Aqualand France

What Aqualand France does

Aqualand France, legally Aqualand S.A., is a French Société Anonyme operating a chain of 7 branded water parks across France's Mediterranean and Atlantic coastal regions, with parks in Agen, Bassin d'Arcachon, Cap d'Agde, Fréjus, Port Leucate, Saint Cyprien, Saint Cyr Sur Mer, and Sainte Maxime. The company is part of the Aspro Park group, a major European leisure park operator, and is headquartered in Fréjus with registered share capital of €5,722,051.90.

Each park offers a standardized catalog of aquatic attractions segmented into four experience tiers: Sensations (high-thrill rides such as Kamikaze, Niagara, Boomerang, and Black Hole), Family (multi-lane and twisting slides like Crazy Race, Anaconda, and Surf Racer), Children (themed play areas such as Mini Park, Children's Paradise, and Adventure Kids), and Détente (relaxation pools including Bubble Bath, Surf Beach, and Rapids). Operations are seasonal, typically concentrated in the summer vacation window, with safety overseen by qualified lifeguard personnel at every pool and attraction.

The business operates on a direct-to-consumer model: tickets are sold via dedicated online ticketing subdomains (powered by SecuTix with Adyen payment processing and Apple Pay support) or at park box offices, with adult admission priced around €33-34 and child admission (ages 3-10) around €26. Ancillary on-site revenue includes parking (€6), lockers (€5-6 plus deposit), lounger rentals (€5), VIP zones (from €20), and food/retail. A separate CSE (Works Council) and corporate group channel handles bookings of 30+ visitors. Pricing varies modestly by park location, and dated/undated ticket options with different validity terms are offered.

Name

Aqualand France

Legal name

Aqualand S.A.

Website

https://aqualand.fr

Company type

Private

Operating status

Operating

Headcount range

51–100 employees

Short description

Aqualand France operates a chain of 7 branded water parks along the French Mediterranean and Atlantic coasts under the Aspro Park group, selling direct-to-consumer tickets and on-site ancillary services to families, thrill seekers, and seasonal vacationers.

Ownership category

akta.pro rank

Product category

Water Parks

NAICS

Amusement and Theme Parks (713110)

SIC

Services-Miscellaneous Amusement & Recreation (7990), Services-Amusement & Recreation Services (7900)

akta.pro primary industry

Water Parks (Outdoor/Indoor, Wave Pools & Slides) (THAJAEAB)

akta.pro secondary industries

Outdoor Water Parks (Wave Pools, Lazy Rivers, Slides) (THAAABAA), Standalone/Pay-Per-Entry Water Parks (Day-Visitor Focused) (THAAABAD)

Keywords

• Water parks
• Aquatic attractions
• Family leisure
• Amusement parks
• Water slides

Headquarters

HQ city

Fréjus

HQ country

France

HQ region

Europe

Offices3 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Infrastructure, Supply Chain, Others

Revenue model

1. Ticket Sales: One-time admission fees for park entry, with pricing varying by visitor age category (adult vs child) and park location. Tickets can be purchased online in advance or at the park entrance. Dated and undated ticket options available with different validity terms.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels3 records

Core offering

Aqualand France operates a chain of water parks across the French Mediterranean and Atlantic coasts under a single brand. The parks offer aquatic attractions including multi-lane water slides, wave pools, lazy rivers, children's play areas, and themed zones for family leisure. Customers access the parks through paid day-admission tickets sold online and at park entrances, with optional add-on services such as parking, lockers, loungers, and VIP zones.

Product overview

Aqualand France operates a chain of 7 water parks across France offering aquatic leisure attractions. The portfolio includes family-friendly water slides (Crazy Race, Anaconda, Black Hole, Congo River), high-thrill sensations rides (Kamikaze, Niagara, Boomerang, Flying Boat), children's areas (Mini Park, Children's Paradise, Adventure Kids), and relaxation pools (Bubble Bath, Surf Beach, Rapids). Online ticket sales are managed through a SecuTix-powered platform with location-specific subdomains. Attractions are categorized by experience type: Sensations (high-thrill), Family (all-ages), Children (kids-only), and Détente (relaxation).

Differentiator

Problem solved

Functional benefit

Brands

• Aqualand Sainte Maxime: Water park located on the Gulf of Saint-Tropez, offering water slides, family attractions, children's areas, and relaxation zones.
• Aqualand Saint Cyr Sur Mer
• Aqualand Saint Cyprien
• Aqualand Port Leucate

Products and services

• Aqualand Agen Aqualand Agen is a water park located in Agen, France, offering water slides, wave pools, and family aquatic attractions accessible via paid day-admission tickets.
• Aqualand Bassin d'Arcachon Aqualand Bassin d'Arcachon is a water park located in the Arcachon Bay area, France, offering aquatic leisure attractions for families and individual visitors.
• Aqualand Cap d'Agde Aqualand Cap d'Agde is a water park located in Cap d'Agde on the French Mediterranean coast, featuring water slides, wave pools, and family aquatic attractions.
• Aqualand Fréjus Aqualand Fréjus is the flagship and headquarter water park located in Fréjus on the French Riviera, offering water slides, wave pools, and a full range of family aquatic leisure attractions.
• Aqualand Saint Cyprien Aqualand Saint Cyprien is a water park located in Saint Cyprien on the French Mediterranean coast, featuring aquatic attractions and family leisure amenities accessible via paid day admission.
• Aqualand Saint Cyr Sur Mer Aqualand Saint Cyr Sur Mer is a water park located in Saint Cyr Sur Mer on the French Mediterranean coast, offering water slides, wave pools, and family aquatic attractions. Adult tickets priced at €34 and child tickets at €26.
• Aqualand Sainte Maxime Aqualand Sainte Maxime is a water park located in Sainte Maxime on the French Riviera, featuring water slides, wave pools, and family aquatic leisure attractions.
• Aqualand Port Leucate Aqualand Port Leucate is a water park located in Port Leucate on the French Mediterranean coast, offering water slides, wave pools, and family aquatic attractions.
• Group and CSE Bookings Group and CSE (Comité Social et Économique / works council) bookings offer paid group admission to Aqualand water parks for organized groups, employee benefits programs, and corporate outings.
• Premium On-Site Add-On Services Optional on-site paid services at each park including parking, lockers, sun loungers, and reserved VIP zones available as add-ons to standard admission tickets.

Segments4 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration5 records

Partnerships

One partnership is on record.

• Aspro ParkcoreOthersAqualand is part of the Aspro Park group, a major European leisure park operator. The parent company structure shows Aqualand S.A.S. as part of this broader leisure park network. RCS registration: B 324 592 708, Fréjus.

Scale indicators2 records

Recent moves1 record

Expansion highlights4 records

Regional players

• Caldea: Caldea is a large thermal spa and wellness complex in Andorra. Comparable as a Southern European water-based leisure destination targeting families and relaxation-seekers with premium pricing, serving overlapping southern-Europe vacation demographics.

Direct peers

• Tropical Islands: Tropical Islands is a large indoor water park resort in Germany operating from a former airship hangar. Comparable to Aqualand as a high-capacity water park destination with multi-attraction portfolio (slides, pools, relaxation), day-pass and overnight lodging options, and similar family-and-thrill segmentation.
• Center Parcs: Center Parcs operates multiple holiday villages across Europe (including France) each featuring large indoor water park complexes (Aqua Mundo). Comparable as a multi-park family leisure operator whose core attraction is aquatic entertainment, with both day-pass and overnight-guest revenue capture.
• Rulantica (Europa-Park): Rulantica is the standalone indoor water park operated by Europa-Park in Rust, Germany. Directly comparable as a large-scale branded water park destination featuring slides, wave pools, and themed zones, with a comparable pricing model and attraction portfolio to Aqualand's outdoor parks.
• Aqualibi: Aqualibi is a dedicated indoor water park operated in Belgium by the same Aspro Park group. Directly comparable to Aqualand France as a sister water park chain within the same parent group, serving families with a similar Sensations/Family/Children/Détente segmentation model.

Broad incumbents

• Marineland Antibes: Marineland Antibes is a marine and amusement park on the French Riviera, historically an Aspro Park portfolio park. Comparable as a French coastal leisure attraction combining animal exhibits with rides and water experiences, sharing parent ownership and overlapping French Riviera guest base.
• Puy du Fou: Puy du Fou is a leading French theme park in Vendée. Comparable as a major French leisure attraction operator drawing family visitors during summer vacation periods, competing for the same French family leisure wallet and seasonal tourist demand.
• Futuroscope: Futuroscope is a major French theme park near Poitiers. Comparable as a leading French leisure destination competing for family day-trip and short-stay visitation, particularly during the same school holiday windows that drive Aqualand attendance.
• Plopsaland De Panne: Plopsaland is a Belgian theme park chain with dedicated water park areas (Plopsaqua). Comparable as a family-themed multi-park European operator with both amusement rides and water attractions, targeting similar family-with-young-children demographics.
• Walibi Rhône-Alpes: Walibi Rhône-Alpes is a French theme park operated by Aspro Park (same parent). Comparable as a French sibling attraction under shared ownership with ride-based family entertainment, sharing corporate structure and potential cross-promotion.

Market position

Strengths5 records

Weaknesses4 records

Competitive moat3 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/aqualand-france

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Aqualand France