SFU Business Administration Student Society

Name

SFU Business Administration Student Society

Legal name

SFU Business Administration Student Society

Website

https://beediebass.com

Company type

Private

Operating status

Operating

Headcount range

11–50 employees

Ownership category

akta.pro rank

Product category

Student Society Services (Higher Education)

NAICS

Colleges, Universities, and Professional Schools (6113)

SIC

Services-Membership Organizations (8600), Services-Educational Services (8200)

akta.pro primary industry

Alumni Career Networking & Mentorship Programs (EDALAOAL)

Keywords

• Student society services
• Faculty student union
• Undergraduate mentorship programs
• Student event programming
• Higher education advocacy

Headquarters

HQ city

Burnaby

HQ country

Canada

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Others

Revenue model

1. Corporate Sponsorship: BASS secures monetary and in-kind sponsorship from corporate partners across tiers (Premier, Executive, Associate, In-Kind). Sponsorships are fully customizable and aligned with partner objectives. Snapshot: $11,550 in monetary sponsorship and $4,990 in in-kind sponsorship (24/25).
2. Charitable Fundraising: The BASS Thrift Shop directs proceeds to the Canadian Cancer Society, with surplus clothing donated to Big Brother Canada. $6,100 was raised for charity in 24/25.

Go-to-market motion2 records

Distribution channels2 records

Marketing channels4 records

Core offering

BASS is the Faculty Student Union (FSU) for SFU's Beedie School of Business, enhancing the undergraduate experience by offering events, resources, and advocacy to 4,200+ BBA students and 15 affiliated clubs. Core offerings include a mentorship program pairing first-year students with senior mentors, signature social and networking events, charitable fundraising, and information resources covering academic, career, and community guidance.

Product overview

BASS (Business Administration Student Society) is the Faculty Student Union for SFU's Beedie School of Business, offering a portfolio of student-focused programs, events, and resources. The core offerings include the BASS Mentorship Program (pairing first-year students with senior mentors), signature events (Bassland, Celebration Gala, Campus Cup, Thrift Shop, Beedie Connect, After Hours, and Annual General Meeting), the Beedie Archive hub for student resources and affiliated clubs, the Beedie Survival Guide for academic and career planning, plus volunteer and ambassador programs for student involvement. These products collectively support undergraduate student experience through events, resources, and advocacy.

Differentiator

Problem solved

Functional benefit

Products and services

• BASS Mentorship Program (BMP) Six-month mentorship program supporting approximately 80 first-year Beedie students transitioning into the school, pairing them with 40 senior student mentors for networking, professional development, and social opportunities.
• Bassland Annual event featuring mini games, prizes, and food for Beedie's Launch Attendees, designed to introduce students to BASS and the student union.
• Annual General Meeting (AGM) Annual meeting where students learn about BASS's strategic vision, proposed constitution changes, available resources, and network with fellow students, featuring free food and prizes.
• BASS Celebration Gala (BCG) Annual celebration event recognizing achievements within the Beedie community.
• Campus Cup Annual inter-faculty sports competition bringing together SFU departments to compete for the title of best department, promoting teamwork and school pride.
• BASS Thrift Shop Award-winning zero-waste clothing event where SFU students donate pre-loved clothes; proceeds support the Canadian Cancer Society with surplus donated to Big Brother Canada.
• Beedie Connect BASS's premier annual networking event bringing together industry professionals and thought leaders for keynote speeches, panel discussions, workshops, and networking sessions.
• After Hours Annual social event held at a nightclub in Vancouver, bringing together diverse attendees for networking, music, and dancing.
• Beedie Archive A living collection of student stories, events, and traditions including an events calendar and information about BASS-affiliated clubs.
• Beedie Survival Guide A comprehensive guide for students covering hiring timelines, academic resources, and essential Beedie information.
• Volunteer-Only Program A volunteer program for SFU Beedie students to participate in student organizations without long-term commitment, allowing interaction with club members, executives, and meaningful community contributions.
• AmBASSador Program Ambassador program where selected students work closely with BASS portfolios to strengthen presence in the Beedie community, designed as an entry point for first-year students.

Quantifiable outcome

• 80 first-year students supported through the BMP mentorship program per cohort
• +2 more outcomes

Named customers1 record

Segments3 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

26 partnerships are on record, tiered core, major, secondary and minor.

• CPA British Columbia (CPABC)coreStrategic or Co-development PartnerCPA BC is a Premier Sponsor of BASS. As the professional body for Chartered Professional Accountants in BC, CPABC supports Beedie students pursuing the CPA path, aligning with students in Accounting concentrations.
• InvestlycoreStrategic or Co-development PartnerInvestly is a Premier Sponsor. The partnership provides financial sector exposure and potential recruitment opportunities for Beedie students.
• CrowecoreStrategic or Co-development PartnerCrowe (crowemackay) is a Premier Sponsor providing audit, tax, and advisory expertise engagement with BASS and Beedie students.
• MNPcoreStrategic or Co-development PartnerMNP is a Premier Sponsor — one of Canada's largest accounting and business advisory firms, engaging Beedie students through BASS events.
• Teifi DigitalcoreStrategic or Co-development PartnerTeifi Digital is a Premier Sponsor bringing technology and digital expertise engagement to the BASS partnership ecosystem.
• Red BullmajorGTM or Marketing PartnerRed Bull is an Executive Sponsor of BASS, providing energy drinks and brand support at BASS events.
• BounceLifemajorGTM or Marketing PartnerBounceLife is an Associate Sponsor and community-building/event-hosting platform partner for student organizations. BASS announced its 'Bounce' partnership for the 2024 academic year.
• Grant ThorntonsecondaryStrategic or Co-development PartnerGrant Thornton is an Associate Sponsor providing professional services sponsorship engagement.
• KPMGsecondaryStrategic or Co-development PartnerKPMG is an Associate Sponsor of BASS, engaging students through sponsorship of events and programming.
• Bon MacaronminorOthersIn-kind sponsor providing pastry donations for BASS events.
• Vancouver Water Adventures (VWA)minorOthersIn-kind sponsor for BASS events.
• The TaphouseminorOthersIn-kind sponsor providing food/beverage for BASS events.
• Steve's PokebarminorOthersIn-kind sponsor for BASS events.
• Vancouver CanadiansminorOthersIn-kind sponsor (minor league baseball team) providing tickets/experiences for BASS events.
• Old Spaghetti FactoryminorOthersIn-kind sponsor for BASS events.
• AG HairminorOthersIn-kind sponsor (beauty brand) for BASS events.
• WildPlayminorOthersIn-kind sponsor providing adventure activity experiences for BASS events.
• ClueSolversminorOthersIn-kind sponsor (escape room/team building) for BASS events.
• Vancouver Symphony OrchestraminorOthersIn-kind sponsor for BASS events.
• Coronation RecminorOthersIn-kind sponsor for BASS events.
• Museum of Anthropology (MOA)minorOthersIn-kind sponsor for BASS events.
• Pressing MattersminorOthersIn-kind sponsor for BASS events.
• Eclipse AwardsminorOthersIn-kind sponsor for BASS events.
• Freshslice PizzaminorOthersIn-kind sponsor providing food for BASS events.
• WaveminorOthersIn-kind sponsor for BASS events.
• SFU Beedie School of BusinesscoreStrategic or Co-development PartnerBASS is the Faculty Student Union (FSU) for Beedie, located within the school and operating in formal coordination with faculty and SFSS governance.

Scale indicators12 records

Recent moves6 records

Expansion highlights4 records

Direct peers

• Haskayne Undergraduate Commerce Society: Student society representing BCom students at University of Calgary's Haskayne School of Business. Direct peer with similar structure, signature events, and corporate engagement model.
• Western Ivey Business Students' Association: Student body representing HBA students at Ivey Business School at Western University. Comparable faculty-student-union role and similar programming model (case competitions, mentorship, sponsor-led events).
• Queen's Commerce Society (QCS): Student society representing Commerce students at Queen's University Smith School of Business. Direct peer in mandate (representing undergraduate business students), programming (case competitions, mentorship, gala), and corporate partnership strategy.
• Alberta Business Students' Association: Student society for undergraduate business students at University of Alberta. Direct peer with comparable mandate, signature event portfolio, and corporate sponsorship focus across the Canadian business school ecosystem.
• McMaster DeGroote Commerce Society: Student society for Commerce students at McMaster University's DeGroote School of Business. Direct peer in mandate and programming format — case competitions, mentorship, corporate sponsor events.
• McGill Management Undergraduate Society: Student society representing BCom students at McGill University's Desautels Faculty of Management. Direct peer with similar role, event portfolio, and corporate partner model within Canadian business schools.
• Schulich BBA Students' Association: Student society for BBA students at York University's Schulich School of Business. Direct peer — represents undergraduate business cohort, runs mentorship and signature networking events, and pursues corporate sponsorship for student programming.
• UBC Sauder Undergraduate Society: Faculty student society for BCom students at UBC Sauder School of Business. Closest geographic and structural peer to BASS — same FSU-equivalent role, similar membership scale, comparable corporate sponsorship model, and similar signature event portfolio.
• Rotman Commerce Students' Association: Official student association for BCom students at University of Toronto's Rotman Commerce program. Mirrors BASS in serving an undergraduate business cohort within a larger university, running mentorship, networking events, and sponsor engagement.

Regional players

• Simon Fraser Student Society (SFSS): Umbrella student society at Simon Fraser University, under which BASS operates. Broader but adjacent organization that governs all SFU undergraduate societies; BASS is a faculty-level member of this structure.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks4 records

Key highlights5 records

Customer concentration

• Instagraminstagram.com/sfubass
• LinkedInlinkedin.com/company/sfu-business-administration-student-society

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles4 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about SFU Business Administration Student Society