Authentic Media
Authentic Media is a privately held, founder-owned Austin-based media company that runs a subscription podcast platform ($6.99/month) and freemium tier covering military aviation and defense topics, delivered by veteran hosts and monetized through subscriptions and aerospace-and-defense sponsored series.
- Company typePrivate
- Founded-
- HeadquartersAustin, United States
- Headcount11–50
- GTM typeB2B and B2C
- OfferingDigital Commerce or Content
What Authentic Media does
Authentic Media Inc. is a privately held Texas S Corp headquartered in Austin, Texas, founded by six individuals including a 20-year Navy veteran Chief Content Officer, that operates a subscription-based podcast platform focused on military aviation, defense systems, and military history. The core product, Authentic Channels, delivers weekly in-depth episodes hosted by nine veteran aviators with combat experience across platforms such as the F-14, F/A-18, F-22, F-16, F-35, and AV-8B Harrier, distributed through Apple Podcasts, Spotify, and Acast at $6.99 per month. The company supplements this with Authentic Encore (a free tier offering year-old episodes), Custom Sponsored Series produced for enterprise aerospace and defense clients, DCS Campaign Development for flight-sim enthusiasts, Airshow Photography services, and a forthcoming Frontline History platform partnering with museums and air shows.
The business model combines direct-to-consumer recurring subscription revenue at $6.99 per month with B2B custom-content revenue from named aerospace and defense sponsors (Collins Aerospace, Cubic Corporation) and ancillary services such as airshow photography. Audience segments include military aviation enthusiasts seeking authentic veteran voices, DCS simulator players, and enterprise aerospace and defense buyers using sponsored content for targeted brand exposure. Distribution leverages both major podcast platforms and host-led adjacency into established defense-media outlets (War on the Rocks, the Merge newsletter, Afterburn Podcast). The company is founder-owned, with no disclosed institutional funding or acquisition activity, and operates primarily in the U.S. market.
Authentic Media firmographics
Firmographics- Name
- Authentic Media
- Legal name
- Authentic Media Inc.
- Website
- https://authenticmedia.io
- Company type
- Private
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Authentic Media is a privately held, founder-owned Austin-based media company that runs a subscription podcast platform ($6.99/month) and freemium tier covering military aviation and defense topics, delivered by veteran hosts and monetized through subscriptions and aerospace-and-defense sponsored series.
- Ownership category
- akta.pro rank
Authentic Media industry classification
Industry- Product category
- Military Aviation Podcasts
- NAICS
- Broadcasting and Content Providers (516), Radio Broadcasting Stations (516110), Sound Recording Studios (51224)
- SIC
- Radio Broadcasting Stations (4832)
- akta.pro primary industry
- Podcast Hosting & Enterprise Solutions (Private/Branded Podcasts) (MPACADAF)
- akta.pro secondary industries
- Enterprise Audio Publishing & Private Podcast Platforms (MPAIADAI), Gaming Podcasts & Audio Journalism (MPAFAMAE)
Keywords
Where Authentic Media is headquartered
LocationHeadquarters
- HQ city
- Austin
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Authentic Media business model
Business model- GTM type
- B2B and B2C
- Offering type
- Digital Commerce or Content
- Cost components
- Personnel, Marketing or Sales, Technology or R&D, Operations
Revenue model
- Subscription Podcast: Core subscription-based podcast service featuring in-depth episodes on military aviation and defense topics. Premium content behind a paywall.
- Sponsored Series: Custom sponsored series developed to meet sponsor goals in an engaging, constructive manner. Examples include episodes for Collins Aerospace and long-form series for Cubic Corporation.
- Authentic Encore: Free year-old episodes made available to broaden reach and increase visibility, complementing the premium subscription tier.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | Authentic Subscription - Monthly |
| Freemium | Pay-as-you-go | Sponsored Series - Free |
| Freemium | Pay-as-you-go | Authentic Encore - Free |
Go-to-market motion2 records
Distribution channels4 records
Marketing channels7 records
Authentic Media product offering
Product offeringCore offering
Authentic Media produces and distributes a subscription-based podcast network, Authentic Channels, delivering in-depth episodes on military aviation, defense systems, and historical events, hosted by former military aviators and defense experts. The platform is complemented by a free Authentic Encore tier (year-old episodes), Custom Sponsored Series developed for enterprise defense sponsors, DCS Campaign Development for flight simulation enthusiasts, Airshow Photography services, and the forthcoming Frontline History collaborative platform.
Product overview
Authentic Media operates a multi-tiered media platform centered on military aviation and defense content. The core offering is Authentic Channels, a subscription-based podcast service delivering in-depth episodes hosted by former military aviators and defense experts covering aviation, defense systems, and historical events. This is complemented by Authentic Encore, a free tier providing year-old episodes for broader audience reach. The company offers Custom Sponsored Series as a B2B offering, developing sponsor-aligned content such as collaborations with Collins Aerospace and Cubic Corporation. Additional products include DCS Campaign Development for flight simulation enthusiasts and Frontline History (launching 2025), a collaborative platform extending coverage beyond aviation to general military history. Airshow Photography services document live aviation events.
Differentiator
Problem solved
Functional benefit
Brands
- Authentic Encore: Free year-old episodes that broaden reach by offering past content at no charge.
- Frontline History
Products and services
- Authentic Channels Subscription-based podcast service featuring in-depth episodes on military aviation, defense systems, and historical events, hosted by former military aviators and defense experts for military aviation enthusiasts.
- Authentic Encore Free podcast tier offering year-old episodes from the Authentic Channels catalog to broaden audience reach and increase visibility for military aviation enthusiasts.
- Custom Sponsored Series Custom-developed sponsored podcast series balancing public education with sponsor messaging for aerospace and defense enterprise clients, including collaborations with Collins Aerospace and long-form series for Cubic Corporation.
- Frontline History Collaborative platform documenting military and historical events beyond aviation, bringing together veterans, historians, museums, and enthusiasts to preserve stories for future generations.
- Airshow Photography Photography services covering airshows including Wings over Houston, Cherry Point, Jones Beach, Great Texas Airshow, and Oceana Airshow, documenting military aviation events for enthusiasts and partners.
Companies that use Authentic Media
Customer profileNamed customers3 records
Segments3 records
Ideal customer profiles2 records
Authentic Media technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature2 records
Authentic Media partnerships and signals
Strategic signalPartnerships
Two partnerships are on record, tiered core.
- Collins AerospacecoreAuthentic Media has produced sponsored episodes for Collins Aerospace, developing content to meet sponsor goals in an engaging, constructive manner that balances public education with sponsor messaging.
- Cubic CorporationcoreAuthentic Media produced two long-form sponsored series for Cubic Corporation, balancing public education with sponsor messaging. Also partnered on the 'On Future War presented by Cubic Defense' sponsored series.
Scale indicators1 record
Recent moves6 records
Expansion highlights5 records
Authentic Media competitors and assessment
Company assessmentBroad incumbents
- iHeartPodcasts: Large-scale podcast network and platform distributing thousands of shows including narrative and advertiser-supported podcasts. Comparable to Authentic Media in serving as a podcast distribution and monetization platform for original audio content.
- Gimlet Media: Established podcast publisher producing narrative audio and brand-sponsored content. Comparable to Authentic Media as a podcast-first publisher with subscription and sponsored series monetization models.
- Wondery: Major podcast network and publisher producing a broad slate of narrative and brand-sponsored podcasts. Comparable to Authentic Media as a podcast hosting and distribution network that monetises through sponsorships and licensing at scale.
Direct peers
- Sandboxx: Military-focused media and letter-sending service producing content for service members and their families. Comparable to Authentic Media in genre and audience overlap with military community members seeking original editorial and content.
- Military.com: Large military news, lifestyle, and benefits media platform reaching active service members and veterans. Comparable to Authentic Media in audience overlap with military-affiliated readers/listeners and similar advertising-supported and subscription models.
- War on the Rocks: Defense and national security media outlet producing analysis and podcasts. Authentic Media host Mike Benitez is a contributing editor, and the outlets compete for the same military/defense audience with content-driven audio and editorial products.
- Task & Purpose: Military-focused news and lifestyle media reaching service members, veterans, and military enthusiasts. Comparable to Authentic Media in reaching a defense-oriented audience via content, with overlapping topics in aviation and military operations.
- The War Zone: The Drive's military aviation and defense vertical covering aircraft, operations, and defense technology. Comparable to Authentic Media's Authentic Channels podcast in deep military aviation coverage and enthusiast audience.
- We Are The Mighty: Military entertainment and storytelling media producing video, articles, and branded content for defense audiences. Comparable to Authentic Media in producing narrative-driven content aimed at the military community and defense sponsors.
Emerging players
- Eagle Dynamics (DCS World): Developer of Digital Combat Simulator, the flight simulation platform Authentic Media is building DCS campaign content for. Comparable because Authentic Media is building authentic aviation content directly into the DCS ecosystem, making it a content partner and emerging player in the sim community.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
Authentic Media social profiles
Digital presenceAuthentic Media financial estimates
Financial estimateRevenue estimate
Valuation estimate
Authentic Media leadership team
Management profileNumber of profiles
Profiles6 records
Authentic Media funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Authentic Media M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Authentic Media
What does Authentic Media do?
Authentic Media produces and distributes a subscription-based podcast network, Authentic Channels, delivering in-depth episodes on military aviation, defense systems, and historical events, hosted by former military aviators and defense experts. The platform is complemented by a free Authentic Encore tier (year-old episodes), Custom Sponsored Series developed for enterprise defense sponsors, DCS Campaign Development for flight simulation enthusiasts, Airshow Photography services, and the forthcoming Frontline History collaborative platform.
Is Authentic Media a public or private company?
Authentic Media is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Authentic Media founded?
Authentic Media was founded in -1. It employs 11 to 50 people.
Where is Authentic Media based?
Authentic Media is headquartered in Austin, United States, in the North America region.
How does Authentic Media make money?
Three revenue lines are on record. Subscription Podcast is the primary driver. The others are sponsored Series and authentic Encore.
Who are Authentic Media's main competitors?
Broad incumbents on record are iHeartPodcasts, Gimlet Media and Wondery. Direct peers are Sandboxx, Military.com, War on the Rocks, Task & Purpose, The War Zone and We Are The Mighty. Eagle Dynamics (DCS World) is listed as an emerging player.
Does Authentic Media have an API?
No public API is recorded for Authentic Media.
What industry is Authentic Media in?
Authentic Media's product category is Military Aviation Podcasts. Its primary akta.pro industry code is MPACADAF, Podcast Hosting & Enterprise Solutions (Private/Branded Podcasts), with a secondary code of MPAIADAI, Enterprise Audio Publishing & Private Podcast Platforms. Its NAICS code is 516 and its SIC code is 4832.