Biz Kids
- Company typePrivate
- Founded2008
- HeadquartersSeattle, United States
- Headcount11–50
- GTM typeB2B and B2C
- OfferingDigital Commerce or Content
Biz Kids firmographics
Firmographics- Name
- Biz Kids
- Legal name
- BIZKID$ LLP
- Website
- https://bizkids.com
- Company type
- Private
- Founded year
- 2008
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Ownership category
- akta.pro rank
Biz Kids industry classification
Industry- Product category
- Financial Education Media
- NAICS
- Book Retailers and News Dealers (459210), Hobby, Toy, and Game Retailers (459120)
- SIC
- Retail-Hobby, Toy & Game Shops (5945)
- akta.pro primary industry
- Children’s Nonfiction Publishing (MPAJAFAE)
- akta.pro secondary industries
- Middle Grade Publishing (MPAJAFAC), Children’s Books & Educational Readers Retail (CRALAAAD), Educational/Children’s Learning Games & Puzzles Retail (CRALALAN)
Keywords
Where Biz Kids is headquartered
LocationHeadquarters
- HQ city
- Seattle
- HQ country
- United States
- HQ region
- North America
Markets served
Biz Kids business model
Business model- GTM type
- B2B and B2C
- Offering type
- Digital Commerce or Content
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D
Revenue model
- Online Courses: Digital courses sold through Teachable platform with two tiers: Basic ($79) and Premium ($99). Basic includes 12 chapters, 39 video clips, and business planning tools. Premium adds 8 more downloadable tools and access to 6 full episodes.
- Book Sales: Physical and digital book 'How to Turn $100 into $1 Million' sold through Amazon and bulk orders. Bulk discounts available for orders of 25+ copies. Book has sold over 100,000 copies.
- Credit Union Partnerships: Credit unions sponsor classroom access to episodes, courses, books, and school assemblies. Sponsorship model provides recurring partnership revenue while supporting the company's educational mission.
- Content Licensing to Youth Banking Platforms: Licensing educational content to youth banking platforms like Nuuvia to embed within digital banking solutions, targeting financial institutions seeking to attract Gen Z and Gen Alpha customers.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| One time/ perpetual license | Pay-as-you-go | Basic course with core content |
| One time/ perpetual license | Pay-as-you-go | Premium course with full access |
| Unit Pricing | Pay-as-you-go | Bulk book orders for credit unions and institutions |
Go-to-market motion2 records
Distribution channels7 records
Marketing channels8 records
Biz Kids product offering
Product offeringCore offering
Biz Kids produces and distributes the Emmy Award-winning Biz Kid$ public television series and an associated ecosystem of financial literacy educational content for youth aged 10 and up. The brand sells books directly via Amazon, hosts interactive online courses through Teachable (Basic $79 / Premium $99), streams video bundles through Vimeo, and offers interactive educational games and standards-aligned lesson plans. Distribution is amplified by credit union sponsorships and content licensing to youth banking platforms, enabling both direct-to-consumer sales and institutional/B2B adoption.
Product overview
Biz Kids operates as a multi-platform financial literacy education brand centered on its Emmy Award-winning Biz Kid$ TV series. The core offering includes 71 episodes of educational programming available via streaming bundles, supplemented by an online course platform hosted on Teachable (Basic and Premium tiers), a best-selling book published via Amazon, and three interactive educational games. Teacher and credit union partnership programs extend reach into classrooms nationwide.
Differentiator
Problem solved
Functional benefit
Products and services
- Biz Kid$ TV Series An Emmy Award-winning half-hour TV series where kids teach kids about money and business, featuring real young entrepreneurs, sketch comedy, and money tips from dynamic hosts. The series includes 71 episodes across 6 seasons available via PBS, national syndication, and Vimeo streaming for audiences aged 10 and above.
- Online Course: How to Turn $100 into $1 Million An interactive online course delivered via Teachable with two one-time-purchase tiers — Basic ($79, 12 chapters, 39 video clips, 1-Page Business Plan, 2-page Millionaire Plan) and Premium ($99, everything in Basic plus 8 downloadable tools and access to 6 full episodes). Designed for kids aged 10+ learning about earning, saving, and investing.
- How to Turn $100 into $1,000,000 Book Best-selling financial literacy book for kids ages 10+, covering earning, saving, budgeting, investing, and developing a millionaire mindset. Includes a 1-Page Business Plan and 2-page Millionaire Plan. Available on Amazon with over 100,000 copies sold and bulk pricing for schools and credit unions.
- Biz Kid$ Educational Games Suite A suite of three browser-based educational games — Break the Bank (savings and debt management), Bring Home the Bacon (business management simulation), and Dollar a Glass (lemonade-stand business) — that teach financial and business concepts through interactive gameplay for kids aged 10+.
- Topic-Based Video Bundles Seven condensed 20-minute video bundles covering Financial Basics, Saving & Investing, Credit & Debt, Entrepreneurship, Jobs/College/Careers, The Economy, and Adulting, distributed on Vimeo On Demand and aligned with Jump$tart national standards for schools and individual learners.
- Teacher Resources and Lesson Plans Downloadable lesson plans, classroom materials, and educator guides aligned with Jump$tart national financial literacy standards, together with school-assembly support for K-12 teachers and schools implementing financial literacy curriculum.
- Credit Union Partnership Program A B2B partnership program through which credit unions sponsor school access to Biz Kid$ episodes, courses, books, and in-person school assemblies in their communities. Includes co-branded online contests and matched school-and-credit-union pairings to support youth financial education and credit-union member acquisition.
Quantifiable outcome
- Over 1 million viewers per episode
- +3 more outcomes
Companies that use Biz Kids
Customer profileNamed customers3 records
Segments4 records
Ideal customer profiles4 records
Biz Kids technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature5 records
Biz Kids partnerships and signals
Strategic signalPartnerships
Seven partnerships are on record, tiered core, major and minor.
- NuuviacoreNuuvia, a youth banking platform for community banks and credit unions, partnered with Biz Kid$ to embed educational financial content into its digital banking solutions. The collaboration aims to help financial institutions attract and retain Gen Z and Gen Alpha customers through gamified, engaging financial education combined with real-world money management tools. The partnership aligns with Financial Literacy Month and targets youth nationwide.
- Credit Unions (Various)coreNot-for-profit credit unions support financial education in schools by sponsoring Biz Kid$ access for classrooms. Biz Kid$ matches schools with local credit unions to fund access to episodes, courses, books, and school assemblies. Credit unions gain youth engagement opportunities and brand association with financial literacy education.
- National Credit Union Foundation (NCUF)majorNational Credit Union Foundation supports the Biz Kid$ mission and credit union partnerships with schools across the United States.
- Jump$tart CoalitionmajorBiz Kid$ lesson plans are aligned with Jump$tart national standards for financial literacy and entrepreneurship education, ensuring content meets educational requirements for schools implementing financial literacy curriculum.
- PBS (Public Broadcasting Service)corePBS broadcasts Biz Kid$ episodes nationally through public television stations, providing wide reach to youth audiences across the United States since 2008.
- WXXIminorWXXI is a public media station partner that supports Biz Kid$ content distribution and educational outreach.
- APT (American Public Television)minorAmerican Public Television distributes Biz Kid$ content to public television stations nationwide.
Scale indicators6 records
Recent moves6 records
Expansion highlights5 records
Biz Kids competitors and assessment
Company assessmentDirect peers
- Junior Achievement: Long-established non-profit delivering financial literacy, work readiness, and entrepreneurship education to K-12 students through classroom programs. Competes for school district partnerships and credit union sponsorship budgets.
- EVERFI (Blackbaud): Acquired by Blackbaud, EVERFI delivers standards-aligned financial literacy and life-skills curriculum to K-12 schools and workplaces. It is the closest direct competitor to Biz Kid$ in classroom-based youth financial education.
- FoolProof: Provider of financial literacy curriculum for K-12 and college students, with sponsor-funded models similar to Biz Kid$'s credit union partnerships. Direct peer in the standards-aligned financial education category.
- Next Gen Personal Finance: Non-profit providing free standards-aligned personal finance curriculum, lesson plans, and activities to high school teachers nationwide. Directly competes with Biz Kid$ for teacher adoption and school sponsorship dollars.
Emerging players
- FamZoo: Family finance platform combining prepaid cards with parent-led financial education tools for kids and teens. Overlaps with Biz Kid$'s parent-segment monetization.
- Zogo: Gamified financial literacy app originally targeted at young adults, now part of Greenlight. Represents the mobile-first, short-form format Biz Kid$ would need to address as children's media habits shift.
Broad incumbents
- Greenlight: Leading youth debit-card and financial education platform serving millions of families. While primarily a fintech, it bundles educational content for kids, competing with Biz Kid$ for parental wallet share and credit union distribution.
Others
- Khan Academy: Large-scale free educational platform with personal finance content for students. Represents the free, broad-reach benchmark against which Biz Kid$'s paid courses and PBS-driven reach are judged.
- Sesame Workshop: Producer of Sesame Street and other award-winning children's educational media. Comparable as a children's educational brand operator leveraging TV, digital, and partnerships, though focused on broader early-childhood topics.
- Step: Teen-focused banking and money management platform with built-in financial education features. Adjacent to Biz Kid$ through the Nuuvia-style embedded banking distribution model.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
Biz Kids social profiles
Digital presenceBiz Kids financial estimates
Financial estimateRevenue estimate
Valuation estimate
Biz Kids leadership team
Management profileNumber of profiles
Profiles2 records
Biz Kids funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Biz Kids M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Biz Kids
What does Biz Kids do?
Biz Kids produces and distributes the Emmy Award-winning Biz Kid$ public television series and an associated ecosystem of financial literacy educational content for youth aged 10 and up. The brand sells books directly via Amazon, hosts interactive online courses through Teachable (Basic $79 / Premium $99), streams video bundles through Vimeo, and offers interactive educational games and standards-aligned lesson plans. Distribution is amplified by credit union sponsorships and content licensing to youth banking platforms, enabling both direct-to-consumer sales and institutional/B2B adoption.
Is Biz Kids a public or private company?
Biz Kids is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Biz Kids founded?
Biz Kids was founded in 2008. It employs 11 to 50 people.
Where is Biz Kids based?
Biz Kids is headquartered in Seattle, United States, in the North America region.
How does Biz Kids make money?
Four revenue lines are on record. Online Courses are the primary driver. The others are book Sales, credit Union Partnerships and content Licensing to Youth Banking Platforms.
Who are Biz Kids's main competitors?
Direct peers on record are Junior Achievement, EVERFI (Blackbaud), FoolProof and Next Gen Personal Finance. Emerging players are FamZoo and Zogo. Greenlight is listed as a broad incumbent. Others are Khan Academy, Sesame Workshop and Step.
Does Biz Kids have an API?
No public API is recorded for Biz Kids.
What industry is Biz Kids in?
Biz Kids's product category is Financial Education Media. Its primary akta.pro industry code is MPAJAFAE, Children’s Nonfiction Publishing, with a secondary code of MPAJAFAC, Middle Grade Publishing. Its NAICS code is 459210 and its SIC code is 5945.