ATS RAUW
ATS Rauw is a family-owned Belgian custom manufacturer of commercial trailers, semi-trailers, and truck superstructures, with exclusive Belgian distribution rights for PALFINGER cranes, KEMPF tipper vehicles, and LEGRAS walking floor trailers.
- Company typePrivate
- Founded1984
- HeadquartersBüllingen, Belgium
- Headcount11–50
- GTM typeB2B
- OfferingHardware or Manufacturing
What ATS RAUW does
ATS Rauw PGmbH is a family-owned Belgian manufacturer of custom commercial vehicles, headquartered and operating exclusively from a single facility in Büllingen (Walloon Region / Ostbelgien), at Morsheck 1, B-4760. Founded in 1984 by Marcel Rauw, the company designs and produces trailers, semi-trailers, truck bodies, container systems, auxiliary frames, and special fabrications under its own ATS Rauw brand, and since 2003 has manufactured more than 300 own-brand units. In parallel, ATS Rauw holds exclusive Belgian import and distribution rights for PALFINGER cranes and hook systems (since 1986), KEMPF tipper vehicles (since 1998), LEGRAS walking floor semi-trailers (since 2021), and SPIER closed box bodies, providing complementary product lines without the development cost.
The company's technology base is conventional but fully vertically integrated: a CAD-based engineering bureau (in operation since 2002 under Raymond Rauw) feeds a 5,000+ m² production hall equipped with CNC plasma cutting installations (commissioned 2007 and 2022), a Darley press brake (2011), large-volume sandblasting and painting cabins, and final assembly — all performed on-site in Büllingen. The facility sits on approximately 22,000 m² of operational and storage land, including an adjacent depot acquired in 2001. The company is ISO 9001:2015 certified and operates a mobile service fleet plus a ~9,000-article spare parts inventory.
ATS Rauw generates revenue through four streams: (i) one-off custom manufacturing and sale of ATS Rauw-branded vehicles, (ii) import/distribution margin on KEMPF, LEGRAS, SPIER, and PALFINGER products, (iii) repair, maintenance, and restoration services including mobile on-site support, and (iv) recurring rental of stock semi-trailers. Pricing is quoted on request for all products. GTM is sales-led and direct: customers reach the company via phone, email, contact form, or at trade exhibitions such as Matexpo and Foire de Libramont. End customers are Belgian B2B enterprises across four vertical segments — transport and logistics, agriculture, recycling and scrap, and construction — with custom-built configurations designed to maximize payload, durability, and uptime. Following founder Marcel Rauw's death in 2014, the company is led by his daughter Kerstin Rauw (General Manager) and Frederik Michels (Co-Director), with Raymond Rauw as delegated quality management representative.
ATS RAUW firmographics
Firmographics- Name
- ATS RAUW
- Legal name
- ATS Rauw PGmbH
- Website
- https://atsrauw.eu
- Company type
- Private
- Founded year
- 1984
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- ATS Rauw is a family-owned Belgian custom manufacturer of commercial trailers, semi-trailers, and truck superstructures, with exclusive Belgian distribution rights for PALFINGER cranes, KEMPF tipper vehicles, and LEGRAS walking floor trailers.
- Ownership category
- akta.pro rank
ATS RAUW industry classification
Industry- Product category
- Commercial Vehicle Manufacturing
- NAICS
- Motor Vehicle Body and Trailer Manufacturing (3362), Motor Vehicle Body Manufacturing (336211), Truck Trailer Manufacturing (336212)
- SIC
- Truck & Bus Bodies (3713), Truck Trailers (3715)
- akta.pro primary industry
- Truck Body & Upfitting Manufacturing (Box Bodies/Service Bodies/Cranes/Liftgates) (IMACABAI)
- akta.pro secondary industries
- Truck Body & Upfit Manufacturing (Box/Dump/Service/Refuse) (IMACAGAC), General Heavy-Duty Truck & Bus Repair (Full-Service Shops) (TLAKABAA)
Keywords
Where ATS RAUW is headquartered
LocationHeadquarters
- HQ city
- Büllingen
- HQ country
- Belgium
- HQ region
- Europe
Offices2 records
Markets served
ATS RAUW business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Personnel, Supply Chain, Operations, Infrastructure, Technology or R&D, Marketing or Sales
Revenue model
- Commercial Vehicle Manufacturing: Design, manufacture, and sale of custom-built trailers, semi-trailers, and truck superstructures including flatbeds, tippers, and containers. Products are branded under ATS Rauw name and sold directly to customers. Manufacturing is performed entirely in-house at the Büllingen facility.
- Import/Distribution of Third-Party Brands: Exclusive import and distribution of KEMPF tipper vehicles and LEGRAS walking floor trailers for Belgium. Revenue generated from sales margin on imported products.
- Repair and Maintenance Services: Full-service repair workshop performing maintenance, repair, and restoration on all types of truck superstructures, handling cranes, trailers, and semi-trailers. Services include hydraulic, pneumatic, electronic, welding, sandblasting, and metallizing work. Also serves vehicles of other brands.
- Vehicle Rental: Rental of various semi-trailers for indefinite periods. Provides customers with vehicles for temporary needs.
Go-to-market motion1 record
Distribution channels3 records
Marketing channels4 records
ATS RAUW product offering
Product offeringCore offering
ATS RAUW designs and manufactures custom-built commercial vehicles — trailers, semi-trailers, truck bodies, containers, auxiliary frames, and special fabrications — entirely in-house at its Büllingen facility. As exclusive Belgian importer it also distributes PALFINGER cranes and hook systems, KEMPF tipper vehicles, LEGRAS walking floor semi-trailers, and SPIER box bodies, and operates a repair workshop, mobile service, spare parts warehouse, and rental fleet.
Product overview
ATS Rauw is a family-owned commercial vehicle manufacturing company founded in 1984, operating from Büllingen, Belgium. The company designs and manufactures custom-built trailers, semi-trailers, truck bodies, and auxiliary frames under its own ATS RAUW brand (established 2002). The portfolio includes central axle trailers (Types ZA, TA), drawbar trailers (Types PA, CA, SCA), and semi-trailers (Types SA) for construction materials, wood transport, and container applications. As an exclusive partner, ATS Rauw distributes PALFINGER cranes and hook systems, KEMPF tipper vehicles and trailers, LEGRAS walking floor semi-trailers, and SPIER box bodies. The company operates a 5,000+ m² production facility with in-house capabilities spanning engineering, CAD design, metal construction, plasma cutting, bending, welding, sandblasting, painting, and final assembly. Services include a repair workshop, mobile service, spare parts inventory, and custom hydraulic system manufacturing.
Differentiator
Problem solved
Functional benefit
Products and services
- ATS RAUW Trailers and Semi-Trailers (Anhänger & Auflieger) Own-brand trailers and semi-trailers in central axle (ZA, TA), drawbar (PA, CA, SCA) and semi-trailer (SA) configurations, designed and built to customer specification for construction materials, wood and container transport.
- PALFINGER Cranes and Hook Systems (Krane & Hakengeräte) Exclusive PALFINGER partner offering loader cranes and container hook systems (capabilities over 100 t/m) mounted on customer-specified vehicles.
- Custom Truck Bodies and Containers (Aufbauten & Container) Custom-built truck bodies and containers, including plateau (flatbed), tipper (kipper) and standard container designs, engineered for maximum profitability and superior stability.
- Auxiliary Frames and Assembly Kits (Hilfsrahmen & Aufbaukits) Torsion-resistant auxiliary frames and assembly kits planned, designed and produced in Büllingen, leveraging nearly 40 years of expertise.
- Special Custom Fabrication (Sonderbau) Special custom fabrications and complex projects planned and realized according to customer requirements, with feasibility and profitability as primary considerations.
- KEMPF Tipper Vehicles (Kipperfahrzeuge KEMPF) Exclusive Belgian importer offering a wide range of KEMPF brand tipper trailers and semi-trailers for all types of bulk goods, including recycling, agricultural, construction and container applications.
- LEGRAS Walking Floor Semi-Trailers (Schubbodenauflieger LEGRAS) Exclusive LEGRAS dealer in Belgium, offering walking floor semi-trailers with standard and side-door configurations, various covering systems and floor board types.
- SPIER Closed Box Bodies (Kofferaufbauten SPIER) SPIER box bodies for transporting furniture, parcels, pallets and other dry goods, offered through distribution partnership with the German manufacturer.
- Stock and Rental Vehicles (Stock- & Mietfahrzeuge) Stock vehicles available for immediate delivery and rental services for various semi-trailers for short-term and indefinite periods.
- Repair Workshop Service (Atelier de réparation / Reparatur-Werkstatt) Fully equipped mechanical workshop performing maintenance, repair and restoration on trucks, cranes, trailers, semi-trailers, tippers and walking floors, including hydraulics, pneumatics, electronics, welding, sandblasting and metallization, also serving vehicles of other brands.
- Mobile Service (Servicemobil / Service mobile) Mobile breakdown service dispatching technicians to customer locations with a service van for on-site diagnosis, problem resolution and scheduling of further repairs.
- Spare Parts Warehouse (Ersatzteillager / Magasin de pièces de rechange) Large spare parts stock of approximately 9,000 articles corresponding to the product range, custom hydraulic hose and chain manufacturing, and distribution of various lashing materials.
Quantifiable outcome
- Produced the 300th ATS Rauw trailer in 2024, demonstrating sustained manufacturing output
- +2 more outcomes
Companies that use ATS RAUW
Customer profileNamed customers3 records
Segments4 records
Ideal customer profiles4 records
ATS RAUW technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature2 records
ATS RAUW partnerships and signals
Strategic signalPartnerships
Four partnerships are on record, tiered core and minor.
- LEGRAS IndustriescoreExclusive concessionary for LEGRAS brand in Belgium since 2021. ATS Rauw markets and sells LEGRAS walking floor semi-trailers, offering standard and side-door variants along with various covering systems and floor profiles.
- KEMPF FahrzeugbaucoreExclusive Belgian importer for KEMPF Fahrzeugbau since 1998. ATS Rauw commercializes the full range of KEMPF tipper vehicles including recycling, agricultural, construction, and container trailers. Also distributes KEMPF tipper body installations for trucks.
- PALFINGERcoreATS Rauw serves as exclusive partner for PALFINGER, installing various types of cranes and hook devices onto customer-specified vehicles. The partnership began in 1986 with the first PALFINGER crane installation (model PK17000) for the company Maraite. The company has since grown to sell cranes exceeding 100 t/m capacity.
- SPIERminorDistributes SPIER closed box bodies for furniture, parcel, pallet, and dry goods transport. SPIER is a German manufacturer offering a wide range of box body solutions.
Scale indicators7 records
Recent moves9 records
Expansion highlights4 records
ATS RAUW competitors and assessment
Company assessmentBroad incumbents
- PALFINGER: Austrian global leader in loader cranes, hookloaders and access platforms; ATS Rauw has been its exclusive Belgian partner since 1986, installing cranes and hook devices on customer vehicles — broader incumbent supplying the very equipment ATS Rauw upfits.
- Wielton: Polish pan-European trailer manufacturer (curtainsiders, tippers, box bodies, chassis) — competes with ATS Rauw on price-sensitive fleet tenders but operates at much larger scale; useful as a broad incumbent benchmark.
- Benalu: French manufacturer of tipper semi-trailers, walking floor trailers and bulk transport equipment — directly comparable in product category to ATS Rauw's tipper and walking floor lines, with broader European distribution.
- Schmitz Cargobull: Europe's largest trailer manufacturer producing semi-trailers, tippers and refrigerated bodies at pan-European scale — competes with ATS Rauw primarily on larger fleet tenders and sets the competitive benchmark on price, financing and telematics integration.
- KEMPF Fahrzeugbau: German manufacturer of tipper semi-trailers and truck bodies for recycling, agriculture and construction; ATS Rauw is the exclusive Belgian importer/distributor for KEMPF, making it both a partner and the closest upstream comparable for body/tipper design and scale.
- LEGRAS Industries: French manufacturer of walking floor semi-trailers and bulk transport solutions; ATS Rauw has been its exclusive Belgian dealer since 2021 — directly comparable product category (walking floor semi-trailers) with substantially larger manufacturing scale.
Direct peers
- LAG Trailers: Belgian manufacturer of bulk tipping trailers, walking floor trailers and tipper bodies — directly comparable to ATS Rauw in product range, customer verticals (agriculture, construction, recycling) and Belgian/Western European market focus.
- SPIER Fahrzeugwerk: German manufacturer of box bodies and dry-freight superstructures for furniture, parcel and pallet transport — ATS Rauw distributes SPIER in Belgium and competes with similar custom body-build capabilities for European fleet customers.
- Stas: Belgian manufacturer of aluminium tipper trailers, tipper bodies and walking floor trailers for agricultural, construction and recycling applications — directly comparable as a domestic Belgian custom trailer and body builder competing for the same fleet customers.
Regional players
- Hüffermann Transportsysteme: German specialist in container chassis, tipper trailers and hook-lift systems — comparable product offering to ATS Rauw's container and hook-lift upfitting lines, serving primarily the German market rather than Belgium.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
ATS RAUW social profiles
Digital presenceATS RAUW financial estimates
Financial estimateRevenue estimate
Valuation estimate
ATS RAUW leadership team
Management profileNumber of profiles
Profiles3 records
ATS RAUW funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
ATS RAUW M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about ATS RAUW
What does ATS RAUW do?
ATS RAUW designs and manufactures custom-built commercial vehicles — trailers, semi-trailers, truck bodies, containers, auxiliary frames, and special fabrications — entirely in-house at its Büllingen facility. As exclusive Belgian importer it also distributes PALFINGER cranes and hook systems, KEMPF tipper vehicles, LEGRAS walking floor semi-trailers, and SPIER box bodies, and operates a repair workshop, mobile service, spare parts warehouse, and rental fleet.
Is ATS RAUW a public or private company?
ATS RAUW is a private company. It is classified as family owned and is currently operating.
When was ATS RAUW founded?
ATS RAUW was founded in 1984. It employs 11 to 50 people.
Where is ATS RAUW based?
ATS RAUW is headquartered in Büllingen, Belgium, in the Europe region.
How does ATS RAUW make money?
Four revenue lines are on record. Commercial Vehicle Manufacturing is the primary driver. The others are import/Distribution of Third-Party Brands, repair and Maintenance Services and vehicle Rental.
Who are ATS RAUW's main competitors?
Broad incumbents on record are PALFINGER, Wielton, Benalu, Schmitz Cargobull, KEMPF Fahrzeugbau and LEGRAS Industries. Direct peers are LAG Trailers, SPIER Fahrzeugwerk and Stas. Hüffermann Transportsysteme is listed as a regional player.
Does ATS RAUW have an API?
No public API is recorded for ATS RAUW.
What industry is ATS RAUW in?
ATS RAUW's product category is Commercial Vehicle Manufacturing. Its primary akta.pro industry code is IMACABAI, Truck Body & Upfitting Manufacturing (Box Bodies/Service Bodies/Cranes/Liftgates), with a secondary code of IMACAGAC, Truck Body & Upfit Manufacturing (Box/Dump/Service/Refuse). Its NAICS code is 3362 and its SIC code is 3713.