What ATMA Foundation does

ATMA Foundation is a non-profit charitable trust founded on 8 May 2006 in Thrissur, Kerala by C.K. Suresh, operating 14 projects and 4 major campaigns across child protection, education, health and wellness, women empowerment, and community development. The organization serves vulnerable children and girls, adolescents and youth, women (including survivors of domestic violence), senior citizens, rural populations, families, and teachers, delivering all services free of cost. Flagship programs include ATMA Gurukulam (residential care home for disadvantaged girls, 89 beneficiaries), ATMA Uyare (online learning support reaching 600+ children across 36 Child Care Institutions in Kerala with 30+ remote volunteer teachers), ATMA DAFEC (digital and financial literacy through standalone and travelling classrooms), ATMA Family Counselling Centre, ATMA Child & Adolescent Development Centre, ATMA Vayobandhu (senior citizen helpline), ATMA Kalakshetram (classical arts), and the upcoming ATMA Harmony Village (an integrated campus project estimated at INR 250+ Cr).

The revenue model is a hybrid non-profit mix: individual donations (eligible for 50% Section 80G tax exemption, routed through SBI Collect, QR codes, and FCRA for foreign donors), corporate CSR contributions (Lenovo, Bank of India, Trent-Tata, Firmenich Aromatics), government grants (less than 10% of total funding, from Ministry of Culture, Kerala WCD, and District Administration), and crowdfunding partnerships (Give platform for US/UK tax benefits). Administration expenses are maintained below 5%. The organization is governed by a 5-member Board of Trustees and 7-member Managing Committee, supported by 21 paid employees, 50+ annual student interns, and a volunteer network spanning 50 villages. Distribution is omnichannel: direct field delivery, MoU-based academic partnerships, government co-implementation (Railway Child Help Desk, ATMA SPC under Protection of Women from Domestic Violence Act 2005), and online self-serve platforms.

ATMA Foundation became the first NPO from Kerala to register on the Social Stock Exchange segment of the National Stock Exchange in January 2025, complementing existing credentials including FCRA, CSR-1, 12A, 80G, ISO certification, and Great Place to Work certification. The organization has documented 396,000+ families impacted through 2,400+ outreach events from May 2006 to March 2025.

Name

ATMA Foundation

Legal name

ATMA Foundation

Website

https://atmafoundation.org

Company type

Private

Founded year

2006

Operating status

Operating

Headcount range

11–50 employees

Short description

ATMA Foundation is a Thrissur-based non-profit charitable trust operating 14 social development projects across child care, education, health, women empowerment, and community welfare in Kerala, serving vulnerable children, youth, women, senior citizens, and rural populations through free services funded by individual donations, CSR, and government grants.

Ownership category

akta.pro rank

Product category

Social Services and Community Development

NAICS

Other Individual and Family Services (624190), Individual and Family Services (6241), Child and Youth Services (624110)

SIC

Services-Social Services (8300)

akta.pro primary industry

Family & Parenting Support Services (BPAGAEAC)

akta.pro secondary industries

Mental Health & Crisis Support Services (BPAGACAD), Domestic Violence & Abuse Support Services (BPAGAEAD), Family Resource Centers & Wraparound Support Services (EDACALAH)

Keywords

• Child protection services
• Women empowerment programs
• Community development initiatives
• Education support services
• Social welfare organization

Headquarters

HQ city

Thrissur

HQ country

India

HQ region

Asia

Offices6 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Infrastructure, Others

Revenue model

1. Individual Donations: One-time and recurring donations from individual donors in India and abroad. Donors receive 50% tax exemption under Section 80G of Income Tax Act. Indian donors can contribute via SBI Collect or QR code. Foreign donors receive FCRA account details.
2. CSR Contributions: Corporate Social Responsibility funding from companies aligned with Section VII of Companies Act. ATMA Foundation is CSR-1 registered and has received support from Lenovo, Bank of India, Trent-Tata, and other companies for specific projects.
3. Government Grants: Project-specific funding from Government of India and Government of Kerala, constituting less than 10% of total funding needs. Includes support from Ministry of Culture, Department of Women & Child Development, and District Administration.
4. Crowdfunding Platform Partnerships: Fundraising campaigns through platforms like Give that provide US and UK tax benefits for international donors.

Pricing tiers

Go-to-market motion3 records

Distribution channels10 records

Marketing channels10 records

Core offering

ATMA Foundation is a non-profit charitable trust that delivers free social development programs across Kerala, operating 14 projects covering residential childcare (ATMA Gurukulam Girls' Home), child rescue (Railway Child Help Desk), online education for underprivileged children (ATMA Uyare), digital and financial literacy (DAFEC), classical arts training (ATMA Kalakshetram), family and adolescent counselling, senior citizen helpline (ATMA Vayobandhu), women empowerment and domestic-violence support (ATMA SPC, ATMA Shreya), community health (ATMA Ayush Health Center), disaster relief, and environmental sustainability (ATMA Prakrithi). Services are funded through individual donations, corporate CSR grants, and limited government support, with administrative expenses maintained below 5%.

Product overview

ATMA Foundation is a non-profit voluntary organisation offering a diverse portfolio of social development programs across Kerala, India. The organisation operates 14 projects spanning child protection and care (ATMA Gurukulam, Railway Child Help Desk), education and empowerment (ATMA Uyare, Digital & Financial Empowerment Centre), health and wellness (ATMA Ayush Health Center, Family Counselling Centre, Child & Adolescent Development Centre), and community development (Living in Harmony Campaign, Livelihood Initiatives, Disaster Relief). Additional programs include arts promotion (ATMA Kalakshetram), senior citizen support (ATMA Vayobandhu), women's empowerment (ATMA SPC, ATMA Shreya), and environmental sustainability (ATMA Prakrithi). The flagship initiative is ATMA Harmony Village, a comprehensive campus integrating multiple service projects for sustainable community development.

Differentiator

Problem solved

Functional benefit

Brands

• ATMA Gurukulam: Residential care home for disadvantaged girls with focus on education and holistic development
• ATMA Uyare
• ATMA Vayobandhu
• ATMA Ayush Health Center
• ATMA Digital & Financial Empowerment Centre (DAFEC)
• ATMA Kalakshetram
• ATMA SPC (Service Providing Centre)
• ATMA Harmony Village
• ATMA RADC (Research & Development Centre)
• Living in Harmony Campaign
• P2P: Problems to Possibilities
• ATMA Prakrithi
• ATMA Shreya
• ATMA Family Counselling Centre
• ATMA Child & Adolescent Development Centre
• ATMA Gokulam
• Harmony

Products and services

• ATMA Gurukulam Children's Home Residential care home for disadvantaged girls without homes or caring parents, providing shelter, education, academic support, arts training, yoga, mentoring, and holistic development.
• ATMA Uyare Online learning support and mentoring program for underprivileged children in Child Care Institutions across Kerala, providing virtual classes, career guidance, foundation classes, and skill development.
• ATMA Digital & Financial Empowerment Centre (DAFEC) Digital literacy and financial inclusion program delivered via standalone and travelling classrooms, reaching underserved rural and interior populations with digital and financial awareness training.
• ATMA Kalakshetram Classical arts training program offering regular classes in Bharatanatyam, Mohiniyattam, and Carnatic Music across four locations in Thrissur, plus the ATMA Nrityotsav dance festivals.
• ATMA Family Counselling Centre Free expert counselling and guidance for individuals and families addressing family conflicts, behaviour problems, coping issues, stress management, and academic problems, including online counselling using the proprietary Harmony framework.
• ATMA Child & Adolescent Development Centre (ATMA CADC) One-stop centre offering counselling, guidance, assessment, learning-disability remediation, career guidance, and yoga therapy for students with behavioural issues or scholastic difficulties.
• ATMA Vayobandhu Helpline and support service for senior citizens covering doctor appointments, hospital visits, medicine procurement, digital tasks, and household assistance.
• ATMA Service Providing Centre (ATMA SPC) Free legal aid and counselling support for women victims of domestic violence, operating from Sanjeevani Seva Samithi, Urakam.
• ATMA Ayush Health Center Holistic health centre offering Ayurveda treatments, Panchakarma therapies, disease-oriented yoga classes, and consultations with specialist doctors in Thrissur.
• Living in Harmony Campaign Public campaign delivering talks, workshops, and meditation training on attitude change and perceptual shifts for happy living, family harmony, and healthier relationships.
• P2P: Problems to Possibilities Adolescent empowerment campaign using training approach to address psycho-social negativities such as substance abuse, suicides, and crime among teenagers.
• ATMA EC Initiatives Empowerment and compassion training labs and workshops developing values, skills, and abilities in volunteers, teachers, parents, children, youth, and professionals.
• Livelihood Initiatives Material support and guidance for women and youth to develop suitable livelihood means, including tailoring machines, subsidized laptops, and entrepreneurship workshops.
• ATMA Research & Development Centre (ATMA RADC) Academic research centre coordinating student internships, dissertation guidance, field studies, surveys, and conceptual analyses in the social development sector.
• ATMA Yogapeethom Yoga training and practice program for holistic health, including regular classes, yoga therapy for lifestyle diseases, and yoga campaigns.
• Community Health Support Primary health care camps, nutrition food kits, medical aid for long-term illness patients, and distribution of free mobility aids for economically backward communities.
• Saha Dharmam Chara Pre- and post-marital guidance and training through residential and non-residential workshops addressing physical, emotional, financial, and social aspects of marital harmony.
• Disaster Relief & Rehabilitation Material, financial, and counselling support for disaster-affected people, including active response during Kerala Floods 2018 and 2019 and the COVID-19 pandemic.
• ATMA Prakrithi Environment, sustainability, and climate action initiative including afforestation, tree planting, and biodiversity restoration programmes in collaboration with corporate CSR partners.
• ATMA Shreya Women empowerment programme supporting sustainable and financially viable livelihood activities through entrepreneurship workshops, trade-based training, handholding, mentoring, and material support.
• ATMA Gokulam Cattle-rearing and dairy farming initiative at Puranattukara promoting environmental sustainability and livelihood support, functioning at ATMA Gurukulam premises.
• We Care Campaigns Awareness campaigns and outreach initiatives focusing on rights and empowerment of children, women, and senior citizens.
• ATMA Railway Child Help Desk 24x7 child protection initiative at Thrissur Railway Station operating as Childline partner to rescue and restore unaccompanied and trafficked children.

Quantifiable outcome

• 396,000+ families impacted through 2,400+ outreach events (May 2006 - March 2025)
• +8 more outcomes

Named customers10 records

Segments9 records

Ideal customer profiles5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Eleven partnerships are on record, tiered core and minor.

• Department of Women & Child Development, Govt of KeralacoreStrategic or Co-development Partner · 1 January 2022ATMA SPC approved and aided by Dept of Women & Child Development under Protection of Women from Domestic Violence Act 2005. New project ATMA Service Providing Centre supported by the department.
• Singapore Red CrosscoreStrategic or Co-development Partner · 1 January 2019Partnership with Singapore Red Cross for community development projects, supporting ATMA's initiatives in Kerala.
• Apni PathshalacoreStrategic or Co-development Partner · 1 January 2019ATMA DAFEC partners with Apni Pathshala functioning as a Live Pod for providing free computer access to children.
• Childline India FoundationcoreStrategic or Co-development Partner · 1 January 2018Collaborative partner for Railway Child Help Desk implementation at Thrissur Railway Station. Joint project of Ministry of Railways and Ministry of Women & Child Development.
• SPICMACAYminorStrategic or Co-development Partner · 1 January 2017Collaboration with SPICMACAY for classical art workshops including Saparya (8 classical art forms) and Kalasandhya performances.
• GivecoreGTM or Marketing PartnerCrowdfunding platform partner enabling international fundraising. Contributions through Give provide US and UK tax benefits for foreign donors.
• NITI AayogcoreStrategic or Co-development PartnerNGO registration with NITI Aayog enabling ATMA to take up projects and programmes anywhere within India.
• Entrepreneurship Development Institute of IndiacoreStrategic or Co-development PartnerCollaboration for women entrepreneurship training including 26-day mushroom farming training program for 100 women.
• Academic Institutions (Universities and Colleges)coreStrategic or Co-development PartnerLong-term partnerships with academic institutions for student internships, dissertation guidance, and placement support. MoU-based collaboration with institutions committed to advancing social work education.
• Kudumbasree UnitsminorStrategic or Co-development PartnerPartnership with Kudumbasree SHG units for digital and financial empowerment training outreach and community engagement.
• Local Self-Government AgenciescoreStrategic or Co-development PartnerExtensive networking with local self-government agencies, educational institutions, and Panchayats for program implementation and community outreach.

Scale indicators22 records

Recent moves7 records

Expansion highlights7 records

Broad incumbents

• Reliance Foundation: Reliance Foundation is a large corporate foundation with rural development, education, health, and women's empowerment verticals — overlapping with most of ATMA's program portfolio. Relevant as a scale and CSR-channel benchmark rather than a direct head-to-head.
• Pratham Education Foundation: Pratham is a much larger, established Indian education NGO, comparable to ATMA Uyare's learning support mission. Relevant as a scale benchmark for how a digital + community learning model could expand nationally.

Others

• GiveIndia: GiveIndia is ATMA's crowdfunding platform partner enabling FCRA donations from US and UK donors. It is an ecosystem enabler rather than a direct competitor, but materially relevant because it routes ATMA's international giving channel.

Direct peers

• Childline India Foundation: Childline India Foundation is ATMA's direct peer in child protection — both operate Childline-partnered interventions and ATMA's Railway Child Help Desk was implemented as a Childline partner. Comparability is strongest on the child rescue/helpline model and government partnership structure.
• SOS Children's Villages India: SOS Children's Villages India runs residential care for vulnerable children, directly comparable to ATMA Gurukulam Girls' Home. Both operate accredited children's homes under the JJ Act and rely on sponsorship-based funding models (e.g., ATMA's INR 90,000/year child sponsorship tier).
• HelpAge India: HelpAge India is the most direct comparable for ATMA's Vayobandhu senior citizen helpline, with similar mission around elder care, daily-needs support, and healthcare access. Both rely on donations and CSR to deliver free services to senior beneficiaries.
• Bachpan Bachao Andolan: Bachpan Bachao Andolan focuses on child rights and child protection in India, comparable to ATMA's child-rescue work via Railway Child Help Desk and We Care campaigns. Both engage with government on child-protection policy and run community awareness programs.
• Child In Need Institute (CINI): CINI delivers integrated child survival, education, and family support in India — closely matching ATMA's child-care plus family counselling model. Both are non-profits combining direct service with community health and women's empowerment.
• Smile Foundation: Smile Foundation is a multi-program Indian NGO covering education, child care, women empowerment, and health — structurally similar to ATMA's 14-project portfolio. Comparable in multi-vertical delivery, corporate CSR mobilization, and pan-urban footprint.
• Magic Bus India Foundation: Magic Bus runs youth empowerment and life-skills programs for adolescents from underprivileged backgrounds, comparable to ATMA's P2P campaign and EC Initiatives (87,500+ youth trained). Both focus on psycho-social outcomes and corporate CSR partnerships.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights6 records

Customer concentration

• YouTubeyoutube.com/@ATMAFoundation
• Facebookfacebook.com/atmafoundation
• LinkedInlinkedin.com/company/atmafoundation

Revenue estimate

Valuation estimate

Number of profiles

Profiles12 records

Funding overview

Funding rounds

Investors

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M&A

Investments

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Frequently asked questions about ATMA Foundation