Agra Motors
Agra Motors is a privately held Brazilian authorized dealer for Volare and Agrale micro-buses and multi-brand diesel parts distributor and service center, operating three locations across Minas Gerais with 15,000+ parts and 80+ vehicles in stock. It serves SMB fleet operators and individual diesel vehicle owners through direct, quote-based sales.
- Company typePrivate
- Founded2010
- HeadquartersBelo Horizonte, Minas Gerais, Brazil
- Headcount11–50
- GTM typeB2B
- OfferingServices
What Agra Motors does
Agra Motors Comércio de Veículos LTDA is a privately held Brazilian company, founded around 2010 and headquartered in Belo Horizonte, Minas Gerais, operating under CNPJ 04.087.116/0001-60. It functions as an authorized dealership for Volare and Agrale micro-buses and as an authorized distributor and service center for a broad portfolio of diesel parts and powertrain OEMs, including Eaton, Cummins, ZF, Denso, Spheros, Meritor, Dana, and MWM. The company reports more than 15 years of operating experience, an inventory exceeding 15,000 parts and accessories, and 80+ vehicles in stock across three locations (headquarters plus two branches) in Minas Gerais.
The company's product surface is divided across four integrated lines: (1) diesel parts and accessories retail and wholesale distribution; (2) authorized technical assistance for Agrale, Volare, ZF, Cummins, Spheros, Denso, and Eaton vehicles, leveraging exclusive OEM diagnostic tools; (3) vehicle air conditioning sales, installation, and maintenance under the Spheros and Denso authorized service program, executed in a "Mega Oficina" (Mega Workshop); and (4) new and semi-new Volare (Access Urbano, Access Escolar, Fly Freteamento, Fly 6) and Agrale micro-bus vehicle sales. The underlying technology is conventional mechanical: manufacturer-supplied diagnostic tooling and trained specialist technicians, with no proprietary software, digital platform, or AI/ML systems disclosed.
Agra Motors generates revenue through three primary streams: one-time hardware sales of diesel parts and micro-bus vehicles, and professional services revenue from technical maintenance, repair, and air conditioning work. Pricing is entirely quote-based across all product and service lines, with customers acquiring quotes through the website, phone, WhatsApp, email, or in-person visits. The go-to-market is sales-led and direct-to-consumer, executed through the physical dealership and service center, supported by a light digital presence (website, Facebook, Instagram). The target customer base consists of micro-bus fleet operators (urban, school, charter, and rural) and individual diesel vehicle owners in Minas Gerais, with a long-tail of SMB and individual buyers and no disclosed enterprise anchor customers.
Agra Motors firmographics
Firmographics- Name
- Agra Motors
- Legal name
- Agra Motors Comércio de Veículos LTDA
- Website
- https://agramotors.com.br
- Company type
- Private
- Founded year
- 2010
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Agra Motors is a privately held Brazilian authorized dealer for Volare and Agrale micro-buses and multi-brand diesel parts distributor and service center, operating three locations across Minas Gerais with 15,000+ parts and 80+ vehicles in stock. It serves SMB fleet operators and individual diesel vehicle owners through direct, quote-based sales.
- Ownership category
- akta.pro rank
Agra Motors industry classification
Industry- Product category
- Commercial Vehicle Dealership
- NAICS
- Motor Vehicle Supplies and New Parts Merchant Wholesalers (42312)
- SIC
- Wholesale-Motor Vehicles & Motor Vehicle Parts & Supplies (5010), Wholesale-Motor Vehicle Supplies & New Parts (5013)
- akta.pro primary industry
- Automotive Aftermarket Parts Distribution (Light-Duty) (TLAKAOAA)
- akta.pro secondary industry
- Mechanical replacement parts distribution (engine, drivetrain, steering, suspension, brakes) (CRAOANAA)
Keywords
Where Agra Motors is headquartered
LocationHeadquarters
- HQ city
- Belo Horizonte, Minas Gerais
- HQ country
- Brazil
- HQ region
- Latin America
Offices2 records
Markets served
Agra Motors business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Supply Chain, Personnel, Operations, Infrastructure, Marketing or Sales
Revenue model
- Diesel Parts Distribution: Sale of diesel engine parts and accessories from major manufacturers including Eaton, Cummins, ZF, Denso, Spheros, Meritor, Dana, and MWM. Parts include transmission boxes, clutch kits, engines, and related components.
- Micro-bus Vehicle Sales: Authorized dealer of Volare and Agrale micro-buses, selling new and semi-new vehicles including models such as Volare Access Urbano, Volare Access Escolar, Volare Fly Freteamento, and Volare Fly 6.
- Technical Services and Maintenance: Authorized service center providing technical assistance, installation, and maintenance services for Agrale, Volare, ZF, Cummins, Spheros, Denso, and Eaton products. Includes air conditioning sales, installation, and maintenance for vehicles.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Pay-as-you-go | Quote-based pricing for all products and services |
Go-to-market motion2 records
Distribution channels2 records
Marketing channels5 records
Agra Motors product offering
Product offeringCore offering
Agra Motors is an authorized dealer and distributor operating from Belo Horizonte, Minas Gerais, Brazil, selling new and semi-new Volare and Agrale micro-buses, distributing 15,000+ diesel parts and accessories from brands including Eaton, Cummins, ZF, Denso, Spheros, Meritor, Dana, and MWM, and operating an authorized diesel vehicle technical service center that includes air conditioning installation and maintenance. The company integrates dealership, multi-brand parts distribution, and after-sales service under one roof across three physical locations in Minas Gerais.
Product overview
Agra Motors operates as a single unified offering combining authorized diesel parts distribution and micro-bus vehicle dealership, supported by an authorized technical service network. The core business comprises: (1) diesel parts and accessories sales with over 15,000 items from brands including EATON, CUMMINS, ZF, DENSO, SPHEROS, AGRALE, VOLARE, DANA, MERITOR, and MWM; (2) authorized service centers for vehicle maintenance and repair; (3) air conditioning sales, installation, and maintenance for vehicles; and (4) new and semi-new micro-bus sales through authorized Volare and Agrale dealerships. The Mega Oficina (Mega Workshop) supports the service operations with specialized technicians. With 2 branches and headquarters, over 15 years of experience, and 80+ vehicles in stock, the company serves the Minas Gerais market in Brazil.
Differentiator
Problem solved
Functional benefit
Products and services
- Volare and Agrale Micro-bus Vehicles New and semi-new authorized Volare and Agrale commercial micro-buses sold to fleet operators and transport businesses in Minas Gerais, Brazil.
- Diesel Parts and Accessories Distribution Authorized distribution of 15,000+ diesel engine, transmission, and vehicle components from brands including Eaton, Cummins, ZF, Denso, Spheros, Meritor, Dana, and MWM, sold to diesel vehicle owners, fleet operators, and independent repair shops.
- Authorized Diesel Technical Service Authorized technical service for Agrale, Volare, and other diesel commercial vehicles, performed by qualified technicians using exclusive diagnostic tools, covering engine, transmission, and electrical systems.
- Air Conditioning Technical Service Installation and maintenance of air conditioning systems in diesel commercial vehicles (buses, trucks, and micro-buses), offered as a standalone authorized service.
Quantifiable outcome
- More than 15,000 parts and accessories in stock for immediate availability
- +2 more outcomes
Companies that use Agra Motors
Customer profileNamed customers4 records
Segments2 records
Ideal customer profiles2 records
Agra Motors technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Agra Motors partnerships and signals
Strategic signalPartnerships
Ten partnerships are on record, tiered core.
- VolarecoreAuthorized dealer for Volare micro-buses, selling new and semi-new vehicles including Access, Fly, and Attack lines. Volare is a pioneer in light commercial vehicles since 1998 and holds over 50% market share in Brazil.
- AgralecoreAuthorized dealer for Agrale vehicles including trucks, buses, and utility vehicles. Agrale is the leader of the Stedile Group, producing modern lines of tractors, trucks, bus chassis, utility vehicles, engines, and generator sets.
- EATONcoreAuthorized distributor of Eaton diesel parts including transmission boxes and clutch kits. Eaton is a global leader in components and systems for electrical, hydraulic, automotive, aerospace, and filtration applications.
- CUMMINScoreAuthorized distributor of Cummins diesel engines and parts. Cummins operates in over 190 countries and has been present in Brazil since the 1970s, with factories in São Paulo producing engines, filters, generators, and aftertreatment solutions.
- ZF Friedrichshafen AGcoreAuthorized distributor of ZF transmission parts and authorized service center. ZF is a global technology company providing mobility systems for passenger cars, commercial vehicles, and industrial applications with approximately 149,000 employees worldwide.
- DENSOcoreAuthorized distributor of Denso automotive components including air conditioning compressors, moto-pumps, and magnetos. Denso has been operating in Brazil since 1980 with a factory in Curitiba.
- SPHEROScoreAuthorized service center for Spheros vehicle air conditioning systems, providing sales, installation, and maintenance services.
- MWMcoreAuthorized distributor of MWM diesel motors for automotive, industrial, agricultural, generator, and maritime applications. MWM has over six decades of experience with plants in São Paulo and Argentina.
- DANAcoreAuthorized distributor of Dana automotive components and systems. Dana Incorporated was founded in the 1900s and has become one of the most influential automotive suppliers in the world.
- MERITORcoreAuthorized distributor of Meritor axles and systems for heavy commercial vehicles. Meritor has been established in Brazil since 1956 and is the main supplier of axles and systems for commercial vehicles in South America.
Scale indicators5 records
Recent moves6 records
Expansion highlights5 records
Agra Motors competitors and assessment
Company assessmentBroad incumbents
- LKQ Corporation: North American largest aftermarket auto parts distributor with collision, recycled, and new parts plus service operations. Comparable broad-line automotive aftermarket parts distribution model, though at massive scale vs. Agra's regional focus.
- Scania Brasil: Major commercial vehicle manufacturer and dealer network in Brazil with integrated parts and service operations. Comparable to Agra as a commercial vehicle brand with parts distribution and authorized service in the Brazilian market.
- Volvo Caminhões Brasil: Volvo Trucks' Brazilian dealer network for commercial vehicles, with parts distribution and authorized service centers. Comparable to Agra in the diesel commercial vehicle aftermarket space.
- Mercedes-Benz Caminhões Brasil: Mercedes-Benz Trucks dealer and service network in Brazil for commercial vehicles. Comparable to Agra's commercial vehicle parts and authorized service operations.
- Bosch Car Service Brazil: Global authorized automotive service network with strong Brazilian presence, distributing genuine Bosch parts and operating service centers. Overlaps with Agra's authorized service center model for Denso and Eaton products.
- Genuine Parts Company: US-based distributor of automotive replacement parts and industrial materials through NAPA and other brands. Comparable diversified automotive parts distribution and service center model, with global scale far exceeding Agra.
- NAPA Auto Parts: Large North American aftermarket parts distribution network combining wholesale, retail, and service across multiple vehicle categories. Comparable business model to Agra's parts distribution plus service model.
Direct peers
- DPaschoal: Brazil's largest independent automotive parts and service retailer with multi-brand parts distribution plus authorized service centers nationwide. Highly comparable to Agra Motors' combination of parts distribution and authorized service across multiple brands.
- EUROPART: Europe's leading wholesale distributor of commercial vehicle parts (trucks, trailers, buses) operating across multiple countries. Closely comparable to Agra's multi-brand diesel parts distribution for commercial vehicles, though at significantly larger geographic scale.
- TRP (PACCAR Parts): PACCAR-owned commercial vehicle and truck parts distribution brand with global network. Directly comparable to Agra's heavy-duty diesel parts distribution across transmission, clutch, and engine components for commercial vehicles.
Market position
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
Agra Motors social profiles
Digital presenceAgra Motors financial estimates
Financial estimateRevenue estimate
Valuation estimate
Agra Motors leadership team
Management profileNumber of profiles
Agra Motors funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Agra Motors M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Agra Motors
What does Agra Motors do?
Agra Motors is an authorized dealer and distributor operating from Belo Horizonte, Minas Gerais, Brazil, selling new and semi-new Volare and Agrale micro-buses, distributing 15,000+ diesel parts and accessories from brands including Eaton, Cummins, ZF, Denso, Spheros, Meritor, Dana, and MWM, and operating an authorized diesel vehicle technical service center that includes air conditioning installation and maintenance. The company integrates dealership, multi-brand parts distribution, and after-sales service under one roof across three physical locations in Minas Gerais.
Is Agra Motors a public or private company?
Agra Motors is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Agra Motors founded?
Agra Motors was founded in 2010. It employs 11 to 50 people.
Where is Agra Motors based?
Agra Motors is headquartered in Belo Horizonte, Minas Gerais, Brazil, in the Latin America region.
How does Agra Motors make money?
Three revenue lines are on record. Diesel Parts Distribution is the primary driver. The others are micro-bus Vehicle Sales and technical Services and Maintenance.
Who are Agra Motors's main competitors?
Broad incumbents on record are LKQ Corporation, Scania Brasil, Volvo Caminhões Brasil, Mercedes-Benz Caminhões Brasil, Bosch Car Service Brazil, Genuine Parts Company and NAPA Auto Parts. Direct peers are DPaschoal, EUROPART and TRP (PACCAR Parts).
Does Agra Motors have an API?
No public API is recorded for Agra Motors.
What industry is Agra Motors in?
Agra Motors's product category is Commercial Vehicle Dealership. Its primary akta.pro industry code is TLAKAOAA, Automotive Aftermarket Parts Distribution (Light-Duty), with a secondary code of CRAOANAA, Mechanical replacement parts distribution (engine, drivetrain, steering, suspension, brakes). Its NAICS code is 42312 and its SIC code is 5010.