Binghamton Rumble Ponies

What Binghamton Rumble Ponies does

The Binghamton Rumble Ponies are a Minor League Baseball franchise operating as the Double-A affiliate of the New York Mets, playing a 70-game home schedule at Mirabito Stadium in Binghamton, New York. The franchise was rebranded from the Binghamton Mets in 2017 and is privately held within the Mets' minor-league system. Its commercial offering centers on live professional baseball, monetized through four streams: ticket sales (single-game, full-season packages, the subscription-style Ballpark Pass, and group/hospitality plans), in-stadium concessions (operated cashless), merchandise sold via the Armory Team Store (physical and online), and corporate sponsorships anchored by Mirabito's stadium naming rights and supplemented by partners including SoFi and Bally Sports.

The underlying technology stack is not proprietary; operations run on the MLB/MiLB shared platform, which handles ticketing, roster, schedule, stats, and the official online merchandise storefront. Marketing and distribution are primarily direct-to-consumer across multiple channels: the official website and email-insider program, community initiatives (Kids' Club, Players' Camp, Rumble Readers, mascot appearances, donation requests), and the Bally Sports Live regional broadcast/streaming feed. The customer base is a horizontal mix of individual fans and families (primary) and corporate sponsors and group buyers (secondary), with a value proposition built on affordable family entertainment, regional community engagement, and a tangible connection to the Mets' MLB player-development pipeline.

Go-to-market is essentially a single-channel, single-venue DTC model with a small B2B sponsorship overlay. Pricing is not publicly disclosed but is structured across one-time ticket purchases, annual subscriptions (Ballpark Pass, season tickets), multi-year reserved-seat plans, and bespoke group/hospitality quotes. Revenue is highly seasonal, dependent on a fixed home schedule, and exposed to weather and local economic conditions in the Southern Tier region of New York.

Name

Binghamton Rumble Ponies

Legal name

Binghamton Rumble Ponies

Website

https://bingrp.com

Company type

Private

Founded year

2017

Operating status

Operating

Headcount range

51–100 employees

Short description

Binghamton Rumble Ponies is a Minor League Baseball team serving as the New York Mets' Double-A affiliate, delivering affordable professional baseball, merchandise, concessions, and community programming to fans and corporate sponsors in the Binghamton, New York market.

Ownership category

akta.pro rank

Product category

Minor League Baseball Entertainment

NAICS

Other Spectator Sports (711219)

SIC

Services-Amusement & Recreation Services (7900)

akta.pro primary industry

Amateur Event & Tournament Organizers (Meets, Invitationals, Opens) (MPAKACAL)

Keywords

• Minor league baseball
• Professional baseball games
• Sports entertainment tickets
• Team merchandise sales
• Stadium concessions and hospitality

Headquarters

HQ city

Binghamton

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Infrastructure, Supply Chain

Revenue model

1. Ticket Sales: Revenue from single-game tickets, season tickets, Ballpark Pass subscriptions, and group/package ticket plans for minor league baseball games at Mirabito Stadium.
2. Concessions: Food and beverage sales at Mirabito Stadium through cashless concession operations.
3. Merchandise: Direct merchandise sales through The Armory Team Store (both physical and online) including jerseys, caps, novelties, and team apparel.
4. Sponsorships: Corporate sponsorship and advertising opportunities including stadium naming rights (Mirabito), in-game promotions, signage, and partnership packages.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels4 records

Core offering

The Binghamton Rumble Ponies operate a professional Minor League Baseball franchise that plays Double-A games as the New York Mets affiliate at Mirabito Stadium. The team sells single-game tickets, season tickets, subscription plans (Ballpark Pass), group/hospitality packages, team merchandise through the Armory Team Store, concessions at the stadium, and corporate sponsorships. It also runs youth community programs such as Kids' Club, Players' Camp, and Rumble Readers.

Product overview

The Binghamton Rumble Ponies are a Minor League Baseball team serving as the Double-A affiliate of the New York Mets. The organization operates a single unified product offering centered on professional baseball entertainment at Mirabito Stadium. Core products include game tickets (single game, season tickets, packages, and the Ballpark Pass subscription), merchandise through the Armory Team Store, and stadium experiences including hospitality suites and group events. Community programs such as the Kids' Club, Players' Camp, and Rumble Readers support youth engagement, while streaming coverage is available via Bally Sports Live. The team roster, coaching staff, and schedule are managed through the official MLB-powered platform at milb.com.

Differentiator

Problem solved

Functional benefit

Products and services

• Binghamton Rumble Ponies Baseball Games Professional Minor League Baseball games played at Mirabito Stadium as the Double-A affiliate of the New York Mets, sold as the team's core entertainment product for individual fans and families in the Binghamton, NY region.
• Single Game Tickets Individual game tickets for individual fans to attend specific 2026 season home games at Mirabito Stadium, priced by seating section.
• 2026 Season Tickets Full season ticket packages for the 2026 season providing priority seating and exclusive benefits to individual fans and families attending all home games.
• Ballpark Pass Season-long subscription ticket plan offering flexible access to home games at Mirabito Stadium for individual fans.
• Packages and Plans Reserved seat plans and mini-packages providing partial-season ticket access for fans seeking flexible multi-game bundles.
• Hospitality and Groups Corporate hospitality options, suite rentals, and group outings at Mirabito Stadium targeting businesses and organized groups for entertainment and team-building events.
• Armory Team Store Official online and physical merchandise store selling Binghamton Rumble Ponies jerseys, caps, apparel, and novelty items to fans.
• Mirabito Stadium Concessions Food and beverage concession operations at Mirabito Stadium using cashless point-of-sale for fans attending home games.
• Bally Sports Live Broadcasts Regional sports network streaming of Rumble Ponies games distributed through the Bally Sports Live platform for regional fans.
• Corporate Sponsorships Corporate sponsorship and advertising packages including stadium naming rights, signage, in-game promotions, and partnership activations sold to local and regional businesses.

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Four partnerships are on record, tiered core and minor.

• New York MetscoreStrategic or Co-development PartnerMLB affiliation partnership where the New York Mets assign players to the Binghamton Rumble Ponies as their Double-A affiliate. MLB rehab assignments (such as Marcus Semien and Robert Jr.) come through this affiliation.
• MirabitocoreGTM or Marketing PartnerStadium naming rights sponsor. Mirabito logo appears on stadium signage and promotional materials. 'Mirabito Stadium 2026' campaign partnership.
• SoFiminorGTM or Marketing PartnerFinancial services advertising partner featured in insider content and promotional materials on the official website.
• Bally SportscoreChannel Partner/ Reseller/ DistributorRegional sports network broadcast partner providing live game coverage through Bally Sports Live platform.

Recent moves6 records

Expansion highlights5 records

Direct peers

• New Hampshire Fisher Cats: The Double-A affiliate of the Toronto Blue Jays, playing at Delta Dental Stadium in Manchester, NH. Comparable as a Northeast Double-A team with similar market size, weather exposure, and reliance on corporate sponsorship and family season tickets.
• Reading Fightin Phils: The Double-A affiliate of the Philadelphia Phillies, playing at FirstEnergy Stadium in Reading, PA. Comparable as a Pennsylvania-adjacent Double-A team with overlapping fan markets and a similar subscription ticket and group hospitality structure.
• Richmond Flying Squirrels: The Double-A affiliate of the San Francisco Giants, playing at The Diamond in Richmond, VA. Comparable as a Double-A team in a mid-sized regional market with parallel merchandise, ticketing, and broadcast revenue mix.
• Bowie Baysox: The Double-A affiliate of the Baltimore Orioles, playing at Prince George's Stadium in Bowie, MD. Comparable as a regional Double-A team with similar community programming and group/hospitality revenue lines.
• Somerset Patriots: The Double-A affiliate of the New York Yankees, located in Bridgewater, NJ. Directly comparable as a Northeast-based Double-A MiLB team with a similar corporate sponsorship and ticketing strategy, though aligned with the rival Mets system.
• Portland Sea Dogs: The Double-A affiliate of the Boston Red Sox, playing at Hadlock Field in Portland, Maine. Comparable as a Double-A team in the same Eastern League with a similar small-market, season-driven business model and strong corporate sponsorship base.
• Hartford Yard Goats: The Double-A affiliate of the Colorado Rockies, playing at Dunkin' Donuts Park in Hartford, CT. Directly comparable as a Northeast Double-A team with a modern stadium, similar community engagement model, and parallel ticket-product structure.
• Brooklyn Cyclones: The High-A affiliate of the New York Mets, playing at Maimonides Park in Coney Island. Comparable as a Mets-affiliated MiLB team in the same organization, with a denser urban market and very similar product/marketing playbook.
• Syracuse Mets: The Triple-A affiliate of the New York Mets, operating in the same Mets farm system as the Rumble Ponies and serving an upstate New York market. Directly comparable as a Mets-affiliated MiLB team with similar ticketing, sponsorship, and broadcast economics.

Regional players

• Trenton Thunder: An independent MiLB team (formerly a Yankees affiliate) located in Trenton, NJ, within the same Northeast region. Comparable as a regional MiLB operator with similar ticket products and community programming, but no longer part of an MLB farm system.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/binghamton-rumble-ponies

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Binghamton Rumble Ponies