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Lpt Realty

Full company profile

uuid003vnrk

Namestring
Lpt Realty
Legal namestring
LPT Realty, Inc.
Websiteurl
lpt.com
Company typeenum
Private
Founded yearint
2022
Descriptiontext

LPT Realty is a Florida-incorporated, technology-driven independent real estate brokerage founded in 2022 and headquartered in Lake Mary, operating under parent holding company LPT Aperture Holdings. The company recruits licensed real estate agents and teams through a direct-to-agent sales motion, offering two compensation tiers — Business Builder ($500 per file with a $5,000 annual cap) and Brokerage Partner (80/20 split with a $15,000 cap) — alongside no signup or monthly fees, a 7-level revenue share program for downline recruitment, and stock awards. Its core platform, LPT Connect, integrates a proprietary transaction management system with an enterprise version of Lofty CRM, dotloop for contracts and eSign, and dezzy.ai, an exclusive AI bot that automates lead generation, CDA creation, and agent-branded marketing materials. LPT has scaled from launch to over 20,000 agents across 47 U.S. states and four Canadian provinces (Alberta, Saskatchewan, Ontario, British Columbia), generating rapid sales volume growth that earned parent LPT Aperture Holdings the #2 spot on Deloitte's 2025 Technology Fast 500 and a #7 ranking by transaction sides on RealTrends Verified 2026. The company makes money primarily through per-transaction fees plus ancillary revenue from agent revenue share and stock-based compensation mechanics, and it is actively preparing for an IPO after reserving the #LPTA ticker with Nasdaq in August 2025 and acquiring Humaniz and Reside to broaden its platform into AI-powered recruiting and team leader education.

Short descriptiontext

LPT Realty is a technology-driven independent real estate brokerage that recruits licensed agents and teams under a no-monthly-fee, capped-fee compensation model with proprietary AI marketing and transaction management tools, serving over 20,000 agents across 47 U.S. states and Canada.

Operating statusenum
Operating
Ownership categoryenum
Headcount rangeband
5,001–10,000
akta.pro rankint
HeadquartersLake Mary, United States
HQ citystring
Lake Mary
HQ countrystring
United States
HQ regionstring
North America
Markets served

Serves global market

Offices1 record

Each record includes

City, Country, Type, Description, Source

Keyword5 values
real estate brokerage services, agent compensation plans, transaction management platform, real estate CRM software, revenue share program
Industry1 code
1Residential Real Estate Brokerage (Buy/Sell)
CodeFSAEAJAAPrimaryYes
NAICS code1 code
  • Offices of Real Estate Agents and Brokers5312
SIC code1 code
  • Real Estate Agents & Managers (For Others)6531
Product category
Real Estate Brokerage Services
Social media profiles1 record
GTM motion1 record

Each record includes

Type, Description, Source

Revenue model3 records
1Transaction Fees
TypeTransaction Fee
Description

Agents pay $500 annual fee plus $195 per transaction fee. No signup or monthly fees. The Business Builder plan has a $5,000 cap on transaction fees, while Brokerage Partner plan has a $15,000 cap.

lpt.com
2Agent Revenue Share
TypeSubscription Recurring
Description

Brokerage Partner agents can earn 7-level revenue share by recruiting downline agents, with revenue share requiring the RevPartner compensation plan.

lpt.com
3Stock Awards
TypeSubscription Recurring
Description

Agents can earn stock awards as part of the compensation and retention program, tracked through LPT Connect.

housingwire.com
Marketing channels5 records

Each record includes

Title, Type, Stage, Description, Source

Distribution channels2 records

Each record includes

Title, Type, Scope, Target buyer, Description, Source

Cost components5 values
Personnel, Technology or R&D, Marketing or Sales, Operations, Infrastructure
Pricing details2 tiers
1Business Builder: $500 per file with $5,000 annual cap
ModelTransaction based/ take rateBilling cadenceAnnual
Notes

Includes Listing Power Tools, LPT Connect/Dotloop/Lofty, Education/Training/Support, Earn Stock, Recruit a Downline, Join a team. No signup or monthly fees.

lpt.com
2Brokerage Partner: 80/20 split with $15,000 cap
ModelTransaction based/ take rateBilling cadenceAnnual
Notes

Includes all Business Builder benefits plus: Lead a team, Earn RevShare, Have a branch office, Eligible for black badge, Be a mentor, Early access to new products, Special events, Priority access to hubs.

lpt.com
GTM typeB2B
B2B
Offering typeServices
Services
Core offering1 text field

LPT Realty is a technology-driven, agent-centric independent real estate brokerage that licenses real estate agents and teams to operate under its brand. The company provides a cloud-based proprietary platform (LPT Connect), AI-powered marketing tools (dezzy.ai), enterprise CRM (Lofty), contract management (dotloop), and a Collateral Marketing System, along with flexible hybrid compensation plans (Business Builder at $500/file with $5,000 cap, or Brokerage Partner at 80/20 split with $15,000 cap) and a 7-level revenue share program for downline recruiting. Agents pay no signup or monthly fees and are charged a $195 per-transaction fee and a $500 annual fee.

Differentiator
Functional benefit
Problem solved
Quantifiable outcome1 of 4 values shown
  • Ranked #1 real estate team in Nevada with $361.5M volume and 789 sides in 2025
+3 more records
Product overview1 text field

LPT Realty operates as a technology-driven real estate brokerage built on an agent-centric model. The core platform is LPT Connect, a proprietary transaction management system that integrates with Lofty CRM (enterprise version), dotloop for contract management, and dezzy.ai for AI-powered marketing automation. The company offers its proprietary LPT Collateral Marketing System and Listing Power Tools as add-on modules to help agents win listings. LPT provides two compensation plans: the Business Builder ($500/file, $5,000 cap) and Brokerage Partner (80/20, $15,000 cap) tiers, with revenue sharing and team leadership features available at higher tiers. Through parent company LPT Aperture Holdings, LPT has acquired Humaniz (AI recruiting software) and Reside (coaching platform) to expand its ecosystem. A new Solo Practice Growth program launching August 2026 will extend these tools to individual agents.

Product and service11 records
1LPT Realty Brokerage Membership
CategoryReal Estate Brokerage Services
Description

Independent real estate brokerage membership for licensed real estate professionals and teams, providing technology platform access, marketing tools, education, and flexible compensation plans with two tiers (Business Builder and Brokerage Partner).

2LPT Connect
CategoryTransaction Management Software
Description

Proprietary cloud-based transaction management platform providing real-time tracking of transactions, stock awards, and revenue share, with single sign-on for all systems and integrated concierge support for LPT agents.

3dezzy.ai
CategoryAI Marketing Automation
Description

AI-powered bot available exclusively to LPT Realty agents that automates lead generation, integrates with dotloop, creates Contracts, Disclosures, and Agreements (CDAs), and generates high-quality agent-branded marketing materials in minutes.

4LPT Collateral Marketing System
CategoryMarketing Services
Description

Proven marketing system branded for agents and powered by the brokerage, providing print materials including the 7 Home Buyer Strategies magazine, HomeValue leads, door hangers, Listing Power Tools, and Power Pack presentations.

5Listing Power Tools / Power Pack
CategoryListing Presentation Tools
Description

Comprehensive listing presentation tools including marketing collateral, Active Marketing Plan templates, 9CQs and 7 Buyers strategies, and neighborhood information packages to help agents win listings.

6Lofty CRM (Enterprise Version)
CategoryCRM Software
Description

Enterprise version of Lofty CRM provided to LPT agents with PPC and Facebook integration, lead generation, automated lead nurturing, email drip campaigns, and website builder with SEO.

7dotloop Integration
CategoryContract Management Software
Description

Contract management integration providing library of editable contracts, eSign capabilities, and document storage integrated with LPT Connect for transaction workflow.

87 Level Revenue Share Program
CategoryCompensation Program
Description

Multi-level revenue sharing program available to Brokerage Partner tier agents, enabling residual income through downline agent recruitment across seven levels (requires RevPartner compensation plan).

9Humaniz
CategoryAI Recruiting Software
Description

AI-powered recruiting and management software for real estate team leaders, automating recruitment workflows. Maintains independent operations and brokerage-agnostic approach following LPT Aperture Holdings acquisition.

10Reside
CategoryCoaching and Training Platform
Description

Coaching, training, and community support platform for real estate team leaders. Maintains independent operations and brokerage-agnostic approach following LPT Aperture Holdings acquisition.

11Solo Practice Growth
CategoryAgent Growth Program
Description

Program extending LPT's technology platform and growth tools to individual real estate agents, launching August 2026.

Scale indicator10 records

Each record includes

Type, Value, Description, Source

Partnership6 partners
Strategic tierMinorTypeOthersAnnounced on2026-06-15
Description

LPT Realty included in Inman Advisory Council alongside executives from Zillow, Compass, HomeServices of America, eXp Realty, Brown Harris Stevens, SoFi, Lone Wolf Technologies, RealScout, Fello.ai, First Team Real Estate, Lamacchia Companies, and ehomes to help shape Inman's strategy.

Strategic tierFlagshipTypeStrategic or Co-development PartnerAnnounced on2026-04-27
Description

Partner Real Estate, a Southern California-based real estate brokerage led by Rudy Lira Kusuma, joined as a partner organization. Partner Real Estate has generated over $5 billion in closed transactions over the past decade with approximately $1 billion in annual sales volume and closed 880 homes totaling $750 million in sales in 2024.

Strategic tierCoreTypeStrategic or Co-development PartnerAnnounced on2026-04-13
Description

The Jennifer Jones Team in York Region, Ontario joined LPT as part of Canadian expansion. The team brings approximately 75 agents and significant volume from the Greater Toronto Area.

Strategic tierCoreTypeStrategic or Co-development PartnerAnnounced on2026-04-13
Description

Getty Group in Calgary, Alberta joined LPT as part of Canadian expansion. The team brings approximately 75 agents and significant volume from the Alberta market. Together, the two Canadian teams have approximately 150 agents and $480M combined 2025 sales volume.

Strategic tierCoreTypeStrategic or Co-development PartnerAnnounced on2026-02-03
Description

LPT Aperture Holdings acquired Reside, a coaching, training, and community platform for real estate team leaders. Reside will maintain independent operations and remain brokerage agnostic. This supports LPT's broader strategy ahead of its planned IPO.

Strategic tierCoreTypeTechnology or IntegrationAnnounced on2026-02-03
Description

LPT Aperture Holdings acquired Humaniz, which provides AI-powered recruiting and management software for real estate teams. Humaniz will maintain independent operations and remain brokerage agnostic.

Recent move9 records

Each record includes

Date, Type, Title, Description, Source

Expansion highlight6 records

Each record includes

Type, Description

Peers10 records
TypeDirect peer
Description

Technology-first residential brokerage competing for the same agent-recruiting and listing-share narrative; similar premium tech positioning and large-team focus, but more capital-intensive and urban-centric than LPT.

TypeOthers
Description

CRM and marketing platform whose enterprise version is offered to LPT agents; an enabling technology provider and ecosystem participant rather than a brokerage competitor, but a tightly integrated partner.

TypeDirect peer
Description

Tech-enabled, cloud-based brokerage targeting agents with revenue share and equity incentives; directly comparable to LPT on agent-friendly economics, tech stack emphasis, and rapid agent-count growth, and also publicly traded.

TypeDirect peer
Description

Cloud-based, agent-centric brokerage with a revenue-share model and no franchise fees — structurally similar to LPT's hybrid comp approach and rapid growth profile, though smaller in agent count.

TypeBroad incumbent
Description

Tech-enabled consumer-facing brokerage now under Rocket Companies; overlaps with LPT on technology-led brokerage but competes primarily on the buyer side and direct-to-consumer brand rather than agent recruiting.

TypeBroad incumbent
Description

Largest U.S. brokerage by agent count and a long-established incumbent; comparable as a recruiting-and-team-economics competitor but with a traditional franchise model versus LPT's non-franchised cloud model.

TypeDirect peer
Description

Cloud-based, agent-centric brokerage with a revenue-share and equity-award compensation model; the closest direct competitor to LPT's hybrid comp plan, no-monthly-fee structure, and viral recruiting flywheel, but at significantly larger scale (80,000+ agents) and public.

TypeDirect peer
Description

Large agent-centric brokerage known for flat-fee, capped compensation models — directly analogous to LPT's $500/file and capped transaction-fee structure, with a similarly national footprint.

TypeOthers
Description

Transaction management and eSign platform integrated into LPT Connect; a critical infrastructure provider rather than a competitor, but its roadmap and pricing are a key dependency for LPT's transaction workflow.

TypeBroad incumbent
Description

National incumbent brokerage franchise competing for top-producing teams and listing share; a traditional franchisor alternative to LPT's non-franchised, agent-branded model.

Market position
Strengths5 records

Each record includes

Headline, Details, Source

Weaknesses5 records

Each record includes

Headline, Details, Source

Competitive moat6 records

Each record includes

Type, Details

Key risks5 records

Each record includes

Headline, Details, Source

Key highlights7 records

Each record includes

Headline, Details, Source

Customer concentration

Classification, Details

Named customers5 records

Each record includes

Name, Industry, Type, Use case, Source, UUID

Segment2 records

Each record includes

Title, Type, Primary, Description, Pain point addressed, Use case, Source

Ideal customer profile3 records

Each record includes

Profile, Firmographic size, Sales motion, Sales cycle length, Buying structure, Purchase trigger, Buyer persona, Geography, Industry vertical, Primary use case, Description, Pain points, Evidence proof points, Target buyer

Technology focused
Yes
API detail
Has APIbool
No

Docs URL, Description

Integration3 records

Each record includes

Title, Type, Description, Source

AI capability5 records

Each record includes

Type, Description, Source

AI maturity
App detail

Has app

Feature6 records

Each record includes

Title, Differentiator, Description, Source

Core technology
Revenue estimate
Valuation estimate
Number of profiles
Profiles2 records

Each record includes

Name, Designation, Designation category, Overview, Profile commentary, Source

Subsidiaries2 records

Each record includes

Name, Acquired on, Relationship type, Type, Business focus

No data
Funding overview

Funding stage, Last funding date, Total funding USD

Funding rounds

Each record includes

Round, Amount USD, Date, Pre money valuation, Total investors, Investors, News

Investors

Each record includes

Name, Type, Date of entry, Rounds participated, Website

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Each record includes

Name, Acquisition type, Announced date, Completed date, Status, Website, News

Investment

Each record includes

Name, Round, Announced date, Lead investor, Website, News

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Lpt Realty

Real Estate Brokerage Serviceslpt.com

LPT Realty is a technology-driven independent real estate brokerage that recruits licensed agents and teams under a no-monthly-fee, capped-fee compensation model with proprietary AI marketing and transaction management tools, serving over 20,000 agents across 47 U.S. states and Canada.

What Lpt Realty does

LPT Realty is a Florida-incorporated, technology-driven independent real estate brokerage founded in 2022 and headquartered in Lake Mary, operating under parent holding company LPT Aperture Holdings. The company recruits licensed real estate agents and teams through a direct-to-agent sales motion, offering two compensation tiers — Business Builder ($500 per file with a $5,000 annual cap) and Brokerage Partner (80/20 split with a $15,000 cap) — alongside no signup or monthly fees, a 7-level revenue share program for downline recruitment, and stock awards. Its core platform, LPT Connect, integrates a proprietary transaction management system with an enterprise version of Lofty CRM, dotloop for contracts and eSign, and dezzy.ai, an exclusive AI bot that automates lead generation, CDA creation, and agent-branded marketing materials. LPT has scaled from launch to over 20,000 agents across 47 U.S. states and four Canadian provinces (Alberta, Saskatchewan, Ontario, British Columbia), generating rapid sales volume growth that earned parent LPT Aperture Holdings the #2 spot on Deloitte's 2025 Technology Fast 500 and a #7 ranking by transaction sides on RealTrends Verified 2026. The company makes money primarily through per-transaction fees plus ancillary revenue from agent revenue share and stock-based compensation mechanics, and it is actively preparing for an IPO after reserving the #LPTA ticker with Nasdaq in August 2025 and acquiring Humaniz and Reside to broaden its platform into AI-powered recruiting and team leader education.

Lpt Realty firmographics

Firmographics
Name
Lpt Realty
Legal name
LPT Realty, Inc.
Website
https://lpt.com
Company type
Private
Founded year
2022
Operating status
Operating
Headcount range
5,001–10,000 employees
Short description
LPT Realty is a technology-driven independent real estate brokerage that recruits licensed agents and teams under a no-monthly-fee, capped-fee compensation model with proprietary AI marketing and transaction management tools, serving over 20,000 agents across 47 U.S. states and Canada.
Ownership category
akta.pro rank

Lpt Realty industry classification

Industry
Product category
Real Estate Brokerage Services
NAICS
Offices of Real Estate Agents and Brokers (5312)
SIC
Real Estate Agents & Managers (For Others) (6531)
akta.pro primary industry
Residential Real Estate Brokerage (Buy/Sell) (FSAEAJAA)

Keywords

  • Real estate brokerage services
  • Agent compensation plans
  • Transaction management platform
  • Real estate CRM software
  • Revenue share program

Where Lpt Realty is headquartered

Location

Headquarters

HQ city
Lake Mary
HQ country
United States
HQ region
North America

Offices1 record

Markets served

Lpt Realty business model

Business model
GTM type
B2B
Offering type
Services
Cost components
Personnel, Technology or R&D, Marketing or Sales, Operations, Infrastructure

Revenue model

  1. Transaction Fees: Agents pay $500 annual fee plus $195 per transaction fee. No signup or monthly fees. The Business Builder plan has a $5,000 cap on transaction fees, while Brokerage Partner plan has a $15,000 cap.
  2. Agent Revenue Share: Brokerage Partner agents can earn 7-level revenue share by recruiting downline agents, with revenue share requiring the RevPartner compensation plan.
  3. Stock Awards: Agents can earn stock awards as part of the compensation and retention program, tracked through LPT Connect.

Pricing tiers

ModelBillingPrice
Transaction based/ take rateAnnualBusiness Builder: $500 per file with $5,000 annual cap
Transaction based/ take rateAnnualBrokerage Partner: 80/20 split with $15,000 cap

Go-to-market motion1 record

Distribution channels2 records

Marketing channels5 records

Lpt Realty product offering

Product offering

Core offering

LPT Realty is a technology-driven, agent-centric independent real estate brokerage that licenses real estate agents and teams to operate under its brand. The company provides a cloud-based proprietary platform (LPT Connect), AI-powered marketing tools (dezzy.ai), enterprise CRM (Lofty), contract management (dotloop), and a Collateral Marketing System, along with flexible hybrid compensation plans (Business Builder at $500/file with $5,000 cap, or Brokerage Partner at 80/20 split with $15,000 cap) and a 7-level revenue share program for downline recruiting. Agents pay no signup or monthly fees and are charged a $195 per-transaction fee and a $500 annual fee.

Product overview

LPT Realty operates as a technology-driven real estate brokerage built on an agent-centric model. The core platform is LPT Connect, a proprietary transaction management system that integrates with Lofty CRM (enterprise version), dotloop for contract management, and dezzy.ai for AI-powered marketing automation. The company offers its proprietary LPT Collateral Marketing System and Listing Power Tools as add-on modules to help agents win listings. LPT provides two compensation plans: the Business Builder ($500/file, $5,000 cap) and Brokerage Partner (80/20, $15,000 cap) tiers, with revenue sharing and team leadership features available at higher tiers. Through parent company LPT Aperture Holdings, LPT has acquired Humaniz (AI recruiting software) and Reside (coaching platform) to expand its ecosystem. A new Solo Practice Growth program launching August 2026 will extend these tools to individual agents.

Differentiator

Problem solved

Functional benefit

Products and services

  • LPT Realty Brokerage Membership Independent real estate brokerage membership for licensed real estate professionals and teams, providing technology platform access, marketing tools, education, and flexible compensation plans with two tiers (Business Builder and Brokerage Partner).
  • LPT Connect Proprietary cloud-based transaction management platform providing real-time tracking of transactions, stock awards, and revenue share, with single sign-on for all systems and integrated concierge support for LPT agents.
  • dezzy.ai AI-powered bot available exclusively to LPT Realty agents that automates lead generation, integrates with dotloop, creates Contracts, Disclosures, and Agreements (CDAs), and generates high-quality agent-branded marketing materials in minutes.
  • LPT Collateral Marketing System Proven marketing system branded for agents and powered by the brokerage, providing print materials including the 7 Home Buyer Strategies magazine, HomeValue leads, door hangers, Listing Power Tools, and Power Pack presentations.
  • Listing Power Tools / Power Pack Comprehensive listing presentation tools including marketing collateral, Active Marketing Plan templates, 9CQs and 7 Buyers strategies, and neighborhood information packages to help agents win listings.
  • Lofty CRM (Enterprise Version) Enterprise version of Lofty CRM provided to LPT agents with PPC and Facebook integration, lead generation, automated lead nurturing, email drip campaigns, and website builder with SEO.
  • dotloop Integration Contract management integration providing library of editable contracts, eSign capabilities, and document storage integrated with LPT Connect for transaction workflow.
  • 7 Level Revenue Share Program Multi-level revenue sharing program available to Brokerage Partner tier agents, enabling residual income through downline agent recruitment across seven levels (requires RevPartner compensation plan).
  • Humaniz AI-powered recruiting and management software for real estate team leaders, automating recruitment workflows. Maintains independent operations and brokerage-agnostic approach following LPT Aperture Holdings acquisition.
  • Reside Coaching, training, and community support platform for real estate team leaders. Maintains independent operations and brokerage-agnostic approach following LPT Aperture Holdings acquisition.
  • Solo Practice Growth Program extending LPT's technology platform and growth tools to individual real estate agents, launching August 2026.

Quantifiable outcome

  • Ranked #1 real estate team in Nevada with $361.5M volume and 789 sides in 2025
  • +3 more outcomes

Companies that use Lpt Realty

Customer profile

Named customers5 records

Segments2 records

Ideal customer profiles3 records

Lpt Realty technology and API

Technology

Technology focussed Yes

API detail

Has API
No
API docs
API detail

Core technology

AI maturity

App detail

Integration3 records

AI capability5 records

Feature6 records

Lpt Realty partnerships and signals

Strategic signal

Partnerships

Six partnerships are on record, tiered minor, flagship and core.

  • Inman Advisory CouncilminorOthers · 15 June 2026LPT Realty included in Inman Advisory Council alongside executives from Zillow, Compass, HomeServices of America, eXp Realty, Brown Harris Stevens, SoFi, Lone Wolf Technologies, RealScout, Fello.ai, First Team Real Estate, Lamacchia Companies, and ehomes to help shape Inman's strategy.
  • Partner Real EstateflagshipStrategic or Co-development Partner · 27 April 2026Partner Real Estate, a Southern California-based real estate brokerage led by Rudy Lira Kusuma, joined as a partner organization. Partner Real Estate has generated over $5 billion in closed transactions over the past decade with approximately $1 billion in annual sales volume and closed 880 homes totaling $750 million in sales in 2024.
  • Jennifer Jones TeamcoreStrategic or Co-development Partner · 13 April 2026The Jennifer Jones Team in York Region, Ontario joined LPT as part of Canadian expansion. The team brings approximately 75 agents and significant volume from the Greater Toronto Area.
  • Getty GroupcoreStrategic or Co-development Partner · 13 April 2026Getty Group in Calgary, Alberta joined LPT as part of Canadian expansion. The team brings approximately 75 agents and significant volume from the Alberta market. Together, the two Canadian teams have approximately 150 agents and $480M combined 2025 sales volume.
  • ResidecoreStrategic or Co-development Partner · 3 February 2026LPT Aperture Holdings acquired Reside, a coaching, training, and community platform for real estate team leaders. Reside will maintain independent operations and remain brokerage agnostic. This supports LPT's broader strategy ahead of its planned IPO.
  • HumanizcoreTechnology or Integration · 3 February 2026LPT Aperture Holdings acquired Humaniz, which provides AI-powered recruiting and management software for real estate teams. Humaniz will maintain independent operations and remain brokerage agnostic.

Scale indicators10 records

Recent moves9 records

Expansion highlights6 records

Lpt Realty competitors and assessment

Company assessment

Direct peers

  • Compass: Technology-first residential brokerage competing for the same agent-recruiting and listing-share narrative; similar premium tech positioning and large-team focus, but more capital-intensive and urban-centric than LPT.
  • The Real Brokerage: Tech-enabled, cloud-based brokerage targeting agents with revenue share and equity incentives; directly comparable to LPT on agent-friendly economics, tech stack emphasis, and rapid agent-count growth, and also publicly traded.
  • Fathom Realty: Cloud-based, agent-centric brokerage with a revenue-share model and no franchise fees — structurally similar to LPT's hybrid comp approach and rapid growth profile, though smaller in agent count.
  • eXp Realty: Cloud-based, agent-centric brokerage with a revenue-share and equity-award compensation model; the closest direct competitor to LPT's hybrid comp plan, no-monthly-fee structure, and viral recruiting flywheel, but at significantly larger scale (80,000+ agents) and public.
  • HomeSmart: Large agent-centric brokerage known for flat-fee, capped compensation models — directly analogous to LPT's $500/file and capped transaction-fee structure, with a similarly national footprint.

Others

  • Lofty (Chime Technologies): CRM and marketing platform whose enterprise version is offered to LPT agents; an enabling technology provider and ecosystem participant rather than a brokerage competitor, but a tightly integrated partner.
  • dotloop (Zillow Group): Transaction management and eSign platform integrated into LPT Connect; a critical infrastructure provider rather than a competitor, but its roadmap and pricing are a key dependency for LPT's transaction workflow.

Broad incumbents

  • Redfin: Tech-enabled consumer-facing brokerage now under Rocket Companies; overlaps with LPT on technology-led brokerage but competes primarily on the buyer side and direct-to-consumer brand rather than agent recruiting.
  • Keller Williams Realty: Largest U.S. brokerage by agent count and a long-established incumbent; comparable as a recruiting-and-team-economics competitor but with a traditional franchise model versus LPT's non-franchised cloud model.
  • Berkshire Hathaway HomeServices: National incumbent brokerage franchise competing for top-producing teams and listing share; a traditional franchisor alternative to LPT's non-franchised, agent-branded model.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat6 records

Key risks5 records

Key highlights7 records

Customer concentration

Lpt Realty social profiles

Digital presence

Lpt Realty financial estimates

Financial estimate

Revenue estimate

Valuation estimate

Lpt Realty leadership team

Management profile

Number of profiles

Profiles2 records

Lpt Realty subsidiaries and ownership

Company hierarchy

Subsidiaries2 records

Lpt Realty funding detail

Funding detail

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

Lpt Realty M&A and investment

M&A and investment

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Lpt Realty

What does Lpt Realty do?

LPT Realty is a technology-driven, agent-centric independent real estate brokerage that licenses real estate agents and teams to operate under its brand. The company provides a cloud-based proprietary platform (LPT Connect), AI-powered marketing tools (dezzy.ai), enterprise CRM (Lofty), contract management (dotloop), and a Collateral Marketing System, along with flexible hybrid compensation plans (Business Builder at $500/file with $5,000 cap, or Brokerage Partner at 80/20 split with $15,000 cap) and a 7-level revenue share program for downline recruiting. Agents pay no signup or monthly fees and are charged a $195 per-transaction fee and a $500 annual fee.

Is Lpt Realty a public or private company?

Lpt Realty is a private company. It is classified as unknown and is currently operating.

When was Lpt Realty founded?

Lpt Realty was founded in 2022. It employs 5,001 to 10,000 people.

Where is Lpt Realty based?

Lpt Realty is headquartered in Lake Mary, United States, in the North America region.

How does Lpt Realty make money?

Three revenue lines are on record. Transaction Fees are the primary driver. The others are agent Revenue Share and stock Awards.

Who are Lpt Realty's main competitors?

Direct peers on record are Compass, The Real Brokerage, Fathom Realty, eXp Realty and HomeSmart. Others are Lofty (Chime Technologies) and dotloop (Zillow Group). Broad incumbents are Redfin, Keller Williams Realty and Berkshire Hathaway HomeServices.

Does Lpt Realty have an API?

No public API is recorded for Lpt Realty.

What industry is Lpt Realty in?

Lpt Realty's product category is Real Estate Brokerage Services. Its primary akta.pro industry code is FSAEAJAA, Residential Real Estate Brokerage (Buy/Sell). Its NAICS code is 5312 and its SIC code is 6531.

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Live signals
Financial PostOntario's Terri Hastings Real Estate Group Joins LPT Realty, Building on a Multigenerational Family LegacyThe Terri Hastings Real Estate Group joined LPT Realty, expanding LPT's Canadian presence in Ontario's Grey and Bruce Counties. The team, founded by Terri Hastings, was sold to her daughter and son-in-law in 2023, with Hastings remaining an active REALTOR. LPT continues expanding across Canada, adding teams in Ontario and Alberta.Business Wire BlogOntario’s Terri Hastings Real Estate Group Joins LPT Realty, Building on a Multigenerational Family LegacyThe Terri Hastings Real Estate Group, a seven-REALTOR® team in Ontario's Grey and Bruce Counties, joined LPT Realty. The team, now owned by Jessica Hastings-Lesperance and Adam Lesperance, continues to operate its waterfront brand Worldclass Waterfront. LPT's Canadian footprint is expanding with additional provincial entries.Business Wire BlogVYBE Realty Carries Baltimore Growth and People-First Culture Forward With LPT Realty's PlatformVYBE Realty, led by Stephen Pipich and Michael Griesser, joined LPT Realty's platform in early 2026. In 2025, VYBE recorded 1,324 transaction sides and $505.89 million in sales volume, ranking No. 11 nationally by units. The move aligns with LPT's agent-first culture and enterprise infrastructure.njJersey Shore house is listed at $100,000 — and investors are already circlingA four-bedroom, two-bathroom house in North Atlantic City, New Jersey, two blocks from the ocean has been re-listed for $100,000 after originally being listed at $300,000 in March 2025. The property, built in 1900 and vacant for several years, requires rehabilitation and will be shown during a single open house on August 22. Real estate agents Scott Sherer and Nancy Kowalik from LPT Realty and The Nancy Kowalik Group are marketing the listing to investors and buyers seeking affordable beach access.MorningstarLPT Aperture Holdings Wins Multiple Honors Across 2026 Inman Innovators and Golden I Club AwardsLPT Aperture Holdings won three Inman awards at the San Diego conference: LPT Realty took Most Innovative Brokerage, Martha Johnson won Top Luxury Agent, and Speculo won Most Innovative Lead Servicing Solution. The company had a record eight finalist nominations across both programs.PrwebInman Forms Advisory Council of Real Estate's Most Influential Executives to Shape the Industry's Next ChapterInman has formed the Inman Advisory Council, a founding group of C-suite and senior executives from across the real estate industry who will help shape the company's strategy across editorial, events, membership, and community. The inaugural council includes executives from Zillow Group, Compass International Holdings, HomeServices of America, eXp Realty, LPT Realty, Brown Harris Stevens, SoFi, Lone Wolf Technologies, RealScout, Fello.ai, First Team Real Estate, Lamacchia Companies, and ehomes. The move positions Inman to leverage practitioner perspective as the real estate industry faces an inflection point amid ongoing disruption.Business Wire BlogLPT Realty Sets an Unprecedented Mark in 2026 RealTrends Verified, With 155 Individual Agents and 162 Teams Earning Placement, Including Eight in the National Top 14LPT Realty announced that 155 individual agents and 162 teams earned placement on the 2026 RealTrends Verified rankings, with eight LPT-affiliated teams securing spots in the national Top 14, including Realty Group ranking No. 1 nationally by transaction sides with 2,785 closed units. The brokerage, founded in 2022 and grown to over 20,000 agents across the U.S. and Canada, sweeped the brand-new RealTrends Verified Enterprise tier introduced in 2026. LPT also announced it will launch Solo Practice Growth in August, extending its technology platform and growth tools to individual agents.Business Wire BlogLPT Realty Launches National Media Campaign Celebrating Inaugural 2026 Dezzy Award WinnersLPT Realty announced its inaugural 2026 Dezzy Award winners in The Wall Street Journal and USA Today. The program, powered by dezzy.ai, recognized nearly 5,000 agents across national, state, city, and zip code levels based on 2025 production data.HousingWireLPT Realty’s Robert Palmer on growth, mortgage independenceRobert Palmer, founder and CEO of LPT Realty, spoke at HousingWire's The Gathering event in Austin, Texas, outlining the company's growth strategy centered on team empowerment and agent retention. The firm has made a deliberate decision to separate from mortgage origination, offering only servicing and refinances rather than attaching RP Funding's origination business to the realty operation. Palmer brings approximately 20 years of experience in the mortgage business to this strategic approach.citybizLPT Realty Adds Partner Real Estate, Expanding California PresenceLPT Realty has added Partner Real Estate, a Southern California-based real estate brokerage led by Rudy Lira Kusuma, as a partner organization, expanding its presence in one of the country's most active housing markets. Partner Real Estate has generated over $5 billion in closed transactions over the past decade with approximately $1 billion in annual sales volume and closed 880 homes totaling $750 million in sales in 2024. The partnership reflects the broader industry trend toward technology-enabled platforms and large, team-based brokerage models.