AVEMA

What AVEMA does

AVEMA GmbH is a Göppingen, Germany-based sustainable materials company founded in 2021 as a wholly-owned subsidiary of BADER, a leading international manufacturer of premium automotive leather. With a current headcount of approximately 6 employees, AVEMA operates as the commercial vehicle for BADER's upcycling IP, transforming leather fiber by-products and other industrial residues into three product families: KOLLAMAT (a natural fiber compound for industrial applications such as tool handles, ski/hiking poles, and profiles, processable via injection molding, extrusion, or pressing); CALOR (sound and thermal blow-in insulation made from 100% upcycled helical leather fibers, certified under German general building inspectorate approval); and the consumer-facing GRETA pro (biodegradable plant pots), TEEO (biodegradable golf tees), and an organic bio-fertilizer line (Plena NPK+Mg, Dura N, Rapid N), all FiBL-listed for organic farming. Pipeline products include SUMO floor boards, YETI thermal insulation, and BENJI impact-sound insulation. Manufacturing and logistics run through AVEMA Sp. z o.o. in Nowa Sól, Poland, while commercial operations are headquartered in Göppingen.

AVEMA generates revenue through one-time product sales across three horizontal segments: Garden & Leisure (sold via the avema-shop.eu e-commerce storefront, garden centers, and DIY stores), Construction (CALOR insulation distributed via direct B2B sales to insulation contractors, architects, prefabricated house manufacturers, and building material suppliers), and Industrial Manufacturing (KOLLAMAT compound sold to industrial buyers). GTM combines direct sales with named category-specific sales contacts, channel partnerships, and DTC e-commerce. Pricing is quote-based and not publicly disclosed; no third-party institutional, PE, or VC capital has been raised, with AVEMA financed entirely via its parent BADER. The operating geography is anchored in the DACH region with website localization in German, English, Polish, and Japanese, and one named B2B customer (einblasdaemmung.de) for CALOR processing.

Name

AVEMA

Legal name

AVEMA GmbH

Website

https://avema.eu

Company type

Private

Founded year

2021

Operating status

Operating

Headcount range

1–10 employees

Short description

AVEMA is a 6-person German subsidiary of automotive leather maker BADER, founded in 2021, that upcycles leather fiber by-products into biodegradable plant pots, organic fertilizers, golf tees, sustainable insulation, and bio-based industrial compounds for DACH-region B2B and consumer customers.

Ownership category

akta.pro rank

Product category

Sustainable Upcycled Materials

NAICS

Other Leather and Allied Product Manufacturing (31699)

SIC

Leather & Leather Products (3100)

akta.pro primary industry

Vegan/Alternative Material Goods Manufacturing (PU/Plant-based/Mycelium) (IMAOAHAH)

akta.pro secondary industries

Compostable & Bio-Based Packaging (PLA/PHA, Starch Blends, Cellulose Films) (IMALAMAB), Leather, Suede & Alternatives (PU/Bio-based) (CRAAAMAG)

Keywords

• Natural fiber upcycling
• Biodegradable plant pots
• Leather fiber insulation
• Sustainable compound materials
• Organic bio-fertilizers

Headquarters

HQ city

Göppingen

HQ country

Germany

HQ region

Europe

Offices3 records

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Personnel, Supply Chain, Operations, Technology or R&D, Marketing or Sales, Infrastructure

Revenue model

1. Product Sales - Garden & Leisure: Sale of consumer-facing sustainable products including GRETA pro biodegradable plant pots, GRETA pro plant sets, organic bio-fertilizers, and TEEO biodegradable golf tees. Products sold through e-commerce and retail channels primarily in DACH region.
2. Product Sales - Industrial Materials: Sale of KOLLAMAT natural fiber compound to industrial manufacturers for tool handles, ski/walking poles, profiles, and floorboards. Material sold with customizable properties and processing options.
3. Product Sales - Construction Materials: Sale of CALOR leather fiber insulation material for blow-in insulation applications in new and existing buildings, industrial facilities, and acoustic applications. Certified with general building inspectorate approval.

Go-to-market motion3 records

Distribution channels4 records

Marketing channels5 records

Core offering

AVEMA upcycles industrial by-products—primarily leather fibers and collagen from parent BADER's automotive leather production, plus miscanthus fiber, natural waxes, and vegetable succinates—into sustainable products across three segments: Garden & Leisure (biodegradable GRETA pro plant pots and plant sets, organic bio-fertilizers, TEEO biodegradable golf tees), Construction (CALOR leather-fiber sound and thermal insulation for blow-in applications), and Industry (KOLLAMAT natural-fiber compound for tool handles, poles, profiles, and floorboards). Products are sold B2B to industrial manufacturers, construction firms, architects and prefabricated-house producers, and via e-commerce and garden/DIY retail to end consumers in the DACH region.

Product overview

AVEMA is a sustainability-focused company that transforms industrial by-products and waste materials into innovative upcycling solutions. The product portfolio includes three main categories: Garden & Leisure (biodegradable plant pots, organic fertilizers, and golf tees), Construction (sound and thermal insulation), and Industry (sustainable compound materials). Key products include GRETA pro biodegradable plant pots, TEEO organic golf tees, organic bio-fertilizers (Plena, Dura N, Rapid N), CALOR insulation material, and KOLLAMAT compound. The company also develops floor boards (SUMO), thermal insulation (YETI), and impact sound insulation (BENJI) at various development stages.

Differentiator

Problem solved

Functional benefit

Brands

• GRETA pro: Biodegradable plant pot that fertilises soil with nitrogen as it decomposes. Made from miscanthus fibre, stabilised collagen fibres, natural waxes, and vegetable succinates. Suitable for private and professional horticulture, and compatible with potting machines. Available in 9 cm and 12 cm diameters.
• KOLLAMAT
• CALOR
• TEEO

Products and services

• GRETA pro biodegradable plant pot 100% biodegradable plant pot made from miscanthus fiber, stabilized collagen fibers, natural waxes, and vegetable succinates that decomposes in soil within weeks, releasing nitrogen to fertilize plants and promote root growth. Available in 9 cm and 12 cm diameters and compatible with potting machines for professional horticulture.
• GRETA pro plant set Complete growing sets for hobby gardeners containing GRETA pro biodegradable plant pots, high-quality seeds, and peat-free coconut swelling substrate for sustainable plant cultivation.
• Organic Bio-Fertilisers (AVEMA Plena NPK+Mg, AVEMA Dura N, AVEMA Rapid N) 100% natural fertilizers made from upcycled collagen fibers with moisture regulation, fully biodegradable, promoting healthy microbial activity and FiBL-listed (Bioland, Naturland, Gäa, Ecovin, Betriebsmittelliste, EU organic legislation). AVEMA Plena NPK+Mg is a complete fertilizer with long-term nitrogen and potassium reservoir effective for up to 2 months; AVEMA Dura N is a Bioland-approved nitrogen fertilizer effective for up to 3 months; AVEMA Rapid N delivers faster results effective for up to 2 months.
• TEEO biodegradable golf tee Organic, fully biodegradable golf tee made from natural fibers and stabilized collagen fibers, free from microplastics, decomposing within weeks while fertilizing turf with nitrogen, available in 54 mm and 70 mm lengths for golf courses, driving ranges, and golf schools.
• CALOR leather fiber insulation Sustainable sound and thermal insulation made from 100% upcycled helical leather fibers with self-extinguishing and moisture-regulating properties, produced in a water-free process. Certified with general building inspectorate approval (allgemeine bauaufsichtliche Zulassung). Ideal for blow-in insulation in new and existing buildings, industrial facilities, and acoustic applications including impact sound insulation.
• KOLLAMAT natural fiber compound Versatile natural fiber compound made from recycled leather fibers and bio-based polymers with moisture-regulating, impact-resistant, and shock-absorbing properties and a unique warm surface texture. Processable via injection molding, extrusion, or pressing for applications including tool handles, ski and hiking poles, extruded profiles, and floorboards.

Quantifiable outcome

• Products decompose in soil within a few weeks, enriching it with nitrogen
• +3 more outcomes

Named customers1 record

Segments3 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature5 records

Partnerships

Three partnerships are on record, tiered core and minor.

• PTO PolyTec OberschwabencoreStrategic or Co-development PartnerDevelopment partnership for GRETA pro biodegradable plant pot. PTO PolyTec collaborated closely with AVEMA to develop and bring to life the innovative sustainable planting pot. The partnership combined AVEMA's upcycling expertise with PTO PolyTec's manufacturing capabilities.
• BADERcoreStrategic or Co-development PartnerParent company and primary material supplier. BADER is an international leading manufacturer of premium leather for the automotive industry. AVEMA was founded as a subsidiary in 2021 to utilize waste materials from BADER's leather production through upcycling. BADER had already developed KOLLAMAT (2017) and CALOR before AVEMA's formal establishment.
• Klimafarm Project / Stiftung Naturschutz Schleswig-HolsteinminorStrategic or Co-development PartnerAVEMA collaborated with the Klimafarm project (BMU-funded) to develop GRETA pro Paludi, incorporating Paludigras (bog biomass from re-wetted peatlands) into the plant pot formulation. The project aims to make farming on re-wetted peatlands economically attractive.

Scale indicators3 records

Recent moves7 records

Expansion highlights5 records

Emerging players

• Spiber: Japanese producer of Brewed Protein fibers from plant-based feedstocks for apparel and industrial applications. Comparable to AVEMA in scaling fermentation/fermentation-adjacent bio-materials for industrial compound use.
• Ecovative Design: Uses mycelium to grow packaging, insulation, and leather-alternative materials. Comparable to AVEMA as a bio-based alternative-materials manufacturer serving packaging and construction insulation end markets.
• MycoTechnology: US food-tech company using fermentation/mycelium platforms to produce sustainable ingredients and materials. Comparable to AVEMA as a bio-fermentation-adjacent company transforming biological inputs into higher-value products.
• Danimer Scientific: Producer of Nodax PHA bioplastic resins for biodegradable packaging and disposable products. Comparable to AVEMA's biodegradable plant pot and consumer goods ambitions in compostable materials.
• Bolt Threads: Bio-engineering company producing protein-based fibers and leather alternatives (Mylo). Comparable to AVEMA in its alternative-material approach to replacing animal-derived and petroleum-based inputs in fashion, automotive, and industrial markets.

Broad incumbents

• NatureWorks: World's largest PLA bioplastics manufacturer (Ingeo resin), supplying compounders and manufacturers seeking petroleum-plastic alternatives. Comparable to AVEMA as a bio-based polymer input supplier, though at vastly larger scale.
• Lenzing: Austrian manufacturer of sustainable cellulosic fibers (Tencel, Lenzing Ecovero) for textile and nonwoven applications. Comparable to AVEMA as a European specialty fiber producer serving industrial and consumer markets, though at much larger scale.
• Knauf Insulation: Major European mineral wool and natural insulation manufacturer serving residential and commercial construction. Directly competes with CALOR in building insulation, with deep relationships across architects, builders, and DIY retail.
• Rockwool: Global leader in stone wool insulation for buildings and industrial applications. Directly competes with AVEMA's CALOR in the construction insulation segment, with much larger scale, broader certifications, and established distribution.

Direct peers

• Modern Meadow: US-based biotech company producing bioengineered and upcycled leather-like materials for consumer and industrial applications. Comparable to AVEMA in its focus on transforming protein/fiber inputs into sustainable leather substitutes for non-automotive markets.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/avema-gmbh
• Instagraminstagram.com/avema.gmbh

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles9 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about AVEMA