Aqua Spa & Pool Supply

What Aqua Spa & Pool Supply does

Aqua Spa & Pool Supply Ltd. is a Canadian wholesale distributor of pool and spa parts, supplies, and accessories, founded in 1996 and headquartered in Langley, British Columbia. The company operates two physical locations — a BC head office/warehouse at 102-26712 Gloucester Way and a Calgary, Alberta branch at 2133-6027 79th Avenue SE — supporting retailers, independent service technicians, pool builders, and OEMs across Canada. Its inventory covers pool pumps, spa filters, spa covers, spa paks, motors, umbrellas, and related components, with technical documentation and configuration guides supplied for major OEM brands including Balboa Water Group, Gecko Alliance, and Waterway Plastics.

The company's go-to-market is a dealer-only wholesale model. Sales are conducted primarily on a COD basis (cash, Visa, MasterCard, Interac) or via approved dealer credit accounts with net-30 terms and 2% monthly interest on overdue balances. The technology stack is built around a proprietary online portal branded 'Aqua 24/7' (shop.aqua-247.com), supplemented by telephone, fax, and email ordering channels, an online flipbook catalogue, and a Parts Identification Service that accepts photo-and-description submissions. The company advertises a same-day shipping guarantee for orders received by 1:30PM (1:00PM in Alberta) using its standard carriers, positioning itself as a one-stop shop for Canadian pool and spa dealers. The firm is privately held, has 13 employees, and reports no external funding, parent-company relationship, or public ownership.

Name

Aqua Spa & Pool Supply

Legal name

Aqua Spa & Pool Supply Ltd.

Website

https://aquaspaandpoolsupply.com

Company type

Private

Operating status

Operating

Headcount range

11–50 employees

Short description

Aqua Spa & Pool Supply is a privately-held Canadian wholesale distributor of pool and spa parts and accessories serving independent retailers, service technicians, pool builders, and OEMs from warehouses in British Columbia and Alberta.

Ownership category

akta.pro rank

Product category

Wholesale Pool and Spa Parts Distribution

NAICS

Plumbing and Heating Equipment and Supplies (Hydronics) Merchant Wholesalers (423720)

SIC

Wholesale-Hardware & Plumbing & Heating Equipment & Supplies (5070)

akta.pro primary industry

Equipment Installation & Upgrades (Automation, Covers, Sanitizers) (HSAIALAJ)

akta.pro secondary industry

Pool & Spa Chemicals (Chlorination, pH Control, Algaecides) (CRAJAKAL)

Keywords

• Wholesale pool supplies
• Spa parts distribution
• Pool equipment wholesale
• Hot tub parts
• Spa replacement components

Headquarters

HQ city

Langley

HQ country

Canada

HQ region

North America

Offices2 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Supply Chain, Operations, Personnel, Infrastructure, Marketing or Sales

Revenue model

1. Wholesale Parts Distribution: Wholesale distribution of pool and spa parts to dealers including pumps, covers, filters, spa paks, motors, and accessories. Sales conducted on COD basis or via approved credit accounts with net 30 day terms.
2. Credit Account Services: Credit accounts offered to registered dealers enabling more flexible payment terms beyond standard COD. Interest charged at 2% on overdue accounts.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels2 records

Core offering

Aqua Spa & Pool Supply is a wholesale distributor of pool and spa replacement parts and supplies, selling exclusively to registered dealers (retailers, service technicians, pool builders, and OEMs) across Canada. Its catalog spans pool pumps, spa filters, spa covers, spa paks, motors, and outdoor accessories, with technical support documentation for Balboa, Gecko, and Waterways control systems. Orders are fulfilled with same-day shipping from BC and Alberta warehouses through an in-house 24/7 online dealer portal and phone/fax/email channels.

Product overview

Aqua Spa & Pool Supply operates as a wholesale distributor offering a comprehensive range of pool and spa parts and supplies to retailers and service technicians across Canada. Their product portfolio includes pool pumps, spa filters, hot tub covers, umbrellas, spa paks, and motors/pumps. The company provides technical support and configuration manuals for major spa control system brands including Balboa, Gecko, and Waterways. They maintain a large in-stock inventory and offer same-day shipping, positioning themselves as a one-stop shop for the pool and spa industry.

Differentiator

Problem solved

Functional benefit

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Three partnerships are on record, tiered core.

• Balboa Water GroupcoreTechnology or IntegrationBalboa Water Group is a key technology partner for Aqua Spa & Pool Supply. The company provides technical documentation including quick start guides, user guides, and techbooks for Balboa products. The partnership enables Aqua Spa to offer technical support and replacement parts for Balboa spa control systems and panels.
• Gecko AlliancecoreTechnology or IntegrationGecko Alliance is a major technology partner providing spa pack systems and controls. Aqua Spa & Pool Supply provides extensive technical documentation for Gecko products including programming guides for various IN.K and IN.X models, as well as techbooks for IN.CLEAR, IN.STREAM2, IN.TOUCH, and other systems.
• Waterway PlasticscoreTechnology or IntegrationWaterway Plastics is a technology partner for spa products. Aqua Spa & Pool Supply provides technical documentation and configuration guides for Waterway products including the LOW LEVEL PROG NEO 2100 and TECHBOOK NEO 2100.

Scale indicators1 record

Recent moves5 records

Expansion highlights4 records

Direct peers

• Cardinal Distributing: Regional distributor of pool and spa parts, equipment, and chemicals serving dealers and service technicians. Comparable as a focused B2B pool/spa parts wholesaler.
• SCP Distributors: Pool Corporation's primary service-center branch network, distributing pool and spa equipment, parts, and chemicals to retailers and service professionals across North America. Closest direct functional equivalent to Aqua Spa's dealer-focused model.
• Pool Supply Unlimited: Wholesale distributor of pool and spa parts, equipment, and chemicals serving retailers and service technicians across multiple US regions. Comparable as a multi-location B2B pool/spa wholesale operation.
• Horizon Distributors: Pool Corporation's commercial-focused branch serving pool builders and service professionals with parts, equipment, and specialty items. Comparable to Aqua Spa's builder and service-technician customer segments.
• Lincoln Aquatics: Distributor of commercial and residential pool/spa equipment, parts, and chemicals serving dealers, service companies, and pool builders. Comparable as a multi-region North American B2B pool/spa wholesaler.
• NPP (National Pool Products): Pool Corporation's pin-warehouse distribution arm, supplying pool and spa equipment and parts to retailers and service companies. Comparable as a B2B pool/spa parts distributor with a logistics-heavy, multi-location model.

Regional players

• Binda Group: Canadian distributor of pool, spa, and backyard leisure products serving dealers and service technicians. Comparable as a Canada-focused pool/spa wholesaler with similar customer segments.
• Recreation Industries: Distributor of pool, spa, and recreation products to dealers and builders across the Midwest US and Canada. Comparable as a regional pool/spa wholesale distributor with similar OEM brand representation.

Broad incumbents

• Pool Corporation: The largest global wholesale distributor of swimming pool and spa equipment, parts, and supplies. Operates a network of SCP, NPP, and Horizon branch locations across North America, including Canada. Most directly comparable incumbent in the pool/spa wholesale category.

Emerging players

• eSpa Parts: Online-focused retailer/distributor of hot tub and spa replacement parts. Comparable as an alternative parts-sourcing channel for service technicians, illustrating the digital competitive threat Aqua Spa faces.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights5 records

Customer concentration

• LinkedInlinkedin.com/company/aquaspapoolsupply

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Aqua Spa & Pool Supply