Associacao Dos Amigos Da Crianca - Amic

What Associacao Dos Amigos Da Crianca - Amic does

Associação dos Amigos da Criança (AMIC) is a Brazilian nonprofit charitable organization founded in 1990 in Campinas, São Paulo, by pedagogue Eliana dos Santos. It operates a single-city service network anchored by three educandários — Instituto de Educação Pestalozzi – Kardec and Educandário Francisco Xavier (Units I, II, and III) — that together serve approximately 1,670 children from areas of high social vulnerability, supplemented by a monthly fraternal gathering at Unit II that distributes roughly 1,000 food baskets and communal meals to families facing food insecurity, along with support for pregnant women. The organization's pedagogical identity blends Paulo Freire's Pedagogy of the Oppressed with Pestalozzi and Kardec educational principles, delivered through a Christian (Espírita/Kardecist) framework grounded in the Lévinasian concept of "Alteridade."

AMIC has no technology platform or proprietary software; its service delivery is entirely physical and in-person across three Campinas locations in Campo Belo, Village, and Monte Cristo/Oziel, plus the Casa de Oração Fé e Amor spiritual community venue. Revenue is generated exclusively through donations: monthly "sócio contribuinte" recurring subscriptions at suggested tiers of R$10, R$30, R$50, R$100, or custom amounts; one-time donations via PIX, Itaú, and Banco do Brasil; automatic redirection of São Paulo Nota Fiscal Paulista fiscal coupons (CNPJ 71.754.477/0001-00); and tax-deductible Destinações for individuals and legal entities. Institutional funding flows through strategic partnerships with FEAC, Prefeitura Campinas, CMDCA, and ISA.

The organization is certified by Phomenta in Transparency and Good Social Practices (Phomenta is a member of the International Committee on NGO Monitoring, ICFO) and publishes annual transparency reports covering 2018–2025. Distribution of donor-facing information occurs through a blog, social media, email/ouvidoria channel, YouTube video, and volunteer recruitment. Marketing language aside, AMIC is best characterized as a place-based, founder-led, donation-funded social services nonprofit with strong municipal and spiritual-community entrenchment in Campinas but no disclosed financial scale, no geographic diversification, and no digital or AI-enabled product surface.

Name

Associacao Dos Amigos Da Crianca - Amic

Legal name

Associacao Dos Amigos Da Crianca

Website

https://amic.org.br

Company type

Private

Founded year

1990

Operating status

Operating

Headcount range

11–50 employees

Short description

Associação dos Amigos da Criança (AMIC) is a Campinas, Brazil nonprofit founded in 1990 that runs three educandários serving ~1,670 vulnerable children and distributes ~1,000 monthly food baskets, funded by individual donations, PIX, Nota Fiscal Paulista, tax-deductible giving, and municipal/institutional partners.

Ownership category

akta.pro rank

Product category

Child Welfare Services

NAICS

Religious, Grantmaking, Civic, Professional, and Similar Organizations (813), Civic and Social Organizations (8134), Educational Support Services (611710), Community Food Services (624210), Educational Services (611)

SIC

Services-Social Services (8300), Services-Child Day Care Services (8351), Services-Educational Services (8200)

akta.pro primary industry

Maternal, Newborn, Child & Adolescent Health (MNCAH) NGOs (HLAJAKAG)

Keywords

• Child welfare services
• Food assistance programs
• Nonprofit education
• Community social services
• Charitable child care

Headquarters

HQ city

Campinas

HQ country

Brazil

HQ region

Latin America

Offices4 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Supply Chain, Others

Revenue model

1. Monthly Donations (Sócio Contribuinte): Monthly recurring donations from individual contributors who sign up to support the organization, providing sustainable funding for the 3 educandários and operational activities.
2. One-Time Donations: Single, episodic donations made by supporters via PIX, bank transfer (Itaú and Banco do Brasil), or the website donation portal.
3. Fiscal Coupon Donations (Nota Fiscal Paulista): Donations through the São Paulo state fiscal coupon program where consumers can designate their tax credits to AMIC automatically.
4. Tax Deductible Donations (Destinações): Income tax deductible donations for both individuals and legal entities, allowing taxpayers to redirect a portion of their tax obligations to the organization.
5. Government Partnerships: Partnerships with governmental organizations including FEAC, Prefeitura Campinas, CMDCA, providing institutional funding and support for social programs.

Pricing tiers

Go-to-market motion1 record

Distribution channels5 records

Marketing channels6 records

Core offering

AMIC is a Brazilian Christian philanthropic nonprofit that operates three educandários (educational institutions) in Campinas, SP, delivering childcare, basic education, and psychosocial support to approximately 1,670 children from high social vulnerability areas. The organization supplements its educational work with the Programa SOS Fome food security program (distributing ~1,000 monthly food baskets), pregnant-women support, spiritual fellowship at the Casa de Oração Fé e Amor, and community fraternal gatherings.

Product overview

AMIC (Amigos da Criança) is a unified charitable organization rather than a platform-based product. It operates an integrated portfolio of child welfare services centered on the Programa de Acolhimento da Infância, which encompasses three educandários (Instituto de Educação Pestalozzi – Kardec and Educandário Francisco Xavier Unidades I, II, and III) serving over 1,500 children. The organization supplements this core educational program with the Programa SOS Fome for food security and the Casa de Oração Fé e Amor for spiritual and community support. Revenue generation relies on Donation Programs offering monthly contributions, PIX, bank transfers, and fiscal coupon donations. All services are delivered directly to beneficiaries without a technology product or software platform.

Differentiator

Problem solved

Functional benefit

Products and services

• Programa de Acolhimento da Infância (Child Education & Care Program) Core childcare and education program that operates through three physical educandários in Campinas (Campo Belo, Village, and Monte Cristo/Oziel neighborhoods), providing daily care, formal education, and psychosocial support to children living in high social vulnerability.
• Programa SOS Fome (Food Security Program) Emergency food assistance and monthly food basket distribution program serving families in extreme poverty around AMIC's educandários, distributing approximately 1,000 food baskets per month with non-perishable and perishable items, plus fraternal meals.
• Casa de Oração Fé e Amor (House of Prayer) Spiritual fellowship and community gathering center where AMIC conducts monthly Christian fraternal meetings on the last Sunday of each month, distributes food baskets, serves communal meals, and provides support for pregnant women and other community members.
• Sócio Contribuinte (Monthly Contributing Member Program) Recurring monthly donation subscription program with suggested tiers of R$10, R$30, R$50, R$100, or custom amounts, allowing individual donors to become 'sócios contribuintes' (contributing members) and provide sustained funding for AMIC's three educandários.
• Nota Fiscal Paulista Donation Program Donation channel through the São Paulo state Nota Fiscal Paulista fiscal coupon program, where consumers register AMIC's CNPJ (71.754.477/0001-00) to automatically donate their purchase-related tax credits biannually.
• Destinação de IR (Tax-Deductible Donation Program) Income-tax-deductible donation channel for both individuals (pessoa física) and legal entities (pessoa jurídica), allowing taxpayers to direct a portion of their income tax obligation to AMIC.

Quantifiable outcome

• 1670 children receiving care and education across 3 educandários
• +2 more outcomes

Named customers2 records

Segments2 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Five partnerships are on record, tiered core and minor.

• FEACcoreStrategic or Co-development PartnerFEAC (Fundação Editora à Comunidade) is a partner organization supporting AMIC's programs for children and families in vulnerability.
• Prefeitura CampinascoreStrategic or Co-development PartnerMunicipal government of Campinas providing institutional support and partnership for social programs.
• CMDCAcoreStrategic or Co-development PartnerConselho Municipal dos Direitos da Criança e do Adolescente de Campinas - Municipal council for children's rights providing oversight and support.
• ISA (Interação Saúde e Ambiente)minorStrategic or Co-development PartnerHealth and environment social programs organization partnering with AMIC for community welfare initiatives.
• PhomentacoreOthersPhomenta provides certification in Transparency and Good Social Practices. AMIC is an 'ONG Certificada' by Phomenta, a member of ICFO (International Committee on NGO Monitoring).

Scale indicators6 records

Recent moves6 records

Expansion highlights5 records

Emerging players

• Instituto Ayrton Senna: Large Brazilian nonprofit focused on public education and youth development through evidence-based programs in public schools. Comparable because both invest in educational outcomes for vulnerable children in Brazil, though Ayrton Senna focuses on public-school scaling rather than direct child-care facilities.

Direct peers

• Associação Lar São José: Brazilian Catholic-affiliated nonprofit providing residential care, education, and social support for children and the elderly. Comparable because both are Brazilian faith-affiliated nonprofits combining child education, food programs, and spiritual community activities funded via donations and tax-destination mechanisms.
• Instituto Jô Clemente: Brazilian nonprofit operating social programs spanning health diagnosis, education, and citizenship for vulnerable children and adults, certified by recognized Brazilian governance bodies. Comparable because both run multi-site direct service operations for vulnerable populations with donation-driven funding and certification credentials.
• Instituto Fazendo História: São Paulo-based NGO operating shelter and community reintegration programs for children and adolescents in the shelter system. Comparable because both deliver direct child-welfare services with recurring donor relationships and a combined care + education + food-security model.
• Casa do Zezinho: São Paulo-based nonprofit providing comprehensive education, cultural, and social support to children in high-vulnerability communities in São Paulo. Comparable because both are Brazilian child-focused NGOs combining education, food security, and community programming funded primarily through individual donations and corporate partnerships.

Broad incumbents

• Aldeias Infantis SOS Brasil: Brazilian arm of SOS Children's Villages, providing residential and community-based care for children in vulnerability, including educational support and family strengthening. Comparable because both operate a network of residential/community care units with structured donation and volunteer programs.
• ChildFund Brasil: International child-development NGO operating in Brazil with sponsored-child model, education, and community programs. Comparable because both rely on recurring individual donor subscriptions to deliver child-centered welfare services in Brazilian cities.
• Fundação Abrinq pelos Direitos da Criança e do Adolescente: One of Brazil's most recognized child rights foundations, operating national programs on child protection, education, and adolescent employability. Comparable because both serve vulnerable children in Brazil through education and welfare programming with diversified corporate and individual donor bases.

Regional players

• Associação Santa Clara (Rede Solvida): Brazilian faith-inspired nonprofit operator serving children, elderly, and vulnerable populations through residential and community programs. Comparable because both are Brazilian faith-rooted, multi-site social-service operators with mixed individual/government funding.
• Fundação Dorina Nowill: São Paulo-based foundation supporting people with visual impairment through education, rehabilitation, and inclusion programs. Comparable because both are SP-based certified nonprofits with diversified donation revenue streams and structured transparency/governance credentials.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/associacao-dos-amigos-da-crianca---amic

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

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M&A

Investments

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