Pro Senectute beider Basel

What Pro Senectute beider Basel does

Pro Senectute beider Basel is a non-profit foundation (gemeinnützige Stiftung) established in 1917 and headquartered in Basel, Switzerland, serving as the first specialized contact point for aging-related questions across the Basel-Stadt and Basel-Landschaft cantons. The organization provides a comprehensive portfolio of services to elderly residents (60+), enabling them to live independently at home for as long as possible. Service lines span general counseling, financial and legal advice, housing (including three residential facilities: Alterssiedlung Rankhof, Wohnhaus Belchenstrasse, and Wohnhaus Metzerstrasse), assistive device sales/rental and repair, household help (cleaning subscriptions, moves, gardening), meal delivery, digital literacy training, and an extensive education and leisure program (Akzent Forum courses, Akzent Magazin quarterly publication, sports activities).

The foundation operates multiple distribution channels including physical counseling offices across both cantons, a mobile information bus (Infobus 'mobil bi dir'), in-home service delivery, and a heat emergency hotline (Hitze-Hotline). Digital tools include the Testament-Konfigurator, EL-Rechner (supplementary benefits calculator), and QR-Einzahlungsschein payment slip; however, no proprietary technology platform or AI capabilities are disclosed. Revenue is generated through a diversified mix of private and corporate donations (with Basler Kantonalbank as main sponsor), service fees for cleaning, meals, courses, and assistive devices, and rents from residential facilities.

The organization's strategic positioning rests on partnerships with Basel-Stadt and Basel-Landschaft cantonal governments, universities, Swiss TPH, foundations, and community associations, anchored by its recognition as part of the established Pro Senectute Switzerland network. Active initiatives include the Sophia Care project, Digital Café, E-Rikscha rental service with new Muttenz location, and a recently opened Liestal site, all extending the service surface within its fixed two-canton regional footprint.

Name

Pro Senectute beider Basel

Legal name

Pro Senectute beider Basel

Website

https://bb.prosenectute.ch

Company type

Private

Operating status

Operating

Headcount range

11–50 employees

Short description

Pro Senectute beider Basel is a non-profit foundation serving elderly residents across the Basel-Stadt and Basel-Landschaft cantons with counseling, financial and legal advice, household services, assistive devices, housing, digital literacy, and education and sports programs.

Ownership category

akta.pro rank

Product category

Senior Social Services (Elder Care)

NAICS

Services for the Elderly and Persons with Disabilities (62412), Continuing Care Retirement Communities and Assisted Living Facilities for the Elderly (6233)

SIC

Services-Nursing & Personal Care Facilities (8050)

akta.pro primary industry

Home & Community-Based Services (HCBS) Coordination & Case Management (HSABAIAM)

akta.pro secondary industries

Benefits, Insurance & Entitlement Navigation (Medicare/Medicaid/VA/LTC) (HSABAIAG), Affordable/Subsidized Independent Living (HUD/LIHTC) Communities (HLADAAAB)

Keywords

• Elderly care services
• Senior counseling
• Assistive devices
• Non-profit foundation
• Social services

Headquarters

HQ city

Basel

HQ country

Switzerland

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Supply Chain, Infrastructure

Revenue model

1. Donations and Charitable Contributions: The organization accepts donations from private individuals, including general donations, project donations, donations for occasions, memorial donations, and testamentary bequests. Corporate and foundation donations are also sought.
2. Service Fees: Fees for various services including cleaning subscriptions (Im Abonnement), individual cleaning orders (Im Einzelauftrag), moves and gardening services, meals delivery, digital support and private lessons, and fitness courses.
3. Aid Products and Equipment: Sales and rental of assistive devices (Hilfsmittel) including products for mobility, safety, and independence, with related consultation, repair, maintenance, financing, and delivery services.
4. Education and Leisure Programs: Fees for courses, sports programs, and leisure activities offered through the Akzent Forum including digital technologies, culture, creativity, music, languages, and fitness offerings.

Distribution channels4 records

Marketing channels5 records

Core offering

Pro Senectute beider Basel is a non-profit foundation that delivers a comprehensive portfolio of services to enable older people in the Basel region to live self-determined at home. Offerings include general, financial, legal, and housing counseling; assistive devices with consultation, repair, and delivery; household help (cleaning subscriptions and individual orders, meals, moves, gardening); digital literacy training; senior housing; and education, culture, and sports programs through the Akzent Forum and Akzent Magazin.

Product overview

Pro Senectute beider Basel is a non-profit foundation serving as the first point of contact for elderly affairs in the Basel region, offering a comprehensive portfolio of social services rather than a unified technology product. The core offerings include consultation services (general advice, finances, law, and housing), practical aids and equipment, household services (cleaning, moving, gardening), meal delivery, and digital literacy programs. Leisure offerings span the Akzent Magazin quarterly publication, Akzent Forum educational programs, and extensive sports/fitness activities. Digital tools include the Testament-Konfigurator, EL-Rechner calculator, and QR-Einzahlungsschein payment service. Special programs include the Digital Café for technology education, Infobus mobile information service, E-Rikscha rental, and Hitze-Hotline for heat wave support.

Differentiator

Problem solved

Functional benefit

Brands

• Akzent Forum: The Akzent Forum offers numerous lectures, guided tours and courses in the areas of education and sports for older adults. The Akcent Magazine for culture and society is published quarterly.
• Sophia Care
• Akzent Magazin

Products and services

• General Counseling (Allgemeine Beratung) General consultation services for seniors including a telephone info line, helpline, heat hotline, on-site counseling offices, and safety tips.
• Financial Advisory (Finanzberatung) Financial services for seniors including trusteeships, tax returns, financial support, supplementary benefits advice, and the EL-Rechner calculator.
• Legal and Pension Advisory (Recht und Vorsorge) Legal consultation, Docupass, testament services, and the Testament-Konfigurator and Testament-Rechner digital tools.
• Senior Housing (Alterssiedlungen und Wohnhäuser) Independent living senior housing at Alterssiedlung Rankhof, Wohnhaus Belchenstrasse, and Wohnhaus Metzerstrasse, plus apartment adaptations.
• Assistive Devices (Hilfsmittel) Sale and rental of mobility, safety, and independence aids, with consultation, repair, maintenance, financing, and delivery services.
• Cleaning Services (Reinigungen) Household cleaning for seniors available via recurring subscription (Im Abonnement) or single individual order (Im Einzelauftrag).
• Moving, Clearing and Gardening Services (Umzüge, Räumungen, Gartenarbeiten) Moving, clearing, and gardening services to help seniors manage their living situations.
• Meal Delivery (Mahlzeiten) Meal delivery services for seniors to support daily nutrition at home.
• Digital Café Digital literacy program helping seniors learn technology skills, including private lessons, support, and online instruction guides.
• Mobile Info Bus «mobil bi dir» (Infobus) Mobile information bus bringing counseling and information services directly to seniors in their communities across the Basel region.
• Heat Hotline (Hitze-Hotline) Dedicated telephone hotline (061 206 44 42) providing support and advice during heat waves for elderly people at risk.
• Akzent Magazin A quarterly magazine covering culture and society, featuring well-researched background reports and an informative overview of current offerings for seniors.
• Akzent Forum - Education and Culture (Bildung und Kultur) Lectures, guided tours, and courses covering digital technologies, society/nature/culture, creativity and games, life design, music and singing, and languages for seniors.
• Sports and Exercise (Sport und Bewegung) Sports and exercise programs including mindfulness, ball sports, fitness and gymnastics, strength training, outdoor sports, dance, water sports, and a seasonal Sommerprogramm.
• E-Rikscha Rental (E-Rikscha Ausleihe) Electric rickshaw rental service allowing seniors to enjoy scenic rides in Basel and Muttenz, operated in partnership with Adullam Stiftung Basel and Reformierte Kirche Muttenz.
• Consulting for Companies and Municipalities (Für Firmen und Gemeinden) Consulting and project support for firms and municipalities on age strategies, leadership models, age-friendly community programs, and digital competence for older adults.

Quantifiable outcome

• Comprehensive elder care services covering counseling, household help, assistive devices, meals, digital support, and leisure activities

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Seven partnerships are on record, tiered minor and core.

• Adullam Stiftung BaselminorStrategic or Co-development PartnerPartnership for E-Rikscha project providing electric rickshaw rentals for elderly, with a new standort in Basel.
• Reformierte Kirche MuttenzminorStrategic or Co-development PartnerPartnership for E-Rikscha project providing electric rickshaw rentals for elderly, with a new standort in Muttenz.
• Basel-Stadt CantoncoreStrategic or Co-development PartnerCantonal government partner for elder care services and projects in Basel-Stadt.
• Basel-Landschaft CantoncoreStrategic or Co-development PartnerCantonal government partner for elder care services, including new location in Liestal.
• Universities (Hochschulen)minorStrategic or Co-development PartnerAcademic partnerships for research and development in elderly care and social services.
• Swiss TPH (Schweizerisches Tropen- und Public Health-Institut)minorStrategic or Co-development PartnerCollaboration on heat and health studies to better understand how elderly people in Switzerland deal with heat and to develop heat protection measures.
• Basler PersonenschifffahrtminorStrategic or Co-development PartnerJoint organization of the Golden Wave Cruise event on MS Flâneur Christoph Merian for elderly residents.

Scale indicators2 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• Tertianum: Switzerland's largest private senior living and care operator with residences, assisted living, and home services nationwide. Comparable as a senior housing and service provider competing in the same Basel-area market, though structured as a for-profit rather than Stiftung.
• Pro Infirmis: Swiss non-profit foundation providing services, counseling, and advocacy for people with disabilities, including elderly with age-related disabilities. Comparable as a peer mission-driven Swiss foundation with counseling, benefits navigation, and self-help support offerings.
• Pro Senectute Schweiz: The national umbrella foundation for Pro Senectute chapters; sets standards, aggregates funding, and coordinates policy across all regional Pro Senectute organizations including beider Basel. Comparable as the parent network governing shared brand, donor base, and service framework.
• Schweizerisches Rotes Kreuz (Swiss Red Cross): Major Swiss humanitarian non-profit with elderly services including visitation programs, transport (Rotkreuz-Fahrdienst), and migration-related elder support. Comparable as a large mission-driven provider of community-based elder services funded through donations and partnerships.

Direct peers

• Senevita: Swiss operator of residential care homes, assisted living, and specialized elder housing across multiple cantons. Directly comparable in the senior housing and personal care services segment that Pro Senectute beider Basel delivers through its three residential facilities.
• Pro Senectute Kanton Zürich: Sister chapter of Pro Senectute serving Canton Zürich with the same service portfolio—counseling, in-home help, residential facilities, leisure programs. Most directly comparable in terms of services, structure, and funding model, differing only in geographic coverage.
• Spitex Schweiz: National association of Swiss non-profit home care providers delivering in-home nursing and household help. Directly comparable to Pro Senectute beider Basel's cleaning, meal, gardening, and in-home support services for elderly clients wanting to remain at home.

Regional players

• Domicil: Bern-based non-profit operator of senior residences and care homes serving a different Swiss region. Comparable as a regional mission-driven senior housing and care provider with similar service portfolio and funding model.
• Stiftung Alterswohnungen der Stadt Zürich (SAW): Zurich city foundation operating subsidized senior housing and related services. Comparable as a cantonal/city-level Stiftung focused on independent living and housing support for elderly—an institutional cousin to Pro Senectute beider Basel's residential offerings.

Others

• Curaviva Schweiz: Swiss industry association for providers of care and housing services for elderly, disabled, and youth. Comparable as the umbrella body representing service providers in the same elder care ecosystem, offering benchmarking and policy advocacy Pro Senectute engages with.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• YouTubeyoutube.com/channel/UCFevsGnko5_AnkSMM7WgCSg/videos
• Facebookfacebook.com/prosenectute.bb
• Instagraminstagram.com/prosenectute.bb
• LinkedInlinkedin.com/company/pro-senectute-beider-basel

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

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M&A

Investments

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Frequently asked questions about Pro Senectute beider Basel