BGD Digital Marketing

What BGD Digital Marketing does

BGD Digital Marketing is a privately held, founder-led digital marketing agency headquartered at 1000 Ballpark Way, Arlington, Texas. Founded in 2018 by Brittney Garcia-Dumas, the firm operates with a 5-person team and is organized around three core service lines: Full Branding (a one-time engagement package covering logo design, professional photoshoot, website design, and marketing materials), Social Media Management (a recurring service delivering weekly posts, advertising, and analytics across up to four platforms), and Digital Marketing Consulting (a recurring engagement providing a dedicated marketing strategist, campaign assistance, and DEI-focused advisory). The agency's go-to-market is direct-to-consumer, relying on its website, a 'Business Unusual' podcast feature (Barbara Corcoran), blog content, a 'Trendwatch' newsletter, and a free-consultation call CTA to convert inbound SMB leads.

The business model blends one-time project revenue (Full Branding) with recurring monthly retainers (Social Media Management and Consulting), though pricing is entirely quote-based and not publicly disclosed; gift cards in $75/$150/$250 denominations are also sold. Customers are predominantly small businesses and entrepreneurs — including arts, food and beverage, wellness, law, design, photography, and boutique retail clients such as Krizia Art, Alice Approved, Heimat Baking Company, MMV Boutique, Western Gallery, Mauldin Designs, and Carmen Washam Photography — alongside a small number of government and education accounts (City of Arlington, US Army Reserve, University of Texas at Arlington). Geographic footprint is concentrated in the Dallas-Fort Worth metroplex but extends to clients across 11 U.S. states via remote service delivery.

The firm differentiates primarily through a DEI-focused, inclusive marketing positioning and the 'Hustle Happy' brand philosophy, supported by an internship program, Greater Arlington Chamber of Commerce membership, and active content publishing. There is no proprietary technology platform, AI/ML product capability, app, API, or disclosed funding; the offering is delivered entirely through human creative and strategic services. As of the available data, the company is bootstrapped, independently owned, and operating with no reported M&A, restructuring, or leadership-change events.

Name

BGD Digital Marketing

Legal name

BGD Digital Marketing

Website

https://bgddigitalmarketing.com

Company type

Private

Founded year

2018

Operating status

Operating

Headcount range

1–10 employees

Short description

BGD Digital Marketing is a privately held, 5-person Arlington, Texas-based digital marketing agency founded in 2018 that provides branding, social media management, and consulting services to small businesses and entrepreneurs across 11 U.S. states, with a DEI-focused positioning.

Ownership category

akta.pro rank

Product category

Digital Marketing Services

NAICS

Advertising Agencies (541810), Advertising, Public Relations, and Related Services (5418)

SIC

Services-Advertising Agencies (7311), Services-Advertising (7310)

akta.pro primary industry

B2B/ABM Creative Agencies (MPAAAAAI)

Keywords

• Digital marketing services
• Brand development
• Social media management
• Marketing consulting
• Small business branding

Headquarters

HQ city

Arlington

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Marketing or Sales, Operations

Revenue model

1. Full Branding Services: Comprehensive branding package for new or rebranding businesses, including logo design, professional photoshoot, website design, marketing materials, and in-depth digital marketing analysis. This is a one-time service package.
2. Social Media Management: Ongoing social media management services including weekly posts, social media advertising, analytics reporting, and digital marketing on up to 4 social platforms. This appears to be a recurring service.
3. Digital Marketing Consulting: Monthly marketing consultations with 24/7 access to a strategist, campaign assistance, and one-on-one customer care. This is an ongoing consulting engagement model.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels7 records

Core offering

BGD Digital Marketing is a service-based digital marketing agency that helps small businesses and entrepreneurs launch, rebrand, and modernize through bundled branding, social media management, and consulting services. Core deliverables include logo design, website design, professional photoshoots, social media strategy and advertising, and one-on-one marketing consulting with a DEI-focused inclusive approach.

Product overview

BGD Digital Marketing is a business branding and digital marketing agency offering three core service packages: Full Branding, Social Media Management, and Digital Marketing Consulting. These services are designed to work together as a comprehensive digital marketing solution, where Full Branding establishes the foundational brand identity (logos, website, photography), Social Media Management executes ongoing social media strategy and advertising across multiple platforms, and Digital Marketing Consulting provides strategic guidance and education. The company emphasizes an inclusive, DEI-focused approach to marketing and has helped businesses launch and grow in 10 different states.

Differentiator

Problem solved

Functional benefit

Products and services

• Full Branding Comprehensive branding package for new or rebranding businesses, including in-depth digital marketing analysis, logo design, professional photoshoot, website design, and marketing materials. Sold as a one-time project engagement.
• Social Media Management Ongoing social media management service including weekly posts, social media advertising, analytics reporting, and digital marketing on up to 4 social platforms. Delivered as a recurring monthly engagement for SMB clients.
• Digital Marketing Consulting One-on-one digital marketing consulting service providing personalized marketing strategist access, strategy sessions, step-by-step digital marketing processes, corporate training, and DEI in Digital Marketing practice. Includes guest speaking and monthly small business consulting engagements.

Named customers14 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Two partnerships are on record, tiered minor.

• Greater Arlington Chamber of CommerceminorOthersBGD Digital Marketing is a member of the Greater Arlington Chamber of Commerce. The company recommends Chamber membership to other businesses as a way to be present within the community, make connections, and network with other entrepreneurs. This membership supports their local business focus in the Arlington, Texas area.
• Business Unusual PodcastminorGTM or Marketing PartnerBGD was featured on Barbara Corcoran's 'Business Unusual' podcast, reaching audiences through Apple Music, Amazon Music, and Spotify platforms. This media appearance serves as a marketing channel for brand exposure to entrepreneurial audiences.

Scale indicators2 records

Recent moves2 records

Expansion highlights6 records

Broad incumbents

• Coalition Technologies: Full-service digital agency providing SEO, web design, branding, and social media marketing to SMB and enterprise clients—overlapping service stack with BGD at larger scale.
• Power Digital Marketing: Performance and brand marketing agency offering social media, content, and consulting for growth-stage SMBs—comparable service mix and customer profile to BGD, operating at meaningfully larger scale.
• SmartBug Media: Larger full-service inbound marketing agency offering branding, social media, and consulting services to SMB and mid-market clients—comparable service stack to BGD but at greater scale and broader geographic reach.
• Nine University: Multi-disciplinary branding and digital marketing agency serving SMB to enterprise clients with offerings in branding strategy, social media, and content—directly comparable capabilities to BGD's core three-pillar offering.

Direct peers

• Main Street ROI: Digital marketing agency focused exclusively on small businesses, offering web design, SEO, social media, and branding—most direct SMB-only peer comparable to BGD's customer and service focus.
• SocialSEO: Digital marketing agency specializing in social media management, SEO, and branding for small businesses—directly comparable service portfolio and target SMB customer base to BGD.
• Lyfe Marketing: Digital marketing agency offering social media management, branding, and content marketing for small and mid-sized businesses with a similar service bundling approach to BGD Digital Marketing.

Emerging players

• Blavity Inc. Media and marketing platform serving multicultural audiences with branded content and influencer marketing—comparable to BGD's DEI-focused mission targeting diverse SMB and consumer brands.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/BGDDigitalMarketing
• Instagraminstagram.com/bgddigitalmarketing
• LinkedInlinkedin.com/company/bgd-digital-marketing

Revenue estimate

Valuation estimate

Number of profiles

Profiles4 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about BGD Digital Marketing