Backyard Eats
Backyard Eats is a Greater Philadelphia edible landscaping company that designs, installs, and maintains custom raised-bed vegetable gardens for residential and commercial customers, using a turnkey design-build-care model anchored on a standardized Signature Series product line.
- Company typePrivate
- Founded2015
- HeadquartersFlourtown, United States
- Headcount1–10
- GTM typeB2B and B2C
- OfferingServices
What Backyard Eats does
Backyard Eats is a Greater Philadelphia edible landscaping company that designs, installs, and maintains custom raised-bed vegetable gardens for residential and commercial customers. Founded circa 2015 and headquartered in Flourtown, Pennsylvania, the company operates with a 7-person core team supplemented by seasonal installation crews, sales staff, and maintenance gardeners, and reports work in more than 1,000 gardens over 10+ years of operation. The company is privately held, family-owned by founder Chris Mattingly and co-owner Mike Bennett, with no disclosed external investors.
The core product is a turnkey edible garden system that combines handcrafted raised beds with aluminum corner hardware and stainless-steel fasteners, integrated cedar-framed critter-proof fencing, underground drip irrigation with automatic timers, organic growing medium, and QR-coded plant labels linked to care resources. Pricing is structured as a standardized Signature Series ladder running from Kitchen Garden Essentials at $9,150 up to The Sanctuary at $28,170, plus an Estate Series for fully custom projects ranging from $2,000 to over $68,000. Installation revenue is paired with tiered Annual Garden Care subscriptions averaging approximately $2,800 per year for an 80-square-foot growing space, providing a recurring revenue layer and ongoing client relationship.
Backyard Eats runs a sales-led, direct-to-consumer go-to-market executing roughly 12-14 discovery calls and 5-6 on-site assessments per week during peak season, with installation services delivered within a 2-hour radius of Flourtown and care services within a 1-hour radius. The commercial offering targets multifamily residential, commercial real estate, senior living, healthcare, and educational institutions under single contracts covering design, installation, and ongoing management. Distribution is supported by content marketing across a website, organic social (Facebook, Instagram, Pinterest, TikTok, YouTube), SEO, an email newsletter, an online course ("Finding the Magic") with an AI chatbot, and educational content such as the Harvest Toolkit and Recipe Index.
Backyard Eats firmographics
Firmographics- Name
- Backyard Eats
- Legal name
- Backyard Eats
- Website
- https://backyard-eats.com
- Company type
- Private
- Founded year
- 2015
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Backyard Eats is a Greater Philadelphia edible landscaping company that designs, installs, and maintains custom raised-bed vegetable gardens for residential and commercial customers, using a turnkey design-build-care model anchored on a standardized Signature Series product line.
- Ownership category
- akta.pro rank
Backyard Eats industry classification
Industry- Product category
- Edible Landscaping Services
- NAICS
- Landscaping Services (561730), Landscaping Services (56173)
- SIC
- Agricultural Services (700)
- akta.pro industry
- Vegetable & Herb Garden Installation and MaintenanceHome & Personal Services/Landscaping, Lawn Care & Outdoor Maintenance/Garden & Planting Services (Beds, Mulching, Seasonal Color)Raised Garden Beds & Planter Box InstallationHome & Personal Services/Landscaping, Lawn Care & Outdoor Maintenance/Garden & Planting Services (Beds, Mulching, Seasonal Color)Garden Bed Installation & Planting (Annuals, Perennials, Shrubs)Home & Personal Services/Landscaping, Lawn Care & Outdoor Maintenance/Garden & Planting Services (Beds, Mulching, Seasonal Color)Garden Bed Design, Layout & Planting PlansHome & Personal Services/Landscaping, Lawn Care & Outdoor Maintenance/Garden & Planting Services (Beds, Mulching, Seasonal Color)Plant Replacement, Transplanting & Garden Refresh ServicesHome & Personal Services/Landscaping, Lawn Care & Outdoor Maintenance/Garden & Planting Services (Beds, Mulching, Seasonal Color)Seasonal Color, Planting & Horticultural ServicesBusiness & Public Services/Facilities Management & Building Services/Landscaping & Grounds Maintenance
Keywords
Where Backyard Eats is headquartered
LocationHeadquarters
- HQ city
- Flourtown
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Backyard Eats business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Personnel, Supply Chain, Operations, Marketing or Sales, Technology or R&D, Infrastructure
Revenue model
- Garden Design & Installation: One-time installation fees for custom raised bed edible gardens. Signature Series starts at $9,150 for Kitchen Garden Essentials, up to $28,170 for The Sanctuary. Custom projects range from $2,000 to $68,000+ based on complexity.
- Annual Garden Care Plans: Recurring annual maintenance service with tiered pricing based on garden size. Average garden care plan is approximately $2,800/year for 80 sqft growing space. Includes seasonal planning, planting, plants, seeds, soil care, pest management, and maintenance visits. Discounts available for upfront payment or quarterly installments.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| One time/ perpetual license | Pay-as-you-go | Kitchen Garden Essentials - Entry-level raised bed garden (8'x8', 40 sqft) |
| One time/ perpetual license | Pay-as-you-go | The Nest - Compact efficient garden (10'x10', 56 sqft) |
| One time/ perpetual license | Pay-as-you-go | The Haven - Welcoming garden space (8'x14', 64 sqft) |
| One time/ perpetual license | Pay-as-you-go | The Oasis - Serene productive garden (10'x14', 72 sqft) |
| One time/ perpetual license | Pay-as-you-go | The Retreat - Elegant spacious garden (16'x16', 104 sqft) |
| One time/ perpetual license | Pay-as-you-go | The Sanctuary - Most expansive artful garden (18'x22', 176 sqft) |
| Subscription | Annual | Average Annual Garden Care Plan |
| One time/ perpetual license | Pay-as-you-go | Custom Garden Projects |
Go-to-market motion2 records
Distribution channels4 records
Marketing channels10 records
Backyard Eats product offering
Product offeringCore offering
Backyard Eats designs, installs, and maintains custom raised bed edible gardens for residential homeowners and commercial properties in the Greater Philadelphia region. Standardized Signature Series gardens start at $9,150 and range up to $28,170, while custom projects span $2,000 to $68,000+. Recurring Annual Garden Care plans (~ $2,800/year average) provide ongoing planting, pest management, harvesting, and seasonal cleanup.
Product overview
Backyard Eats is a full-service edible garden company offering a portfolio of products and services for residential and commercial customers in the Greater Philadelphia area. The core offering includes the Signature Series (Kitchen Garden Essentials, The Nest, The Haven, The Oasis, The Retreat, and The Sanctuary) - a standardized collection of raised bed garden designs with starting prices ranging from $9,150 to $28,170. The company also provides custom garden design through the Estate Series and fully custom options. Service offerings include Annual Garden Care (tiered maintenance plans), Garden Renovations & Renewal, and Commercial Gardens serving multifamily, senior living, healthcare, and institutional clients. The Growing Spaces add-on module covers specialty installations including greenhouses, rooftop gardens, and indoor growing systems. Educational resources include the Finding The Magic Course Series (an online learning platform with AI chatbot support) and the Harvest Toolkit and Recipe Index content resources. All gardens feature standard components including raised beds, growing medium, pea gravel walkways, cedar fencing, gates, and automatic drip irrigation.
Differentiator
Problem solved
Functional benefit
Products and services
- Kitchen Garden Essentials
Quantifiable outcome
- 5-year workmanship warranty on all installations
- +2 more outcomes
Companies that use Backyard Eats
Customer profileNamed customers4 records
Segments6 records
Ideal customer profiles6 records
Backyard Eats technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature4 records
Backyard Eats partnerships and signals
Strategic signalScale indicators3 records
Recent moves1 record
Expansion highlights6 records
Backyard Eats competitors and assessment
Company assessmentOthers
- Bootstrap Farmer: Direct-to-consumer supplier of raised bed kits, greenhouse materials, and growing supplies to small farms and home gardeners. Adjacent rather than competing — an enabling supplier ecosystem participant whose product line overlaps with Backyard Eats' bed hardware.
- Vegepod: Manufacturer of modular, self-watering raised garden bed kits sold via retail and online channels. Adjacent product competitor at the DIY end of the market; competes for the same homeowner dollar with a much lower price point and no service component.
Direct peers
- Rooted Garden: Edible garden design and installation service focused on custom raised beds and organic food gardens. Direct competitor in the same niche with similar productized offerings and design-build-care model.
- Love & Carrots: Washington, D.C.–area edible landscaping company offering design, installation, and maintenance of kitchen and raised-bed gardens. Closest direct comparable — same product category, similar residential + commercial mix, similar recurring-care revenue model.
- The Edible Landscape: Specialist in designing and installing edible home landscapes combining ornamentals and food plants. Comparable in custom edible garden design and installation services, though serving a different regional market.
Emerging players
- Gardenary: Kitchen garden consulting and education brand offering coaching, certification, and content for home gardeners and aspiring garden designers. Adjacent rather than directly competing on install, but targets the same kitchen-garden consumer and is influencing category expectations.
Broad incumbents
- Gardener's Supply Company: National gardening retailer and product company selling raised beds, tools, and supplies across channels. Indirect competitor on the consumer side and a potential channel partner; competes for DIY customers who might otherwise become Backyard Eats installation leads.
- Ruppert Landscape: Large Mid-Atlantic commercial and residential landscape services firm providing design, build, and maintenance across the same geography as Backyard Eats. Represents the broader incumbent landscape services competitive set, though it does not specialize in edible gardens.
- Level Green Landscaping: Mid-Atlantic commercial landscape maintenance and enhancement provider serving office, retail, and multifamily properties. Comparable commercial customer base (multifamily, CRE) but no edible-garden specialization — illustrates how a generalist could move into the category.
Regional players
- Edible Gardens LA: Los Angeles–based edible garden design, installation, and maintenance service for residential and commercial clients. Operates the same business model in a different geography, useful as a regional comparison point.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
Backyard Eats social profiles
Digital presenceBackyard Eats financial estimates
Financial estimateRevenue estimate
Valuation estimate
Backyard Eats leadership team
Management profileNumber of profiles
Profiles5 records
Backyard Eats funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Backyard Eats M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Backyard Eats
What does Backyard Eats do?
Backyard Eats designs, installs, and maintains custom raised bed edible gardens for residential homeowners and commercial properties in the Greater Philadelphia region. Standardized Signature Series gardens start at $9,150 and range up to $28,170, while custom projects span $2,000 to $68,000+. Recurring Annual Garden Care plans (~ $2,800/year average) provide ongoing planting, pest management, harvesting, and seasonal cleanup.
Is Backyard Eats a public or private company?
Backyard Eats is a private company. It is classified as family owned and is currently operating.
When was Backyard Eats founded?
Backyard Eats was founded in 2015. It employs 1 to 10 people.
Where is Backyard Eats based?
Backyard Eats is headquartered in Flourtown, United States, in the North America region.
How does Backyard Eats make money?
Two revenue lines are on record. Garden Design & Installation is the primary driver. The others are annual Garden Care Plans.
Who are Backyard Eats's main competitors?
Others on record are Bootstrap Farmer and Vegepod. Direct peers are Rooted Garden, Love & Carrots and The Edible Landscape. Gardenary is listed as an emerging player. Broad incumbents are Gardener's Supply Company, Ruppert Landscape and Level Green Landscaping. Edible Gardens LA is listed as a regional player.
Does Backyard Eats have an API?
No public API is recorded for Backyard Eats.
What industry is Backyard Eats in?
Backyard Eats's product category is Edible Landscaping Services. Its primary akta.pro industry code is HSAIAFAM, Vegetable & Herb Garden Installation and Maintenance, with a secondary code of HSAIAFAK, Raised Garden Beds & Planter Box Installation. Its NAICS code is 561730 and its SIC code is 700.