Appalachian Orthopedics

What Appalachian Orthopedics does

Appalachian Orthopedics is a multi-location orthopedic and neurosurgery medical practice founded in 1970 and operating across East Tennessee and Southwest Virginia. It runs five clinical offices (Abingdon, Bristol Regional Medical Center, Elizabethton, Highlands Neurosurgery, and Johnson City) plus two dedicated physical therapy clinics, and is embedded in the Ballad Health system through Southern Appalachian Medical Management (SAMM). The firmographic headcount is reported as 19, though the practice describes a broader staff of specialty-trained orthopedic surgeons, neurosurgeons, podiatrists, nurse practitioners, physician assistants, and physical therapists. Patient access is provided through walk-in Orthopedic Urgent Care sites, same-day appointments, 24/7 chat-based OrthoCareNow virtual guidance, and online scheduling backed by an Athena Health patient portal.

The service portfolio spans the full orthopedic continuum: conservative care, ultrasound-guided injections, orthobiologics, durable medical equipment, on-site digital X-ray and MRI, outpatient and inpatient joint replacement, robotic-assisted arthroplasty via Mako SmartRobotics and ROSA Knee, cartilage restoration (OATS, DeNovo NT, MACI), spine and neurosurgery, sports medicine, workers' compensation, and outpatient rehabilitation. Notable technology and product additions include the MISHA Knee implantable shock absorber and Prescribe FIT virtual lifestyle health coaching, while sports medicine partnerships extend the practice's reach to ETSU, Emory & Henry, UVA Wise, and a roster of regional high schools.

Revenue is generated on a fee-for-service basis from clinical services, surgical procedures, imaging, physical therapy, and DME sales, with self-pay pricing published for durable medical equipment. The practice has no disclosed outside investors, operates as a private medical group under SAMM/Ballad Health, and is led by Dr. T. Lisle Whitman as president. The customer base is dominated by individual fee-for-service patients and workers' compensation cases, with no enterprise concentration disclosed.

Name

Appalachian Orthopedics

Legal name

Appalachian Orthopedics

Website

https://appalachianorthopedics.com

Company type

Private

Founded year

1970

Operating status

Operating

Headcount range

11–50 employees

Short description

Appalachian Orthopedics is a multi-location orthopedic and neurosurgery practice founded in 1970, serving patients across East Tennessee and Southwest Virginia through five clinics, two physical therapy sites, walk-in urgent care, and 24/7 virtual guidance.

Ownership category

akta.pro rank

Product category

Orthopedic Healthcare Services

NAICS

Offices of Physicians (62111), Offices of Physical, Occupational and Speech Therapists, and Audiologists (621340), Offices of Other Health Practitioners (6213)

SIC

Services-Offices & Clinics Of Doctors Of Medicine (8011)

akta.pro primary industry

General Orthopedics (HLAKALAA)

akta.pro secondary industries

Spine (Orthopedic Spine) (HLAKALAE), Foot & Ankle (HLAKALAG), Orthopedic & Spine Specialty Hospitals (HLAFAHAB), Orthopedic Trauma (HLAKALAD)

Keywords

• Orthopedic care services
• Joint replacement surgery
• Sports medicine treatment
• Physical therapy rehabilitation
• Orthopedic urgent care

Headquarters

HQ city

Abingdon

HQ country

United States

HQ region

North America

Offices7 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales, Others

Revenue model

1. Clinical Services Revenue: Fee-for-service healthcare revenue generated from orthopedic consultations, diagnostic imaging, surgical procedures, physical therapy, and durable medical equipment. Services provided across multiple locations including outpatient clinics, ambulatory surgery centers, and affiliated hospital operating rooms.

Pricing tiers

Go-to-market motion1 record

Distribution channels5 records

Marketing channels5 records

Core offering

Appalachian Orthopedics is a multi-location orthopedic and neurosurgery medical practice providing specialty-trained bone, joint, muscle, and spine care across East Tennessee and Southwest Virginia. The practice offers orthopedic consultations, walk-in orthopedic urgent care, advanced surgical procedures including robotic-assisted joint replacement (Mako and ROSA systems), cartilage restoration, sports medicine, on-site diagnostic imaging, physical therapy rehabilitation, and workers' compensation services. It also operates OrthoCareNow, a free 24/7 virtual orthopedic guidance service.

Product overview

Appalachian Orthopedics & Neurosurgery is a multi-location orthopedic practice serving East Tennessee and Southwest Virginia for over 50 years. The practice operates as a unified healthcare delivery platform offering both surgical and non-surgical orthopedic services across five locations (Abingdon, Bristol, Elizabethton, Highlands Neurosurgery, and Johnson City). The core service portfolio includes emergency orthopedic urgent care with walk-in clinics, advanced surgical procedures (robotic-assisted joint replacement using Mako and ROSA Knee systems, outpatient joint replacement, cartilage restoration), sports medicine team coverage, physical therapy rehabilitation, and diagnostic imaging. Supporting digital services include OrthoCareNow 24/7 virtual guidance, online scheduling, and an Athena Health patient portal. The practice also offers specialized programs including workers' compensation care, the MISHA Knee implantable shock absorber, orthobiologics treatments, and Prescribe FIT lifestyle coaching.

Differentiator

Problem solved

Functional benefit

Products and services

• OrthoCareNow

Named customers2 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

Six partnerships are on record, tiered core and minor.

• Ballad HealthcoreStrategic or Co-development PartnerAs part of Southern Appalachian Medical Management (SAMM), Appalachian Orthopedics partners with Ballad Health hospital system for surgical care at affiliated hospitals including Bristol Regional Medical Center, Johnson City Medical Center, Indian Path Community Hospital, and Sycamore Shoals Hospital. The partnership includes joint community investments such as a $50,000 donation to Second Harvest Food Bank of Northeast Tennessee.
• Mountain Empire Surgery CentercoreImplementation/ SI/ Consulting PartnerAmbulatory surgery center in Johnson City where Dr. Jason Brashear performed the area's first outpatient total hip replacement procedure. The center enables advanced outpatient orthopedic surgical procedures.
• East Tennessee State University AthleticsminorGTM or Marketing PartnerSports medicine coverage provided to ETSU collegiate athletes as part of the practice's commitment to regional athlete support.
• Emory & Henry CollegeminorGTM or Marketing PartnerSports medicine coverage provided to Emory & Henry College athletes.
• The University of Virginia's College at WiseminorGTM or Marketing PartnerSports medicine coverage provided to UVA Wise collegiate athletes.
• Regional High SchoolsminorGTM or Marketing PartnerSports medicine coverage provided to multiple regional high schools including Abingdon High School, Daniel Boone High School, David Crockett High School, Elizabethton High School, Hampton High School, Happy Valley High School, John S. Battle High School, Sullivan East High School, Tennessee High School, Unicoi County High School, and Virginia High School.

Scale indicators3 records

Recent moves7 records

Expansion highlights6 records

Broad incumbents

• HCA Healthcare: Largest US for-profit hospital operator with extensive orthopedic service lines and employed physician networks across Tennessee/Virginia. Competes for the same regional surgical and orthopedic referral demand via hospital-based programs.
• Tenet Healthcare: National hospital and ambulatory care operator with significant orthopedic and ASC exposure, including USPI. Competes for outpatient orthopedic surgical volume through ASC and hospital partnerships in overlapping geographies.
• Rothman Orthopaedic Institute: National-scale independent orthopedic platform with full sub-specialty coverage and ambulatory surgery centers. Comparable in orthopedic services and PT model, but operates at materially larger scale and footprint.

Others

• Ballad Health: Regional hospital system and parent of SAMM, Appalachian Orthopedics' management entity. Embedded ecosystem partner rather than competitor; relevant for understanding the practice's structural dependencies and referral dynamics.
• Mako Surgical / Stryker: Maker of the Mako robotic-arm platform Appalachian Orthopedics uses. Included as an enabling technology/equipment peer whose product roadmap directly influences Appalachian's surgical capabilities.

Direct peers

• EmergeOrtho: Regional multi-site orthopedic group spanning North Carolina and surrounding states with orthopedic + PT + urgent care access points. Closely mirrors Appalachian's integrated multi-channel orthopedic delivery model in a regional footprint.
• OrthoVirginia: Largest independent orthopedic practice in Virginia with a multi-site, multi-subspecialty model and on-site PT. Directly comparable to Appalachian Orthopedics in scope (joint replacement, sports medicine, spine, urgent care) and in serving a Virginia/Tennessee-adjacent patient base.
• Campbell Clinic: Multi-specialty orthopedic practice in Tennessee/Mid-South with fellowship-trained surgeons and on-site PT. Comparable to Appalachian in geography, orthopedic sub-specialty breadth, and academic-style service lines.
• Resurgens Orthopaedics: Large multi-location orthopedic group in the Southeast with orthopedic surgery, spine, sports medicine, and PT. Comparable in integrated orthopedic delivery model and regional concentration.
• OrthoCarolina: Independent, physician-owned orthopedic practice in the Southeast with subspecialty coverage, urgent care, and PT. Comparable in independent practice structure and integrated orthopedic service lines.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat5 records

Key risks5 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/AppalachianOrthopedics
• LinkedInlinkedin.com/company/appalachian-orthopedics
• Instagraminstagram.com/appalachianorthopedics

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Subsidiaries4 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Appalachian Orthopedics