Alzheimer Indonesia

What Alzheimer Indonesia does

Alzheimer Indonesia (ALZI), legally Yayasan Alzheimer Indonesia, is a Jakarta-based non-profit foundation founded in 2013 and the official Indonesian member of Alzheimer's Disease International (ADI). The organization serves persons with dementia (Orang Dengan Demensia/ODD), their families, and caregivers across Indonesia, with secondary audiences in healthcare professionals and the general public. ALZI delivers caregiver support group meetings, counseling sessions, education and training programs, early detection screening, awareness campaigns including the annual World Alzheimer's Month, and advocacy programs such as the Dementia-Friendly City initiative. Distribution is community-led through 40+ chapters spanning Indonesia and diaspora communities in the Netherlands, San Francisco, Belfast, Doha, Geneva, and Germany, supplemented by digital channels (Zoom, YouTube, Instagram, Facebook) and a hotline. Sub-brands include ALZICare (registry), NARAZI (care navigation), the ALZI Academy & Healthy Aging Center launched in 2024 at UNIKA Atma Jaya, and ATZI Center.

ALZI has no proprietary technology platform; its core deliverable is human service delivery (education, counseling, support, events) reinforced by digital content. The closest elements to a technology stack are the ALZI Care Registry (registry-narazi.alzi.or.id) and the NARAZI navigation service, both of which appear to be lightweight web tools rather than AI-driven platforms. Product breadth spans caregiver meetings (monthly Zoom events), counseling sessions, education and training (including dementia care skills training), seminars, webinars, the ALZI Academy & Healthy Aging Center, early detection services, intergenerational home visits, and merchandise sales (Official ALZI Store on Tokopedia). Fundraising vehicles include the 'Everest for ALZI' climbing campaign and general donations via form.alzi.or.id.

The business model is donation-driven: all programs and services are free of charge to beneficiaries, and the organization is funded through voluntary donations, charity events, and merchandise sales. Revenue is not disclosed. The go-to-market is community-led rather than commercial: there are no enterprise sales, no SaaS pricing, and no enterprise contracts. ALZI is governed by a board of trustees (Dewan Pembina) led by Eva Sabdono, with Michael Dirk R. Maitimoe as Executive Director and Amalia Fonk-Utomo as Deputy Executive Director, supported by a Research & Science Coordinator and a 12-person staff. The organization has no parent company, no subsidiaries, and no institutional investors.

Name

Alzheimer Indonesia

Legal name

Yayasan Alzheimer Indonesia

Website

https://alzi.or.id

Company type

Private

Founded year

2013

Operating status

Operating

Headcount range

11–50 employees

Short description

Alzheimer Indonesia (ALZI) is a Jakarta-based non-profit foundation and the official Indonesian member of Alzheimer's Disease International, providing free caregiver support, counseling, education, and advocacy services for persons with dementia, their families, and caregivers across Indonesia and diaspora chapters.

Ownership category

akta.pro rank

Product category

Dementia and Alzheimer's Care Support Services

NAICS

Services for the Elderly and Persons with Disabilities (624120)

SIC

Services-Social Services (8300)

akta.pro primary industry

Elder Services & Aging Support (BPAGAEAF)

akta.pro secondary industries

Memory Care Care Management & Navigation (Dementia Care Coordination) (HLADACAJ), Dementia Companion & Engagement Care (HSABAEAA)

Keywords

• Dementia care services
• Alzheimer's support programs
• Caregiver education
• Community health outreach
• Nonprofit patient advocacy

Headquarters

HQ city

Jakarta

HQ country

Indonesia

HQ region

Asia

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Others

Revenue model

1. Donations: ALZI raises funds through public donations, including campaign-based fundraising such as 'Everest for ALZI' and general donation drives via form.alzi.or.id. Donations support all ALZI programs and services for ODD and caregivers.
2. Merchandise Sales: ALZI operates an e-store on Tokopedia ('Official ALZI Store') selling merchandise such as books (e.g., 'The Journey of Caring') and other products. A portion of each purchase supports ALZI programs.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels10 records

Core offering

Alzheimer Indonesia is a non-profit foundation that provides community-based support, education, counseling, and care navigation services for people living with Alzheimer's and dementia and their caregivers in Indonesia. It runs caregiver meetings, counseling, training, webinars, and operates a network of more than 40 community chapters delivering free services to beneficiaries. Its mission is to raise awareness and improve quality of life for those affected by dementia through grassroots community engagement.

Product overview

Alzheimer Indonesia (ALZI) is a non-profit organization focused on improving the quality of life for people with dementia/Alzheimer's, their families, and caregivers in Indonesia. It is a member of Alzheimer's Disease International (ADI). The organization's offerings consist of support services and community programs rather than a software product: these include caregiver support group meetings (Caregiver Meeting, Caregiver Counselling), education and training programs (Education & Training, Dementia Care Skills Training, early detection training), awareness campaigns (World Alzheimer's Month), a healthy aging center (ALZI Academy & Healthy Aging Center), a care navigation registry (NARAZI/ALZI Care Registry), and an online merchandise store (Official ALZI Store on Tokopedia). ALZI operates through a network of chapters across Indonesia and internationally (Netherlands, San Francisco, Doha, Belfast, etc.), providing services including seminars, webinars, counseling, intergenerational programs, and dementia-friendly city advocacy.

Differentiator

Problem solved

Functional benefit

Brands

• ALZICare: Care registry/navigation service for people with dementia
• ALZI Academy & Healthy Aging Center
• NARAZI
• ATZI Center

Products and services

• Caregiver Support Group Meetings Regular in-person support group meetings for family caregivers of people living with Alzheimer's and dementia, held at ALZI's 40+ community chapters across Indonesia. Designed for adult children, spouses, and relatives who provide day-to-day care to dementia patients.
• Caregiver Counseling Services Counseling services offered to caregivers and families of dementia patients, providing emotional support and guidance. Intended for family caregivers navigating the emotional and practical challenges of caring for a loved one with Alzheimer's.
• Alzheimer's and Dementia Education Programs Educational programs designed to raise awareness and inform the public, families, and communities about Alzheimer's and dementia. Targeted at caregivers, families, and the general Indonesian public.
• Caregiver Training Programs Training programs for family caregivers and community members covering practical skills for caring for people with dementia. Aimed at informal caregivers who need hands-on knowledge to support daily living and care tasks.
• Educational Webinars Online webinars delivering Alzheimer's and dementia education, accessible to participants across Indonesia beyond the physical chapter locations. Targeted at caregivers, families, and the broader public seeking flexible learning.
• Care Navigation Services Care navigation assistance that helps families and dementia patients identify and access appropriate care resources and referrals. Targeted at families newly affected by dementia who need guidance on next steps.
• ALZI Merchandise for Supporters ALZI-branded merchandise sold to supporters and the general public as a fundraising mechanism to sustain the organization's free services for beneficiaries.

Quantifiable outcome

• 1,070+ dementia cases addressed and resolved through ALZI services
• +4 more outcomes

Named customers3 records

Segments4 records

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Ten partnerships are on record, tiered flagship, core and minor.

• ASEAN SecretariatflagshipStrategic or Co-development Partner · 24 February 2022ALZI participated in the ADI-ASEAN Intergenerational Collaboration for Dementia webinar organized by the ASEAN Secretariat, positioning dementia as a regional priority. ALZI's Deputy Executive Director contributed as a youth-led initiative speaker alongside representatives from other ASEAN countries.
• Alzheimer's Disease International (ADI)coreStrategic or Co-development PartnerALZI is the official national member of Alzheimer's Disease International (ADI), the global umbrella organization for dementia associations. This membership provides ALZI with international credibility, access to global research, best practices, and participation in initiatives such as the World Alzheimer's Report survey. ALZI represents Indonesia in ADI's global network and collaborates on awareness campaigns like World Alzheimer's Month.
• UNIKA Atma JayacoreStrategic or Co-development PartnerALZI's headquarters (ATZI CENTER) is co-located at UNIKA Atma Jaya university in Jakarta. The university hosts ALZI events, webinars, and the ALZI Academy & Healthy Aging Center. ALZI's Board of Trustees includes faculty from the university, and the institution serves as a key academic partner for research and education.
• YAKKUM (Yayasan Kristen untuk Kesehatan Umum)minorStrategic or Co-development PartnerYAKKUM collaborated with ALZI on the 2022 Hari Lanjut Usia Nasional (HLUN) talkshow '#Gerakan1000LansiaMelawanPikun', combining ALZI's dementia expertise with YAKKUM's elderly health programs.
• Rukun Senior LivingminorStrategic or Co-development PartnerRukun Senior Living collaborates with ALZI on caregiver counseling sessions and small talks for seniors, combining senior living services with dementia care expertise. Joint events include Caregiver Counselling #38 and ongoing small talk webinar series.
• SequisminorGTM or Marketing PartnerSequis co-organized the 'Life Talk with Sequis – Alzheimer & Dementia for Elderly' webinar in February 2022, leveraging ALZI's expertise to provide dementia education to Sequis's insurance customer base.
• RSCM (Rumah Sakit Cipto Mangunkusumo)minorChannel Partner/ Reseller/ DistributorALZI collaborated with RSCM on a podcast series 'Podcast RSCM – Tinggal Bersama Lansia di Masa Pandemi' to educate the public on living with elderly family members during the pandemic, leveraging RSCM's medical authority.
• Geriatri.idminorChannel Partner/ Reseller/ DistributorGeriatri.id partnered with ALZI on the 'Geriatri.id: Otak Sehat Sepanjang Usia' webinar to reach elderly health-focused audiences with ALZI's dementia education content.
• Prodia Senior Health CenterminorChannel Partner/ Reseller/ DistributorProdia Senior Health Center in Pondok Indah hosts regular ALZI Caregiver Meetings and related events, providing a professional healthcare setting for caregiver education.
• STRiDE IndonesiaminorStrategic or Co-development PartnerSTRiDE Indonesia collaborated with ALZI on a scientific webinar 'Senam Vitalitas Otak' (Brain Vitality Exercise) for seniors, ODD, and caregivers, combining research and practical exercise guidance.

Scale indicators6 records

Recent moves7 records

Expansion highlights10 records

Direct peers

• Dementia Australia: Australia's national peak body for dementia, providing counseling, education, advocacy, and helpline services. Highly comparable in-country mission focus and integrated service model.
• Alzheimer Nederland: Dutch national Alzheimer association and ADI member. ALZI operates a Netherlands diaspora chapter, and the organization is directly comparable in non-profit mission and program delivery.
• Alzheimer's Society (UK): UK national dementia charity running caregiver support, information services, and advocacy. Closely comparable in non-profit structure, community-led model, and program architecture to ALZI.
• Alzheimer's Foundation of America: US non-profit providing national caregiver support, education, and a helpline/network. Comparable in free community services model and advocacy focus, though operating at much larger scale.
• Alzheimer's & Related Disorders Society of India (ARDSI): India's national Alzheimer association, an ADI member running memory clinics, caregiver support, and day care. Comparable emerging-market peer with similar awareness, stigma, and scale challenges.
• Alzheimer's Disease International: Global umbrella organization for national Alzheimer associations. ALZI is ADI's official Indonesian member, making ADI the closest organizational counterpart in scope, mission, and advocacy model.

Broad incumbents

• Alzheimer's Association (US): The largest national Alzheimer association globally, offering a comprehensive suite of caregiver support, education, research funding, and advocacy. Directly comparable in mission and program mix, but at vastly larger scale.
• Alzheimer's Research UK: UK-based charitable funder of dementia research and public information. Overlapping mission area but primarily research-focused rather than direct caregiver service delivery.

Regional players

• Singapore Alzheimer's Disease Association: National dementia association in Singapore offering caregiver support, day care, and dementia-friendly community programs. Highly comparable service mix to ALZI, serving a neighboring ASEAN market.

Others

• HelpAge International: Global NGO focused on aging populations and elder rights. Mission-adjacent to ALZI's work on dementia-friendly aging but operates at a broader elderly welfare level rather than dementia-specifically.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/alzi_indonesia
• YouTubeyoutube.com/@AlzheimerIndonesia
• Facebookfacebook.com/AlzheimerIndonesia
• LinkedInlinkedin.com/company/alzheimer-indonesia
• Instagraminstagram.com/alzi_indonesia

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

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M&A

Investments

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Frequently asked questions about Alzheimer Indonesia