Alma: Cafe, Hotel & Restaurant

What Alma: Cafe, Hotel & Restaurant does

Alma operates a multi-concept hospitality business out of a single Minneapolis address at 528 University Ave SE under legal entity Alma-Tierra-Holdings-LLC, founded in 1999 by proprietors Alex and Margo Roberts. The portfolio spans a fine-dining dinner-only restaurant (seasonal 3-course menu at $97/person and 6-course tasting menu at $140/person, Wednesday through Sunday), an all-day counter-service cafe ($2-$17 ticket items, seven days a week), a seven-room boutique hotel with complimentary breakfast and antipasti, and a separate retail sub-brand called Alma Provisions that sells apothecary, pantry, and curated home goods in-store and via nationwide USPS mail order.

The company has built its reputation on seasonally driven, locally sourced menus and accumulated a James Beard Award (Best Chef Midwest), six national semifinal nominations, and coverage in Food & Wine, Bon Appétit, GQ, The Today Show, and The Washington Post. Technology is delivered entirely through third-party SaaS — Exploretock for restaurant reservations, Toasttab for online ordering and a cafe rewards program, Webrez for hotel bookings, Perfect Venue for private event inquiries, and Table 22 for the Seasonal Tasting Series subscription — with no disclosed proprietary or AI-based systems.

Revenue derives from per-cover restaurant dining (with optional $80 wine pairings), per-item cafe transactions, nightly hotel stays plus seasonal packages such as the $60 'Easy Morning' bundle, retail mail-order through almaprovisions.com, private events, gift cards valid across all concepts, and a recurring subscription product. Customer concentration is highly diffuse, serving individual fine-dining guests, neighborhood cafe visitors, hotel guests, and nationwide online retail buyers out of one physical location plus a satellite SW Minneapolis Provisions storefront.

Name

Alma: Cafe, Hotel & Restaurant

Legal name

Alma-Tierra-Holdings-LLC

Website

https://almampls.com

Company type

Private

Founded year

1999

Operating status

Operating

Headcount range

11–50 employees

Short description

Alma is a Minneapolis-based hospitality business operating since 1999 across four co-located concepts — a fine-dining restaurant, a counter-service cafe, a seven-room boutique hotel, and a retail apothecary brand (Alma Provisions) — serving individual diners, hotel guests, and online retail customers.

Ownership category

akta.pro rank

Product category

Hospitality Services

NAICS

Restaurants and Other Eating Places (72251), Full-Service Restaurants (722511), Traveler Accommodation (7211)

SIC

Retail-Eating Places (5812), Hotels & Motels (7011)

akta.pro primary industry

Hotel & Resort Restaurants (THAFACAH)

Keywords

• Fine dining restaurant
• Boutique hotel lodging
• Cafe breakfast service
• Retail food provisions
• Event catering services

Headquarters

HQ city

Minneapolis

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Supply Chain, Marketing or Sales, Others

Revenue model

1. Fine Dining Restaurant: Seasonal 3-course menu ($97/person) and Chef's 6-course tasting menu ($140/person) with optional wine pairings ($80). Dinner service Wednesday-Sunday with reservations recommended.
2. Cafe Operations: Counter-service casual dining with all-day breakfast, lunch items, and bakery. Price points range from $4.50-$17. Online ordering available for takeaway via Toasttab.
3. Boutique Hotel: Seven-room boutique hotel with complimentary breakfast and antipasti. Revenue from room stays booked via Webrez platform or phone. Seasonal package 'Easy Morning' available for $60.
4. Retail - Apothecary, Pantry & Goods: Hand-crafted bath/body products, signature kitchen ingredients, and curated home goods. Available at cafe retail counter, Alma Provisions store in SW Minneapolis, and nationwide shipping via almaprovisions.com. Free shipping on orders $150+.
5. Seasonal Tasting Series Membership: Monthly seasonal tasting menu delivered to door or available for pickup. Flexible month-to-month membership through Table 22 platform.
6. Gift Cards & Rewards: Physical and e-gift cards valid for all Alma purchases. Cafe rewards program offering discount points, special offers, and birthday rewards.

Pricing tiers

Go-to-market motion2 records

Distribution channels6 records

Marketing channels6 records

Core offering

Alma operates a multi-concept hospitality business in Minneapolis, MN comprising a fine-dining restaurant, a casual cafe, a 7-room boutique hotel, and a retail apothecary/grocery shop called Alma Provisions. The business was founded in 1999 by Alex and Margo Roberts under the legal entity Alma-Tierra-Holdings-LLC, with 12 employees, and has earned a James Beard Award for its cuisine.

Product overview

Alma operates as a multi-concept hospitality business comprising three core offerings: The Restaurant (fine dining with Seasonal 3-Course and 6-Course Tasting menus), The Cafe (casual counter-service with pastries, sandwiches, and coffee), and The Hotel (seven-room boutique accommodation). The portfolio also includes Alma Provisions (apothecary and pantry retail), a Seasonal Tasting Series subscription (monthly meal delivery), gift cards, a Cafe Rewards loyalty program, and private event services. Alma Provisions is available through a separate website (almaprovisions.com) while other services are integrated at almampls.com.

Differentiator

Problem solved

Functional benefit

Products and services

• Alma Restaurant James Beard Award-winning fine-dining restaurant offering a seasonal, locally sourced tasting-menu experience for individual diners and culinary destination travelers.
• Alma Cafe Casual daytime cafe serving breakfast, lunch, coffee, and pastries to neighborhood customers and hotel guests.
• Alma Hotel Boutique 7-room hotel providing overnight accommodations for travelers and culinary tourists visiting Minneapolis.
• Alma Provisions Retail shop selling house-made pantry items, local goods, and curated apothecary products to walk-in customers and hotel guests.

Quantifiable outcome

• James Beard Award for Best Chef Midwest
• +2 more outcomes

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Six partnerships are on record, tiered minor.

• Watershed SpaminorStrategic or Co-development PartnerPartnership offering Watershed Spa access passes to hotel guests. Watershed provides communal bathing experience with soaking tub, sauna, steam areas, and cold plunge pool. Alma offers bathhouse access as part of hotel bookings. Availability is limited and bathhouse access requires additional fee. Guests inquire via email to [email protected].
• ToasttabminorChannel Partner/ Reseller/ DistributorOnline ordering and payment platform for cafe takeaway orders and gift card purchases. Also powers Alma's cafe rewards program. Order portal at order.toasttab.com/online/alma.
• ExploretockminorChannel Partner/ Reseller/ DistributorRestaurant reservation platform managing fine dining table bookings. Alma's reservation system at exploretock.com/alma for Wednesday-Sunday dinner service.
• Alma ProvisionsminorOEM/ Whitelabel/ Licensing PartnerRelated retail brand offering signature apothecary, pantry items, and curated home goods. Separate e-commerce platform (almaprovisions.com) with nationwide shipping. Physical storefront in SW Minneapolis.
• Spring Finn and CominorStrategic or Co-development PartnerInterior design firm led by Talin Spring responsible for hotel interior design at Alma. Custom design approach creating boutique, home-like atmosphere across seven hotel rooms.
• Marvin FreitasminorStrategic or Co-development PartnerFurniture craftsman who created custom local white oak furniture for Alma's seven hotel rooms, contributing to boutique design aesthetic.

Scale indicators6 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Bellecour: Chef-driven French restaurant in nearby Wayzata, MN by Gavin Kaysen. Comparable as a Minneapolis-region chef-driven fine-dining competitor.
• The Copper Hen Cakery & Kitchen: Minneapolis cafe + restaurant + bakery + catering concept. Comparable as a Minneapolis multi-concept food operator with cafe, dining, and event revenue.
• Marchetti: Detroit Italian restaurant group operating multiple casual and fine dining concepts. Comparable multi-concept chef-driven operator at similar geographic scale.
• The Inn at Little Washington: Boutique inn paired with a Michelin-starred chef-driven restaurant. Comparable as a destination inn + restaurant combination with culinary prestige and small scale.
• Hewing Hotel: Minneapolis boutique hotel with an in-house restaurant and bar. Comparable as a locally-positioned boutique hotel + food-and-beverage concept competing for the same Minneapolis visitor.
• The Bachelor Farmer: Nordic-inspired Minneapolis chef-driven restaurant with strong national press and a multi-concept footprint (restaurant + cafe + events). Comparable as a Minneapolis destination-dining peer.
• Hotel Emma: San Antonio boutique hotel with multiple on-site restaurants, retail, and culinary programming. Comparable as a multi-concept boutique hotel whose identity centers on food and beverage.
• Blackberry Farm: Luxury inn + farm-to-table restaurant + retail/wellness in Walland, Tennessee. Closest analog to Alma's integrated restaurant + hotel + retail model at a chef-driven level of prestige.
• Spoon and Stable: Chef-driven Minneapolis restaurant by James Beard-recognized chef Gavin Kaysen. Directly comparable as a Minneapolis fine-dining operator competing for the same discerning local diner and James Beard recognition.

Regional players

• The Marquette Hotel, Curio Collection: Larger Minneapolis full-service hotel with on-site dining. Comparable as a Minneapolis hotel competitor but at significantly larger scale and broader market positioning.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/alma-cafe-hotel-restaurant

Revenue estimate

Valuation estimate

Number of profiles

Profiles6 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Alma: Cafe, Hotel & Restaurant