Accademia Stefano Anselmo

What Accademia Stefano Anselmo does

Accademia Stefano Anselmo is a private professional make-up and hair design training academy headquartered in Milan, Italy, operating under the legal entity GED s.r.l. (founded 2002, share capital €26,000). The academy was established by Maestro Stefano Anselmo, an internationally recognized make-up artist with 55+ years of career experience credited as the creator of the proprietary Metodo Stefano Anselmo, a teaching system built on rigorous morphological and chromatic face analysis rather than formulaic technique application. The method is codified in books authored by Stefano Anselmo that are used as instructional material in training institutions globally.

The academy offers a structured course catalog including a comprehensive annual Make-Up Artist & Hair Designer program, an in-person and online basic course, Master and Masterclass specializations, individual courses in 60/90/120-hour packages, consulting services, and a retail line of books and branded merchandise. It is accredited by Regione Lombardia (Nr. 1218) enabling issuance of recognized professional certifications, holds ISO 9001:2015 certification, and participates in the Erasmus+ programme for international placements. The institution's customer base consists primarily of individual aspiring and working make-up professionals enrolling on a tuition-fee basis, with course pricing managed through quote-based orientation interviews rather than public list rates. Strategic partnerships with IFDA, MAC Cosmetics Italia, and Milan Loves Seoul extend the academy's reach into the broader Italian and European fashion ecosystem, while bilingual website operations indicate international student targeting.

Name

Accademia Stefano Anselmo

Legal name

GED s.r.l.

Website

https://accademiastefanoanselmo.com

Company type

Private

Founded year

2002

Operating status

Operating

Headcount range

11–50 employees

Short description

Accademia Stefano Anselmo is a Milan-based private make-up and hair design academy, accredited by Regione Lombardia, training professional makeup artists through the proprietary Stefano Anselmo Method and offering annual, basic, online, and individual courses.

Ownership category

akta.pro rank

Product category

Professional Makeup Education

NAICS

Cosmetology and Barber Schools (611511), Technical and Trade Schools (6115)

akta.pro industry

PRIMARYHSALANAE

Makeup Artistry Training Programs

Home & Personal Services/Personal Care & Beauty Services/Beauty Schools & Training (Cosmetology/Esthetics/Nails)

SECONDARYEDAOALAF

Makeup Artistry

Education/Vocational, Technical & Trade Education/Beauty, Cosmetology & Personal Care Training

SECONDARYHSALAHAA

Everyday Makeup Application

Home & Personal Services/Personal Care & Beauty Services/Makeup Services

SECONDARYHSALAHAH

Makeup Lessons & Coaching

Home & Personal Services/Personal Care & Beauty Services/Makeup Services

Keywords

• Professional makeup training
• Beauty education courses
• Hair designer certification
• Bridal makeup specialization
• Makeup artistry school

Headquarters

HQ city

Milan

HQ country

Italy

HQ region

Europe

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Infrastructure, Technology or R&D

Revenue model

1. Course Tuition Fees: Primary revenue from paid professional make-up courses including Annual Course (Make-Up Artist & Hair Designer), Basic Make-Up Course, Online Basic Make-Up Course, Masterclass, Individual Courses (60h/90h/120h), and bridal specialization courses. Fees are paid upfront or in installments for the annual program.
2. Consulting Services: Self Make-Up consulting and at-home consulting services offered to individual consumers, generating fee-based service revenue.
3. Product Store (Books and Merchandise): Online store selling Stefano Anselmo-authored books (Digital Make-Up, Storia del Trucco, Fare Maschere, Il Trucco per la Sposa, 150 Facce da Truccare, and English translations) and branded merchandise including T-shirts and trolleys via SumUp e-commerce platform.
4. International Stage / Erasmus+ Placement Services: Students access international professional placements through Erasmus+ program, which while EU-funded, may generate indirect institutional revenue and strengthen academy positioning.

Pricing tiers

Go-to-market motion1 record

Distribution channels5 records

Marketing channels8 records

Core offering

Accademia Stefano Anselmo provides professional makeup artistry and hair design education through accredited in-person, online, and individual courses built around the proprietary Metodo Stefano Anselmo. The academy also sells educational books authored by its founder and offers self-makeup and at-home consulting services. Revenue centers on tuition for the annual Make-Up Artist & Hair Designer certification, basic, masterclass, and individual courses.

Product overview

Accademia Stefano Anselmo offers a portfolio of makeup and beauty education products centered on the proprietary Stefano Anselmo Method. The core offerings include the CORSO ANNUALE (comprehensive Make-Up Artist & Hair Designer certification), CORSO BASE MAKE-UP (foundational in-person course), and CORSO BASE MAKE-UP ONLINE (e-learning alternative). Advanced offerings include MASTER and MASTERCLASS programs for specialization. Individual courses (CORSI INDIVIDUALI) provide 60/90/120-hour personalized packages. Supporting services include CONSULENZE MAKE UP (consulting services) and a retail line of educational books authored by Maestro Stefano Anselmo, plus branded merchandise. The academy also participates in Erasmus+ international placement programs.

Differentiator

Problem solved

Functional benefit

Products and services

• Corso Annuale (Annual Make-Up Artist & Hair Designer Course) Full-year, accredited professional training program covering beauty corrective, bridal, editorial, cinema, and fashion makeup alongside hair design, taught using the Metodo Stefano Anselmo and culminating in a Regione Lombardia-recognized certification.
• Corso Base Make-Up (Basic Make-Up Course) Foundation in-person course at the Milan campus covering beauty corrective makeup techniques taught using the Metodo Stefano Anselmo, aimed at students new to professional makeup.
• Corso Base Make-Up Online (Online Basic Make-Up Course) E-learning version of the basic makeup course delivering foundational makeup techniques remotely to students who cannot attend in person.
• Masterclass Short-format specialized training for working professionals or aspiring makeup artists seeking topic-specific specialization (e.g., bridal, K-beauty, editorial) using the Metodo Stefano Anselmo, often delivered with guest industry artists.
• Corsi Individuali (Individual Courses) Custom-built one-to-one lessons available in 60-hour, 90-hour, and 120-hour packages for personalized makeup training tailored to individual learning goals.
• Consulenze Make-Up (Self Make-Up and At-Home Consulting) Professional consulting services for individual consumers, including Self Make-Up sessions and at-home consulting on a chosen topic such as personal color analysis (armocromia).
• Libri di Stefano Anselmo (Books and Branded Merchandise) Online retail store selling educational books authored by Maestro Stefano Anselmo (including 'Digital Make-Up', 'Storia del Trucco', 'Fare Maschere', 'Il Trucco per la Sposa', '150 Facce da Truccare', and English translations) plus branded T-shirts and trolleys via the SumUp e-commerce platform.
• Trucco Sposa Online (Online Bridal Make-Up Course) Online specialization course launched January 2026 focused on bridal makeup techniques, taught through live lessons with a dedicated instructor using the Metodo Stefano Anselmo.

Quantifiable outcome

• Regione Lombardia accreditation ensures professional certification recognized across the Italian beauty and fashion labor market
• +1 more outcomes

Named customers6 records

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Partnerships

Five partnerships are on record, tiered core and minor.

• Milan Loves SeoulcoreStrategic or Co-development Partner · 22 February 2026Accademia Stefano Anselmo serves as Beauty Academy Partner for Milan Loves Seoul 2026, a major event at Milan Fashion Week combining K-beauty and Italian fashion. The academy provides masterclasses with Maestro Stefano Anselmo at Palazzo Bovara and students participate in fashion show backstages. This partnership positions the academy at the intersection of Korean beauty trends and Italian fashion.
• IFDA (Italian Fashion and Design Academy)coreStrategic or Co-development PartnerStrategic partnership between Accademia Stefano Anselmo and IFDA unites make-up artistry with fashion design education. Students of both institutions gain exclusive access to fashion show backstages and cross-disciplinary learning experiences, creating a 'Total Look' professional profile combining beauty and fashion design within the Milan fashion system.
• Erasmus+ ProgrammecoreGTM or Marketing PartnerAccademia Stefano Anselmo actively participates in the Erasmus+ programme, enabling enrolled students to undertake international professional traineeships in European contexts. These EU-funded placements enhance students' portfolios with international experience and make their profiles highly competitive in the global beauty job market.
• MAC Cosmetics ItaliaminorGTM or Marketing PartnerMichele Magnani, Global Senior Artist of MAC Cosmetics Italia, delivers masterclass sessions at the academy on the latest beauty trends (e.g., 2026 beauty trends). This collaboration provides students with direct exposure to a major international cosmetics brand and its senior artistic direction.
• GED S.r.l.coreOthersGED S.r.l. (Via Russoli 1, 20143 Milano, REA Milano nr. 1692298, P.IVA 03657450965, share capital €26,000) is the parent company that operates Accademia Stefano Anselmo. Founded and registered from 2002, it holds the legal entity status for the academy and its trademarks.

Scale indicators6 records

Recent moves5 records

Expansion highlights5 records

Emerging players

• MasterClass: Online education platform featuring celebrity-taught creative courses including makeup artistry. Comparable as an emerging digital-native alternative channel for premium makeup education, competing for the same aspirational learners with global reach and a different cost structure.

Direct peers

• Cinema Makeup School: Los Angeles-based school specializing in makeup for film, TV, and theatrical productions. Comparable in delivering specialized, career-track makeup education with strong cinema and theatrical focus that overlaps with ASA's curriculum.
• Delamar Academy: UK-based makeup artistry school offering accredited professional training across beauty, fashion, film, and bridal. Directly comparable in target student (aspiring professional artists), intensive certification structure, and category focus.
• The London College of Make-Up: London-based professional makeup school offering specialist courses in fashion, film, and bridal makeup. Direct peer serving the same professional makeup artist aspirant segment with certificate-oriented programs.
• BCM Beauty & Make-Up School: Italian beauty and makeup school offering certified professional makeup training. Direct regional peer providing similar accredited, professional-track programs within Italy to overlapping student segments and professional makeup career outcomes.
• Make-up Atelier: Paris-based professional makeup school offering certified training for makeup artists. Comparable as a Europe-based specialty makeup artistry academy serving the same professional career-track student segment with intensive certification programs.

Broad incumbents

• IED Istituto Europeo di Design: Major Italian private design school network with multiple campuses including Milan, offering broader creative curricula spanning makeup, fashion, styling, and design. Comparable as a Milan-based creative education provider but operates at significantly larger scale across wider disciplines.
• NABA Nuova Accademia di Belle Arti: Milan-based fine arts and design academy offering accredited creative programs. Comparable as a Milan-located, accredited creative education institution targeting overlapping student demographics, but with a much broader fine arts scope.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks4 records

Key highlights6 records

Customer concentration

• YouTubeyoutube.com/watch?v=j8v89dpE7xY
• LinkedInlinkedin.com/company/accademiastefanoanselmo

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Accademia Stefano Anselmo