Foothills Nordic Ski Club

What Foothills Nordic Ski Club does

Altius Nordic Ski Club is a Calgary-based non-profit sports organization founded in 2013 that operates Canada's premier ski jumping and Nordic combined development program for youth athletes. The club's core offering is the Hoppers Multi-Sport Program, a year-round, fun-and-fundamentals program for athletes ages 6-14 that uses cross-training across 20-plus activities (hiking, swimming, gymnastics, mountain biking, climbing, rollerskiing, etc.) as a Long-Term Athlete Development pathway into ski jumping and Nordic combined skiing. Older athletes progress into competitive programs that have produced a 2022 Olympic bronze medallist (Mackenzie Boyd-Clowes) and multiple World Cup competitors including Abigail Strate, Taylor Henrich, and Atsuko Tanaka.

The club delivers training at WinSport Canada Olympic Park in Calgary, using the full progression of K10-K89 ski jumping hills, and supplements this with seasonal sessions (Fall, Winter, Spring), a Fit to Fly Summer Camp, and trips to Red Deer Canyon Ski Resort and Whistler/Squamish via its Sea to Sky Nordics Club partnership. All coaching is delivered by NCCP Level 1-3 certified coaches, and ski jumping equipment is included with program fees to reduce cost barriers. The business model is subscription-style recurring registration fees ($440-$660 per 8-18 week season, with promotional pricing), supplemented by optional at-cost multi-day competition trips; financial assistance is available. Technology is limited to the Uplifter Inc. third-party platform for registration, member management, and payment processing, with no proprietary software or AI capabilities. Marketing is conducted through Facebook, Instagram, email newsletters, and community events such as mobile ski jumping demonstrations.

Name

Foothills Nordic Ski Club

Legal name

Altius Nordic Ski Club

Website

https://altius.uplifterinc.com

Company type

Private

Founded year

2013

Operating status

Operating

Headcount range

11–50 employees

Short description

Altius Nordic Ski Club is a Calgary-based non-profit that runs Canada's premier youth ski jumping and Nordic combined development program, serving athletes ages 6-14 through year-round multi-sport training at WinSport Canada Olympic Park.

Ownership category

akta.pro rank

Product category

Youth Sports Development and Ski Club Programs

NAICS

Sports and Recreation Instruction (61162)

SIC

Services-Membership Sports & Recreation Clubs (7997)

akta.pro primary industry

Nordic & Cross-Country Centers (XC Skiing, Biathlon, Snowshoe Trails) (THAAAJAE)

akta.pro secondary industries

Winter Sports & Snow Training Schools (Ski, Snowboard, Ice Sports) (MPAKAJAI), Adventure Multi-Sport Camps & Skills Academies (THAAAKAM)

Keywords

• Ski jumping training
• Nordic combined skiing
• Youth sports development
• Multi-sport programs
• Competitive ski club

Headquarters

HQ city

Calgary

HQ country

Canada

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Marketing or Sales, Technology or R&D

Revenue model

1. Program Registration Fees: The club generates revenue primarily through seasonal program registration fees. Programs include the Hoppers Multi-Sport Program (year-round) with full-time and part-time options. Fees cover coaching, ski jumping equipment, facility access, and day trips. Additional revenue comes from optional multi-day competition trips charged at cost.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels7 records

Core offering

Altius Nordic Ski Club delivers a year-round, multi-sport youth development program called the Hoppers Multi-Sport Program for athletes ages 6-14, built around ski jumping and Nordic combined skiing fundamentals. The offering is structured into seasonal sessions (Fall, Winter, Spring) plus a Fit to Fly Summer Camp, conducted at WinSport's Canada Olympic Park in Calgary, with all ski jumping equipment provided as part of program fees. Optional multi-day competition trips and progressive training on K10 through K89 hills enable athlete progression from entry-level to competitive national team pathways.

Product overview

Altius Nordic Ski Club offers a multi-tiered youth sports development program centered on ski jumping and nordic combined skiing. The core offering is the year-round Hoppers Multi-Sport Program for ages 6-14, supplemented by seasonal programs (Fall, Winter, Spring sessions) and summer day camps. The club operates from Canada Olympic Park in Calgary and provides ski jumping equipment as part of program costs.

Differentiator

Problem solved

Functional benefit

Brands

• Nordic Ski Hoppers Program: Entry-level 'Fun and Fundamentals' year-round program for young athletes ages 6-14 focusing on ski jumping and cross-country skiing
• Hoppers Multi-Sport Program

Products and services

• Hoppers Multi-Sport Program Year-round entry-level program for young athletes ages 6-14 focusing on fun and fundamentals, introducing ski jumping and cross-country skiing alongside diverse multi-sport activities including hiking, swimming, gymnastics, mountain biking, frisbee golf, climbing, running, skateboarding, soccer, volleyball, rollerskiing/rollerblading, parkour, tennis, skating, and active team games. Ski jumping equipment is included with program fees.
• Fall Session Program 8-week fall program running September through October with up to 3 days per week (Tuesday/Thursday evenings 6:30pm-8:00pm and Saturday minimum 4 hours), featuring ski jumping, swimming, climbing, mountain biking, disc golf, roller skiing, hiking, running, soccer, orienteering, volleyball, badminton, and active games. Full-time $660 or part-time $440 (Fall 2026 promo rate $440 for full-time).
• Winter Session Program 18-week winter program running December through March with up to 3 days per week, featuring ski jumping, cross-country skiing, alpine skiing, skating, climbing, swimming, gym games and training (cold weather dependent), and ski trips to destinations including Park City, UT and Whistler/Squamish, BC in partnership with Sea to Sky Nordics Club. Full-time and part-time pricing to be determined.
• Spring Session Program 8-week spring program in May and June with mountain biking, disc golf, orienteering, roller skiing/blading, hiking, running, and other warm-weather sports.
• Fit to Fly Multi-Sport Summer Camp Summer day camp for youth ages 6-14 running Monday through Friday, 9:00 AM to 4:00 PM, developing skills in ski jumping, Nordic combined, hiking, field sports, court sports, and strength training, with early drop-off available at 8:00 AM.
• Ski Jumping Training Progressive ski jumping training across multiple hill sizes (K10, K18, K38, K63, K89) for athletes of all skill levels, with all ski jumping equipment provided as part of program fees. Training is delivered at WinSport's Canada Olympic Park in Calgary.

Quantifiable outcome

• Produced 2022 Olympic bronze medallist (Mackenzie Boyd-Clowes in mixed team ski jumping)
• +1 more outcomes

Named customers5 records

Segments3 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Eight partnerships are on record, tiered minor and core.

• Sea to Sky Nordics ClubminorStrategic or Co-development PartnerPartnership for ski trips to Whistler/Squamish, BC. Altius partners with Sea to Sky Nordics Club for winter training trips allowing athletes to train at Whistler facilities.
• Ski Jumping CanadacoreStrategic or Co-development PartnerNational governing federation for ski jumping in Canada. Altius serves as a primary club developing athletes for the Canadian national team. Club logos appear on official federation communications.
• Nordic Combined CanadacoreStrategic or Co-development PartnerNational governing federation for Nordic combined in Canada. Altius develops athletes for this Olympic sport combining ski jumping and cross-country skiing.
• ASJNC (Alberta Ski Jumping Nordic Combined)coreStrategic or Co-development PartnerProvincial Sports Organization (PSO) for Alberta. ASJNC holds its Annual General Meeting following Altius AGM each year. Club works closely on provincial athlete development.
• WinSport Canada Olympic ParkcoreOthersFacility provider at Canada Olympic Park in Calgary. Home to ski jumping hills (K10, K18, K38, K63, K89) used for training year-round. Altius AGM meetings held at WinSport facilities.
• Uplifter Inc.coreTechnology or IntegrationTechnology platform provider for club website, program registration, and member management. Powers the altius.uplifterinc.com website with registration, calendar, news, and member account features.
• Whistler Sport LegaciesminorStrategic or Co-development PartnerWhistler facility operator offering training opportunities. New HS20 and HS40 jumps developed for winter jumping programs. Sea to Sky Nordics Club partnership involves their Squamish Legacy Sports Park.
• Red Deer Canyon Ski ResortminorOthersSki resort partner in Red Deer, Alberta with ski jumping hills (20m, 45m, 10m). Expansion announced for 2020-2021 season to support younger jumpers and new recruits.

Scale indicators3 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Black Jack Ski Club: BC-based cross-country and ski jumping club with similar multi-sport youth programming and federation-aligned athlete development pathways.
• Sea to Sky Nordics Club: Squamish, BC-based Nordic and ski jumping club and direct partnership peer of Altius; both clubs operate youth development programs and share athletes for training trips and competitions.
• Calgary Nordic Ski Club: Calgary-based Nordic ski club operating in the same metro market as Altius, offering cross-country skiing programming to similar youth and family segments.

Broad incumbents

• Park City Ski & Snowboard Club: Large US winter multi-sport club offering ski jumping, Nordic, and freestyle development; broader portfolio than Altius but operates a comparable youth-to-elite training model.
• Steamboat Springs Winter Sports Club: Established US ski jumping and Nordic combined club and US Ski and Snowboard development partner; comparable youth-to-elite pipeline model with broader winter sport portfolio.

Regional players

• Canmore Nordic Ski Club: Alberta-based Nordic ski club operating in a different geographic region within the same province; similar youth development and competition focus.
• Strathcona Nordic Ski Club: Edmonton-based Nordic ski club providing similar cross-country and ski jumping introductory programming in a different Alberta market.

Others

• Ski Jumping Canada: National governing federation and Altius's core federation partner; not a direct competitor but comparable as the broader organizing body that influences athlete development standards and resource allocation.
• WinSport Canada Olympic Park: Calgary-based multi-sport facility operator and Altius's exclusive venue partner; not a peer in the competitive sense but a critical enabling infrastructure provider for ski jumping programming.

Emerging players

• National Sport Academy (Banff): Banff-based multi-sport academy providing elite winter sport development including Nordic and ski jumping for student-athletes, with a residential model.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/AltiusSkiClub
• Instagraminstagram.com/altiusnordicski
• LinkedInlinkedin.com/company/foothills-nordic-ski-club

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Foothills Nordic Ski Club