Burgess Hill Town Football Club

What Burgess Hill Town Football Club does

Burgess Hill Town Football Club Ltd. is a privately-held non-league football club registered in England and Wales (company number 03969979), 100% owned by Burgess Hill Town FC Group Ltd, which is in turn held 50/50 by David Corney and Vicky Gaffney. The club competes in the Pitching In Isthmian League Premier Division and plays its home fixtures at the Medical Travel Compared Stadium (Leylands Park) in Burgess Hill, West Sussex. In its first season back in the Isthmian Premier Division (2025-26) the men's first team finished 8th, avoiding relegation, with home attendance exceeding 1,000 on five occasions including a season-high 1,038 against Cray Wanderers. Beyond the senior side, the club operates a full football pathway encompassing an Under-6 to Under-18 Juniors programme, a Stopper Squad goalkeeping academy with over 40 registered keepers, a girls section with over 150 registered players, a women's team, and a newly announced U19s Full-Time Academy launching for 2026-27 in partnership with Haywards Heath College.

The club's product portfolio extends beyond matchday football into owned media (Hillians TV for video highlights and galleries, the Hillians Talk podcast), a physical club shop operated via Pinnacle UK, a refurbished clubhouse bar and function room (capacity 150) available for hire, and a 400 Club lottery at £5 per month. Revenue is generated through tiered matchday admissions (£1-£12), annual season tickets (£40-£180 with a new 12-17 tier introduced for 2026/27, prices frozen year-on-year), commercial sponsorship (50+ partners including Medical Travel Compared as stadium naming rights and match ball sponsor, Keymer Hall Care Home as Hillians TV sponsor, Mitchell Roofing Services, LRG Group, Mansell McTaggart, and others), bar and function room hire, junior subscriptions, and merchandise sales. Distribution is exclusively regional across South East England, with direct-to-consumer sales via the stadium, online Stripe payment links for season tickets, and on-site retail.

The go-to-market is community-led and direct-to-consumer, relying on local supporter attendance, grassroots youth engagement, and local business sponsorship rather than external marketing investment. Operating infrastructure consists of a volunteer-heavy management committee (Chairman, Manager, Treasurer, Welfare Officer, Fixtures Secretary, Heads of Boys/Girls Football, etc.) supported by commercial staff for bar and function hire. No external funding rounds, venture capital, or private equity investment are indicated; the club appears funded through matchday revenue, sponsorship, membership schemes, and supporter initiatives.

Name

Burgess Hill Town Football Club

Legal name

Burgess Hill Town Football Club Ltd.

Website

https://bhtfc.co.uk

Company type

Private

Operating status

Operating

Headcount range

11–50 employees

Short description

Burgess Hill Town Football Club is a non-league English football club competing in the Isthmian League Premier Division, serving West Sussex supporters through matchday football, a full youth-to-senior pathway, owned media, and community programs.

Ownership category

akta.pro rank

Product category

Non-League Grassroots Football Club

NAICS

Sports Teams and Clubs (711211), Sports and Recreation Instruction (61162)

SIC

Services-Membership Sports & Recreation Clubs (7997)

akta.pro primary industry

Local Amateur Clubs & Community Sports Organizations (MPAKACAE)

Keywords

• Non-league football club
• Youth football development
• Grassroots football pathway
• Matchday ticket sales
• Community football membership

Headquarters

HQ city

Burgess Hill

HQ country

United Kingdom

HQ region

Europe

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Marketing or Sales, Others

Revenue model

1. Matchday Ticket Sales: Revenue from matchday admissions at the Medical Travel Compared Stadium with tiered pricing for adults, concessions, young adults and children
2. Season Tickets: Annual season ticket sales providing entry to all 21 home Men's Isthmian Premier league fixtures plus Under-18's matches and pre-season friendlies
3. Commercial Sponsorship: Partnership arrangements including stadium naming rights (Medical Travel Compared Stadium), kit sponsorships, and individual player sponsorships
4. Bar and Hospitality: Clubhouse bar operations, function room hire for events, and matchday hospitality offerings
5. 400 Club Membership: Monthly membership draw scheme at £5 per month with cash prizes, supporting club development
6. Academy and Junior Programs: Revenue from youth football programs including the academy and goalkeeping academy (Stopper Squad)
7. Merchandise and Club Shop: Sale of replica kits, fashion wear, hats, scarves and other club merchandise

Pricing tiers

Go-to-market motion2 records

Distribution channels6 records

Marketing channels8 records

Core offering

Burgess Hill Town Football Club operates as a community-rooted non-league football club fielding a senior men's first team in the Isthmian League Premier Division and a full youth player pathway from Under-6 to Under-18, including a newly launched U19s Full-Time Academy in partnership with Haywards Heath College. The club sells matchday tickets, season tickets, club merchandise, clubhouse and function room hire, and operates the 400 Club monthly lottery and Hillians Talk podcast / Hillians TV media channels as integrated supporter engagement and revenue streams.

Product overview

Burgess Hill Town Football Club operates as a multi-team football organization offering a unified product portfolio centered on football participation and entertainment. The club's core offering is the First Team competing in the Isthmian League Premier Division, supplemented by a newly launched U19s Full-Time Academy (2026-27) in partnership with Haywards Heath College, and a comprehensive Juniors Programme spanning U6 to U18 with over 150 girls. The club's media offerings include Hillians TV (highlights and match content) and Hillians Talk podcast. Additional revenue streams include the 400 Club membership lottery, Club Shop merchandise retail, Clubhouse Bar & Function Room hire, and Season Tickets/Admission. Together these products form an integrated supporter engagement ecosystem covering football, education, youth development, media content, and hospitality services.

Differentiator

Problem solved

Functional benefit

Products and services

• First Team Competitive Football The senior men's football team competing in the Isthmian League Premier Division, playing 21 home league fixtures plus pre-season friendlies at the Medical Travel Compared Stadium. The core sporting product offered by the club to supporters and the community.
• U19s Full-Time Academy Full-time academy programme launched for 2026-27 in partnership with Haywards Heath College, providing elite football development alongside academic education for student athletes aged 16-19.
• Juniors Programme

Quantifiable outcome

• 8th place finish in first season back in Isthmian Premier Division
• +2 more outcomes

Named customers5 records

Segments5 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

18 partnerships are on record, tiered core, major and minor.

• Medical Travel ComparedcoreGTM or Marketing PartnerStadium naming rights sponsor - venue known as Medical Travel Compared Stadium. Also serves as match ball sponsor and provides travel insurance comparison services. Long-term partner with significant branding presence at the ground.
• Keymer Hall by Boutique Care HomescoreGTM or Marketing PartnerSponsor of Hillians Talk podcast and matchday reaction videos. Keymer Hall Care Home receives branding on podcast content and match coverage.
• LRG GroupmajorGTM or Marketing PartnerOfficial partner of Burgess Hill Town FC. Local business providing support to the club.
• Mansell McTaggartminorGTM or Marketing PartnerEstate agent partner. Logo displayed on official partners section of website.
• Keymer Double GlazingminorGTM or Marketing PartnerWindow and door installation company partner with logo on website.
• CB Event GroupmajorGTM or Marketing PartnerEvent management company and match sponsor for Cheshunt game. Close relationship with the club providing event security services.
• Home Call CarpetsmajorGTM or Marketing PartnerHistorical stadium naming sponsor. Previously the Home Call Carpets Community Stadium. Logo displayed on partners page.
• Frontline AutomationminorGTM or Marketing PartnerAutomation company partner with logo on official partners section.
• Compare Your Travel InsuranceminorGTM or Marketing PartnerTravel insurance comparison service partner integrated with Medical Travel Compared sponsorship.
• Specsavers (Burgess Hill)minorGTM or Marketing PartnerLocal optician partner in Burgess Hill with logo on partners page.
• Hunters GroupminorGTM or Marketing PartnerProperty company partner displayed on website partners section.
• More RadiominorGTM or Marketing PartnerLocal radio station partner providing coverage and promotion.
• Nuffield HealthminorGTM or Marketing PartnerHealth and wellbeing partner with logo on partners page.
• Mid Sussex Radio 103.8FMminorGTM or Marketing PartnerLocal radio partner providing coverage of club activities and match updates.
• Mitchell Roofing ServicesmajorGTM or Marketing PartnerMatch sponsor for final home game of 2025-26 season vs Cray Wanderers. Sponsored first and last game of the season. Provided matchday entertainment including beer cases for changing rooms.
• Haywards Heath CollegecoreStrategic or Co-development PartnerEducation partner for the U19s Full-Time Academy launching for 2026-27 season. Provides academic education alongside football development for student athletes.
• Spirit of Sussex CoachesmajorChannel Partner/ Reseller/ DistributorOfficial Travel Partner for 2026/27 season. Provides coach transport to away matches for supporters at approximately £20 per seat.
• Pinnacle UKminorChannel Partner/ Reseller/ DistributorOperates the official club shop for merchandise sales online.

Scale indicators13 records

Recent moves6 records

Expansion highlights4 records

Direct peers

• Horsham FC: West Sussex non-league club competing in the Isthmian League Premier Division alongside Burgess Hill Town, sharing geographic catchment, sponsor pools, and supporter base.
• Hastings United FC: Sussex-based non-league club at a similar competitive level with comparable community/youth focus, providing a relevant benchmark for attendance and youth revenue dynamics.
• Whitehawk FC: East Sussex-based non-league club operating at the same pyramid level with similar commercial model including stadium naming rights, function hire, and youth sections.
• Cray Wanderers FC: Featured as direct opponent in Burgess Hill Town's 2025-26 season finale — another long-established Step 7 club with comparable attendance scale and community-oriented operations.
• Bognor Regis Town FC: Long-standing Isthmian Premier Division club in the same Sussex coastal region; comparable step-7 club with similar attendance scale and youth development footprint.
• Worthing FC: Sussex non-league club competing at a similar pyramid level with comparable size, youth pathway programs, and commercial sponsorship model anchored by local businesses.
• Broadbridge Heath FC: Local West Sussex non-league club sharing Burgess Hill Town's regional catchment; play each other directly as referenced in the same fixture schedule, both compete at Step 5-7 of the pyramid.
• Lewes FC: Sussex-based non-league club with strong community identity, women's section, and a comparable focus on supporter-owned, locally-rooted football — direct comparable for Burgess Hill Town's model.

Broad incumbents

• Crawley Town FC: Professional club competing in League Two based in West Sussex; serves as the geographic senior partner whose commercial catchment overlaps with Burgess Hill Town's sponsor and supporter pool.
• Eastbourne Borough FC: Sussex-based semi-professional club operating one tier above (National League South); provides relevant comparable for the next-step trajectory a successful BHTFC could pursue via promotion.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks1 record

Key highlights6 records

Customer concentration

• Xx.com/Official_BHTFC
• YouTubeyoutube.com/channel/UCTHSdh5lFYmE1Hl_GVcaBSQ
• Facebookfacebook.com/Official-Burgess-Hill-Town-FC-240387069430055
• Instagraminstagram.com/official_bhtfc
• LinkedInlinkedin.com/company/burgess-hill-town-football-club

Revenue estimate

Valuation estimate

Number of profiles

Profiles14 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Burgess Hill Town Football Club