AutoEase

What AutoEase does

AutoEase is a POS and management system brand operated by Autologue Computer Systems Inc., a privately held US software vendor founded in 2009 that serves the automotive parts distribution vertical in North America. AutoEase sits within an eight-product POS portfolio (PartsWatch, SBC Solutions, AIS, Autologue, Datatron, AutoEase, Maccel, The Partner) that spans cloud, Windows server, and character-based deployments, scaling from single stores to 1000+ location enterprises with multi-level reporting, parts-catalog integration, EDI, and Data Warehouse connectivity.

Beyond core POS, the company sells an 11-product eCommerce suite (ePartConnection, eSales BI/CRM, eDigitalMarketing, ePaperless Office, eExpenseTracker, eBusiness Intelligence, eVerify|Barcode, eCounterSales, eDeliveryTracking, eReturns, eScan) that extends the platform into installer-facing online ordering, paperless office workflows, delivery tracking, returns management, and paperless warehouse operations. The combined offering targets automotive parts distributors and the installer/service shops that buy from them.

The business operates on a subscription/recurring revenue model with pricing available only through consultation, using a consultative direct enterprise sales motion supported by product webinars, industry events (including HDA Truck Pride), customer testimonials, and demo scheduling. The company maintains an enterprise customer base that includes Carquest, APH, Uniselect, Canadian Tire, and Advanced Auto Parts, yet is reported to operate with only 8 employees, suggesting a lean, partner-supported delivery model or that headcount disclosures are incomplete.

Name

AutoEase

Legal name

Autologue Computer Systems Inc.

Website

https://autoease.net

Company type

Private

Operating status

Operating

Headcount range

1–10 employees

Short description

AutoEase is a POS and management software brand under Autologue Computer Systems Inc., serving North American automotive parts distributors and installers with cloud and on-premise systems, multi-location scalability, and an eCommerce suite on a subscription model.

Ownership category

akta.pro rank

Product category

Automotive Parts Distribution Software

SIC

Services-Prepackaged Software (7372), Services-Computer Integrated Systems Design (7373)

akta.pro industry

PRIMARYCRAFAHAD

Automotive Parts, Tires & Workshop Supplies Marketplaces

Consumer Products & Retail/E-commerce & Marketplaces/Wholesale/B2B E-commerce Marketplaces

Keywords

• POS management systems
• Automotive parts software
• ECommerce solutions distribution
• Inventory management systems
• EDI integration software

GTM type

B2B

Offering type

Software

Cost components

Personnel, Technology or R&D, Marketing or Sales, Operations

Revenue model

1. POS/MGMT Software Licensing: Windows-based and cloud-based point-of-sale and management systems sold to automotive parts distributors with various deployment options
2. eCommerce Product Suite: Suite of electronic commerce products including ePartConnection, eSales BI/CRM, eDigitalMarketing, ePaperless Office, eExpenseTracker, eBusiness Intelligence, eVerify|Barcode, eCounterSales, eDeliveryTracking, eReturns, and eScan

Go-to-market motion1 record

Distribution channels1 record

Marketing channels4 records

Core offering

AutoEase is a point-of-sale and management system for automotive parts distributors, delivered under Autologue Computer Systems Inc. The offering includes a Windows-based and cloud-deployed management platform with multi-level reporting, parts catalog integration, EDI and third-party connectivity, and an accompanying suite of eCommerce products (online ordering, BI/CRM, digital marketing, paperless office, barcode verification, delivery tracking, returns management, and warehouse scanning). It is designed to scale from single-store operations up to 1000+ locations for enterprise automotive parts chains.

Product overview

AutoEase is a POS/MGMT system brand operated by Autologue Computer Systems, which offers a multi-product portfolio serving the automotive parts distribution industry. The company's offerings include multiple POS/Management Systems (PartsWatch, SBC Solutions, AIS, Autologue, Datatron, AutoEase, Maccel, The Partner) and a suite of eCommerce Products (ePartConnection, eSales BI/CRM, eDigitalMarketing, ePaperless Office, eExpenseTracker, eBusiness Intelligence, eVerify|Barcode, eCounterSales, eDeliveryTracking, eReturns, eScan). AutoEase specifically appears in the management systems lineup alongside other branded solutions, targeting automotive parts businesses with point-of-sale and business management capabilities.

Differentiator

Problem solved

Functional benefit

Brands

• PartsWatch: Cloud-based, sophisticated, powerful POS Management System with multi-level reporting and sourcing capabilities.
• SBC Solutions
• AIS
• ePartConnection
• eSales BI/CRM
• eDigitalMarketing
• ePaperless Office
• eExpenseTracker
• eBusiness Intelligence
• eVerify|Barcode
• eCounterSales
• eDeliveryTracking
• eReturns
• eScan

Products and services

• AutoEase Point-of-sale and management system designed for automotive parts and distribution businesses, sold as a standalone product in the Autologue portfolio.
• PartsWatch Cloud-based, sophisticated POS Management System with multi-level reporting and sourcing capabilities, serving single or multi-store automotive parts locations. Requires no backup.
• SBC Solutions Windows-based Management System offering scalability from one to 1000 locations, with flexible deployment on Cloud, main server, or distributed systems, integrating with all major parts catalogs.
• AIS (Automated Inventory System) Automated Inventory System for small to medium automotive parts distributors, offering Data Warehouse, EDI, and 3rd Party Connectivity with a fast character-based display.
• Autologue Flagship POS/Management System brand offered by Autologue Computer Systems for automotive parts distributors.
• Datatron POS/MGMT system in the Autologue Computer Systems portfolio for automotive parts distribution businesses.
• Maccel POS/MGMT system in the Autologue Computer Systems portfolio for automotive parts distribution businesses.
• The Partner POS/MGMT system in the Autologue Computer Systems portfolio for automotive parts distribution businesses.
• ePartConnection 24/7 fast online ordering tool that empowers automotive installers and helps build retail sales for parts distributors.
• eSales BI/CRM Customer and sales alerting, buying trend tracking, and CRM with real-time connectivity for automotive parts distributors.
• eDigitalMarketing Web Internet Presence in Total (WIPIT) — website, benefits, exposure, notifications, SEO, and social media for automotive parts distributors.
• ePaperless Office Cloud-based 24/7 customer access to view invoices, statements, and purchases with online payment options (CC, ACH).
• eExpenseTracker Easy-to-build expense reports with organized email access and accurate tracking and reimbursement.
• eBusiness Intelligence Customized interactive Power BI dashboard for big data analysis at automotive parts distributors.
• eVerify|Barcode Verifies order accuracy and keeps delivery records to ensure the right part is delivered the first time.
• eCounterSales Sales increase tools with counter staff incentives, business intelligence, and CRM utilization.
• eDeliveryTracking Enables more deliveries per day with efficient signature capture and customer tracking of parts in transit.
• eReturns Cloud-based dashboard for installers and distributors to view pending credits and manage returns.
• eScan Paperless warehouse management for high efficiency and effectiveness in automotive parts distribution operations.

Quantifiable outcome

• Eliminates manual backup requirements with cloud-based deployment
• +2 more outcomes

Named customers5 records

Segments3 records

Ideal customer profiles2 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature5 records

Scale indicators2 records

Recent moves4 records

Expansion highlights4 records

Emerging players

• AutoFluent: Software for automotive parts retailers and warehouses, offering POS and inventory management; a smaller, emerging competitor with overlapping vertical focus.

Direct peers

• Epicor: Provides ERP and POS software tailored to the automotive parts distribution industry (Eagle, Prophet 21), competing directly with Autologue's POS/management systems across distributor customers.
• Infor: Offers CloudSuite Distribution and automotive aftermarket solutions that overlap with Autologue's management, EDI, and warehouse capabilities for parts distributors.
• MAM Software: Specializes in POS, inventory, and ecommerce software for automotive parts retailers and distributors; a closely comparable vertical SaaS peer (now part of Epicor).
• PartsTech: B2B ecommerce and parts catalog platform serving automotive parts distributors and service shops, overlapping with Autologue's eCommerce product family.
• BlueRock (Nexpart): Provides Nexpart, a B2B ecommerce and ordering platform for automotive parts distributors, competing with Autologue's ePartConnection offering.
• Activate by Triad: Provides B2B ecommerce and digital catalog solutions for automotive parts distributors, directly comparable to Autologue's ePartConnection and eCommerce suite.

Broad incumbents

• SAP Business One: Mid-market ERP widely used in distribution businesses; a broad incumbent competitor that automotive aftermarket distributors may adopt instead of a specialized POS provider.
• Lightspeed: Cloud POS platform with retail focus that competes for multi-store operator budgets, especially at smaller automotive parts retailers.
• Oracle NetSuite: General-purpose cloud ERP with a broader portfolio that can be deployed in automotive aftermarket distribution, posing a broad incumbent threat to niche vendors like Autologue.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/autoease

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about AutoEase