Barnard Medical Center

What Barnard Medical Center does

Barnard Medical Center is a single-site, nonprofit medical practice headquartered at 5100 Wisconsin Ave., NW, Suite 401 in Washington, DC. It operates as a clinical care division of the Physicians Committee for Responsible Medicine (PCRM), a 501(c)(3) organization founded in 1985, and combines conventional primary and specialty medical care with evidence-based nutrition and lifestyle medicine. The clinical team includes board-certified physicians, nurse practitioners, and registered dietitians — all board-certified in lifestyle medicine — and treats patients seeking wellness care as well as chronic disease management and reversal, with particular emphasis on type 2 diabetes, heart disease, and high blood pressure.

The center's service mix spans in-person visits at the Washington, DC office and telehealth-based first visits, delivered through an athenahealth-powered patient portal for scheduling and records access. Adjacent programming extends beyond clinical care into structured educational products, including the Diabetes Reversal Online Program (DROP), an emotional-eating program, body composition assessment, and food-as-medicine classes; the broader PCRM ecosystem also includes the 21-Day Vegan Kickstart app and Food for Life community classes and instructor training.

Economically, Barnard Medical Center does not operate as an independent revenue-generating enterprise — it is sustained through patient service revenue, donations and membership support flowing through PCRM, and program fees, with no venture or equity funding and no publicly disclosed revenue figures. Pricing and appointment costs are not listed publicly and require direct contact. Patient acquisition is driven primarily through PCRM's content and educational channels, the medical center's website, and community educational programs focused on plant-based nutrition and lifestyle medicine.

Name

Barnard Medical Center

Legal name

Physicians Committee for Responsible Medicine

Website

https://barnardmedical.org

Company type

Private

Founded year

1985

Operating status

Operating

Headcount range

1–10 employees

Short description

Barnard Medical Center is a nonprofit Washington, DC medical practice combining primary and specialty care with evidence-based nutrition and lifestyle medicine, serving patients seeking chronic disease prevention, diabetes reversal, and heart health management through its parent, the Physicians Committee for Responsible Medicine.

Ownership category

akta.pro rank

Product category

Lifestyle Medicine Practice

SIC

Services-Offices & Clinics Of Doctors Of Medicine (8011)

akta.pro primary industry

Hospitals, Clinics & Charitable Healthcare Providers (BPAGACAB)

akta.pro secondary industry

Community Health, Prevention & Health Education (BPAGACAC)

Keywords

• Lifestyle medicine services
• Preventive primary care
• Chronic disease reversal
• Plant-based nutrition care
• Telehealth medical practice

Headquarters

HQ city

Washington

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure

Distribution channels1 record

Marketing channels3 records

Core offering

Barnard Medical Center is a nonprofit medical practice that combines conventional primary care with evidence-based prevention and plant-based nutrition to help patients treat and reverse chronic conditions such as type 2 diabetes, heart disease, and high blood pressure. Care is delivered by board-certified physicians, nurse practitioners, and registered dietitians (each board-certified in lifestyle medicine) through in-person visits and a virtual-first telehealth model, supported by body composition assessment and structured special programs for weight management, emotional eating, and diabetes reversal.

Product overview

Barnard Medical Center is a medical practice operated by the Physicians Committee for Responsible Medicine, offering a unified care model that combines conventional medical treatment with nutrition-based prevention. The center provides telehealth services, in-person clinical care, body composition assessment, and special programs for chronic disease management including diabetes reversal. The broader PCRM ecosystem also includes educational programs such as the Vegan Kickstart (21-day meal planning program), Food for Life instructor training, and Food for Life cooking/nutrition classes. Patients can access care through an athenahealth-powered patient portal for appointment scheduling and medical records.

Differentiator

Problem solved

Functional benefit

Brands

• Vegan Kickstart: A 21-day plant-based diet program supported by decades of research, providing meal plans, recipes, and support for transitioning to a vegan diet.
• Food for Life

Products and services

• Barnard Medical Center Telehealth A telehealth-enabled medical practice combining conventional medical care with prevention and nutrition-based approaches, providing virtual first visits for medical history review and ongoing care for chronic conditions including diabetes reversal, heart disease, and high blood pressure management. Targeted at patients seeking direct access to lifestyle medicine providers.
• Body Composition Assessment Body composition analysis service that helps patients understand their health metrics as part of comprehensive care planning at Barnard Medical Center.
• Clinicians and Staff Services Clinical care provided by board-certified physicians, nurse practitioners, and registered dietitians, all board-certified in lifestyle medicine, offering state-of-the-art medical care combined with nutrition and lifestyle medicine expertise.
• Special Programs Educational programs led by Barnard Medical Center physicians and registered dietitians covering weight management, diabetes control, and binge and emotional eating; programs include the Emotional Eating program and the Diabetes Reversal Online Program (DROP).
• Vegan Kickstart (21-Day Vegan Kickstart) A 21-day plant-based meal planning program with recipes, meal plans, and support resources designed to help participants adopt a vegan diet for health improvement, grounded in PCRM research.
• Food for Life Instructor Training An 8-week online instructor training course teaching individuals how to deliver Food for Life nutrition and cooking classes in their communities, including live Zoom sessions, coursework, and certification.
• Food for Life Classes Evidence-based plant-based nutrition and cooking classes offered in-person and online, covering topics such as diabetes prevention, cancer survival, heart health, weight management, and healthy eating fundamentals.
• Diabetes Reversal Online Program (DROP) An online program designed to help participants reverse type 2 diabetes through plant-based nutrition and lifestyle changes.
• Patient Portal Online patient portal for scheduling appointments, accessing medical records, and communicating with the care team, powered by athenahealth.

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

One partnership is on record.

• Physicians Committee for Responsible MedicinecoreStrategic or Co-development PartnerThe Barnard Medical Center was established by the Physicians Committee for Responsible Medicine, a nonprofit organization founded in 1985. The center takes advantage of years of research conducted by the Physicians Committee research team, showing how a new approach to medicine and nutrition could help prevent and reverse serious health problems.

Recent moves5 records

Expansion highlights4 records

Direct peers

• Dr. McDougall's Health & Medical Center: Dr. McDougall's program is a plant-based medical center focused on diet-based treatment of chronic disease — highly comparable to BMC's plant-based, nutrition-led approach.
• TrueNorth Health Center: TrueNorth is a lifestyle medicine center offering physician-supervised programs in plant-based nutrition and chronic disease management — closely aligned with BMC's evidence-based lifestyle interventions.
• Ornish Lifestyle Medicine: Dr. Ornish's program is a pioneering lifestyle medicine intervention for heart disease and other chronic conditions, directly paralleling BMC's chronic-disease-reversal care model.
• Pritikin Longevity Center: Pritikin is a residential lifestyle medicine program focused on nutrition, exercise, and chronic disease reversal through plant-based diets — directly comparable to BMC's lifestyle and nutrition-based care model for conditions like diabetes and heart disease.
• Wellness Forum Health: Wellness Forum Health provides physician-led plant-based lifestyle medicine programs targeting chronic disease, comparable to BMC in modality and patient population.

Broad incumbents

• Kaiser Permanente Lifestyle Medicine: Kaiser Permanente has expanded lifestyle medicine services including plant-based nutrition programs across its integrated system — a broad incumbent that competes on lifestyle medicine scale and insurance integration.
• Canyon Ranch: Canyon Ranch is a wellness destination offering lifestyle, nutrition, and preventive health programs — broader than BMC but overlapping on lifestyle medicine and preventive care.
• Cleveland Clinic Lifestyle Medicine: Cleveland Clinic's lifestyle medicine program addresses chronic disease through nutrition and behavior change within a major health system — represents the broad-incumbent threat of large systems adding lifestyle medicine capabilities.
• Teladoc Health: Teladoc provides virtual care including chronic condition management at scale — a broader incumbent whose telehealth infrastructure could compete with BMC's virtual-visit model for chronic disease patients.

Emerging players

• Rochester Lifestyle Medicine Institute: Rochester Lifestyle Medicine Institute offers plant-based lifestyle medicine programs for chronic disease reversal — similar in focus to BMC but with a community-based delivery model rather than a single physical clinic.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights5 records

Customer concentration

• Xbsky.app/profile/pcrm.org
• YouTubeyoutube.com/user/PCRM
• Facebookfacebook.com/BarnardMedical
• LinkedInlinkedin.com/company/barnardmedicalcenter

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Barnard Medical Center