Baoson group

What Baoson group does

Baoson Group (Công Ty Cổ Phần Tập Đoàn Đầu Tư Xây Dựng Và Du Lịch Bảo Sơn) is a privately-held Vietnamese joint-stock company registered in Hanoi on September 21, 2016 (tax ID 0100372107), operating as a diversified investment conglomerate whose principal operating asset is the Bao Son International Hotel — a 4-star, 100-room property at 50 Nguyen Chi Thanh, Dong Da District, in central Hanoi. The hotel has operated for over 30 years since its 1990 founding and serves both business and leisure travelers, with rooms across four categories (Superior 28 m², Deluxe 35 m², one-bedroom Suite 55 m², two-bedroom Suite 65 m²) starting from 1,190,000 VND per night. Core technology is undisclosed and there are no proprietary digital products.

The business operates an integrated hospitality ecosystem from a single asset: three meeting/conference venues (Crystal Room, Diamond Room, Ball Room) accommodating up to 250 simultaneous guests; three F&B outlets (50 Bistro, Crystal Palace, Atermis Room) serving Asian-European cuisine; an indoor four-season heated swimming pool with European-imported filtration (28–32°C); a sauna and massage facility; the Versaces Club gaming venue; and an airport limousine transfer service for Noi Bai and in-city routes. Revenue is generated through pay-as-you-go transaction pricing across all amenities, plus subscription-style multi-month swimming passes (6/12/24-month unlimited options).

Go-to-market is direct-to-consumer via the hotel's own website (baosonhotels.com), phone, walk-in traffic, Facebook/Instagram, and Zalo messaging. There is no apparent reliance on third-party OTAs, no public listing, no institutional investors, and no disclosed funding rounds. Customer mix spans business travelers, leisure tourists, corporate MICE organizers, and senior travelers — supplemented by episodic high-profile events such as the 2020 YSEALI workshop attended by the US Ambassador. The parent group has also undertaken social-infrastructure projects, including sponsoring the Bao Son Bridge of Unity in Tuyen Quang province (3.1 billion+ VND, July 2026).

Name

Baoson group

Legal name

Công Ty Cổ Phần Tập Đoàn Đầu Tư Xây Dựng Và Du Lịch Bảo Sơn

Website

https://baosonhotels.com

Company type

Private

Founded year

1990

Operating status

Operating

Headcount range

1–10 employees

Short description

Baoson Group is a privately-held Vietnamese conglomerate whose core asset is Bao Son International Hotel, a 4-star, 100-room property in central Hanoi serving business and leisure travelers with rooms, F&B, conference venues, pool, spa, casino, and airport transfer services.

Ownership category

akta.pro rank

Product category

Hotel Hospitality

NAICS

Hotels (except Casino Hotels) and Motels (72111)

SIC

Hotels & Motels (7011)

akta.pro primary industry

Business & Corporate Full-Service Hotels (THAGAAAE)

akta.pro secondary industries

Integrated Convention & Expo Complex Hotels (THAGALAE), Integrated Full-Service Hotel Complexes (Mixed-Use) (THAGAAAL)

Keywords

• Hotel accommodations
• Hospitality services
• Event venues
• Restaurant dining
• Wellness recreation

Headquarters

HQ city

Hanoi

HQ country

Vietnam

HQ region

Asia

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Infrastructure, Supply Chain

Revenue model

1. Room Accommodations: Revenue from renting 100 hotel rooms across 4 room categories (Superior, Deluxe, Suite 1-bedroom, Suite 2-bedroom) with nightly rates, offering standard rooms from 1,190,000 VND including buffet breakfast.
2. Event & Conference Services: Revenue from hosting conferences, seminars, exhibitions, performances, and banquets in 3 meeting rooms and Ball Room with capacities up to 250 simultaneous attendees. Offers catering packages from 350,000 VND per person.
3. Food & Beverage: Revenue from on-site dining at 50 Bistro Restaurant & Cafe, Crystal Palace, and Atermis Room, serving Asian-European cuisine with 80+ seating capacity. Includes 10% discount for hotel guests.
4. Swimming Pool Access: Revenue from year-round indoor swimming pool with individual tickets at 120,000 VND per person, monthly passes from 382,000 VND, 10-session cards, and 6/12/24-month unlimited packages.
5. Swimming Pool: Indoor four-season heated swimming pool with water filtration system imported from Europe, operating daily 6:00–21:00. Two separate pools for adults and children with depths from 0.8m to 2.2m.
6. Massage & Sauna: Revenue from massage body treatments, VIP massage including jacuzzi, dry/steam sauna, hot stone therapy, and wellness services. Offers 20% discount on massage services.
7. Casino (Versaces Club): Revenue from gaming entertainment at Versaces Club, open from 11:00 daily.
8. Airport Transfer (Limousine Service): Revenue from airport transfer services including Nissan (4 seats), Camry, Mercedes, Innova (7 seats), and Toyota (16 seats) vehicles for Noi Bai Airport and in-city transport.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels6 records

Core offering

Bao Son International Hotel is a four-star hotel in central Hanoi operating 100 rooms across four categories (Superior, Deluxe, Suite one-bedroom, Suite two-bedroom). It delivers an integrated hospitality offering combining room accommodations, three meeting/event venues (Crystal Room, Diamond Room, Ball Room), three dining outlets (50 Bistro, Crystal Palace Restaurant, Atermis Room), an indoor four-season swimming pool, sauna & massage wellness services, a casino (Versaces Club), and airport limousine transfer services.

Product overview

Khách sạn Quốc tế Bảo Sơn is a four-star international hotel operating as a single-property hospitality business. The company offers a unified portfolio centered on luxury accommodation (100 rooms across Superior, Deluxe, Suite 1-bedroom, and Suite 2-bedroom categories), supported by meeting and event venues (Crystal Room, Diamond Room, Ball Room), multiple dining outlets (50 Bistro, Crystal Palace, Atermis Room), and recreational amenities (indoor four-season swimming pool, sauna & massage, airport transfer, Versaces Club casino). The products work together as an integrated hospitality ecosystem serving both business and leisure travelers.

Differentiator

Problem solved

Functional benefit

Products and services

• Bao Son International Hotel Accommodation Four-star hotel accommodation offering 100 rooms across four categories — Superior (28 m², city view), Deluxe (35 m², city view), Suite one-bedroom (55 m²), and Suite two-bedroom (65 m²) — for individual travelers, couples, families, and corporate guests staying in Hanoi, with rooms starting from 1,190,000 VND per night including buffet breakfast.
• Crystal Room Meeting room seating 10-100 guests equipped with LCD projector, internet, headphones, microphone system, podium, writing materials, and translation booth, designed for corporate meetings, seminars, and smaller workshops.
• Diamond Room Large conference room with capacity of 150-270 seats equipped with LCD projector, internet, headphones, microphone system, podium, writing materials, and translation booth, suitable for major conferences and seminars.
• Ball Room Large ballroom with capacity up to 250 guests suitable for conferences, seminars, exhibitions, performances, banquets, year-end parties, gala dinners, and award ceremonies, supported by the hotel's full event planning and catering team.
• 50 Bistro - Restaurant & Cafe Modern bistro restaurant and cafe serving Asian-Western fusion cuisine with seating for up to 80 guests, offering tea, coffee, and refreshments. Hotel guests receive a 10% dining discount.
• Crystal Palace Restaurant Fine dining restaurant serving Asian-European cuisine in an elegant setting, open for breakfast (5:30-10:00), lunch (11:30-14:00), and dinner (18:00-22:00), serving hotel guests and outside diners.
• Atermis Room Restaurant Elegant fine dining restaurant with capacity of 80 seats serving Asian-European cuisine for breakfast, lunch, and dinner, catering to hotel guests and outside diners.
• Bao Son Swimming Pool Indoor four-season heated swimming pool with European-imported water filtration system, depths from 0.8m to 2.2m, water temperature maintained at 28-32°C, operating daily 6:00-21:00. Two separate pools for adults and children. Access via single tickets (120,000 VND), monthly passes, multi-session cards, and 6/12/24-month unlimited packages.
• Sauna & Massage Service Professional massage and sauna services including body massage, dry and steam sauna, hot stone therapy, and VIP massage with jacuzzi bath, operating 10:00-24:00. All customers receive a 20% promotional discount.
• Versaces Club Casino On-site casino gaming facility open from 11:00 daily offering various reward-based games for hotel guests and outside visitors.
• Airport Transfer Limousine Service Limousine transfer service to and from Noi Bai Airport and for in-city transport, with a fleet including Nissan (4 seats), Camry, Mercedes, Innova (7 seats), and Toyota (16 seats) vehicles.

Quantifiable outcome

• Central location near Lotte Center, Vincom Metropolis, and Ho Chi Minh Mausoleum — minutes from major business and leisure destinations
• +2 more outcomes

Named customers3 records

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators4 records

Recent moves4 records

Expansion highlights4 records

Direct peers

• Hanoi Daewoo Hotel: Long-established 4-star hotel in central Hanoi with comparable room count, F&B outlets, and event/conference facilities. Closely matches Bao Son's product mix, target market (corporate and government guests), and pricing tier.
• Melia Hanoi: International 4-star hotel in central Hanoi offering rooms, multiple restaurants, and meeting facilities serving business travelers and government delegations. Directly comparable in scale, segment, and event capability to Bao Son.
• Hotel Nikko Hanoi: Japanese-managed 4/5-star hotel in central Hanoi with full-service amenities including F&B, banquet, and wellness facilities. Comparable to Bao Son in target customer base (business and leisure) and integrated amenity offering.
• Fortuna Hotel Hanoi: 4-star hotel in central Hanoi with rooms, F&B, and event space targeting similar business and leisure travelers. Comparable in scale, star tier, and central-location advantage to Bao Son International Hotel.
• Pan Pacific Hanoi: International 4/5-star hotel in Hanoi offering rooms, multiple restaurants, and large-scale meeting/banquet facilities. Directly comparable in event capability, corporate-segment focus, and integrated hospitality offering.
• Apricot Hotel Hanoi: Boutique-style full-service hotel in central Hanoi with rooms, restaurants, and event space. Comparable in location (central Hanoi), 4-star tier, and mixed corporate/leisure positioning.

Broad incumbents

• Sofitel Legend Metropole Hanoi: Historic luxury hotel in central Hanoi with heritage positioning and full event/banquet capability. A broader incumbent in the same central-Hanoi market, competing for high-end corporate and diplomatic demand.
• Hilton Hanoi Opera: International branded hotel in central Hanoi with meeting and event facilities serving corporate and government clients. A scaled global incumbent in the same geographic and segment market as Bao Son.
• Lotte Hotel Hanoi: International 5-star hotel in central Hanoi with broader amenities including serviced residences and integrated retail. A scaled incumbent competing for the same business and leisure guests at a higher price point.
• InterContinental Hanoi Westlake: International luxury hotel brand in Hanoi serving similar diplomatic, corporate, and leisure segments with global distribution. A broader incumbent operating at a higher star tier but competing for the same Hanoi demand pool.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/baosonhotelhanoi
• Instagraminstagram.com/baoson.hotel
• LinkedInlinkedin.com/company/baoson-group

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Subsidiaries8 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Baoson group