Black Rock Golf Course

What Black Rock Golf Course does

Black Rock Golf Course is an 18-hole championship public golf facility located at 20025 Mt. Aetna Road in Hagerstown, Maryland. It is owned and operated by the Washington County, Maryland government and serves as a community recreation asset for individual golfers, tournament participants, juniors, and seniors in the regional market. The course is supported by an indoor golf simulator, a pro shop, and an on-site hospitality venue branded as The 19th Hole.

Revenue is generated through a mix of consumer-facing streams — green fees, simulator rentals, pro shop merchandise, tournament entry fees, and structured junior/senior programming — and B2B streams such as a hole-sponsorship program sold to local businesses. Tee-time reservations, payments, and membership management run through an integrated BookTeeItUp online booking platform, and the facility also operates a dedicated training center with a fundraising component.

The business model is direct-to-consumer with no third-party distribution or franchise layer, and there is no evidence of fundraising, M&A, or external equity sponsorship. The competitive position rests on its public-ownership cost structure, its championship 18-hole layout, and its position as the principal municipal course in its immediate trade area; constraints include a single physical site, Maryland-only market reach, and weather-driven seasonality in the Mid-Atlantic climate.

Name

Black Rock Golf Course

Legal name

Black Rock Golf Course (operated by Washington County Government)

Website

https://blackrockgolfcourse.com

Company type

Private

Operating status

Operating

Headcount range

1–10 employees

Short description

Black Rock Golf Course is a publicly owned 18-hole championship golf facility in Hagerstown, Maryland, operated by Washington County Government and serving regional recreational golfers through green fees, simulator rentals, tournaments, and local hole sponsorships.

Ownership category

akta.pro rank

Product category

Public Golf Course Services

NAICS

Golf Courses and Country Clubs (713910)

SIC

Services-Amusement & Recreation Services (7900)

akta.pro industry

PRIMARYMPAKAEAD

Golf Courses & Golf Facilities

Media, Entertainment & Sports/Sports (Leagues, Teams, Events, Venues)/Sports Venues & Facilities (Stadiums, Arenas, Tracks, Complexes)

SECONDARYCRAMABAG

Golf Equipment, Apparel & Pro Shop Retail

Consumer Products & Retail/Sporting Goods & Outdoor Retail/Sporting Goods Generalist Retail

Keywords

• Public golf course
• Championship golf facility
• Indoor golf simulator
• Golf training center
• Golf league programs

Headquarters

HQ city

Hagerstown

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Marketing or Sales, Supply Chain

Revenue model

1. Golf green fees and tee time bookings: Primary revenue from golfers purchasing tee times and green fees for the 18-hole championship course
2. Pro shop merchandise sales: Fully stocked pro shop offering golf equipment, apparel, and accessories
3. Golf simulator rentals: Revenue from indoor golf simulator bookings, enabling golf in any weather
4. Tournament and event hosting: Hosting golf tournaments and events for organizations and groups
5. Hole sponsorship program: 18-hole course sponsorship providing business visibility at the golf course
6. Junior and senior golf programs: Revenue from junior golf series and senior league programs

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels5 records

Core offering

Black Rock Golf Course operates an 18-hole championship public golf course in Hagerstown, Maryland, offering tee times, green fees, and access to a pro shop, driving range with chipping green and sand trap, indoor golf simulator, and training center. The facility also hosts tournaments and runs junior and senior golf programs, and sells hole sponsorships to businesses for visibility.

Product overview

Black Rock Golf Course is a single-location golf facility offering an 18-hole championship golf course as its core product, supplemented by multiple supporting services and facilities. The main course is complemented by a fully stocked pro shop, an indoor golf simulator for year-round play, a driving range with practice areas (chipping green and sand trap), a training center, junior and senior golf leagues, tournament hosting, and a hole sponsorship program. The property is owned and operated by Washington County government.

Differentiator

Problem solved

Functional benefit

Products and services

• 18-Hole Championship Golf Course An 18-hole championship golf course featuring sculpted fairways, bentgrass greens, tree-lined holes, and strategically placed bunkers with scenic views of the Shenandoah Valley, Cumberland Valley, and Appalachian Mountains. Includes multiple tee positions accommodating all skill levels from beginner to advanced.
• Pro Shop A fully stocked pro shop offering golf equipment, apparel, and accessories for purchase, complemented by an oversized putting green for golfer convenience and practice.
• Indoor Golf Simulator A state-of-the-art indoor golf simulator enabling golfers to play in any weather condition, supporting year-round practice and play.
• Black Rock Training Center A dedicated golf training facility at the course, offering structured training programs and fundraising opportunities for organizations.
• Junior Golf Series A youth golf program designed to develop young golfers' skills and love for the sport, offered as part of the course's league programming.
• Senior League A Tuesday morning senior league offering competitive, organized golf opportunities for senior players.
• Tournaments Organized golf tournaments hosted at the facility for various skill levels, available for groups and organizations to book.
• Hole Sponsorship Program A sponsorship program allowing businesses and organizations to sponsor individual holes on the 18-hole course, providing brand visibility at one of the area's top golf courses.

Named customers4 records

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration1 record

Feature1 record

Partnerships

One partnership is on record.

• BookTeeItUpcoreTechnology or IntegrationTee time booking platform integration that allows golfers to book tee times online. The booking system is accessible via the Black Rock website and enables scheduling for the 18-hole course with date and group size selection capabilities.

Scale indicators2 records

Recent moves6 records

Expansion highlights5 records

Emerging players

• Five Iron Golf: An urban indoor golf simulator and bar concept expanding across major U.S. cities. Comparable to Black Rock's simulator offering as a year-round, weather-agnostic golf venue targeting younger and corporate customers.
• X Golf: A national indoor golf simulator chain. Comparable to Black Rock's simulator investment as a competing off-course, year-round play and league venue targeting similar casual/entertainment golfers.

Direct peers

• Worthington Manor Golf Club: A public 18-hole golf course in central Maryland. Comparable to Black Rock as a similarly-sized Mid-Atlantic daily-fee course serving a regional golfer base with comparable amenity offerings.
• Maryland National Golf Club: A public 18-hole championship course in Middletown, MD. Closely comparable to Black Rock in product offering, regional positioning, and price-tier for public-access championship golf.
• Whiskey Creek Golf Club: A public-access golf course in Ijamsville, MD in the Frederick County market. Comparable as a Mid-Atlantic daily-fee course targeting regional golfers and tournament/event business.
• Musket Ridge Golf Club: A public 18-hole course in Myersville, MD operating in the same Washington County / Frederick County corridor. Directly comparable in market geography, course format, and target customer.
• Clustered Spires Golf Course: A municipal/public 18-hole golf course operated by the City of Frederick. Closely comparable to Black Rock as a government-operated public-access course serving the same regional market.

Broad incumbents

• Drive Shack: A publicly traded golf entertainment operator with tech-driven off-course venues. Comparable to Black Rock as a broader competitor for casual golfer entertainment spend and corporate group bookings.
• Topgolf: The largest golf entertainment operator in the U.S. with off-course bays, F&B, and events. Comparable to Black Rock as a competing destination for casual golfer entertainment and corporate/group outings, though not a traditional course.

Others

• PGA Tour Superstore: A national golf retail chain. Comparable to Black Rock's pro shop as a competing retail channel for golf equipment, apparel, and accessories, though operating as a standalone retail brand rather than a course-affiliated shop.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat2 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/BlackRockGolfCourse
• Instagraminstagram.com/blackrockgolf
• LinkedInlinkedin.com/company/black-rock-golf-course

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Black Rock Golf Course