Activate Health
Activate Health is a privately held multidisciplinary allied health practice in Central Queensland delivering physiotherapy, exercise physiology, and occupational therapy across four locations via Medicare, NDIS, DVA, My Aged Care, WorkCover, and private funding channels.
- Company typePrivate
- Founded2015
- HeadquartersRockhampton, Australia
- Headcount1–10
- GTM typeB2C
- OfferingServices
What Activate Health does
Activate Health is a privately held, multidisciplinary allied health practice operating across four locations in Central Queensland, Australia (Rockhampton, Yeppoon, Emu Park, plus weekly visits to Mount Morgan), with a team of 10 Allied Health Practitioners and 4 Administrators under Director Kate Richardson. The practice delivers evidence-based physiotherapy, exercise physiology, and occupational therapy through a branded program architecture — Activ Play (paediatric NDIS early intervention ages 2–7), Activ Ability (NDIS disability services), Activ Seniors, Activ Survivors (cancer rehabilitation), Activ Neuro (Parkinson's/stroke), Activ Work Readiness, and Activ Pre-Hab/Rehab — plus modality-specific services including hydrotherapy at four community aquatic centres, vestibular rehabilitation, dry needling, clinical pilates, and pre-employment assessments. Delivery channels span in-practice consultations, home visits, school and kindergarten programs, and telehealth.
The business model is a referral-driven, fee-for-service allied health practice funded across seven payer channels: Medicare Chronic Disease Management bulk-billing (up to five individual consults per year plus a Type 2 Diabetes group program), NDIS plan management, Department of Veterans' Affairs (D904 referrals for Gold/White Card holders), My Aged Care Home Care Packages (Levels 1–4), WorkCover and CTP insurance, private health insurance rebates (Bupa, HCF, Medibank, nib), and direct private pay. The practice is integrated with the regional healthcare ecosystem through GP referral pathways, NDIS plan managers, a collaboration with Bidgerdii Community Health Service for Aboriginal and Torres Strait Islander programs, university and VET student practicum pipelines, and community workshops. Technology is intentionally low-stack: purpose-built private therapy gyms with specialised rehabilitation equipment, basic Google Analytics on the website, and telehealth for remote consults, with no AI, API, or proprietary software layer disclosed. Pricing is not publicly listed and private-pay rates are quote-based, consistent with a regional services business where revenue is governed by clinician utilisation and reimbursement schedules rather than enterprise contracts.
Activate Health firmographics
Firmographics- Name
- Activate Health
- Legal name
- Activate Health
- Website
- https://activatehealth.com.au
- Company type
- Private
- Founded year
- 2015
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Activate Health is a privately held multidisciplinary allied health practice in Central Queensland delivering physiotherapy, exercise physiology, and occupational therapy across four locations via Medicare, NDIS, DVA, My Aged Care, WorkCover, and private funding channels.
- Ownership category
- akta.pro rank
Where Activate Health is headquartered
LocationHeadquarters
- HQ city
- Rockhampton
- HQ country
- Australia
- HQ region
- Oceania
Offices8 records
Markets served
Activate Health business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Infrastructure, Technology or R&D
Revenue model
- Medicare Bulk-Billed Consultations: Bulk-billed Medicare Chronic Disease Management (CDM) referrals — patients with a GP referral can access up to 5 bulk-billed individual consultations per calendar year for physiotherapy, exercise physiology, or occupational therapy. Type 2 Diabetes Group Services provide 1 private consultation plus 8 group exercise sessions, bulk-billed. Aboriginal and Torres Strait Islander follow-up services (81300–81360) provide an additional 5 bulk-billed sessions.
- NDIS Plan Management: Services delivered under the National Disability Insurance Scheme (NDIS) for participants of all ages, including individual therapy, group programs, hydrotherapy, home visits, and paediatric early intervention (Activ Play ages 2–7). Billed against participant plans.
- Private Health Insurance Rebates: Private paying clients and those with private health insurance (Bupa, HCF, Medibank, nib) can claim rebates for physiotherapy, exercise physiology, and occupational therapy services depending on their coverage level.
- My Aged Care & Home Care Packages: Aged care services accessed through Commonwealth Home Care Packages (Level 1–4) and My Aged Care for seniors requiring in-home therapy, group exercise, or hydrotherapy programs.
- Department of Veterans' Affairs (DVA): DVA Gold and White Card holders are referred by their GP using a D904 form for exercise physiology, physiotherapy, and occupational therapy services to manage chronic disease, injury rehabilitation, and mental health conditions.
- WorkCover & CTP Insurance: Workers' compensation (WorkCover) and Compulsory Third Party (CTP) insurance schemes cover physiotherapy, exercise physiology, and return-to-work programs for injured workers.
- Private Pay: Private paying clients who are not covered by Medicare, NDIS, DVA, or private health insurance can self-fund consultations for physiotherapy, exercise physiology, and occupational therapy.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Pay-as-you-go | Medicare Chronic Disease Management — Bulk Billed |
| Other | Pay-as-you-go | Type 2 Diabetes Group Services — Bulk Billed |
| Other | Pay-as-you-go | Private Pay / Private Health Insurance |
| Subscription | Pay-as-you-go | NDIS, DVA, My Aged Care — Funded Programs |
Go-to-market motion1 record
Distribution channels5 records
Marketing channels7 records
Activate Health product offering
Product offeringCore offering
Activate Health is a multidisciplinary allied health practice delivering physiotherapy, exercise physiology, and occupational therapy services across Central Queensland. It offers specialized NDIS, DVA, My Aged Care, WorkCover, and chronic disease management programs, plus pediatric early intervention, cancer rehabilitation, neurological rehabilitation, hydrotherapy, pre-employment assessments, and culturally inclusive Aboriginal and Torres Strait Islander health services. The practice bulk-bills eligible Medicare Chronic Disease Management referrals and operates from four clinic locations.
Product overview
Activate Health is a multidisciplinary Allied Health provider offering a unified service platform across four locations (Rockhampton, Yeppoon, Emu Park, and Mount Morgan) with over 10 years of practice in Central Queensland. The core services include Physiotherapy, Exercise Physiology, and Occupational Therapy, which form the foundation of specialized programs including ACTIV Ability (NDIS disability services), ACTIV Play (early intervention for children 2-7), ACTIV Pre-Hab and Rehab (surgical preparation and recovery), ACTIV Seniors (elderly care), ACTIV Survivors (cancer rehabilitation), ACTIV Work Readiness (occupational rehabilitation), and ACTIV Neuro (neurological conditions). Additional modalities include Hydrotherapy, Vestibular Rehabilitation, Dry Needling, and Clinical Pilates classes. The company integrates with Medicare, NDIS, DVA, Workcover, and private health funds for billing, while using Google Analytics for website analytics. No API, AI capabilities, or product certifications are mentioned.
Differentiator
Problem solved
Functional benefit
Brands
- ACTIV Ability: Exercise Physiology, Physiotherapy, and Occupational Therapy for people with special needs, including individual sessions, small groups, home visits, and hydrotherapy interventions.
- ACTIV Play
- ACTIV Work Readiness
- ACTIV Pre-Hab/Rehab
- ACTIV Seniors
- ACTIV Survivors
- ACTIV Neuro
Products and services
- Physiotherapy
Quantifiable outcome
- Exercise alone has been shown to reduce the risk and rate of falls by 20%–35% in older adults.
- +6 more outcomes
Companies that use Activate Health
Customer profileNamed customers7 records
Segments7 records
Ideal customer profiles1 record
Activate Health technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration1 record
Activate Health partnerships and signals
Strategic signalPartnerships
Two partnerships are on record, tiered core and minor.
- Bidgerdii Community Health ServicecoreActivate Health collaborates with Bidgerdii Community Health Service in Rockhampton and Central Queensland to deliver specialised health programs for Aboriginal and Torres Strait Islander peoples, including the My Health for Life program and other Indigenous Health initiatives. Bidgerdii is a community-controlled health organisation providing primary health care to Aboriginal and Torres Strait Islander communities.
- Universities and Training Institutions (Student Practicum)minorActivate Health works with several universities, high schools, and VET services to offer practical experience to 3rd and 4th year, and Masters students in Exercise Physiology, Physiotherapy, and Occupational Therapy, as well as Certificate 3 and 4 Therapy Assistant and Fitness Professionals, and work experience placements.
Scale indicators3 records
Recent moves6 records
Expansion highlights6 records
Activate Health competitors and assessment
Company assessmentDirect peers
- Back In Motion Health Group: Australia's largest physiotherapy and allied health franchise network with 100+ locations nationally. Both operate multi-disciplinary practices combining physiotherapy, exercise physiology, and occupational therapy under branded program names, accepting Medicare, NDIS, DVA, and private health insurance rebates.
- Allsports Physiotherapy & Sports Medicine: Multi-location Queensland-based allied health practice offering physiotherapy, exercise physiology, and related services across Brisbane and regional Queensland. Directly comparable multi-site model with similar funding mix including WorkCover and private health rebates.
- Optimum Health Solutions: Australian NDIS-registered allied health provider offering physiotherapy, exercise physiology, occupational therapy, and behaviour support across multiple NSW/QLD locations. Comparable multi-disciplinary service model with strong NDIS focus similar to Activate Health's ACTIV Ability programs.
- Real Physio: Australian allied health practice offering physiotherapy, exercise physiology, and hydrotherapy across multiple sites. Comparable in combining clinic-based and hydrotherapy delivery with chronic disease and sports rehabilitation focus.
- Integrated Injury Care: Australian occupational rehabilitation provider offering return-to-work, functional capacity assessments, and pre-employment assessments. Directly comparable to Activate Health's ACTIV Work Readiness program with same WorkCover and ergonomic assessment focus.
- SportsMed Collective: Australian allied health practice combining physiotherapy, exercise physiology, and clinical pilates with multi-location presence. Comparable multi-disciplinary model with similar service offerings and private health insurance integration.
- Life Ready Mobile Physio: Western Australian allied health practice offering physiotherapy, occupational therapy, and exercise physiology with home visit capability across aged care and NDIS. Comparable in combining in-clinic and home-visit delivery plus aged care/NDIS focus.
- Enhance Healthcare: Australian allied health provider with physiotherapy, exercise physiology, and dietetics across multiple NSW/ACT locations. Comparable multi-disciplinary model serving chronic disease, NDIS, and aged care populations with similar funding mix.
Emerging players
- Physitrack: Digital exercise prescription and telehealth platform for allied health practitioners. Not a direct clinic competitor, but increasingly relevant as Activate Health considers telehealth delivery for its exercise physiology services.
Others
- Bidgerdii Community Health Service: Aboriginal Community Controlled Health Organisation in Central Queensland delivering primary health care to Indigenous communities. Listed as a strategic partner of Activate Health, and represents an adjacent ecosystem player rather than a competitor.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks5 records
Key highlights7 records
Customer concentration
Activate Health social profiles
Digital presenceActivate Health financial estimates
Financial estimateRevenue estimate
Valuation estimate
Activate Health leadership team
Management profileNumber of profiles
Profiles4 records
Activate Health funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Activate Health M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Activate Health
What does Activate Health do?
Activate Health is a multidisciplinary allied health practice delivering physiotherapy, exercise physiology, and occupational therapy services across Central Queensland. It offers specialized NDIS, DVA, My Aged Care, WorkCover, and chronic disease management programs, plus pediatric early intervention, cancer rehabilitation, neurological rehabilitation, hydrotherapy, pre-employment assessments, and culturally inclusive Aboriginal and Torres Strait Islander health services. The practice bulk-bills eligible Medicare Chronic Disease Management referrals and operates from four clinic locations.
Is Activate Health a public or private company?
Activate Health is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Activate Health founded?
Activate Health was founded in 2015. It employs 1 to 10 people.
Where is Activate Health based?
Activate Health is headquartered in Rockhampton, Australia, in the Oceania region.
How does Activate Health make money?
Seven revenue lines are on record. Medicare Bulk-Billed Consultations are the primary driver. The others are NDIS Plan Management, private Health Insurance Rebates, my Aged Care & Home Care Packages, department of Veterans' Affairs (DVA), workCover & CTP Insurance and private Pay.
Who are Activate Health's main competitors?
Direct peers on record are Back In Motion Health Group, Allsports Physiotherapy & Sports Medicine, Optimum Health Solutions, Real Physio, Integrated Injury Care, SportsMed Collective, Life Ready Mobile Physio and Enhance Healthcare. Physitrack is listed as an emerging player. Bidgerdii Community Health Service is listed as an others.
Does Activate Health have an API?
No public API is recorded for Activate Health.