Art of Love
- Company typePrivate
- Founded2015
- HeadquartersStaffordshire and Cheshire region, United Kingdom
- Headcount11–50
- GTM typeB2C
- OfferingServices
Art of Love firmographics
Firmographics- Name
- Art of Love
- Legal name
- Art of Love
- Website
- https://artoflove.co.uk
- Company type
- Private
- Founded year
- 2015
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Ownership category
- akta.pro rank
Art of Love industry classification
Industry- Product category
- Holistic Wellness Services
- akta.pro primary industry
- Sound Meditation & Sound Bath Sessions (HSADAJAD)
- akta.pro secondary industries
- Reiki & Energy Healing (HSADAHAM), Holistic & Alternative Therapies (Reiki, Sound Healing, Breathwork, Energy Work) (THAJAHAF), Spa Packages & Ritual Experiences (HSALAFAN)
Keywords
Where Art of Love is headquartered
LocationHeadquarters
- HQ city
- Staffordshire and Cheshire region
- HQ country
- United Kingdom
- HQ region
- Europe
Offices5 records
Markets served
Art of Love business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales
Revenue model
- Healing Services and Workshops: Income from individual healing sessions (Reiki, shamanic healing, massage), group workshops (Laughter and Sound, Yoga and Sound Healing), and extended healing experiences (2.5hr Bringing Balance package). Pricing ranges from £15-66 per session.
- Wellness Products: Sale of bath potions (£6-8), natural room sprays (£8 for 200ml), and planned products including colloidal silver and magnesium bath salts.
- Sound Meditation CD: Planned Sacred Sounds of the Cosmos sound meditation CD for at-home sound healing experiences.
- Festival and Event Services: Services at festivals including henna tattoos, hair braids, feather extensions, and sound healing workshops. Promoted at events like Festival 8, Workhouse, Middle of Nowhere Festival, and Laughter Festival.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Laughter and Sound Vibration Experience Workshop |
| Unit Pricing | Pay-as-you-go | Yin and Yang Yoga and Sound Healing Experience |
| Unit Pricing | Pay-as-you-go | Spring Mandala Yoga and Sound Healing Immersion |
| Unit Pricing | Pay-as-you-go | Shamanic Cacao Ceremony |
| Unit Pricing | Pay-as-you-go | Bringing Balance Healing Experience (2.5 hours) |
| Unit Pricing | Pay-as-you-go | Bath Potions |
| Unit Pricing | Pay-as-you-go | Natural Room Sprays |
| Unit Pricing | Pay-as-you-go | Flotation Therapy Referral |
Go-to-market motion2 records
Distribution channels4 records
Marketing channels4 records
Art of Love product offering
Product offeringCore offering
Art of Love is a holistic natural healing and living practice that delivers in-person sound healing sessions, sound vibration massages, reiki, and shamanic healing using Himalayan singing bowls, quartz crystal singing bowls, gongs, and chimes. Its core revenue comes from individual treatments (Reiki, shamanic healing, massage), multi-hour healing packages such as the 2.5-hour Bringing Balance experience (£66), and group workshops combining laughter yoga, yin/yang yoga, or mandala yoga with sound journeys. Complementary revenue is generated by natural wellness products — bath potions (£6–£8), 200ml natural room sprays (£8), and Shungite EMF protection items — alongside festival services and workplace wellbeing sessions.
Product overview
Art of Love is a holistic natural healing and living business offering a diverse portfolio of wellness services and products. Core services include sound healing sessions and sound vibration massage using instruments such as gongs, quartz crystal singing bowls, Himalayan singing bowls, and chimes. The company provides comprehensive healing experiences including the 2.5-hour Bringing Balance Healing Experience (combining aura cleanse, chakra balance, reiki, and sound therapy), standalone sound healing workshops, yoga and sound healing combinations, and Shamanic Cacao Ceremonies. The product line includes Art of Love Bath Potions (five varieties: Energise Sun, Harmonise, Royal Relax, Goddess Salt, and Moon Magic) and Natural Room Sprays (four blends: Energise, Harmonise, Relax, and Purify). Additional offerings include workplace wellbeing programs, massage services, tinnitus treatment, a sound meditation CD (Sacred Sounds of the Cosmos), and festival services featuring henna tattoos and hair braiding. The company also stocks natural health products including Shungite EMF protection items.
Differentiator
Problem solved
Functional benefit
Products and services
- Sound Healing Services Sound bath and sound vibration healing sessions using gongs, quartz crystal singing bowls, Himalayan singing bowls, and chimes, designed to induce deep meditative states and facilitate physical and emotional healing in individual or small-group settings.
- Sound Vibration Massage Therapeutic treatment using Himalayan singing bowls placed on and around the body to balance brain hemispheres, clear negative energy, release stress, remove blockages, and stimulate the immune system.
- Bringing Balance Healing Experience (2.5 hours) Comprehensive 2.5-hour healing package combining consultation, sage aura cleanse, chakra balance meditation, reiki/shamanic healing (40 min), sound vibration massage (1 hour), and a closing ceremony, priced at £66.
- Laughter and Sound Vibration Experience 2-hour workshop combining laughter yoga, Himalayan singing bowls, and Yoga Nidra, priced at £15 exchange.
- Yin and Yang Yoga and Sound Healing Experience Workshop at Sky Blue Yoga Stafford (2pm–4pm) combining dynamic yang yoga with a relaxing yin sound journey using Himalayan singing bowls, Quartz Crystal bowls, and chimes, priced at £20 exchange.
- Spring Mandala Yoga and Sound Healing Immersion Saturday workshop at RSPB Coombes Valley nature reserve yurt combining mandala yoga with a sound journey using Quartz Crystal and Himalayan singing bowls; includes herbal teas and snacks; priced at £25 exchange.
- Shamanic Cacao Ceremony Ceremonial experience combining ceremonial grade cacao with dance, meditation, drum and rattle journey, sacred icaros, and sound healing, hosted in a log-fired heated yurt at RSPB Bradnop, Leek, and co-facilitated by Gary and Carly.
- Workplace Wellbeing Services Tailored sound meditation programmes for UK businesses, designed to deliver stress reduction, increased productivity, and improved employee engagement; booked directly via phone or email.
- Massage Services Massage therapy for reducing stress, pain, muscle tension, joint pain, and headaches, with cited studies showing massage can reduce stress hormone levels by half.
- Art of Love Bath Potions Natural salt bath potions in five varieties — Energise Sun (£6), Harmonise (£6), Royal Relax (£6), Goddess Salt (£6), and Moon Magic (£8) — made with healing salts, magnesium, essential oils, and flower/herb blends.
- Natural Room Sprays Natural room spray collection in four blends — Energise, Harmonise, Relax, and Purify — sold as 200ml glass bottles at £8 each, made with essential oils.
- Shungite EMF Protection Products Shungite stone products claimed to absorb and neutralise electromagnetic radiation from mobile phones, Wi-Fi routers, and other electronic equipment.
- Tinnitus Sound Therapy Individual sound therapy treatment described as 'physiotherapy for the ear and brain' to support patients suffering from tinnitus.
- Festival Body Art Services Natural henna tattoos, hair braids, and feather hair extensions delivered on-site at UK wellness festivals including Festival 8, Workhouse Festival, Laughter Festival, and Middle of Nowhere Festival.
Quantifiable outcome
- 95% of clients suffering from stress-related disorders felt an increased state of calm following treatment (British Academy of Sound Therapy study cited)
- +1 more outcomes
Companies that use Art of Love
Customer profileNamed customers2 records
Segments3 records
Ideal customer profiles3 records
Art of Love technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
Art of Love partnerships and signals
Strategic signalPartnerships
Four partnerships are on record, tiered core and minor.
- The Chiron Institute (Stoke)coreRegular weekly venue partnership for Wednesday evening sound healing/vibration experiences. The Chiron Institute provides the space for Art of Love's ongoing sound healing sessions in Stoke-on-Trent.
- Sky Blue Yoga StaffordcoreVenue partnership for yoga and sound healing combined workshops including Yin and Yang Yoga and Sound Healing Experience events.
- RSPB Coombes Valley Nature ReserveminorPartnership with RSPB Bradnop and Coombes Valley nature reserves for hosting events in unique yurt settings for yoga and sound healing immersions.
- Time to FloatminorReferral partnership offering Art of Love customers £10 off their first flotation therapy session at Time to Float in Stafford.
Scale indicators2 records
Recent moves6 records
Art of Love competitors and assessment
Company assessmentDirect peers
- Floatworks: UK float therapy centres offering restorative wellness services targeting stress and anxiety; comparable to Art of Love's stress-reduction positioning and part of the same UK local wellness network ecosystem.
- Hotpod Yoga: UK-based yoga and wellness studio chain running in-person events including sound-healing-style sessions and yoga-sound fusion classes, comparable to Art of Love's yoga-sound workshops, festival offerings, and event-driven UK GTM model.
Broad incumbents
- Triyoga: Premium UK yoga and wellness centre offering holistic classes, workshops, and treatments; comparable integrated wellness positioning but at premium London scale rather than local Staffordshire service area.
- MoreYoga: London-based yoga studio chain with multiple locations and diverse wellness offerings; comparable to Art of Love's multi-venue service model but at significantly broader scale.
- FLY LDN: UK yoga and fitness studio brand with events and workshops; comparable UK studio and event-driven GTM model though focused on urban fitness rather than alternative therapy.
- Healing Holidays: UK-based wellness retreat agency curating holistic healing experiences including sound healing, reiki, and alternative therapies; comparable offering space but operates as a marketplace/aggregator at much wider market scale than Art of Love's direct service delivery.
Emerging players
- Calm: Global meditation and mental wellness app addressing stress, anxiety, and sleep; serves overlapping customer outcomes (stress reduction, relaxation) via a digital subscription channel complementary to Art of Love's in-person sound healing.
- Headspace: Digital mental wellness platform offering meditation and stress-management content; comparable customer outcome focus (stress reduction, mental wellbeing) but distributed via digital subscription rather than in-person sound healing sessions.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks7 records
Key highlights7 records
Customer concentration
Art of Love social profiles
Digital presenceArt of Love financial estimates
Financial estimateRevenue estimate
Valuation estimate
Art of Love leadership team
Management profileNumber of profiles
Profiles3 records
Art of Love funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Art of Love M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Art of Love
What does Art of Love do?
Art of Love is a holistic natural healing and living practice that delivers in-person sound healing sessions, sound vibration massages, reiki, and shamanic healing using Himalayan singing bowls, quartz crystal singing bowls, gongs, and chimes. Its core revenue comes from individual treatments (Reiki, shamanic healing, massage), multi-hour healing packages such as the 2.5-hour Bringing Balance experience (£66), and group workshops combining laughter yoga, yin/yang yoga, or mandala yoga with sound journeys. Complementary revenue is generated by natural wellness products — bath potions (£6–£8), 200ml natural room sprays (£8), and Shungite EMF protection items — alongside festival services and workplace wellbeing sessions.
Is Art of Love a public or private company?
Art of Love is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Art of Love founded?
Art of Love was founded in 2015. It employs 11 to 50 people.
Where is Art of Love based?
Art of Love is headquartered in Staffordshire and Cheshire region, United Kingdom, in the Europe region.
How does Art of Love make money?
Four revenue lines are on record. Healing Services and Workshops are the primary driver. The others are wellness Products, sound Meditation CD and festival and Event Services.
Who are Art of Love's main competitors?
Direct peers on record are Floatworks and Hotpod Yoga. Broad incumbents are Triyoga, MoreYoga, FLY LDN and Healing Holidays. Emerging players are Calm and Headspace.
Does Art of Love have an API?
No public API is recorded for Art of Love.
What industry is Art of Love in?
Art of Love's product category is Holistic Wellness Services. Its primary akta.pro industry code is HSADAJAD, Sound Meditation & Sound Bath Sessions, with a secondary code of HSADAHAM, Reiki & Energy Healing.