AIRLAND 深圳雅兰家居用品有限公司
Airland is a 60-year-old, privately held Chinese high-end mattress and smart-bed manufacturer with a multi-brand portfolio (Airland, Therapedic, Dreammaker), 2,000+ retail stores, and a B2B channel supplying 2,000+ five-star hotels.
- Company typePrivate
- Founded1966
- Headquarters深圳
- Headcount11–50
- GTM typeB2B and B2C
- OfferingHardware or Manufacturing
What AIRLAND 深圳雅兰家居用品有限公司 does
Airland is a Hong Kong–origin, Shenzhen-headquartered high-end mattress and home furnishings company founded in 1966, operating a multi-brand portfolio that includes Airland Mattress (including the flagship Golden Airland series introduced in 1978), Airland Smart Bed, Airland Home Textiles, Airland A|DESIGN, and acquired international brands Therapedic (US, 1998), Dreammaker (Australia, 1998), and an American brand (Mei Anna). Its core technology centers on proprietary spring systems—most notably the Cloud Matrix spring system (a smart-bed exclusive patent) and the Air Cloud cloud-layer spring architecture—alongside what the company describes as a world-first quadruple-function disinfection purification production line (2016) and an Industry 4.0 smart manufacturing park in Huizhou Pingtan (120,000 sqm, investment exceeding RMB 600 million, commissioned 2023). The smart bed product integrates with the Huawei Harmony ecosystem, supports eight intelligent sleep modes, sleep monitoring, and auto-snore detection.
Airland operates a hybrid go-to-market: (1) B2C distribution through 2,000+ branded retail stores across 30+ Chinese regions, supplemented by flagship stores on Tmall and JD.com; (2) a B2B channel supplying mattresses and bedding solutions to 2,000+ five-star hotel groups including Wyndham, Marriott, Kempinski, Accor, Jinjiang, Wanda, and Vanke Real Estate; (3) a franchise/加盟 program operated through a dedicated site and hotline (400-882-1966) covering mattresses and home textiles; and (4) an adjacent hospitality showcase asset in the Airland Hotel in Dameisha, Shenzhen (operated by 雅兰置业 (Shenzhen) Co., Ltd., a wholly-owned subsidiary). Marketing combines cultural IP collaborations (National Treasure/CCTV, Summer Palace, Dunhuang), sports sponsorships (Shenzhen Marathon, badminton championships with Olympic champions), entertainment sponsorships (Jacky Cheung concerts), and lifestyle partnerships (Keep, Xiaohongshu, Shidian Dushu).
The company is privately held under family control—founded by Shi Wenyuan (施文远) in 1966, with second-generation Executive Director Shi Jun (施锃) currently active—and is recognized as a core drafting unit for China's Smart Bed National Standard (GB/T 45231-2025) and the National Light Industry Standard for Spring Soft Mattresses (QB/T 1952.2-2011). It has held the Hong Kong Q-Mark certification for over 40 consecutive years and is an eight-time World Brand Award winner. Pricing is not publicly disclosed on the official site; commercial terms route through franchise and B2B procurement channels.
AIRLAND 深圳雅兰家居用品有限公司 firmographics
Firmographics- Name
- AIRLAND 深圳雅兰家居用品有限公司
- Legal name
- 雅兰实业(深圳)有限公司
- Website
- https://airlandgroup.cn
- Company type
- Private
- Founded year
- 1966
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Airland is a 60-year-old, privately held Chinese high-end mattress and smart-bed manufacturer with a multi-brand portfolio (Airland, Therapedic, Dreammaker), 2,000+ retail stores, and a B2B channel supplying 2,000+ five-star hotels.
- Ownership category
- akta.pro rank
AIRLAND 深圳雅兰家居用品有限公司 industry classification
Industry- Product category
- Mattresses and Bedding
- NAICS
- Mattress Manufacturing (33791), Furniture, Home Furnishings, Electronics, and Appliance Retailers (449)
- SIC
- Retail-Furniture Stores (5712), Retail-Home Furniture, Furnishings & Equipment Stores (5700), Household Furniture (2510)
- akta.pro primary industry
- Mattress & Bed Retail (Innerspring, Foam, Hybrid) (CRAIABAA)
- akta.pro secondary industries
- Sleep Technology & Smart Sleep Devices Retail (Sleep Trackers, Smart Mattresses) (CRAIABAH), Sleep Accessories Retail (Toppers, Pads, Wedges, Blankets, White Noise) (CRAIABAF), Pillows & Pillow Systems Retail (CRAIABAC)
Keywords
Where AIRLAND 深圳雅兰家居用品有限公司 is headquartered
LocationHeadquarters
- HQ city
- 深圳
Offices4 records
Markets served
AIRLAND 深圳雅兰家居用品有限公司 business model
Business model- GTM type
- B2B and B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Personnel, Infrastructure, Technology or R&D, Marketing or Sales, Operations
Revenue model
- 床垫及寝具产品销售: 雅兰主营床垫、枕头、被芯等寝具产品的制造与销售,通过线上电商平台(天猫、京东)和线下门店(2000+覆盖全国30+地区)双渠道销售。同时提供床架、智能床等配套产品。
- B2B酒店寝具供应: 为全球超过2000家五星酒店(如温德姆、万豪、凯宾斯基、雅高、锦江、万达、万科地产)提供优质睡眠解决方案,是B2B寝具供应的重要组成部分。
- 招商加盟: 通过招商加盟页面开放特许经营机会,发展线下零售网络。
Distribution channels5 records
Marketing channels8 records
AIRLAND 深圳雅兰家居用品有限公司 product offering
Product offeringCore offering
Airland manufactures and sells premium spring mattresses, smart beds, pillows, bedding sets and home textiles through direct retail stores (2000+ across China), official Tmall and JD flagship e-commerce stores, and B2B channels. It also supplies mattresses to over 2000 five-star hotel groups worldwide and operates a multi-brand sleep product matrix including its own Airland, Therapedic (US), and Dreammaker (Australia) brands.
Product overview
AIRLAND (深圳雅兰家居用品有限公司) is a diversified mattress and home furnishings company founded in Hong Kong in 1966, operating as a multi-brand matrix covering mattresses, smart beds, home textiles, and hospitality. The core product lines include Airland Mattress (雅兰床垫) featuring traditional spring mattresses and the iconic Golden Airland (金雅兰) flagship series with 8000 breathable micro-holes; Airland Smart Bed (雅兰智能床) powered by proprietary cloud matrix spring technology with Huawei Harmony ecosystem integration; Airland A|DESIGN offering design-oriented furniture; and Airland Home Textiles (雅兰家纺) providing bedding accessories. The portfolio is augmented by international acquisitions including American brand Therapedic (斯丽比迪) and Australian 175-year heritage brand Dreamaker (造梦者). The company also operates Airland Hotel (深圳雅兰酒店), a beachfront resort in Shenzhen, showcasing its products in a real hospitality environment.
Differentiator
Problem solved
Functional benefit
Brands
- 雅兰床垫 (Airland Mattress): Main mattress brand including 金雅兰系列, 雅兰智能床, 雅兰世纪, 雅兰A|DESIGN, 雅兰云, 雅兰家纺等子品牌.
- 雅兰家纺 (Airland Home Textiles)
- 美国斯丽比迪 (Therapedic)
- 澳洲造梦者 (Dreammaker)
- 雅兰A|DESIGN
- 雅兰智能床 (Airland Smart Bed)
Products and services
- Airland Smart Bed (雅兰智能床) Intelligent adjustable bed platform with proprietary cloud matrix spring system, integrated with Huawei Harmony ecosystem, supporting sleep monitoring, auto-snore detection, and 8 smart sleep modes including massage functions.
- Golden Airland (金雅兰) Mattress Flagship spring mattress launched in 1978, featuring proprietary 8000 breathable micro-holes and exclusive spring patent, designed specifically for Oriental body types, with over 40 years of heritage and served 1 million+ families.
- Airland A|DESIGN Design-oriented mattress and furniture collection featuring original design aesthetic and bedroom aesthetics concepts, including products like Brussels, Copenhagen, Versailles, Bein, OleAn, Star Array, Le Zun.
- Airland Home Textiles (雅兰家纺) Bedding products including sheets, comforters, pillows, and textile accessories featuring natural and lifestyle-oriented designs with seasonal collections.
- Airland Mattress (雅兰床垫) Series Traditional spring mattresses and bed frames including multiple series such as Yashiji, Baiseries, Aiguo Series, National Treasure Series, Jin Yalan Series, Lan Series, Qing Series, and Ya Series.
- Therapedic (斯丽比迪) American mattress brand acquired by Airland in 1998, focusing on restorative sleep research with international distribution.
- Dreamaker (造梦者) Australian bedding brand with 175 years of history,国宝级 sleep brand acquired as part of Airland's global brand matrix.
- Yihe Mattress (颐和床垫) Premium mattress launched in July 2025 inspired by Summer Palace aesthetics, featuring Air Cloud cloud-layer spring system with six-ring design for progressive pressure relief and natural breathable latex.
- Ji Bai (既白) Smart Bed Flagship smart bed featuring cloud matrix patented springs, 8 smart sleep modes, sleep monitoring, auto-snore detection, and curved edge technology. Awarded Golden Sail Award 2025 Annual Smart Home Excellence Award.
- Airland B2B Hotel Mattress Supply Customized premium mattress and sleep solutions supplied to over 2000 five-star hotels worldwide including Wyndham, Marriott, Kempinski, Accor, Jinjiang, Wanda, and Vanke Real Estate.
- Airland Hotel (深圳雅兰酒店) Four-star seaside resort hotel in Dameisha, Shenzhen, invested by Hong Kong Airland Group, offering 206 rooms with Mediterranean architectural style, featuring Airland mattresses and bedding products.
- Rui Lu He Ming (瑞鹿和鸣) Mattress National Treasure series mattress inspired by Dunhuang Cave 257 Murong Ben Sheng illustration, part of Airland's cultural IP collaboration featuring natural aesthetics.
Quantifiable outcome
- 金雅兰床垫畅销40+年,为1000000+中国家庭提供优质睡眠
- +2 more outcomes
Companies that use AIRLAND 深圳雅兰家居用品有限公司
Customer profileNamed customers11 records
Segments3 records
Ideal customer profiles3 records
AIRLAND 深圳雅兰家居用品有限公司 technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature5 records
AIRLAND 深圳雅兰家居用品有限公司 partnerships and signals
Strategic signalScale indicators8 records
Recent moves7 records
Expansion highlights6 records
AIRLAND 深圳雅兰家居用品有限公司 competitors and assessment
Company assessmentDirect peers
- Sleemon (喜临门): Sleemon is a major Chinese publicly-listed mattress and home furnishing company, directly competing with Airland in mid-to-high-end mattresses in China, sharing target consumers and multi-channel distribution strategies.
- Kuka Home (顾家家居): Kuka Home is a leading Chinese integrated home furnishings company with a growing mattress and soft-bed product line, directly competing with Airland across both furniture retail and mattress verticals in China.
- DeRUCCI (慕思): DeRUCCI is a major Chinese premium smart sleep brand directly competing with Airland's smart bed and premium spring mattress lines, with strong omnichannel retail presence across China.
- Man Wah Holdings (敏华控股): Man Wah is a Hong Kong-listed furniture giant (sofas, mattresses, smart furniture) overlapping with Airland in premium home furnishings and increasingly in smart/functional sleep products in Greater China.
- Mlily (梦百合): Mlily is a Chinese publicly-listed mattress manufacturer with significant international distribution, competing directly with Airland in the premium memory foam and spring mattress category globally.
Broad incumbents
- King Koil: King Koil is a US-headquartered premium mattress brand with a particularly strong presence in Greater China through licensing partnerships, directly competing with Airland in the high-end sleep segment.
- Tempur Sealy International: Tempur Sealy is the world's largest premium mattress company (Tempur-Pedic, Sealy, Stearns & Foster), competing with Airland in China's premium sleep segment as a broad incumbent with deeper R&D and global scale.
- Serta Simmons Bedding: Serta Simmons is a major US-based mattress incumbent (Serta, Beautyrest, Simmons) with established distribution in China's premium and mid-premium mattress category, overlapping with Airland's positioning.
Emerging players
- Emma Sleep: Emma is a German-founded DTC mattress brand expanding rapidly in Asia; it competes with Airland's mid-premium tier through compressed, direct-to-consumer distribution rather than physical retail scale.
- Casper Sleep: Casper is a digitally-native mattress brand (now private under Durational Capital Management) known for boxed-bed DTC distribution, intersecting with Airland in the smart/tech-enabled sleep category.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks5 records
Key highlights7 records
Customer concentration
AIRLAND 深圳雅兰家居用品有限公司 social profiles
Digital presenceAIRLAND 深圳雅兰家居用品有限公司 financial estimates
Financial estimateRevenue estimate
Valuation estimate
AIRLAND 深圳雅兰家居用品有限公司 leadership team
Management profileNumber of profiles
Profiles7 records
AIRLAND 深圳雅兰家居用品有限公司 subsidiaries and ownership
Company hierarchySubsidiaries7 records
AIRLAND 深圳雅兰家居用品有限公司 funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
AIRLAND 深圳雅兰家居用品有限公司 M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about AIRLAND 深圳雅兰家居用品有限公司
What does AIRLAND 深圳雅兰家居用品有限公司 do?
Airland manufactures and sells premium spring mattresses, smart beds, pillows, bedding sets and home textiles through direct retail stores (2000+ across China), official Tmall and JD flagship e-commerce stores, and B2B channels. It also supplies mattresses to over 2000 five-star hotel groups worldwide and operates a multi-brand sleep product matrix including its own Airland, Therapedic (US), and Dreammaker (Australia) brands.
Is AIRLAND 深圳雅兰家居用品有限公司 a public or private company?
AIRLAND 深圳雅兰家居用品有限公司 is a private company. It is classified as family owned and is currently operating.
When was AIRLAND 深圳雅兰家居用品有限公司 founded?
AIRLAND 深圳雅兰家居用品有限公司 was founded in 1966. It employs 11 to 50 people.
Where is AIRLAND 深圳雅兰家居用品有限公司 based?
AIRLAND 深圳雅兰家居用品有限公司 is headquartered in 深圳.
How does AIRLAND 深圳雅兰家居用品有限公司 make money?
Three revenue lines are on record. 床垫及寝具产品销售 is the primary driver. The others are B2B酒店寝具供应 and 招商加盟.
Who are AIRLAND 深圳雅兰家居用品有限公司's main competitors?
Direct peers on record are Sleemon (喜临门), Kuka Home (顾家家居), DeRUCCI (慕思), Man Wah Holdings (敏华控股) and Mlily (梦百合). Broad incumbents are King Koil, Tempur Sealy International and Serta Simmons Bedding. Emerging players are Emma Sleep and Casper Sleep.
Does AIRLAND 深圳雅兰家居用品有限公司 have an API?
No public API is recorded for AIRLAND 深圳雅兰家居用品有限公司.
What industry is AIRLAND 深圳雅兰家居用品有限公司 in?
AIRLAND 深圳雅兰家居用品有限公司's product category is Mattresses and Bedding. Its primary akta.pro industry code is CRAIABAA, Mattress & Bed Retail (Innerspring, Foam, Hybrid), with a secondary code of CRAIABAH, Sleep Technology & Smart Sleep Devices Retail (Sleep Trackers, Smart Mattresses). Its NAICS code is 33791 and its SIC code is 5712.