and a podcast for top-of-funnel content marketing. ABRADA also offers an MEC-recognized MBA in Agribusiness (15 months, 384 hours, 24x R$623 or 18x R$799) and an MEC-recognized Postgraduate specialization in Agrarian and Agribusiness Law (18 months, 408 hours, same pricing), both delivered 100% online via Google Meet. An e-commerce storefront (Loja ABRADA on Lojas Integrada) sells supplementary courses and materials directly. Content covers rural credit, agrarian taxation, agrarian contracts, rural labor law, environmental licensing, land regularization, succession planning, LGPD in agribusiness, rural family holding, and cooperativism.

The business model is anchored on recurring annual subscriptions complemented by multi-year installment tuition from formal degree programs, with a 20% discount offered to existing ABRADA members on postgraduate tuition. Go-to-market is community-led: content marketing (blog, podcast, email) drives awareness, while word-of-mouth referrals from the established member base convert prospects. Membership growth has reached 1,500+ members across Brazil, supported by a content library of 60+ complete courses and a strong community identity positioned around mutual professional support. The company is bootstrapped (no disclosed funding), operates with approximately 15 employees, and holds no patents or trademarks disclosed in available material.

Name

ABRADA - Academia Brasileira de Direito do Agronegócio

Legal name

ABRADA - Academia Brasileira de Direito do Agronegócio

Website

https://abradaoficial.com.br

Company type

Private

Operating status

Operating

Headcount range

11–50 employees

Short description

ABRADA is a Brazilian private education company offering an annual subscription (Família ABRADA) and MEC-recognized postgraduate programs in agribusiness law, serving lawyers, rural producers, accountants, and agribusiness professionals nationwide through an online platform with 60+ courses and a closed member community.

Ownership category

akta.pro rank

Product category

Legal Education (Agribusiness Law)

NAICS

Professional and Management Development Training (61143), Business Schools and Computer and Management Training (6114)

SIC

Services-Educational Services (8200)

akta.pro industry

PRIMARYEDAAALAB

Legal & Compliance (CLE, Paralegal CE)

Education/Adult & Continuing Education/Professional Licensure & Continuing Professional Education (CE/CPE)

SECONDARYEDAHAHAB

MBA & Executive MBA Programs

Education/Higher Education (Colleges & Universities)/Business Schools & Management Institutes

SECONDARYEDAHAIAH

Law School Continuing Legal Education (CLE) & Executive Programs

Education/Higher Education (Colleges & Universities)/Law Schools

Keywords

• Agribusiness law education
• Legal specialization courses
• Professional law training
• Legal continuing education
• Agrarian law postgraduate

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Others

Revenue model

1. Annual Membership Subscription: Annual subscription model providing access to monthly courses, live Q&A sessions, recorded content library (1,000+ hours), practical materials/templates, exclusive Facebook community, ABRADA Digital Magazine publication opportunity, and physical certificate. Payment can be made in up to 12 installments via credit card or as a single boleto bancário payment.
2. MBA in Agribusiness Program: Postgraduate MBA program with 24 or 18 monthly installments (R$623 or R$799 respectively), plus R$120 enrollment fee. 20% discount offered to existing ABRADA members. MEC-recognized specialist certification upon completion.
3. Postgraduate Lato Sensu Program: Specialization postgraduate program in Agrarian and Agribusiness Law. Priced at 24x R$623 or 18x R$799, with R$120 enrollment. MEC-recognized titulation. 20% discount for ABRADA members.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels4 records

Core offering

ABRADA sells an annual subscription-based legal education service called Família ABRADA that delivers one new complete agribusiness law course per month, plus access to 60+ recorded courses (1,000+ hours), monthly live Q&A sessions via Zoom, and downloadable practical legal templates. The company also sells two formal degree programs: an MBA in Agribusiness (15 months, 384 hours) and a Postgraduate Specialization in Agrarian and Agribusiness Law (18 months, 408 hours), both MEC-recognized and delivered online via Google Meet.

Product overview

ABRADA (Academia Brasileira de Direito do Agronegócio) is Brazil's most comprehensive agribusiness law school, offering a portfolio of educational products centered on a monthly subscription model called 'Família ABRADA', which provides continuous specialization through new courses, live sessions, and legal templates. The portfolio also includes two formal degree programs — an MBA in Agribusiness (MBA em Agronegócio, 15 months/384 hours) and a Postgraduate specialization in Agrarian and Agribusiness Law (Pós-Graduação, 18 months/408 hours) — both recognized by MEC and offered 100% online with live classes. A free blog complements the offering with specialist articles on rural credit, contracts, land regularization, environmental compliance, taxation, and succession. The products serve lawyers, rural producers, accountants, and agribusiness professionals seeking specialization in Brazilian agribusiness law.

Differentiator

Problem solved

Functional benefit

Products and services

• Família ABRADA (Annual Membership Subscription)
• MBA em Agronegócio 15-month postgraduate MBA program (384 hours) in Agribusiness, 100% online with synchronous live classes twice monthly via Google Meet. Covers 24 disciplines including agricultural production, rural credit, contracts, environmental law, taxation, marketing, rural labor law, and family succession. Recognized by MEC with specialist titulation (titulação de especialista). Tuition: 24x R$623 or 18x R$799 via boleto bancário, plus R$120 enrollment fee. 20% discount for ABRADA members.
• Pós-Graduação em Direito Agrário e do Agronegócio 18-month postgraduate specialization (Lato Sensu) program in Agrarian and Agribusiness Law (408 hours), offered 100% online with live classes twice monthly. Covers land tenure, rural land regularization, agricultural contracts, environmental law, rural labor law, corporate governance, and rural social security. Recognized by MEC with specialist titulation. Coordinated by Dr. Luis Martins Romanni and Dr. Simone Baguinski. Tuition: 24x R$623 or 18x R$799 via boleto bancário, plus R$120 enrollment fee. 20% discount for ABRADA members.
• Loja ABRADA (E-commerce Storefront) Own e-commerce storefront at abrada.lojaintegrada.com.br powered by Lojas Integrada, selling ABRADA courses and educational materials directly to individual buyers, separate from the Família ABRADA subscription model.

Quantifiable outcome

• Members from all 26 Brazilian states plus Federal District
• +2 more outcomes

Named customers1 record

Segments3 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration6 records

Feature1 record

Scale indicators4 records

Recent moves5 records

Expansion highlights4 records

Broad incumbents

• Gran Cursos Online: Large Brazilian online education platform offering courses for public tenders, OAB exam, and professional development across multiple fields. Comparable to ABRADA as a subscription-based online education platform in Brazil with broad professional audiences, but operating at a national scale and broader subject matter scope.
• Curso Damásio de Jesus: Established Brazilian legal education institution offering courses for OAB exam preparation, postgraduate programs, and continuing legal education. Comparable to ABRADA as a Brazilian legal education provider with academic and continuing education offerings, though with a generalist legal focus rather than agribusiness specialization.
• Estratégia OAB: One of Brazil's largest online legal education platforms, focused primarily on OAB exam preparation and public tender (concurso) preparation. Comparable to ABRADA as a Brazilian online legal education subscription/community model, though operating at much broader scale and in generalist legal preparation rather than the agribusiness law niche.
• Portal Educação: Brazilian online education marketplace offering courses and continuing education across multiple professional fields including law, business, and health. Comparable to ABRADA as a subscription/online education model in Brazil, though not specialized in agribusiness law.
• Fundação Getulio Vargas (FGV) Online: Major Brazilian higher education institution offering online postgraduate and MBA programs, including agribusiness and law-related specializations. Comparable to ABRADA as a Brazilian MEC-recognized postgraduate and MBA provider in agribusiness law, though FGV operates at a much larger institutional scale with broader program offerings.
• FAAP Online: Brazilian higher education institution offering online postgraduate and MBA programs including business and law. Comparable to ABRADA as a Brazilian MEC-recognized postgraduate/MBA provider in agribusiness law, though operating at a much larger institutional scale with broader subject matter.
• Direito.com.br (JusPod): Brazilian online legal education and live-class platform offering courses for OAB exam preparation and continuing legal education. Comparable to ABRADA as a live-class and subscription-driven online legal education platform in Brazil, though serving a broader legal practice audience.
• CERS: Brazilian online legal education company offering courses for OAB exam preparation and legal professional development. Comparable to ABRADA as a subscription-based platform targeting Brazilian legal professionals, but with a broader, generalist legal focus rather than the agribusiness law specialization.

Direct peers

• Saberes do Direito: Brazilian legal education platform offering courses and content for legal professionals in specialized practice areas. Comparable to ABRADA as a Brazilian online legal education platform serving practicing lawyers seeking specialization, though broader in scope.
• IBDA - Instituto Brasileiro de Direito do Agronegócio: Brazilian institute dedicated to agribusiness law, providing events, publications, and educational programming. Comparable to ABRADA as an organization focused on promoting and professionalizing agribusiness law in Brazil, though more association/event-oriented rather than subscription-driven content.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks5 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/abrada

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about ABRADA - Academia Brasileira de Direito do Agronegócio