atecresa

What atecresa does

Atecresa (legal name ATECRE, S.A.) is a Spanish sociedad anónima founded in 1982 and headquartered in La Laguna, Tenerife, that develops, distributes, and supports point-of-sale (POS/TPV) technology across Spain's Canary Islands. Its flagship product, Ategest TPV, is the canonical install in the regional market, deployed at more than 15,000 customer sites spanning restaurants, bars, retail, hotels, hospitality, and small industrial operators, with named accounts including airline Binter and the municipal Parque Marítimo. The portfolio is anchored by proprietary software (Ategest TPV, cloud SaaS control panel, kitchen display systems, digital menus, mobile ordering) and extended through hardware and software distribution partnerships with PUDU Robotics, Cashlogy cash management, SHIFT4 Dine, Trend Robotics (Carbot, ClickUP), and EnerkeeperB2 energy management.

The underlying technology stack combines on-premise TPV terminals, cloud-hosted SaaS back-office, and integrated peripheral hardware (KDS, mobile POS, robotics). Recent feature work includes generative AI image generation for product catalogs and AI-assisted article management. The product is localized for the Canary Islands' IGIC indirect tax regime and Spain's Verifactu invoicing regulation, both of which are baked into the software and represent ongoing maintenance leverage.

The business model is a hybrid of software subscriptions (SHIFT4 Dine from €39/month, cloud SaaS panel fees), hardware sales (TPV terminals, KDS displays, robotics), and managed services delivered by an in-house technical team. Go-to-market is a direct enterprise field-sales motion supported by dedicated technology consultants covering all eight islands; there is no apparent channel/partner program, no third-party reseller network, and no disclosed self-serve onboarding. Customer segments are predominantly SMB and mid-market local businesses, with a small number of public-sector and larger commercial accounts.

Name

atecresa

Legal name

ATECRE, S.A.

Website

https://atecresa.com

Company type

Private

Founded year

1982

Operating status

Operating

Headcount range

11–50 employees

Short description

Atecresa develops and distributes point-of-sale software (Ategest TPV) and complementary SaaS, robotics, and cash-management technology to 15,000+ restaurants, bars, retailers, hotels, and small industrial operators across all eight of Spain's Canary Islands.

Ownership category

akta.pro rank

Product category

Point-of-Sale (POS) and Business Management Software for Hospitality and Retail

NAICS

Computer and Computer Peripheral Equipment and Software Merchant Wholesalers (423430), Service Establishment Equipment and Supplies Merchant Wholesalers (42385)

SIC

Wholesale-Computers & Peripheral Equipment & Software (5045)

akta.pro primary industry

Integrated POS Payments (ISVs & Vertical POS Platforms) (FSAMADAD)

akta.pro secondary industries

POS Payment Software & Middleware (Terminal OS, Apps, Device Management) (FSAMADAC), Payments, Billing & Invoicing (THALACAJ), POS, SoftPOS & In-Person Acceptance Infrastructure (FSAGABAO), Restaurant Technology Supplies (POS Hardware, Kiosks) Wholesale (AFAIALAM)

Keywords

• Point of sale systems
• Restaurant management software
• Service robotics
• Hospitality technology solutions
• Cash management automation

Headquarters

HQ city

La Laguna

HQ country

Spain

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Software

Cost components

Personnel, Technology or R&D, Operations, Supply Chain, Marketing or Sales, Infrastructure

Revenue model

1. Software Subscriptions (Ategest TPV, SaaS, Management): Monthly subscription model for Ategest software suite including TPV, cloud panel, and management tools. Includes updates, regulatory compliance (Verifactu, IGIC), and technical support.
2. SHIFT4 Dine Hardware + Software Package: All-in-one TPV solution including hardware (card reader, thermal printer), software, 24/7 customer support, and lifetime warranty. Priced from €39/month with hardware included.
3. Service Robots (PUDU): Sale of service robots including BellaBot, KettyBot, PUDU CC1, PUDU T300, PUDU T600, FlashBot, SH1 for delivery, cleaning, and hospitality applications.
4. Cashlogy Cash Management Systems: Intelligent cash drawer systems for automated cash handling, validation, and reconciliation.
5. Scales and Scanners: High-precision scales and 2D scanners for retail commerce, connected to Ategest TPV.
6. Technical Support and Maintenance: Technical support services including remote assistance, on-site support across all 8 Canary Islands, preventive maintenance, updates, and training. Customers with maintenance contracts receive included technical support.
7. Hotel Solutions (Beds, Carts, Energy): Electric bed lifting systems (ClickUP), motorized cleaning carts (CARBOT), energy efficiency solutions (EnerkeeperB2), and other hotel-specific technology solutions.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels6 records

Core offering

Atecresa sells, integrates and supports technology solutions for restaurants, bars, retail commerce, hotels and industry across the Canary Islands. Its core commercial offering is the proprietary Ategest TPV point-of-sale software suite (including Ategest TPV Pro, Ategest Gestión multi-location management, Ategest SaaS cloud control panel, MyKitchen kitchen displays, MyGest mobile order takers, MyOrder QR digital menus, Ategest Kiosk self-service, and Cashlogy automated cash drawers), distributed alongside the SHIFT4 Dine all-in-one packaged POS, PUDU service and cleaning robots, hotel-specific equipment (ClickUP bed lifters, Carbot motorized carts, Digital Concierge kiosks, EnerkeeperB2 energy savers), and connected scales and scanners. Revenue is generated through monthly software subscriptions, hardware sales and recurring technical support contracts.

Product overview

Atecresa's product portfolio is a platform-plus-modules architecture centered on Ategest TPV as the core POS system. The ecosystem includes SHIFT4 Dine as an alternative all-in-one POS package; Ategest Gestión for multi-location centralized management; and Ategest SaaS for cloud-based remote control. Complementary modules include MyKitchen (kitchen display), Ategest Kiosk (self-service ordering), MyGest (mobile ordering handhelds), MyOrder/MyQRMenu (QR digital menus), DOJO (payment processing), and Cashlogy (automated cash handling). The company also distributes PUDU robotics including BellaBot Pro, KettyBot Pro, T300, T600, FlashBot, CC1, and SH1 for delivery, service, and cleaning; plus hospitality equipment (Carbot motorized carts, ClickUP bed elevation systems), Digital Concierge kiosks, EnerkeeperB2 energy optimization, and weighing/scanning hardware. All solutions are specifically adapted for the Canary Islands market with IGIC tax compliance and local on-site support.

Differentiator

Problem solved

Functional benefit

Products and services

• Ategest TPV Pro Comprehensive POS bundle combining Ategest TPV software, central management dashboard, employee time tracking and real-time data replication across multiple locations, designed for restaurants, bars, retail and hotels in the Canary Islands.
• Ategest TPV Market-leading POS software in the Canary Islands featuring offline operation, Verifactu and IGIC compliance, modular plugins, and real-time stock and inventory control.
• SHIFT4 Dine All-in-one packaged POS solution including hardware (card reader, thermal printer), software, 24/7 customer service and lifetime warranty, priced from €39/month with no initial investment and cloud back office.
• MyKitchen Kitchen display system showing orders in real time with color-coded priority by wait time, eliminating paper tickets and coordinating kitchen-to-service communication.
• Ategest Kiosk Self-service kiosk for autonomous customer ordering and payment that reduces queues, increases average ticket size, and synchronizes with Ategest TPV in real time with automatic stock and price updates.
• Cashlogy Intelligent cash management system that automates counting, validation and change return, operating in attended (employee-operated) or unattended (customer self-service) modes to eliminate cash discrepancies.
• Ategest Gestión Centralized business management software controlling purchasing, stock, suppliers and sales across multiple POS locations with real-time reporting for chains and groups.
• MyGest Mobile/tablet order-taking application that turns waitstaff devices into professional ordering tools, sending orders instantly to TPV and kitchen with up to 5 handhelds per terminal, delivering 30% faster service and 0 errors.
• DOJO Payment terminal and gateway that integrates directly with Ategest TPV to process card payments, QR codes, Apple Pay, Google Pay, digital receipts, refunds and tips, available as DOJO GO for fixed counter or DOJO Pocket for mobile waitstaff.
• MyOrder / MyQRMenu QR-code based digital menu allowing customers to browse, order and pay from their own mobile without an app download, available in order-only or order-and-pay modes, synchronizing to TPV and kitchen with multi-language, photos and allergen support.
• Ategest SaaS Cloud-based control panel providing remote business oversight including sales dashboards, AI-powered automatic image generation for product catalog items, price management and multi-location reporting.
• BellaBot Pro Premium PUDU service robot for food delivery, tray return and customer greeting, with 40kg load capacity, 11-hour battery, advertising display screen, plate recognition, tray lights, and visual and voice guidance using VSLAM+LiDAR navigation.
• KettyBot Pro Multi-functional PUDU robot combining food delivery with digital host capabilities and an 18.5-inch advertising screen, designed for narrow passages with 537mm width.
• PUDU T300 Industrial PUDU delivery robot with 300kg payload capacity, VSLAM+LiDAR navigation, 60cm passability, 12-hour autonomy, three operating modes (auto-delivery, follow, electric assist) and ISO 3691-4 compliance.
• PUDU CC1 PUDU 4-in-1 intelligent cleaning robot combining sweeping, mopping, scrubbing and vacuuming with 17,000Pa suction power, automatic water refill and drain, PUDU SLAM navigation and up to 5 hours battery life.
• PUDU T600 Autonomous PUDU heavy-load transport robot with 600kg capacity, VSLAM+LiDAR SLAM navigation, intelligent elevator management, VDA5050 protocol compatibility and obstacle projection for hotel and industrial logistics safety.
• PUDU FlashBot PUDU room service delivery robot with 4 adjustable compartments, VSLAM+ navigation for interior and semi-outdoor use, elevator control integration and NFC access for hotel room service.
• PUDU SH1 PUDU vertical smart scrubber dryer with 20,000Pa suction, 360-degree cleaning head, vertical surface cleaning capability and app-based cleaning reports.
• ClickUP Motorized bed lifting system that elevates standard bed frames to 3 programmable heights, with 120-180kg load capacity, stainless steel construction and plug-and-play installation that requires no construction work, designed to reduce housekeeper strain.
• Carbot Motorized housekeeping cart converting traditional carts to electric drive using Samsung lithium batteries, with 160-300kg capacity, INOX 316 stainless steel structure, ultra-quiet operation under 15dB and up to 16 hours autonomy, CE certified.
• Digital Concierge Digital reception kiosk for hotels offering tourist activity bookings, transportation reservations and multilingual 24-hour support, generating 5% commission on transactions.
• EnerkeeperB2 Patent-protected energy-saving device installed at the low-voltage header that reduces electrical consumption by 6-12%, improves supply quality and extends equipment life, using triple concentric winding and double zigzag technology, SGS and CE certified.
• Magriña Scales and Scanners High-precision scales and 2D scanners for retail POS integration that connect directly to Ategest TPV for automatic weight and price transmission.

Quantifiable outcome

• Up to 85% reduction in service time (study with Regenering consulting firm)
• +9 more outcomes

Named customers24 records

Segments4 records

Ideal customer profiles4 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration7 records

AI capability3 records

Feature13 records

Partnerships

Seven partnerships are on record, tiered core and minor.

• DOJOcoreTechnology or IntegrationDOJO is the payment terminal integrated directly with Ategest TPV. The amount transfers automatically, payment is processed instantly, and no double entry is required. Offers two models: DOJO GO for fixed counter and DOJO Pocket for mobile waitstaff payment.
• SHIFT4 DinecoreTechnology or IntegrationSHIFT4 Dine is an all-in-one TPV solution distributed by Atecresa including hardware, card reader, and thermal printer with lifetime warranty. Priced from €39/month. Includes 24/7 customer service and cloud back office.
• CashlogycoreTechnology or IntegrationCashlogy is an intelligent cash drawer system that automates cash handling, validation, and change return. Offered in attended mode (employee-operated) and unattended mode (customer self-service). Eliminates cash discrepancies.
• PUDUcoreTechnology or IntegrationPUDU is a manufacturer of service robots including BellaBot, KettyBot, PUDU CC1, PUDU T300, PUDU T600, FlashBot, and SH1 for delivery, cleaning, and hospitality applications. Atecresa is the authorized distributor in Canary Islands.
• VerifactucoreTechnology or IntegrationAtegest software suite is certified compliant with Verifactu fiscal regulations effective July 2025, ensuring legal invoicing and fiscal traceability.
• RegeneringminorStrategic or Co-development PartnerProductivity consulting firm that conducted a study with Atecresa measuring the real impact of technology on Canary Islands hospitality service. Study demonstrates up to 85% reduction in service time.
• Trend RoboticscoreChannel Partner/ Reseller/ DistributorOfficial distributor in Canary Islands for Trend Robotics products including CARBOT motorized carts and ClickUP bed lifting systems. Products address hotel housekeeping efficiency and comply with new Canary Islands tourism labor regulations.

Scale indicators14 records

Recent moves6 records

Expansion highlights6 records

Broad incumbents

• Lightspeed Restaurant: Lightspeed offers a global cloud POS for restaurants, retailers, and hospitality SMBs with integrated payments and e-commerce. Directly comparable to Atecresa's combination of POS + payments + multi-vertical SMB focus, though at substantially larger scale.
• SumUp: SumUp is a European SMB payments + POS provider offering card readers, point-of-sale software, and restaurant/retail bundles across multiple EU markets. Comparable to Atecresa's DOJO + SHIFT4 Dine + Ategest payment-acceptance stack in European SMB focus and product breadth.
• Square (Block): Square provides SMB point-of-sale, payments, and restaurant/retail software under the Block umbrella, with broad global reach. Comparable to Atecresa as a ubiquitous SMB POS + payments stack targeting restaurants and small retailers, but with vastly greater R&D and geographic reach.
• Toast: Toast is the leading US restaurant POS + payments platform serving full-service and quick-service restaurants with integrated software, payments, and fintech tools. It is comparable to Atecresa as the most prominent vertical restaurant-POS incumbent Atecresa competes against for feature parity and mid-market mindshare.

Direct peers

• TouchBistro: TouchBistro is an iPad-based restaurant POS focused on SMB and full-service restaurants with table-side ordering, payments, and kitchen display. Closely comparable to Atecresa's Ategest + MyGest stack in product, target customer, and SMB-restaurant go-to-market.
• CoverManager: CoverManager is a Spanish restaurant-management platform offering reservations, online ordering, POS, and digital-menu tools across Spain and Latin America. Directly comparable to Atecresa in vertical (Spanish restaurants), product mix (POS + digital menu + ordering), and SMB/chain hospitality focus.
• Slerp: Slerp is a Spanish restaurant commerce platform providing online ordering, digital menus, payments, and direct-to-consumer tools. Comparable to Atecresa's MyOrder/MyQRMenu + payments stack targeting restaurant SMBs in Spanish-speaking markets.

Others

• Shift4 Payments: Shift4 Payments is the US-based payments + hospitality technology provider whose SHIFT4 Dine POS bundle Atecresa distributes in the Canary Islands. Not a competitor but a critical upstream partner/dependency whose product strategy directly shapes Atecresa's packaged offering.

Emerging players

• Mews: Mews is a cloud hospitality management system (PMS) for hotels, hostels, and serviced apartments with integrations for payments, POS, and automation. Comparable to Atecresa's hotel-tech stack (Digital Concierge, ClickUP, PUDU FlashBot/T600) as a modern hotel operations platform increasingly intersecting with POS and automation.
• Cloudbeds: Cloudbeds is a hospitality management suite combining PMS, channel manager, booking engine, and POS integrations for independent hotels and groups. Comparable to Atecresa as a growing hotel-tech platform where POS, payments, and operational automation intersect with the hospitality customers Atecresa serves.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks5 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/atecre-s.a.

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about atecresa