ASSUMPTION ENGLISH SCHOOL
Assumption English School is a Singapore government-aided Catholic secondary school founded in 1953, serving students aged 12–17 (Sec 1–5) in Western Singapore through MOE-funded academic, character, and CCA programmes, with integrated EdTech, AI literacy, and Apple iPad 1:1 learning.
- Company typePublic
- Founded1953
- HeadquartersSingapore, Singapore
- Headcount11–50
- GTM typeB2C
- OfferingServices
What ASSUMPTION ENGLISH SCHOOL does
Assumption English School (AES) is a Singapore government-aided, co-educational Catholic secondary school established in 1953 by the Montfort Brothers of St Gabriel and currently the only such school in Western Singapore. Operating under the Ministry of Education (UEN T07GS7002H) and governed by St. Gabriel's Foundation within the Montfortian Gabrielite Education Institutions (MGEI) network, it delivers the standard national secondary curriculum to students aged 12–17 across Sec 1–5, preparing them for GCE N- and O-Level examinations and post-secondary pathways.
The school's product surface is anchored on three pillars: academic programmes (English Language & Literature with the SPEAK ALP, Mother Tongue Languages, Mathematics, Science including the Young Scientists Programme, Humanities, Craft & Technology, and Aesthetics); character and leadership development via the DINAN Leadership Programme, GABRIEL Programme, REAL Programme, and CCAs (Judo, Basketball, Football, Floorball, Softball, debating, performing arts, uniformed groups); and a technology-enabled learning stack built on MOE's EdTech Masterplan 2030, the Singapore Student Learning Space (SLS), and a 1:1 Apple iPad PLD programme supported by Apple Learning Institute teacher training. A level-tiered AI Literacy curriculum is delivered across Sec 1–5. Distribution runs through MOE's centralised posting system and Direct School Admission (DSA-Sec) across seven talent areas.
Commercially, AES is not a revenue-generating enterprise. It is funded by the Singapore government through MOE per-capita grants, with fees largely subsidised or waived under the MOE Financial Assistance Scheme for eligible families, and ancillary funding via Edusave accounts for Personal Learning Devices. Its GTM motion is therefore a government-mandated admission process combined with DSA outreach, rather than a commercial sales motion. The school's expansion posture is qualitative — deepening EdTech, AI, CCA, and internationalisation partnerships (notably the Asian Young Leaders for Human Fraternity network across eight Asian schools) — rather than scale-driven.
ASSUMPTION ENGLISH SCHOOL firmographics
Firmographics- Name
- ASSUMPTION ENGLISH SCHOOL
- Legal name
- Assumption English School
- Website
- https://assumptionenglish.moe.edu.sg
- Company type
- Public
- Founded year
- 1953
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Assumption English School is a Singapore government-aided Catholic secondary school founded in 1953, serving students aged 12–17 (Sec 1–5) in Western Singapore through MOE-funded academic, character, and CCA programmes, with integrated EdTech, AI literacy, and Apple iPad 1:1 learning.
- Ownership category
- akta.pro rank
ASSUMPTION ENGLISH SCHOOL industry classification
Industry- Product category
- Secondary Education
- NAICS
- Elementary and Secondary Schools (61111), Educational Services (611)
- SIC
- Services-Educational Services (8200)
- akta.pro primary industry
- Curriculum, Lesson Planning & Instructional Content Platforms (EDAJAMAD)
- akta.pro secondary industry
- Arts Education Instruction (Visual/Performing) (EDAJAFAK)
Keywords
Where ASSUMPTION ENGLISH SCHOOL is headquartered
LocationHeadquarters
- HQ city
- Singapore
- HQ country
- Singapore
- HQ region
- Asia
Offices1 record
Markets served
ASSUMPTION ENGLISH SCHOOL business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Technology or R&D, Infrastructure, Marketing or Sales
Revenue model
- Government Funded Education: Assumption English School is a Singapore government school established in 1953, funded by the Ministry of Education (MOE). As a government school, it operates under MOE's framework and receives public funding for operations.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Annual | MOE Financial Assistance Scheme (FAS) 2026 - Full subsidy for eligible families |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels6 records
ASSUMPTION ENGLISH SCHOOL product offering
Product offeringCore offering
Assumption English School is a Singapore government-aided Catholic co-educational secondary school delivering Sec 1-5 education. Core offerings include the national academic curriculum, Applied Learning Programmes (SPEAK Programme, ALP Productions), Learning for Life Programme (DINAN Leadership), character education through the REAL Programme and GABRIEL Programme, Co-Curricular Activities in sports and performing arts, and Direct School Admission for talent areas including Basketball, Community Youth Leadership, Debating & Public Speaking, Floorball, Football, Judo, and Softball. Delivery is supported by a 1:1 Apple iPad PLD programme and MOE EdTech Masterplan 2030 integration.
Product overview
Assumption English School (AES) is a co-educational Catholic secondary school established in 1953, currently the only co-educational Catholic secondary school in Western Singapore. The school's educational offering is built around a comprehensive Technology Enabled Learning framework that includes Personal Learning Devices (iPads), AI Literacy curriculum, and EdTech integration through MOE's EdTech Masterplan 2030. AES offers a diverse portfolio of academic programmes including English Language & Literature (with SPEAK Programme, ALP Productions, and Theatrical Experience), Mother Tongue Languages, Mathematics, Science (Young Scientists Programme and Science Experiential Projects), Humanities (Inquiry Based Learning and READ Programme), Craft & Technology, Physical Education, and Aesthetics Education. Character development is delivered through multiple signature programmes: DINAN Leadership Programme (Learning for Life Programme), GABRIEL Programme, REAL Programme, and Co-Curricular Activities. The school also participates in Direct School Admission for various sports and debating. Students benefit from Apple-exclusive apps on their PLDs (Goodnotes, SketchUp, GarageBand) alongside Google Suite for Education and Microsoft 365.
Differentiator
Problem solved
Functional benefit
Brands
- AssumptionKnight: The official mascot of Assumption English School, representing the core student outcomes of Fortitude, Mastery, and Charity. All students of AES are referred to as AssumptionKnights.
Products and services
- Technology Enabled Learning Programme School-wide programme integrating MOE's EdTech Masterplan 2030 and Singapore Student Learning Space (SLS) into teaching and learning, with teachers using Key Applications of Technology (KATs) for lesson planning. Targeted at AES Sec 1-5 students and teachers.
- Personal Learning Devices (PLD) Programme
Companies that use ASSUMPTION ENGLISH SCHOOL
Customer profileNamed customers2 records
Segments3 records
Ideal customer profiles1 record
ASSUMPTION ENGLISH SCHOOL technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration7 records
AI capability2 records
Feature4 records
ASSUMPTION ENGLISH SCHOOL partnerships and signals
Strategic signalPartnerships
15 partnerships are on record, tiered core and minor.
- Asian Young Leaders for Human Fraternity (AYLHF) Partner SchoolscoreAYLHF is a youth impact initiative launched in 2023. Partner schools include St. Joseph Junior High School (Jakarta, Indonesia), Waringin Junior High School (Bandung, Indonesia), Kebon Dalem Junior High School (Semarang, Indonesia), Kindai University Junior High School (Osaka, Japan), Montfort College (Chiang Mai, Thailand), Anglo-Chinese School (Barker Road), and Crest Secondary School (Singapore).
- Apple Learning InstitutecoreApple Learning Institute trainers conduct professional development sessions for AES teachers on using iPads effectively in classroom instruction, enhancing technology-enabled learning capabilities.
- Singapore Repertory Theatre (SRT)coreAES Secondary 3 Literature students attended Shakespeare in the Park performance of Macbeth with exclusive backstage access. SRT partnership provides authentic theatrical learning experiences and insight into professional theatre production.
- Football Association of Singapore (FAS)coreAES is a School Football Academy (SFA) as part of Unleash The Roar! (UTR!) national project. FAS provides specialised training including Goalkeeper Strength and Fitness and Sports Science training, with emphasis on character development.
- Sport Singapore (SportSG)corePartner with FAS in Unleash The Roar! (UTR!) national project to provide conducive daily training environment and develop footballers holistically through sports science approach.
- Singapore Judo FederationcoreAES Judokas have performed consistently well in competitions organised by the Singapore Judo Federation, including National School Games Judo Championships where they achieved Top 3 positions 2022-2024.
- Nature Society Singapore (NSS)minorPartnership for 'Every Singaporean a Naturalist (ESN)' programme where YSP students monitor and share about biodiversity within school.
- Singapore Press Holdings (SPH)minorIndustrial visit partner for CESSON Programme (Sec 4 & 5), providing students real-world exposure to professional media environment as part of future-readiness preparation.
- Changi General Hospital (CGH)minorIndustrial visit partner for CESSON Programme (Sec 4 & 5), providing students real-world exposure to healthcare industry as part of career exploration.
- Cyber Security Agency of Singapore (CSA)minorConducts career talk on cybersecurity industry for CESSON Programme students as part of post-secondary pathway exploration.
- voco OrchardminorIndustrial visit partner for CESSON Programme (Sec 4 & 5), providing students exposure to hospitality industry as part of career exploration.
- Society of Starfish SingaporeminorSociety of Starfish Singapore runs Project Starfish, an initiative supported by Foundation of Rotary Clubs Singapore, supporting out-of-school youths motivated to continue education and achieve N-level certificate.
- Assumption College BangkokcoreCultural Exchange Programme partner for Secondary 3 students. Students participate in Thai Cooking, Classical Dance, Musical Instruments, Puppets, and Kra Thong making with Thai buddies.
- Assumption College LampangcoreCultural Exchange Programme partner for Secondary 3 students in Thailand, part of internationalisation programme providing cross-cultural learning experiences.
- Montfort College Chiang MaicoreCultural Exchange Programme partner for Secondary 3 students in Thailand, strengthening Montfortian network connections across Asia.
Scale indicators7 records
Recent moves1 record
Expansion highlights6 records
ASSUMPTION ENGLISH SCHOOL competitors and assessment
Company assessmentDirect peers
- St. Joseph's Institution: Singapore Catholic boys' secondary school with similar Lasallian/Montfortian heritage to AES, competing in the same MOE-aided secondary school segment with overlapping DSA-Sec sports and leadership talent areas.
- Singapore Chinese Girls' School: Singapore government-aided girls' secondary school with strong academic streaming and broad CCA scope; comparable in MOE-aided structure, character education framework, and DSA-Sec talent pathways.
- River Valley High School: Singapore government-aided secondary school with comparable EdTech deployment, DSA-Sec sports/arts talent areas, and integrated character education programme; competes in the same Western-adjacent catchment.
- Hwa Chong Institution: Singapore premier government-aided secondary school with comparable EdTech adoption, broad CCA offerings, and DSA-Sec pathways; serves as an aspirational peer benchmark for academic and co-curricular excellence.
- Crest Secondary School: Singapore government secondary school and AYLHF partner of AES; comparable in MOE-aided structure and CCA programme design, providing a peer reference within the same partnership network.
- Anglo-Chinese School (Independent): Singapore Methodist secondary school (ACS family) with strong technology integration, broad CCA portfolio, and International Baccalaureate offering, competing for similar high-performing Sec 1 intake in the MOE-aided segment.
- Anglo-Chinese School (Barker Road): Singapore Methodist secondary school and AYLHF partner of AES; both are Singapore government-aided secondary schools serving Sec 1-5 with comparable CCA scope and DSA-Sec talent pathways, operating within the same MOE framework.
- Montfort Secondary School: Singapore secondary school run by the Montfort Brothers of St Gabriel, the same founding order as AES. Most direct peer given shared Montfortian identity, MGEI network membership, and overlapping CCA and character education offerings.
- Catholic High School: Singapore Catholic secondary school (government-aided) with comparable academic streaming, DSA-Sec talent pathways, and character education framework, competing directly with AES for Catholic-affiliated families.
- CHIJ St. Nicholas Girls' School: Singapore Catholic girls' secondary school under the Convent of the Holy Infant Jesus, sharing AES's Catholic character education emphasis and MOE-aided operating model; comparable in programme depth and DSA-Sec structure.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
ASSUMPTION ENGLISH SCHOOL social profiles
Digital presenceASSUMPTION ENGLISH SCHOOL financial estimates
Financial estimateRevenue estimate
Valuation estimate
ASSUMPTION ENGLISH SCHOOL leadership team
Management profileNumber of profiles
Profiles10 records
ASSUMPTION ENGLISH SCHOOL funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
ASSUMPTION ENGLISH SCHOOL M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about ASSUMPTION ENGLISH SCHOOL
What does ASSUMPTION ENGLISH SCHOOL do?
Assumption English School is a Singapore government-aided Catholic co-educational secondary school delivering Sec 1-5 education. Core offerings include the national academic curriculum, Applied Learning Programmes (SPEAK Programme, ALP Productions), Learning for Life Programme (DINAN Leadership), character education through the REAL Programme and GABRIEL Programme, Co-Curricular Activities in sports and performing arts, and Direct School Admission for talent areas including Basketball, Community Youth Leadership, Debating & Public Speaking, Floorball, Football, Judo, and Softball. Delivery is supported by a 1:1 Apple iPad PLD programme and MOE EdTech Masterplan 2030 integration.
Is ASSUMPTION ENGLISH SCHOOL a public or private company?
ASSUMPTION ENGLISH SCHOOL is a public company. It is classified as state government owned and is currently operating.
When was ASSUMPTION ENGLISH SCHOOL founded?
ASSUMPTION ENGLISH SCHOOL was founded in 1953. It employs 11 to 50 people.
Where is ASSUMPTION ENGLISH SCHOOL based?
ASSUMPTION ENGLISH SCHOOL is headquartered in Singapore, Singapore, in the Asia region.
How does ASSUMPTION ENGLISH SCHOOL make money?
One revenue line is on record: government Funded Education.
Who are ASSUMPTION ENGLISH SCHOOL's main competitors?
Direct peers on record are St. Joseph's Institution, Singapore Chinese Girls' School, River Valley High School, Hwa Chong Institution, Crest Secondary School, Anglo-Chinese School (Independent), Anglo-Chinese School (Barker Road), Montfort Secondary School, Catholic High School and CHIJ St. Nicholas Girls' School.
Does ASSUMPTION ENGLISH SCHOOL have an API?
No public API is recorded for ASSUMPTION ENGLISH SCHOOL.
What industry is ASSUMPTION ENGLISH SCHOOL in?
ASSUMPTION ENGLISH SCHOOL's product category is Secondary Education. Its primary akta.pro industry code is EDAJAMAD, Curriculum, Lesson Planning & Instructional Content Platforms, with a secondary code of EDAJAFAK, Arts Education Instruction (Visual/Performing). Its NAICS code is 61111 and its SIC code is 8200.