Avoriaz 1800

What Avoriaz 1800 does

Avoriaz 1800 is a French Alpine mountain resort destination operated by the Office de Tourisme d'Avoriaz 1800, an Association loi 1901 non-profit organization authorized by prefectoral decree and headquartered at 44 Promenade du Festival, Morzine, France. The resort is situated at 1,800 meters altitude in Haute-Savoie and is the only fully pedestrian (100% piétonne) resort in the Portes du Soleil domain, with all accommodations designed as ski-in/ski-out and within a 15-minute walk of the resort center. It functions as a year-round destination, offering winter activities (ski passes for 35 local lifts and 51 pistes plus access to 196 lifts and 286 pistes across Portes du Soleil spanning France and Switzerland, snowparks, freeride, snowcross) and summer activities (Bike Park with 19 descent trails, hiking, trail running on 48 routes, 9-hole golf, Aquariaz water park), complemented by signature events such as Pass'Portes du Soleil MTB, Trail des Hauts-Forts, and the Avoriaz Danse Festival.

The underlying technology stack is conventional digital infrastructure rather than proprietary platform technology: an interactive Explore Avoriaz map, a 360-degree virtual tour platform (visitevirtuelle.avoriaz.com), the up&down mobile application for iOS and Android, a network of eight-plus live webcams across the resort, Google Analytics and Plausible for traffic measurement, and Axeptio for cookie consent management. The architecture is designated a "Grande Réalisation du 20e Siècle" for its organic design that integrates with the alpine landscape.

Avoriaz's business model is built on five revenue streams operated through its Central de Réservation platform and the Office de Tourisme: ski and lift pass sales (transaction fees), accommodation booking commissions acting as an intermediary aggregating inventory from local agencies, hotels, and private landlords (marketplace commission), summer bike park and Multi Pass fees covering 70+ activities across two countries, activity and experience bookings (ski lessons, equipment rental, Aquariaz entry, golf), and tourism services including tourist tax (taxe de séjour) collection. Go-to-market combines direct-to-consumer booking via reservation.avoriaz.com and skipass-avoriaz.com with event-driven demand generation and a Pro/Groups/Seminars B2B channel for tour operators and corporate clients. Pricing is dynamic and quote-based, with disclosed MTB stay packages from €299 per person per week and road biking packages from €91 per person per week; turnkey summer packages bundle complimentary activities with accommodation.

Name

Avoriaz 1800

Legal name

OFFICE DE TOURISME D'AVORIAZ 1800

Website

https://avoriaz.com

Company type

Private

Operating status

Operating

Headcount range

11–50 employees

Short description

Avoriaz 1800 is a 100% pedestrian French Alpine resort at 1,800m altitude, operated by the Office de Tourisme d'Avoriaz 1800 non-profit. It serves families, sports enthusiasts, and event attendees year-round with ski passes, accommodation bookings, a bike park, and Multi Pass access to 70+ activities across the cross-border Portes du Soleil domain.

Ownership category

akta.pro rank

Product category

Mountain Resort and Alpine Tourism Services

NAICS

Skiing Facilities (71392), Traveler Accommodation (7211)

SIC

Hotels, Rooming Houses, Camps & Other Lodging Places (7000), Services-Amusement & Recreation Services (7900)

akta.pro primary industry

Integrated Ski & Mountain Resorts (Lift-Served Skiing/Riding) (THAAAJAA)

akta.pro secondary industries

Mountain & Ski Homes (THAMAAAG), Guided Backcountry & Off-Piste Services (Ski Touring, Splitboarding, Heli/Cat Skiing) (THAAAJAD), Winter Adventure Experiences (Ski Touring, Snowshoeing, Dog Sledding) (THAJABAH), Ski & Mountain Full-Service Hotels (THAGAAAJ)

Keywords

• Mountain resort services
• Alpine ski operations
• Ski lift passes
• Mountain tourism
• Summer outdoor activities

Headquarters

HQ city

Avoriaz

HQ country

France

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Operations, Personnel, Marketing or Sales, Infrastructure

Revenue model

1. Ski and Lift Pass Sales: Avoriaz sells ski lift passes for both the local Avoriaz ski area (35 lifts, 51 pistes) and the broader Portes du Soleil cross-border domain (12 resorts, France and Switzerland). Passes are sold online, at ticket offices, and through the central reservation system. This is a core revenue driver for the winter season.
2. Accommodation Booking Commission: The Central de Réservation d'Avoriaz (operated by the Office de Tourisme) acts as an intermediary, earning commissions on bookings made through its platform for apartments, chalets, hotels, and unusual accommodations. The platform aggregates inventory from local agencies, hotels, and private landlords.
3. Bike Park and Summer Activity Passes: Summer lift passes for the Bike Park (VTT/MTB) and pedestrian access to mountain lifts. The Multi Pass provides access to 70+ activities across the Portes du Soleil domain for a single fee.
4. Activity and Experience Bookings: The reservation platform sells bundled stay packages and individual activities including Aquariaz water park entry, ski lessons, equipment rental, golf, trail running camps, and themed winter experiences (e.g., Fatbike, Dog-sledding, Freestyle camps).
5. Tourism Services and Information: The Office de Tourisme generates revenue through tourism information services, event promotion, and partnerships with local service providers. Revenue also derives from tourist tax (taxe de séjour) collected on behalf of the municipality from all accommodation bookings.

Pricing tiers

Go-to-market motion2 records

Distribution channels6 records

Marketing channels13 records

Core offering

Avoriaz 1800 is a car-free mountain resort at 1,800m altitude in Haute-Savoie, France, operating as a year-round alpine destination. The resort sells ski lift passes (local Avoriaz area and the cross-border Portes du Soleil domain of 12 resorts), centralizes accommodation booking (apartments, chalets, hotels, unusual lodging) through its Central de Réservation, and offers a broad activity portfolio including the Bike Park (VTT), Multi Pass summer access (70+ activities), Aquariaz aquatic center, golf, snowparks, freeride zones, trail running, and hiking.

Product overview

Avoriaz 1800 is a ski and summer mountain resort offering a comprehensive suite of outdoor recreation services centered around its location at 1,800m altitude in Haute-Savoie, France. The resort operates as a 100% pedestrian destination with ski-in/ski-out access to the Portes du Soleil domain (12 resorts across France and Switzerland). Its core winter offerings include ski passes, snowparks (Avoriaz Snowzone with 4 areas), freeride/backcountry zones, snowcross, and the Aquariaz aquatic center. Summer activities center on the Bike Park (VTT with 19 trails), Multi Pass (70+ activities), hiking/trail running (15+ routes), and golf (9-hole course). Supporting services include accommodation booking through Avoriaz Reservation, real-time webcams, Powder Alert notifications, interactive mapping, and virtual tours. The resort also hosts signature events including Pass'Portes du Soleil MTB, Trail des Hauts-Forts, and Avoriaz Danse Festival.

Differentiator

Problem solved

Functional benefit

Products and services

• Ski Passes (Forfaits de ski) Lift passes providing access to the Portes du Soleil ski area, with sector options covering Avoriaz 1800 (35 lifts, 51 pistes) or the full cross-border domain (196 lifts, 286 pistes across 12 resorts in France and Switzerland).
• Bike Park Avoriaz (VTT) Summer mountain biking facilities with 19 downhill MTB trails served by 10 ski lifts, plus access to 5 bike parks across the Portes du Soleil domain.
• Multi Pass Summer access pass granting unlimited entry to 70+ activities across the Portes du Soleil domain spanning France and Switzerland, including pedestrian lift access and various leisure experiences.
• Aquariaz Tropical-themed aquatic center featuring wild rivers, outdoor jacuzzi with mountain views, pools, children's play areas, 1,500 tropical plants, a slide winder, and 3 hot tubs.
• Golf d'Avoriaz 9-hole alpine golf course (par 36) spanning 45 hectares of pastures and forests at 1,600m altitude, with 2,850 meters of play and panoramic mountain views.
• Snowparks (Avoriaz Snowzone) Four freestyle areas for skiing and snowboarding of varied difficulty levels: The Stash (ecological snowpark), Lil Stash, Chapelle Snowpark, and Arare Snowpark (Nami Park).
• Hiking and Trail Running Marked hiking network with 15 itineraries and 48 trail running courses across ridges, forests, alpine meadows and passes within the Portes du Soleil domain.
• Freeride and Backcountry Zones Off-piste skiing and snowboarding areas including 5 marked freeride spots (Fornet sector, Le Stash, Snowcross des Crozats, La Combette, Vallée de la Manche), with safety-focused backcountry terrain.
• Snowcross Zones Ungroomed, secured but non-pisted ski runs offering 4 snowcross zones for advanced powder skiing and snowboarding.
• Accommodation Booking Service Centralized reservation service operated by the Office de Tourisme booking apartments, chalets, hotels, and unusual accommodations (including bivouac options at Lil Stash) for visitors.
• Summer Activities Package Complimentary summer activity bundle included with accommodation stays, providing guests access to outdoor, indoor, wellness, and family-friendly experiences at no additional cost.

Quantifiable outcome

• Ski area: 35 lifts, 51 pistes, 4 snowparks, 4 snowcross zones (local); 196 lifts, 286 pistes, 12 resorts across 2 countries (Portes du Soleil)
• +5 more outcomes

Named customers7 records

Segments5 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

Seven partnerships are on record, tiered minor and core.

• Blue OrangeminorStrategic or Co-development Partner · 1 January 2025Blue Orange (founded 2005) publishes family and party games, internationally recognized with numerous awards. Since summer 2025, Blue Orange has partnered with Avoriaz to bring unique, playful experiences to the resort, sharing a common goal of creating wonder for both children and adults.
• ElancoreGTM or Marketing PartnerElan is a Slovenian ski manufacturer with over 80 years of experience designing and producing skis for friends and families who enjoy skiing in the mountains. Elan and Avoriaz share values around mountain lifestyle, sport, and family fun. Elan is listed as a partner on the Avoriaz website, indicating co-marketing activities and brand collaboration around shared mountain sport values.
• Burton SnowboardscoreStrategic or Co-development PartnerFounded in 1977 by Jake Burton Snowboards, Burton is the soul of snowboarding and a pioneering force in the sport. Burton's Stash ecological snowpark concept was imported to Avoriaz from Northstar, California. The Burton Mystery Series is hosted at Avoriaz. This is a deep, multi-faceted partnership covering product innovation (Stash concept), event sponsorship, and co-branded experiences.
• OakleyminorGTM or Marketing PartnerOakley (a subsidiary of EssilorLuxottica) designs, develops, and manufactures sport and lifestyle products including ski and snowboard goggles, sunglasses, watches, and apparel. Oakley partners with Avoriaz for brand visibility and co-marketing across the snow sports community.
• MiliboominorGTM or Marketing PartnerMiliboo is a French online design furniture brand founded in 2005, with four concept stores in Paris, Lyon, and Annecy. Miliboo partners with Avoriaz for brand visibility, showcasing furniture in the resort context and reaching the mountain lifestyle audience.
• Mountain E-ParkminorStrategic or Co-development PartnerMountain E-Park collaborated with Swiss brand Quantya to develop 100% electric snow scooters exclusively for Avoriaz 1800 — a first among French ski resorts. Avoriaz is testing these electric snowmobiles for in-resort transportation, demonstrating innovation in sustainable resort operations.
• Les Portes du SoleilcoreStrategic or Co-development PartnerAvoriaz is an integral member of the Portes du Soleil ski area, one of the world's largest cross-border ski domains, linking 12 resorts across France and Switzerland. The partnership provides shared lift infrastructure, a unified ski pass system, and joint summer activity programs (Multi Pass). Avoriaz holds a central position within the domain.

Scale indicators7 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Les Gets: Friendly French family ski resort in Haute-Savoie, also part of the Portes du Soleil domain. Directly competes with Avoriaz for family ski holidays and summer mountain biking demand, with similar event programming and family-oriented accommodation focus.
• Les Arcs: French integrated ski resort in Savoie (Paradiski domain) with similar altitude band, large ski infrastructure, car-free areas, and family positioning. Closest geographic and conceptual peer to Avoriaz, sharing the same Haute-Savoie/Savoie catchment and similar purpose-built architecture heritage.
• Val Thorens: Highest ski resort in Europe (2,300m) and part of the 3 Vallées, the world's largest ski area. Directly comparable as a French Alpine integrated ski resort competing for the same international ski-week demand as Avoriaz, with similar lift pass, accommodation booking, and summer activity models.
• Chamonix Mont-Blanc: Iconic French Alpine destination renowned for extreme skiing, freeride, and mountaineering. Directly competes with Avoriaz for advanced and expert skiing demand, particularly around the Avoriaz Freeride Week segment, with overlapping brand positioning in adventure and authentic mountain culture.
• Morzine: Directly adjacent resort town connected to Avoriaz by lift and linked within the Portes du Soleil domain. Operates as a competing base for the same ski area, with overlapping accommodation, ski school, and event markets, and shares Avoriaz's tourism office address (Morzine postal code).
• Courchevel: Prestigious luxury French ski resort in 3 Vallées. Competes with Avoriaz for high-end French Alps ski weeks, particularly premium chalet and ski-in/ski-out accommodation demand, but at a substantially higher price point and brand tier.
• Tignes: High-altitude French ski resort (2,100m) with strong year-round positioning including summer glacier skiing. Directly competes with Avoriaz for international ski-week and summer mountain tourism demand, with similar event-driven marketing and DMO-style booking infrastructure.
• Verbier: Swiss premium ski resort sharing the Portes du Soleil cross-border ski domain with Avoriaz. Directly comparable as a destination marketing and lift pass sales entity, competing for the same cross-border ski-week demand, with comparable freeride and luxury positioning.
• Méribel: French ski resort in the 3 Vallées with strong British and international ski-week demand. Comparable as a destination marketing organization with bundled accommodation and lift pass packages, premium positioning, and dual-season (winter/summer) activity portfolio similar to Avoriaz's.
• La Plagne: Major French ski resort in the Paradiski domain with comparable family-friendly positioning, large accommodation base, and dual winter/summer activity portfolio. Competes with Avoriaz for the same family and beginner-to-intermediate ski-week segments.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/channel/UC-hm9WGeFApGlhMVTdtB2tA
• Facebookfacebook.com/avoriaz1800
• LinkedInlinkedin.com/company/avoriaz-1800
• Instagraminstagram.com/avoriaz1800_officiel
• TikTokvm.tiktok.com/ZMJS3Scoo
• Pinterestpinterest.fr/avoriaz1800

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Avoriaz 1800