Al-Basha Group - أبو عبده الشامي

What Al-Basha Group - أبو عبده الشامي does

Al-Basha Group (Albasha Group - أبو عبده الشامي) is a Jordan-based privately held company founded in 1978 that operates as a distributor, retailer, and service provider in the HVAC sector rather than a manufacturer. The firm carries the proprietary "Great" brand of inverter split air conditioners in 1 Ton, 1.5 Ton, and 2 Ton capacities, alongside Great stand water coolers with hot/cold dispensing, copper pipe rolls for AC installation, and a broader catalog of appliance spare parts. Technical differentiation comes primarily from inverter technology claimed to reduce electricity consumption by more than 70%, Wi-Fi control via the third-party SmartLife app, and an iFeel temperature-sensing feature.

The company monetizes through hardware sales and professional services across three physical retail branches in Amman (Khalda, Nazzal, and Al-Hurriya Street) and an e-commerce storefront at albashagroup.com. Revenue streams include HVAC product sales, spare parts supply, and maintenance/installation services, with pricing on a pay-as-you-go or quote basis and AC warranties of up to five years. It serves two horizontal customer segments — residential households and small commercial customers such as offices and shops — within the Jordanian domestic market.

The operating footprint is small, with six disclosed employees and a strictly Jordanian geographic focus. In 2024 the group obtained ISO 9001:2015 (Quality Management System) and ISO 10002:2018 (Customer Satisfaction) certifications. No funding rounds, acquisitions, public listing, or external institutional ownership are disclosed, and the entity appears to be founder/family-owned.

Name

Al-Basha Group - أبو عبده الشامي

Legal name

Al Basha Group

Website

https://albashagroup.com

Company type

Private

Founded year

1978

Operating status

Operating

Headcount range

1–10 employees

Short description

Jordan-based HVAC distributor and service provider, founded 1978, operating three retail branches in Amman and an e-commerce storefront that sell the Great brand of inverter air conditioners, water coolers, and appliance spare parts to residential and small commercial customers.

Ownership category

akta.pro rank

Product category

HVAC Equipment Retail and Services

NAICS

Warm Air Heating and Air-Conditioning Equipment and Supplies Merchant Wholesalers (42373)

SIC

Air-Cond & Warm Air Heatg Equip & Comm & Indl Refrig Equip (3585)

akta.pro primary industry

Mini-Split (Ductless) HVAC Installation (HSAOAGAD)

akta.pro secondary industries

Mini-Split / Ductless HVAC Service & Repair (HSAOAHAH), Commercial HVAC/R Installation (Rooftop Units, Split Systems) (HSAOAGAH), HVAC & Air Treatment Appliance Retail (Air Conditioners, Heat Pumps, Air Purifiers/Dehumidifiers) (CRACACAE), HVAC, Water Heaters & Indoor Air Quality Distribution (CRAOAFAJ)

Keywords

• Air conditioning units
• HVAC systems
• Water coolers
• Appliance spare parts
• HVAC maintenance services

Headquarters

HQ city

Amman

HQ country

Jordan

HQ region

Middle East

Offices3 records

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Supply Chain, Operations, Personnel, Infrastructure, Marketing or Sales

Revenue model

1. HVAC Product Sales: Sale of air conditioning units (split ACs in various capacities: 1 Ton, 1.5 Ton, 2 Ton inverter models) and water coolers to residential and commercial customers. Products are sold with warranties up to 5 years for ACs.
2. Spare Parts Supply: Supply of premium spare parts for air conditioners, refrigerators, washers, ovens, and other electrical appliances. Also includes copper pipe rolls for AC installation and maintenance.
3. Maintenance and After-Sales Services: Maintenance services for air conditioning and ventilation systems, along with installation support for AC copper pipe work and appliance spare parts installation.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels1 record

Core offering

Al-Basha Group (Albasha Group — أبو عبده الشامي) is a Jordan-based HVAC retailer and service provider that distributes "Great" brand inverter split air conditioners (1 Ton, 1.5 Ton, 2 Ton), Great stand-type water coolers, copper pipe rolls for AC installation, and spare parts for leading ACs, refrigerators, washers, ovens, and electrical appliances. It supplements these product sales with complete HVAC solutions (Ductless Mini-Split, DXU Central, VRF Central, and Split/Cassette/Free-Stand systems), installation support, and a dedicated maintenance and after-sales service department serving customers through three Amman branches and an online shop.

Product overview

Al-Basha Group (Albasha Group – أبو عبده الشامي) is a Jordan-based HVAC company established in 1978 that operates as a distributor and service provider rather than a manufacturer. The product portfolio centers on the 'Great' brand of inverter air conditioners (available in 1 Ton, 1.5 Ton, and 2 Ton capacities) featuring Wi-Fi smart control via SmartLife app, complemented by Great stand water coolers with hot/cold dispensing. The company also supplies copper pipe rolls for AC installation and maintenance. Services include complete HVAC solutions (Mini-Split, DXU Central, VRF Central, Split systems), professional maintenance for AC and ventilation systems, and a comprehensive spare parts supply for ACs, refrigerators, washers, ovens, and electrical appliances.

Differentiator

Problem solved

Functional benefit

Brands

• Great: Sub-brand for air conditioners and water coolers, including Great Split AC Inverter series (1 Ton, 1.5 Ton, 2 Ton) and Great Stand Water Cooler.

Products and services

• Great Split AC 2 Ton Inverter Split-type inverter air conditioner (2 Ton capacity) for large residential and commercial spaces, providing cooling and heating with dual air outlets, wide airflow distribution, Wi-Fi smart control via the SmartLife app, iFeel temperature sensing, and energy savings of more than 70% via inverter technology. Backed by a 5-year real warranty.
• Great Split AC 1.5 Ton Inverter Split-type inverter air conditioner (1.5 Ton capacity) targeted at medium-sized rooms such as bedrooms, offices, living rooms, and shops. Provides fast cooling/heating, wide airflow distribution, Wi-Fi smart control via SmartLife, iFeel temperature sensing, and inverter-driven energy savings. Backed by a 5-year warranty.
• Great Split AC 1 Ton Inverter Split-type inverter air conditioner (1 Ton capacity) for small residential spaces such as bedrooms, offices, and compact rooms. Features inverter-driven energy savings, wide airflow distribution, Wi-Fi smart control via SmartLife, and iFeel temperature sensing. Backed by a 5-year warranty.
• Great Stand Water Cooler — Black & Silver Stand-type water cooler with hot and cold water dispensing, 3-liter cold water tank, 1.5-liter hot water tank, safe R134a refrigerant, food-grade internal components. Designed for homes and small offices. Comes with a 1-year warranty.
• Copper Pipe Roll for Air Conditioners Insulated copper pipe rolls for AC installation, servicing, and maintenance, available in 1/4", 3/8", 1/2", 5/8", and 3/4" sizes. Sold to residential and commercial AC installers with optional fitting service support.
• Complete HVAC Solutions End-to-end HVAC system design, supply, and installation service spanning Ductless Mini-Split, DXU Central, VRF Central, Split (DXU), Cassette, and Free-Stand configurations, targeted at residential and commercial customers needing complete cooling solutions.
• Maintenance and After-Sales Service Dedicated post-installation maintenance and after-sales service for air conditioning and ventilation systems, delivered by a team of expert technicians for residential and commercial customers.
• Appliance Spare Parts Supply and Installation Supply and installation of premium spare parts for leading AC brands as well as refrigerators, washers, ovens, and other electrical appliances, with installation support for replacement parts.

Quantifiable outcome

• Energy savings of more than 70% with inverter technology air conditioners
• +3 more outcomes

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration1 record

Feature4 records

Scale indicators2 records

Recent moves5 records

Expansion highlights4 records

Broad incumbents

• Samsung HVAC: Global consumer electronics brand with a strong smart AC presence. Wi-Fi-enabled and Wind-Free split ACs compete directly with Al-Basha's Great SmartLife-integrated inverter models in Jordan's premium residential segment.
• Hisense: Chinese HVAC and appliance brand with growing MENA distribution. Competes on inverter split ACs, smart features, and price-value positioning against Al-Basha's Great lineup in the Jordanian retail channel.
• GREE Electric Appliances: World's largest residential AC manufacturer, very active in MENA via distributors. Competes head-to-head with Al-Basha's Great inverter split ACs on price and capacity range, often positioning as a value alternative in the Jordanian market.
• Daikin Middle East: Global HVAC leader with a strong Middle East presence across split, VRF, and ductless systems. Competes with Al-Basha on mini-split and inverter AC selection for Jordanian residential and commercial customers, but at far larger scale with proprietary technology and brand investment.
• Carrier Middle East: Established global HVAC and refrigeration brand with regional operations. Competes with Al-Basha across residential and light-commercial cooling, including ductless and split systems, and brings wider service infrastructure across the Middle East.
• Mitsubishi Electric: Leading VRF and ductless manufacturer with a strong Middle East commercial footprint. Directly overlaps with Al-Basha's commercial HVAC offerings (DXU central, VRF central) and competes for the same Jordanian commercial and project accounts.
• Trane Technologies: Global commercial and residential HVAC brand. Overlaps with Al-Basha's commercial HVAC installation offering and competes for Jordanian project, hospitality, and office cooling contracts.
• Midea Group: Global HVAC and home appliance major expanding across the Middle East. Overlaps with Al-Basha on inverter split ACs, water coolers, and broader appliance spare parts supply for the same household and small-business customers.
• LG Electronics (Air Conditioning): Major global smart AC brand with deep Levant distribution. Overlaps directly with Al-Basha's Great inverter lineup in Wi-Fi-enabled, energy-saving split ACs targeting the same residential and small-commercial segments in Jordan.

Regional players

• Al Salem Johnson Controls: Leading Saudi Arabia-based HVAC distributor and solutions provider for York, Johnson Controls, and other brands. Comparable business model to Al-Basha as a multi-brand HVAC distributor and service provider across the Middle East, though operating at a larger regional scale.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks5 records

Key highlights5 records

Customer concentration

• LinkedInlinkedin.com/company/al-basha-group-%D8%A3%D8%A8%D9%88-%D8%B9%D8%A8%D8%AF%D9%87-%D8%A7%D9%84%D8%B4%D8%A7%D9%85%D9%8A

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Al-Basha Group - أبو عبده الشامي