BAKER ELECTRIC, INC.

What BAKER ELECTRIC, INC. does

Baker Electric, Inc. is a family-owned electrical contracting business founded in 1974 and headquartered at 14110 Frankford Avenue in Lubbock, Texas. The company provides residential and commercial electrical services to homeowners, businesses, and builders in the Lubbock area, including wiring, electrical repairs, panel installation and replacement, remodeling electrical work, new construction wiring for residential and commercial structures, irrigation well electrical service, underground electrical service, and bucket truck services for overhead wiring and lighting tasks. The firm operates Monday through Friday, 8:00 a.m. to 5:00 p.m., with a staff of six.

The business holds Texas Electrical Contractor's License #17852 and is accredited by the Better Business Bureau and a member of the National Electrical Contractors Association. Its go-to-market model is direct-to-consumer: customers engage via phone, a website contact form (bakerelectrictx.com), walk-in inquiries at the Lubbock office, and word-of-mouth referrals supplemented by a Facebook page. Revenue is generated through professional services on a quote-based, project-by-project basis, with no standard rate card and no publicly disclosed pricing.

Baker Electric has remained privately held and family-controlled for over 50 years with no external investors, documented funding rounds, acquisitions, or ownership changes. The company emphasizes satisfaction guarantees and warranty-backed work, and reports a 5.0 out of 5.0 customer rating based on the limited review sample available. Operationally, it is a small-scale, owner-operated trade services business with no subsidiaries, no digital product surface beyond a marketing website, and no disclosed expansion into adjacent markets, verticals, or geographies.

Name

BAKER ELECTRIC, INC.

Legal name

Baker Electric Inc

Website

https://bakerelectrictx.com

Company type

Private

Founded year

1974

Operating status

Operating

Headcount range

1–10 employees

Short description

Baker Electric, Inc. is a family-owned electrical contractor in Lubbock, Texas providing residential and commercial wiring, repair, panel installation, and new construction electrical services since 1974 via a direct-to-consumer, quote-based professional services model.

Ownership category

akta.pro rank

Product category

Electrical Contracting Services

SIC

Electrical Work (1731)

akta.pro primary industry

Circuit Additions & Dedicated Lines (Appliance/EV/Hot Tub) (HSAOADAD)

Keywords

• Residential electrical services
• Commercial electrical contracting
• New construction wiring
• Electrical repairs
• Panel installation

Headquarters

HQ city

Lubbock

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Supply Chain

Revenue model

1. Electrical Services Revenue: Revenue is generated through providing electrical services including installations, repairs, and maintenance for both residential and commercial customers. Services are priced on a project/job basis with quotes provided for each job.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels4 records

Core offering

Baker Electric, Inc. is a family-owned electrical contractor providing residential, commercial, and new-construction electrical services in the Lubbock, TX area since 1974. Core offerings include electrical repairs, wiring, panel installation, remodeling, lighting, underground electrical service, irrigation well service, and bucket truck services.

Product overview

Baker Electric Inc. is a family-owned electrical services company offering a unified set of residential and commercial electrical services. The core offering consists of electrical repairs, wiring, remodeling, and new construction electrical work, supplemented by specialty services including irrigation well service, underground electrical work, and bucket truck services. Services are provided to both commercial and residential customers in the Lubbock, TX area.

Differentiator

Problem solved

Functional benefit

Products and services

• Residential Electrical Services
• Commercial Electrical Services
• New Construction Electrical Work
• Electrical Repairs
• Electrical Wiring and Remodeling
• Electrical Panel Services
• Underground Electrical Service
• Irrigation Well Service
• Bucket Truck Services

Quantifiable outcome

• Satisfaction guaranteed on all work performed
• +1 more outcomes

Named customers2 records

Segments3 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

One partnership is on record.

• Better Business BureauminorOthersBaker Electric Inc is a proud member of the Better Business Bureau, demonstrating commitment to ethical business practices and customer satisfaction standards.

Scale indicators3 records

Recent moves3 records

Direct peers

• Mister Sparky Electric: National residential electrical services franchise offering wiring, panel upgrades, repairs, and installations directly to homeowners. Directly comparable to Baker Electric on service mix, customer segment, and on-site delivery model, but operating through a franchise system with national marketing scale.
• Mr. Electric: Neighborly-owned electrical services franchise serving residential and commercial customers with installations, repairs, and new construction wiring. Closely comparable offering to Baker Electric, with the difference being franchise-driven brand reach versus Baker's independent local positioning.
• WireNut Home Services: Texas-based residential and commercial electrical, HVAC, and plumbing contractor serving the Dallas-Fort Worth area with similar installation, repair, and panel work to Baker Electric. Comparable on service breadth and Texas regional footprint, though larger in scale.

Others

• Angi: Lead-generation marketplace that connects homeowners to local electricians and trades. Not a direct service competitor, but a key channel and competitive force shaping how local electrical contractors like Baker Electric acquire customers and price against alternatives.
• ServiceTitan: Vertical software platform serving residential trades contractors including electricians. An enabling/ecosystem player rather than a competitor, but increasingly influences operating standards, dispatch, and customer experience for firms like Baker Electric.
• Generac Power Systems: Manufacturer of standby generators and transfer switches that are commonly installed by licensed electrical contractors. Adjacent rather than competitive, but represents an emerging service-line opportunity (and channel dependency) for residential electricians expanding into backup power.

Broad incumbents

• Home Depot Installation Services: Big-box retailer's installed services program connecting customers to electricians for installations and upgrades. Represents a broader-incumbent alternative that competes for the same residential electrical job wallet that Baker Electric serves in the Lubbock market.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat2 records

Key risks5 records

Key highlights5 records

Customer concentration

• Facebookfacebook.com/Baker-Electric-Inc-1619149308334956
• LinkedInlinkedin.com/company/baker-electric-inc.

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about BAKER ELECTRIC, INC.